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Using Data Better eBook Series

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  • Asking Smarter Questions

    How To Be an Agent of Insight

    by Sam Knowles ...
    Series series Using Data Better
    Insight is the superpower that drives innovation and enables us to understand the world from other peoples’ points of view, be they customers or colleagues, advocates or competitors. This new book from data storyteller Sam Knowles explains how to ask smarter questions – questions that, by design, stimulate more useful answers. This is the shortcut to better productivity, fast-tracked innovation, ... Read more

    PHP2,505.98

  • How To Be Insightful

    Unlocking the Superpower that drives Innovation

    by Sam Knowles ...
    Series series Using Data Better
    How do we advance? As individuals, families, and businesses? As societies, nations, and a species? In a world where it’s said there is nothing new under the sun, we humans are remarkably resourceful at creating new things. The key to innovation is understanding, but not just by using facts, data, and casual observations. Progress demands the profound and useful understanding of a person or a thing ... Read more

    PHP2,797.44

  • Narrative by Numbers

    How to Tell Powerful and Purposeful Stories with Data

    by Sam Knowles ...
    Series series Using Data Better
    Shortlisted for the Business Book of the Year Awards in the Sales and Marketing category.As jobs become increasingly similar, there are two skills that everyone needs if they’re going to thrive. These are the ability to interrogate and make sense of data, and the ability to use insights extracted from data to persuade others to act. Analytics + storytelling = influence.Humans are hardwired to ... Read more

    PHP3,205.49

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  • Strategic Thinking

    A Step-by-step Approach to Strategy and Leadership

    by Simon Wootton, Terry Horne ...
    Strategic Thinking: A Step-by-Step Approach to Strategy and Leadership, now in its third edition, takes you step by step through sound strategic thinking by setting out the questions to ask. In the process of answering these questions and thinking through the important issues that they raise, you will learn how to formulate strategies and write clear and concise strategic plans.With new online ... Read more

    PHP2,004.49

  • OPEN

    How we'll work, live and learn in the future

    by David Price ...
    What makes a global corporation give away its prized intellectual property? Why are Ivy League universities allowing anyone to take their courses for free? What drives a farmer in rural Africa to share his secrets with his competitors?A collection of hactivists, hobbyists, forum-users and maverick leaders are leading a quiet but unstoppable revolution. They are sharing everything they know, and ... Read more

    PHP249.00

  • Creative Personal Branding

    The Strategy to Answer: What’s next

    by Jurgen Salenbacher ...
    In this innovative book Jürgen Salenbacher shares his unique personal coaching method designed to develop creative thinking and innovation. The method, while it originated as a career management tool, it can be used by anyone who wishes to explore what they have to offer the world. In five succinct chapters Salenbacher reveals how to use brand positioning methodology to discover where to go next. ... Read more

    PHP830.19

  • Positioning the Brand

    An Inside-Out Approach

    by Rik Riezebos, Jaap van der Grinten ...
    Positioning is hot. Not only in the realm of consumer goods manufacturers, but also for other companies, institutions, governments and even individual persons. An explosion of good quality products on the market and targeted media and advertising campaigns has led to an increasing interest from organizations as to how to strategically position their brand.Up to now, only a few books on positioning ... Read more

    PHP4,138.16

  • Brand Pretorius - In the Driving Seat

    Lessons in Leadership

    by Brand Pretorius ...
    Brand Pretorius knows what it means to be a leader: he was at the head of Toyota South Africa during its heyday, and took over as chief executive at the McCarthy Group. He knows that leadership means making hard and unpopular decisions with an eye on the long term. He writes about his four decades in business and the lessons he learnt. He illustrates his lessons on leadership with tales from his ... Read more

    PHP724.39

  • The Secrets of Superior Talent Management

    by Adrian Furnham, Paul Turner ...
    Why is talent management such a global corporate phenomenon? Why do organisations need talent management solutions? The answer is that without a talent management training infrastructure there is no way to identifying, recruiting talent and defining the really talented employees who deliver corporate success. Yet, how many organisations have truly defined what they mean by developing talents or ... Read more

    PHP407.46 or Free with Kobo Plus

  • Get that Job: Interviews

    How to Keep your Head and get your Ideal Job

    by Bloomsbury Publishing ...
    Series series Steps to Success
    You've got a fantastic CV; now comes the big test. 'Where do you seeyourself in five years' time?' 'What is your greatest weakness?' Get That Job: Interviews providesstrategies to cope with these classic questions and more. The bookcontains a quiz to assess strengths and weaknesses, step-by-stepguidance and action points, top tips, common mistakes and advice on howto avoid them, summaries of key ... Read more

    PHP544.45

  • The New Leadership Literacies

    Thriving in a Future of Extreme Disruption and Distributed Everything

    by Bob Johansen ...
    Over the next decade, today's connected world will be explosively more connected. Anything that can be distributed will be distributed: workforces, organizations, supply webs, and more. The tired practices of centralized organizations will become brittle in a future where authority is radically decentralized. Rigid hierarchies will give way to liquid structures. Most leaders—and most organizations ... Read more

    PHP1,173.09

  • Ogilvy on Advertising in the Digital Age

    by Miles Young ...
    From Miles Young, worldwide non-executive chairman of Ogilvy & Mather, comes a follow-up to David Ogilvy's bestselling advertising handbook featuring essential strategies for the digital age.In this must-have sequel to the bestselling Ogilvy On Advertising, Ogilvy chairman Miles Young provides top insider secrets and strategies for successful advertising in the Digital Revolution. As comprehensive ... Read more

    PHP1,003.79