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Elektronisk handel E-böcker

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  • The Bitcoin Standard

    The Decentralized Alternative to Central Banking

    av Saifedean Ammous ...
    A comprehensive and authoritative exploration of Bitcoin and its place in monetary historyWhen a pseudonymous programmer introduced "a new electronic cash system that’s fully peer-to-peer, with no trusted third party" to a small online mailing list in 2008, very few people paid attention. Ten years later, and against all odds, this upstart autonomous decentralized software offers an unstoppable ... Läs mer

    210,08 kr

  • Obvious Adams

    Masters of Marketing Secrets: The Story of a Successful Marketer

    av Robert R. Updegraff ...
    Serie serie Masters of Marketing Secrets
    Have you ever been struck by the painfully obvious?What passes for advertising these days seems to have forgotten what people are actually looking for.But it's right in front of their (and your) nose.The stories in this book were written apparently to tweak the noses of marketing as it existed in the early 1900's – but still has lessons all of use can learn from today.There are good reasons why ... Läs mer

    Gratis

  • Working Backwards

    Insights, Stories, and Secrets from Inside Amazon

    av Colin Bryar, Bill Carr ...
    Working Backwards is an insider's breakdown of Amazon's approach to culture, leadership, and best practices from two long-time Amazon executives—with lessons and techniques you can apply to your own company, and career, right now.In Working Backwards, two long-serving Amazon executives reveal the principles and practices that have driven the success of one of the most extraordinary companies the ... Läs mer

    167,79 kr

  • Facebook

    The Inside Story

    av Steven Levy ...
    'A penetrating account of the momentous consequences of a reckless young company with the power to change the world' Brad Stone, author of The Everything Store and The UpstartsHow much power and influence does Facebook have over our lives?How has it changed how we interact with one another?And what is next for the company - and us?As the biggest social media network in the world, there's no ... Läs mer

    215,91 kr

  • Platform Revolution

    How Networked Markets Are Transforming the Economy and How to Make Them Work for You

    av Geoffrey G. Parker, Marshall W. Van Alstyne, Sangeet Paul Choudary ...
    A practical guide to the new economy that is transforming the way we live, work, and play.Uber. Airbnb. Amazon. Apple. PayPal. All of these companies disrupted their markets when they launched. Today they are industry leaders. What’s the secret to their success?These cutting-edge businesses are built on platforms: two-sided markets that are revolutionizing the way we do business. Written by three ... Läs mer

    139,17 kr

  • MoneyGPT

    AI and the Threat to the Global Economy

    av James Rickards ...
    Financial expert, investment advisor and New York Times bestselling author James Rickards shows how generative AI is reshaping the world of finance, explaining what smart investors can do to protect their assets.AI-powered programmes like ChatGPT have become valuable tools in the financial market, and proven to be incredibly beneficial to investors looking to identify investment opportunities and ... Läs mer

    205,21 kr

  • The Upstarts

    How Uber, Airbnb and the Killer Companies of the New Silicon Valley are Changing the World

    av Brad Stone ...
    New York Times bestselling author of The Everything Store Brad Stone takes us deep inside the new Silicon Valley.Ten years ago, the idea of getting into a stranger’s car, or walking into a stranger’s home, would have seemed bizarre and dangerous, but today it’s as common as ordering a book online. Uber and Airbnb are household names: redefining neighbourhoods, challenging the way governments ... Läs mer

    146,69 kr

  • Influence Empire

    The critically acclaimed and timely story of Tencent and China's tech ambition

    av Lulu Yilun Chen ...
    The insider story of Tencent, the Chinese tech giant behind WeChat: perfect for fans of Chip War and House of Huawei**SHORTLISTED FOR THE FINANCIAL TIMES BUSINESS BOOK OF THE YEARA TIMES BUSINESS BOOK OF THE YEARA NEW YORK TIMES BEST BUSINESS BOOK'A fascinating study of the tech giant and its symbiotic relationship with the Chinese government' - GuardianA remarkably relevant and timely account in ... Läs mer

    122,63 kr

  • The Security Culture Playbook

    An Executive Guide To Reducing Risk and Developing Your Human Defense Layer

    av Perry Carpenter, Kai Roer ...
    Mitigate human risk and bake security into your organization’s culture from top to bottom with insights from leading experts in security awareness, behavior, and culture.The topic of security culture is mysterious and confusing to most leaders. But it doesn’t have to be. In The Security Culture Playbook, Perry Carpenter and Kai Roer, two veteran cybersecurity strategists deliver experience-driven, ... Läs mer

    186,23 kr

  • Blockchain Revolution

    How the Technology Behind Bitcoin and Other Cryptocurrencies is Changing the World

    av Don Tapscott, Alex Tapscott ...
    'This book has had an enormous impact'Satya Nadella, CEO, Microsoft'Spectacular. Mind-blowing in its expansiveness and profundity'Steve Wozniak, co-founder of Apple'Iconic'Clay Christensen, author of The Innovator's DilemmaCryptocurrencies are changing the world. They grant everyday people the power to invest, disrupt the world order and contribute towards a better future.<... ... Läs mer

    124,12 kr

  • Using Behavioral Science in Marketing

    Drive Customer Action and Loyalty by Prompting Instinctive Responses

    av Nancy Harhut ...
    WINNER: 2023 American Marketing Association Foundation Leonard L. Berry Marketing Book AwardWINNER: 2024 Axiom Business Book Awards - Silver Medal in Advertising / Marketing / PRWINNER: National Indie Excellence Awards 2023 - Marketing & Public RelationsWINNER: Readers' Favorite Book Awards 2023 - Gold Medal in Non-Fiction - MarketingWINNER:</... ... Läs mer

    385,80 kr

  • Bitcoin Billionaires

    A True Story of Genius, Betrayal, and Redemption

    av Ben Mezrich ...
    From Ben Mezrich, the New York Times bestselling author of The Accidental Billionaires and Bringing Down the House, comes Bitcoin Billionaires--the fascinating story of brothers Tyler and Cameron Winklevoss's big bet on crypto-currency and its dazzling pay-off.Ben Mezrich's 2009 bestseller The Accidental Billionaires is the definitive account of Facebook's founding and the basis for the Academy ... Läs mer

    111,50 kr

  • The Practice

    av Seth Godin ...
    From the bestselling author of Purple Cow and This is Marketing comes a book that will inspire artists, writers, and entrepreneurs to stretch and commit to putting their best work out into the world.Creative work doesn't come with a guarantee. But there is a pattern to who succeeds and who doesn't. And engaging in the consistent practice of its pursuit is the best way forward.Based on the ... Läs mer

    165,56 kr

  • Running Lean

    Iterate from Plan A to a Plan That Works

    av Ash Maurya ...
    We're building more products today than ever before, but most of them fail--not because we can't complete what we want to build but because we waste time, money, and effort building the wrong product. What we need is a systematic process for quickly vetting product ideas and raising our odds of success. That's the promise of Running Lean.In this inspiring book, Ash Maurya takes you through an ... Läs mer

    297,74 kr

  • Programming Bitcoin

    Learn How to Program Bitcoin from Scratch

    av Jimmy Song ...
    Dive into Bitcoin technology with this hands-on guide from one of the leading teachers on Bitcoin and Bitcoin programming. Author Jimmy Song shows Python programmers and developers how to program a Bitcoin library from scratch. You’ll learn how to work with the basics, including the math, blocks, network, and transactions behind this popular cryptocurrency and its blockchain payment system.By the ... Läs mer

    506,25 kr

  • Don't Drop Ship! A Guide to Starting Your Own Drop Ship Business and Reasons Why You Probably Shouldn't

    av Brilliant Building ...
    Drop shipping is an enticing model for doing business but is it for you? The answer is probably no. If you don't yet believe this, read this book and it could change your life by convincing you not to change your life! If your spouse, family member, or significant other is thinking about plunging into this world, make sure they read this free preview. ... Läs mer

    Gratis

  • Datenwirtschaft und Datentechnologie

    Wie aus Daten Wert entsteht

    Redigerad av Marieke Rohde, Matthias Bürger, Kristina Peneva, Johannes Mock ...
    Serie serie Computer Science and Engineering (German Language)
    In diesem Open-Access-Buch stehen die wirtschaftliche Verwertung von Daten und die dazu gehörenden technischen und organisatorischen Prozesse und Strukturen in Unternehmen im Fokus. Es behandelt Themen wie Datenmonetarisierung, Datenverträge, Data Governance, Informationssicherheit, Datenschutz und die Vertrauenswürdigkeit von Daten.Seit Jahren wird davon gesprochen, dass „Daten das neue Öl“ sind. ... Läs mer

    Gratis

  • Create Your Website and E-Commerce at No Cost. Thanks to WordPress and Google Cloud Platform

    av Giovanni Lillo ...
    We use the potential of WordPress and the Google Cloud Platform Virtual Machines to create our website and e-commerce. If we manage to do it at no cost, by saving hosting costs for a full year, the benefits increase.The guide will lead you by showing you step-by-step the realization of your project, but we will deal exclusively with the technical configuration necessary to put our website online, ... Läs mer

    Gratis

  • Webseiten erstellen ohne Rechts.Stress

    Was Sie über Datenschutz, Urheberrecht, Haftung & Co wissen sollten

    av Christiane Tischer ...
    Serie Bok 1 - Online-Business ohne Rechts-Stress
    Wer online Geschäfte machen oder für sein Unternehmen werben will, begibt sich in einen rechtlich geregelten Raum – rechtsfrei ist im Internet so gut wie nichts (mehr). Jedenfalls wenn man ein Online-Business in Deutschland und/oder für deutsche Kunden betreibt oder solche per Online-Werbung erreichen will. Insbesondere für Solo-Selbständige und Existenzgründer, aber auch für kleine und mittlere ... Läs mer

    Gratis

  • #Girlboss

    av Sophia Amoruso ...
    *UPDATED WITH A NEW INTRODUCTION. #GIRLBOSS NETFLIX ORIGINAL OUT NOW*In this New York Times bestselling sensation, founder and Executive Chairman of Nasty Gal Sophia Amoruso shares her story and inspires women everywhere to join the #GIRLBOSS movement.'#GIRLBOSS is more than a book . . . #GIRLBOSS is a movement' Lena Dunham'A millennial alternative to ... ... Läs mer

    112,77 kr

  • E-Commerce Growth Strategy

    A Brand-Driven Approach to Attract Shoppers, Build Community and Retain Customers

    av Kunle Campbell ...
    Increase visibility, customer engagement and conversion rates with the ultimate blueprint for e-commerce growth.E-commerce Growth Strategy shares valuable insights and practical strategies to help businesses thrive in the rapidly accelerating e-commerce landscape. By connecting e-commerce tools and metrics to broader brand-building and marketing strategies, this book guides readers through ... Läs mer

    347,25 kr

  • Silicon Values

    The Future of Free Speech Under Surveillance Capitalism

    av Jillian C. York ...
    The Internet once promised to be a place of extraordinary freedom beyond the control of money or politics, but today corporations and platforms exercise more control over our ability to access information and share knowledge to a greater extent than any state. In Silicon Values, leading campaigner Jillian York, looks at how our rights have become increasingly undermined by the major corporations ... Läs mer

    89,77 kr

  • The Digital Coin Revolution - Crypto Currency - How to Make Money Online

    Entrepreneur Books, #10

    av M. Naveed, John Davidson ...
    Serie Bok 10 - Entrepreneur Books
    The Digital Coin Revolution - Crypto Currency - How to Make Money OnlineTable of ContentsThe Digital Coin RevolutionCrypto CurrencyMake Money OnlineMuhammad Naveed & John DavidsonWhat Cryptocurrency Really IsAn Introduction to CryptocurrencyWhat is the Function of this Digital Coin?Forms of CryptocurrencyBitcoin (BTC)Litecoin (LTC)AltcoinsAdvantages and Key Features of Cryptocurrency:Some Dra... ... Läs mer

    26,58 kr eller gratis med Kobo Plus

  • The Fourth Industrial Revolution

    av Klaus Schwab ...
    The founder and executive chairman of the World Economic Forum on how the impending technological revolution will change our livesWe are on the brink of the Fourth Industrial Revolution. And this one will be unlike any other in human history.Characterized by new technologies fusing the physical, digital and biological worlds, the Fourth Industrial Revolution will impact all disciplines, economies ... Läs mer

    165,56 kr