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Distribution E-böcker

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  • How Things Are Made

    A Journey Through the Hidden World of Manufacturing

    av Tim Minshall ...
    LONGLISTED AS A FINANCIAL TIMES AND SCHRODERS BUSINESS BOOK OF THE YEAR AWARDSHORTLISTED FOR THE ROYAL SOCIETY TRIVEDI SCIENCE BOOK PRIZEAn illuminating tour through the manufacturing world and its seismic influence on our lives, from internationally renowned expert Tim MinshallWe live in a manufactured world. Unless you are floating naked through space, you are right now in direct contact with ... Läs mer

    199,80 kr

  • Supplier Relationship Management

    Unlocking the Value in Your Supply Base

    Effective supplier relationship management enables organizations to unlock value from their supply base and reap tangible benefits. With practical tips and a proven approach, this is the guide to understanding how to maximize the potential of suppliers to gain a competitive advantage, get more innovation and drive sustainability.Supplier Relationship Management explains the importance of ongoing ... Läs mer

    762,01 kr

  • Fashion Logistics

    Insights into the Fashion Retail Supply Chain

    Retailers are being advised to review their supply chains in a bid to accelerate their speed to market. Fashion Logistics assesses the growth and changes in the industry as well as the drivers of change in the market. Supply chain networks and operations play an integral role in distributing product across the retail industry and significant changes within those networks have altered the way in ... Läs mer

    735,27 kr

  • Basic Income

    A Radical Proposal for a Free Society and a Sane Economy

    “Powerful as well as highly engaging—a brilliant book.”—Amartya SenA Times Higher Education Book of the WeekIt may sound crazy to pay people whether or not they’re working or even looking for work. But the idea of providing an unconditional basic income to everyone, rich or poor, active or inactive, has long been advocated by such major thinkers as Thomas Paine, John Stuart Mill, and John Kenneth ... Läs mer

    173,19 kr

  • Kundenorientierung und Kundenservice in der Touristik

    Reisende an allen Touchpoints begeistern und Urlaub zum ganzheitlichen Erlebnis machen

    Redigerad av Axel Jockwer, Oliver Ratajczak ...
    Serie serie Business and Economics (German Language)
    Dieses Kompendium unterstützt Touristikanbieter an jedem Touchpoint mit Reisenden dabei, maximale Kundenorientierung und einen professionellen Kundenservice zu etablieren. Denn**:** Service ist heutzutage das Differenzierungsmerkmal schlechthin, und das Zusammenspiel von Menschen und Systemen im Sinne der Kunden spielt in Zeiten von Internet, mobilen Anwendungen und Social Media die ... Läs mer

    466,28 kr

  • Customer-Supplier Relationships in B2B

    An Interaction Perspective on Actors in Business Networks

    Serie serie Business and Management (R0)
    This book explores customer-supplier relationships in B2B markets focusing on interaction between parties. Drawing on three fields of research – studies of relationships in marketing, social interactionism in sociology, and sense-making in social psychology – the author explores the concepts and roles of actors in business relationships and how the behaviour of actors within an interaction affects ... Läs mer

    1 044,32 kr

  • Vertriebs- und Geschäftsmodelle in der Logistikbranche

    Wachstum sichern mit innovativen Strategien

    Serie serie Business and Economics (German Language)
    Dieses Buch erklärt, wie Logistikunternehmen nachhaltige Wachstumsstrategien entwickeln und sich zukunftssicher aufstellen können. Noch nie war die Existenz so vieler Unternehmen in dieser hart umkämpften Branche so stark bedroht wie heute – bedingt durch mangelhaft umgesetzte Strategien, fehlende Innovationen und verkrustete Vertriebsstrukturen. Viele Logistikunternehmen schöpfen ihr Potenzial ... Läs mer

    466,28 kr

  • Category Management in Purchasing

    A Strategic Approach to Maximize Business Profitability

    Approach purchasing and procurement strategically, effectively and sustainably, with this comprehensive and practical guide to category management.***Category Management in Purchasing***equips those working in procurement with the tools they need to ensure effective procurement in an ever changing landscape. Combining practical advice and theory, this essential resource is crucial for developing ... Läs mer

    668,41 kr

  • Kundenevents – richtig gut moderiert!

    Der Praxisleitfaden für Veranstaltungen mit Nachwirkung

    Serie serie Business and Economics (German Language)
    In diesem Buch erfahren Sie, wie eine gelungene Moderation bei Kundenevents nachhaltig begeistern kann. Eine clevere Dramaturgie ist zwar die entscheidende Stellschraube, doch eine professionelle Moderation bewegt darüber hinaus auch emotional, gleicht Schwächen im Ablauf aus und verwandelt verunglückte Rednerauftritte sogar in Sympathie. Wie dies gelingen kann, zeigt der Autor an anschaulichen ... Läs mer

    325,28 kr

  • The Science of Why

    Decoding Human Motivation and Transforming Marketing Strategy

    av D. Forbes ...
    In this groundbreaking book, author David Forbes explains human motivation and provides ways that marketers can effectively reach the consumer. The book uses decades of psychology research and the author's own tool, the Forbes Matrix that identifies, organizes, and explains the nine core motivations. ... Läs mer

    522,10 kr

  • Circular Supply Chains

    How to Build the Future of Sustainable Operations

    av Deborah Dull ...
    How can your supply chain drive sustainability and competitive advantage?Circular Supply Chain******s by Deborah Dull is a practical guide for supply chain managers, analysts and strategists looking to shift from linear processes to circular, regenerative operations. As climate pressures rise, materials grow scarce and stakeholder expectations increase, this book shows how to embed circularity ... Läs mer

    441,11 kr

  • les nouvelles quiches et tartes fantaisies

    specialité entrée

    Serie Bok 1 - patisserie salée
    Bonjour,Je vous propose un nouvel ouvrage sur une nouvelle facon de presenter les quiches et de nouvelles tartes salées, vous trouverez une quinzaine de recettes ou sont decris les differentes decorations et montages de ces produits.Il y a trois garnitures de remplissage, le flan traditionnel et deux cremes que j'ai mis au point, qui sont parfumées de pulpes de legumes, d'aromates et d'epices.Dans ... Läs mer

    16,31 kr

  • Marketing and Sales in the Metaverse

    Understanding and Profiting from the Metaverse: An Introduction for Businesses

    Serie serie Business and Management (R0)
    This book brings clarity to the new, often still opaque world of the Metaverse. It concisely shows how the business areas of sales and marketing can specifically unleash their potential within it. Develop a fundamental understanding of the key terms and tools of the Metaverse with this book, and learn how Augmented Reality (AR) and Virtual Reality (VR) can shape the future of your business – and ... Läs mer

    812,22 kr

  • Marketing Luxury Goods Online

    Serie Bok 19 - Schriften zu Marketing und Handel
    The marketing of luxury goods faces a fundamental challenge: balancing sales growth against exclusiveness. In today’s digital world, this trade-off has become even more challenging. A luxury brand’s fragile concept of exclusiveness is seemingly incompatible with the ubiquitous availability provided by the mass medium Internet. The author addresses this trade-off both conceptually and empirically. ... Läs mer

    938,30 kr

  • Sales and Business Models in the Logistics Industry

    Ensuring Growth with Innovative Strategies

    Serie serie Business and Management (R0)
    This book shows how logistics service providers can develop viable strategies for sustainable growth and thus position themselves for the future. The logistics industry is changing rapidly, and in this one of the most fiercely competitive industries, predominantly stationary distribution organizations are helping to keep their own companies on track for success. However, the existence of these ... Läs mer

    545,31 kr

  • Easy Guide to: Branding

    Thank you for your interest in this book. The "Easy Guide" series, is a series of books designed to help you get the foundation about a subject matter. Time is one of our most precious resources and as such it does not comeback, for that reason Joseph Anthony created this series. It is a series of small quick and easy to read and understand books, designed to give you a quick idea on a subject. ... Läs mer

    18,70 kr

  • Distribution Strategy

    The BESTX® Method for Sustainably Managing Networks and Channels

    av Livio Moretti ...
    Serie serie Business and Management (R0)
    This unique book helps business executives to improve their company's business performance by showing how to build an effective and future-proof distribution channel, and adopt effective commercial policies and value-based pricing strategies.For the first time, an ex-McKinsey consultant and general manager reveals the methodology adopted by successful Fortune 100 multinationals, offering readers a ... Läs mer

    928,27 kr

  • The Development of the Wholesaler in the United States 1860-1900 (RLE Retailing and Distribution)

    Serie serie Routledge Library Editions: Retailing and Distribution
    Although the scientific study of marketing is relatively new, certain aspects of it have been analyzed in considerable detail. A body of literature exists, for example, on the various phases of retailing and advertising. It is only in the last decade or two, however, that much attention has been given to the study of wholesalers and wholesaling. The field occupies an important place in the economy ... Läs mer

    561,45 kr

  • Global Supply Chain Ecosystems

    Strategies for Competitive Advantage in a Complex, Connected World

    av Mark Millar ...
    Twenty-first-century supply chains have evolved into world-wide inter-connected supply-and-demand networks comprising vastly more complex operations, with profound inter-dependencies and exposure to greater volatility in our uncertain world.The linear concept of a chain is therefore no longer adequate to describe these complex international networks of suppliers, stakeholders, partners, regulators ... Läs mer

    695,16 kr

  • Persuasive Advertising

    Evidence-based Principles

    av J. Armstrong ...
    Written by a leading authority, this book is a comprehensive and definitive guide to advertising that incorporates a vast amount of research and expert opinion. It draws upon the evidence to establish principles that can be applied to achieve successful and effective advertising and evaluates all of the relevant attributes and aspects of this. ... Läs mer

    928,27 kr

  • 智能仓储物流、配送精细化管理实务

    av 柳荣著 ...
    人工智能的快速发展使企业迎来了以自动化、信息化和网络化为主要特征的智能仓储、物流和配送时代。很多企业,特别是连锁企业,对智能仓储、物流、配送的要求很高,因此,打造强大的仓储、物流、配送供应链体系至关重要。本书紧密结合仓储物流行业的发展状况,根据企业对新型仓储、物流、配送的需求,从智能仓储、智能物流、智能配送等角度,全面讲述了新零售模式下的连锁企业的供应链策略。本书中融入了诸多经典、落地的案例,在案例分析中讲述了实用、易学的方法与技巧,适合企业管理者、生产型企业一线从业者、零售电商从业者、创业者等学习参考。 ... Läs mer

    173,80 kr

  • El lenguaje de las máquinas

    ¿Cómo interpretarlo para mejorar su eficiencia productiva?

    av Javier Santos ...
    Serie serie Empresa y Gestión
    ¿Qué pasaría si las máquinas hablaran? ¿Qué nos contarían? ¿Qué pensaríamos si nos dijeran que llevan haciéndolo desde el siglo pasado? El lenguaje de las máquinas no es como el de las personas, pero se puede aprender. Las máquinas se expresan a través de los datos que las personas a su cargo pueden obtener, pero es muy importante saber interpretarlos para entender bien el mensaje. Por ello, en ... Läs mer

    125,79 kr

  • Künstliche Intelligenz im Vertrieb

    KI-Lösungen für jede Phase des Verkaufszyklus: Einsatzmöglichkeiten, Tools und Implementierung

    av Manuel Beck ...
    Serie serie Business and Economics (German Language)
    Dieses Buch bietet eine praxisnahe Einführung in die Anwendung und Implementierung von Künstlicher Intelligenz (KI) in Vertriebsorganisationen. Der Autor zeigt, wie Unternehmen durch den gezielten Einsatz von KI im Verkauf einen entscheidenden Wettbewerbsvorteil generieren können. Schritt für Schritt erklärt er anhand des gesamten Sales-Zyklus, welche innovativen Möglichkeiten die verschiedenen KI ... Läs mer

    433,67 kr

  • Blockchain and the Supply Chain

    Concepts, Strategies and Practical Applications

    Blockchain is a transformative driver for change in all industries. Learn from the latest research and case studies how this technology can and will be used to revolutionize supply chain management.Blockchain and the Supply Chain provides a complete overview of blockchain and the key benefits of integrating this technology into the supply chain. This textbook explains how track and trace can be ... Läs mer

    668,41 kr