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Includes 30 hours of listening time

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Audiobook

Painavaa puhetta

by Ripsa Koskinen-Papunen, Heikki Laakso, Marjaana Virta ...

Narrated by Ripsa Koskinen-Papunen ...

Unabridged

7 hours 18 min

Opi helppo tapa rakentaa vaikuttava esitys.Painavaa puhetta opettaa helpon ja toimivaksi todistetun metodin, jonka avulla kuka tahansa voi rakentaa kuulijoita puhuttelevan esityksen ja saada viestinsä paremmin perille.Kirjassa myös tunnetut suomalaiset kertovat, miten he tekevät esityksistään ja puheenvuoroistaan mieleenpainuvia ja vaikuttavia.Aivan liian usein tuhlaamme omaa ja muiden aikaa ... Read more

S$ 30.18 SGD

Opi helppo tapa rakentaa vaikuttava esitys.Painavaa puhetta opettaa helpon ja toimivaksi todistetun metodin, jonka avulla kuka tahansa voi rakentaa kuulijoita puhuttelevan esityksen ja saada viestinsä paremmin perille.Kirjassa myös tunnetut suomalaiset kertovat, miten he tekevät esityksistään ja puheenvuoroistaan mieleenpainuvia ja vaikuttavia.Aivan liian usein tuhlaamme omaa ja muiden aikaa
... Read more
Audiobook

Audiobook

TikTok: How to Become Famous on Tik Tok

A Step-by-Step Guide for Beginners on How to Harness the Power of This New Hot Trend to Make Money, Gain Fame and grow Your Brand – TikTok 2020.

by Martin Baldron ...

Narrated by Tom Brooks ...

Unabridged

3 hours 13 min

You know how those Hollywood Stars didn’t want to be on IG 4 years ago cause they thought they were cool sh*t, but now they’re like “Uhoh”?See people like Kylie Jenner. She built a brand on Instagram while it was the trend.Now she sell whatever wherever, but that couldn’t be possible if she didn't strike the Instagram trend.Why can’t anybody be a part of that circle? And why you should try to?For ... Read more

S$ 20.83 SGD or Free with Kobo Plus

You know how those Hollywood Stars didn’t want to be on IG 4 years ago cause they thought they were cool sh*t, but now they’re like “Uhoh”?See people like Kylie Jenner. She built a brand on Instagram while it was the trend.Now she sell whatever wherever, but that couldn’t be possible if she didn't strike the Instagram trend.Why can’t anybody be a part of that circle? And why you should try to?For
... Read more
Audiobook

Audiobook

Зачем пиарщику линейка? Советы по измерению коммуникаций

by Лилия Глазова, Лилия Глазова ...

Narrated by Александра Максимова ...

Unabridged

4 hours 7 min

Всего 20 лет назад работу пиарщика можно было измерить линейкой. Клиппинги — собранные вместе публикации о компании — были бумажными, и толщину таких сборников некоторые руководители напрямую связывали с продуктивностью PR-отдела. Сейчас работа с данными стала важной частью PR-активности: линейка превратилась в схемы, графики и гугл-таблицы. Хотя работы с общественностью стало больше, генеральный ... Read more

S$ 25.98 SGD or Free with Kobo Plus

Всего 20 лет назад работу пиарщика можно было измерить линейкой. Клиппинги — собранные вместе публикации о компании — были бумажными, и толщину таких сборников некоторые руководители напрямую связывали с продуктивностью PR-отдела. Сейчас работа с данными стала важной частью PR-активности: линейка превратилась в схемы, графики и гугл-таблицы. Хотя работы с общественностью стало больше, генеральный
... Read more
Audiobook

Audiobook

Guerrilla P.R. 2.0

Wage an Effective Publicity Campaign without Going Broke

by Michael Levine ...

Narrated by Tom Weiner ...

Unabridged

9 hours 21 min

Every Fortune 500 corporation, movie star, and scandal queen knows that a good publicist is essential to building success and maintaining public support. But if you’re a small-business owner, entrepreneur, or undercapitalized beginner seeking an edge in a highly competitive arena, it’s unlikely that you have your own high-powered publicist.Guerrilla P.R. 2.0 offers all the resources necessary to ... Read more

S$ 27.80 SGD or Free with Kobo Plus

Every Fortune 500 corporation, movie star, and scandal queen knows that a good publicist is essential to building success and maintaining public support. But if you’re a small-business owner, entrepreneur, or undercapitalized beginner seeking an edge in a highly competitive arena, it’s unlikely that you have your own high-powered publicist.Guerrilla P.R. 2.0 offers all the resources necessary to
... Read more
Audiobook

Audiobook

Going Social

Excite Customers, Generate Buzz, and Energize Your Brand with the Power of Social Media

by Jeremy Goldman ...

Narrated by Joe Geoffrey ...

Unabridged

7 hours 53 min

If you’re not social, it’s like you’re not even there. That’s how critical social media marketing has become. Businesses everywhere are struggling to adapt, but transitioning from traditional marketing to online engagement is fraught with questions, such as: How much is a Facebook “like” worth? How can you effectively engage online influencers? What are the best dashboards for monitoring multiple ... Read more

Was S$ 41.78 SGD Now S$ 29.25 SGD or Free with Kobo Plus

If you’re not social, it’s like you’re not even there. That’s how critical social media marketing has become. Businesses everywhere are struggling to adapt, but transitioning from traditional marketing to online engagement is fraught with questions, such as: How much is a Facebook “like” worth? How can you effectively engage online influencers? What are the best dashboards for monitoring multiple
... Read more
Audiobook

Audiobook

Inbound PR

The PR Agency's Manual to Transforming Your Business With Inbound

by Iliyana Stareva ...

Narrated by Norah Tocci ...

Unabridged

4 hours 51 min

Nobody wants to feel "marketed to;" we want to make our own choices based on our own research and experiences online. When problems arise, we demand answers on social media, directly engaging the company in front of a global audience. We are the most empowered, sophisticated customer base in the history of PR, and PR professionals must draw upon an enormous breadth of skills and techniques to ... Read more

Was S$ 27.86 SGD Now S$ 22.28 SGD or Free with Kobo Plus

Nobody wants to feel "marketed to;" we want to make our own choices based on our own research and experiences online. When problems arise, we demand answers on social media, directly engaging the company in front of a global audience. We are the most empowered, sophisticated customer base in the history of PR, and PR professionals must draw upon an enormous breadth of skills and techniques to
... Read more
Audiobook

Audiobook

Reputation Capital

How to Navigate Crises and Protect your Greatest Asset

by T.J. Winick ...

Narrated by Jeff Hoyt ...

Unabridged

6 hours 8 min

A longtime broadcast journalist, ABC News correspondent, and business communication strategist shows how you can craft an honest and authentic response to any scandal, rather than try to deny it, and ultimately bolster your brand.In twenty years as a television reporter, T. J. Winick covered many scandals, including the British Petroleum oil spill, the Pennsylvania State University football ... Read more

S$ 29.25 SGD or Free with Kobo Plus

A longtime broadcast journalist, ABC News correspondent, and business communication strategist shows how you can craft an honest and authentic response to any scandal, rather than try to deny it, and ultimately bolster your brand.In twenty years as a television reporter, T. J. Winick covered many scandals, including the British Petroleum oil spill, the Pennsylvania State University football
... Read more
Audiobook

Audiobook

Complete Guide to Public Relations for SMEs, The

by Mark D. Wells ...

Narrated by Owen Hawthorne ...

Unabridged

8 hours 3 min

"The Complete Guide to Public Relations for SMEs" is essential for small to medium-sized business owners and entrepreneurs eager to enhance their brand's story and engagement. This comprehensive guide demystifies public relations, emphasising its critical role in the digital age. It offers in-depth insights into public relations fundamentals, brand identity, and the unique challenges faced by SMEs ... Read more

S$ 20.83 SGD or Free with Kobo Plus

"The Complete Guide to Public Relations for SMEs" is essential for small to medium-sized business owners and entrepreneurs eager to enhance their brand's story and engagement. This comprehensive guide demystifies public relations, emphasising its critical role in the digital age. It offers in-depth insights into public relations fundamentals, brand identity, and the unique challenges faced by SMEs
... Read more
Audiobook

Audiobook

Crystallizing Public Opinion

by Edward Bernays ...

Narrated by Jonathan Quinn ...

Unabridged

4 hours 26 min

A seminal work on how public opinion is created and shaped, Edward Bernays's 1923 classic Crystallizing Public Opinion set down the principles that corporations and government have used to influence public attitudes over the past century.A primer on the then new profession of "public relations counsel," Crystallizing elucidates the "instruments and techniques" that PR professionals use to mold ... Read more

S$ 18.08 SGD or Free with Kobo Plus

A seminal work on how public opinion is created and shaped, Edward Bernays's 1923 classic Crystallizing Public Opinion set down the principles that corporations and government have used to influence public attitudes over the past century.A primer on the then new profession of "public relations counsel," Crystallizing elucidates the "instruments and techniques" that PR professionals use to mold
... Read more
Audiobook

Audiobook

Engaged

The Neuroscience behind Creating Productive People in Successful Organizations

by Amy Brann ...

Narrated by Esther Wane ...

Series series The Neuroscience of Business Series
Unabridged

6 hours 8 min

Neuroscience is revolutionizing our understanding of human psychology and behavior. By showing how to apply this new understanding to how you recruit, manage, and develop your people, Brann is enabling you to deliver a step change in organizational performance and individual achievement. ... Read more

S$ 23.62 SGD or Free with Kobo Plus

Neuroscience is revolutionizing our understanding of human psychology and behavior. By showing how to apply this new understanding to how you recruit, manage, and develop your people, Brann is enabling you to deliver a step change in organizational performance and individual achievement.
... Read more
Audiobook

Audiobook

Stories That F*cking Matter

Three Pillars Of Epic Storytelling To Dominate Media Headlines, Win Clients And Grow Your Business

by Garrett McClure, Steven LeVine ...

Narrated by Josh Rivedal ...

Unabridged

4 hours 6 min

A well-crafted story has the power to literally mold reality, win over hearts and change minds!But what makes up a great, expertly constructed story? What’s the difference between a good story and really f*cking great story?In this book, PR and media industry experts Steven Le Vine and Garrett McClure share their secret formula and winning playbooks from over two decades of proven success in ... Read more

S$ 26.46 SGD or Free with Kobo Plus

A well-crafted story has the power to literally mold reality, win over hearts and change minds!But what makes up a great, expertly constructed story? What’s the difference between a good story and really f*cking great story?In this book, PR and media industry experts Steven Le Vine and Garrett McClure share their secret formula and winning playbooks from over two decades of proven success in
... Read more
Audiobook

Audiobook

Bang!

Getting Your Message Heard in a Noisy World

by Linda Kaplan Thaler, Robin Koval, Delia Marshall ...

Narrated by Deborah Marlowe ...

Unabridged

7 hours 4 min

The founders of one of today's hottest, most innovative advertising agencies explain how to ignite the kind of marketing explosions that will capture customers' attention.Linda Kaplan Thaler, the CEO and Chief Creative Officer of the Kaplan Thaler Group, is the brains behind a host of memorable and highly successful ads, from the irresistibly sentimental "Kodak moment" campaign to Herbal Essences' ... Read more

S$ 20.85 SGD

The founders of one of today's hottest, most innovative advertising agencies explain how to ignite the kind of marketing explosions that will capture customers' attention.Linda Kaplan Thaler, the CEO and Chief Creative Officer of the Kaplan Thaler Group, is the brains behind a host of memorable and highly successful ads, from the irresistibly sentimental "Kodak moment" campaign to Herbal Essences'
... Read more
Audiobook

Audiobook

Public Relations: A Practical Guide to Building Trust, Managing Reputation, and Getting Media Coverage That Matters

by Adrian Collier ...

Narrated by Adrian Collier ...

Unabridged

2 hours 7 min

Master corporate communications and media coverage with this public relations playbook for earning lasting brand trust. Whether you are navigating a stressful morning commute or prepping for a high-stakes product launch, this focused guide transforms complex media strategies into a clear, empowering roadmap. Ditch the outdated spin and learn to build a credible narrative that drives actual ... Read more

S$ 13.92 SGD or Free with Kobo Plus

Master corporate communications and media coverage with this public relations playbook for earning lasting brand trust. Whether you are navigating a stressful morning commute or prepping for a high-stakes product launch, this focused guide transforms complex media strategies into a clear, empowering roadmap. Ditch the outdated spin and learn to build a credible narrative that drives actual
... Read more
Audiobook

Audiobook

The Art of the Pitch

Persuasion and Presentation Skills that Win Business

by Peter Coughter ...

Narrated by TJ Johnson ...

Unabridged

4 hours 35 min

Through an engaging and humorous narrative, Peter Coughter presents the tools he designed to help advertising and marketing professionals develop persuasive presentations that deliver business. Readers will learn how to develop skills to create the perfect presentation. ... Read more

S$ 22.28 SGD or Free with Kobo Plus

Through an engaging and humorous narrative, Peter Coughter presents the tools he designed to help advertising and marketing professionals develop persuasive presentations that deliver business. Readers will learn how to develop skills to create the perfect presentation.
... Read more
Audiobook

Audiobook

Making Waves

PR strategies to transform your maritime business

by Ben Pinnington ...

Narrated by Ben Pinnington ...

Unabridged

8 hours 56 min

Do you want to raise awareness and win more business in the global maritime industry? Making Waves is an insider's guide to public relations in the international maritime sector. This fully updated second edition includes new chapters on marime tech, AI in PR, and an expanded focus on the U.S. marime market. It sets out clear, practical steps to help you harness the power of PR to build your ... Read more

S$ 22.98 SGD or Free with Kobo Plus

Do you want to raise awareness and win more business in the global maritime industry? Making Waves is an insider's guide to public relations in the international maritime sector. This fully updated second edition includes new chapters on marime tech, AI in PR, and an expanded focus on the U.S. marime market. It sets out clear, practical steps to help you harness the power of PR to build your
... Read more
Audiobook

Audiobook

丁菱娟說公關

by 丁菱娟 ...

Narrated by 丁菱娟 ...

Unabridged

2 hours 16 min

從公關概念、企業形象定位，到利益關係人管理、CIS建立與社群媒體操作，丁菱娟老師與您全面解析企業如何透過有效公關策略打造強勢品牌，帶您深入理解公關的核心價值，掌握媒體溝通、危機管理技巧等，幫助企業在日常經營與突發事件中維護形象，提升信任與市場競爭力，是企業品牌經營與公關實務的重要指南。講者：丁菱娟影響力品牌學院創辦人、作家、新創導師、資深公關人。她累積了三十多年的公關行銷經驗，是台灣公關產業的意見領袖，至今持續在社群以及雜誌有固定專欄，並在台灣及大陸出版書籍，已出版《逆風前行》、《影響有影響力的人》、《你不必走得快，但一定要走得遠》、《無畏的膽識》以及《享受吧！50後的第三人生》等書。章節：00 發刊詞01 企業為什麼需要公關02 公關如何幫助品牌成功03 企業形象定位的思考04 利益關係人管理05 CIS的重要性與企業文化建立06 超級品牌的七塊拼圖以及企業社會責任07 ... Read more

S$ 9.71 SGD or Free with Kobo Plus

從公關概念、企業形象定位，到利益關係人管理、CIS建立與社群媒體操作，丁菱娟老師與您全面解析企業如何透過有效公關策略打造強勢品牌，帶您深入理解公關的核心價值，掌握媒體溝通、危機管理技巧等，幫助企業在日常經營與突發事件中維護形象，提升信任與市場競爭力，是企業品牌經營與公關實務的重要指南。講者：丁菱娟影響力品牌學院創辦人、作家、新創導師、資深公關人。她累積了三十多年的公關行銷經驗，是台灣公關產業的意見領袖，至今持續在社群以及雜誌有固定專欄，並在台灣及大陸出版書籍，已出版《逆風前行》、《影響有影響力的人》、《你不必走得快，但一定要走得遠》、《無畏的膽識》以及《享受吧！50後的第三人生》等書。章節：00 發刊詞01 企業為什麼需要公關02 公關如何幫助品牌成功03 企業形象定位的思考04 利益關係人管理05 CIS的重要性與企業文化建立06 超級品牌的七塊拼圖以及企業社會責任07
... Read more
Audiobook

Audiobook

Public Speaking

How to Speak Effectively Anywhere, Be More Confident, and Influence People

by Ryan Carter ...

Narrated by Aria Chambers, Melanie Ross ...

Unabridged

20 hours 14 min

Do you often find yourself paralyzed by fear before a presentation?Does your heart race and your palms sweat at the mere thought of speaking in front of others?Do you struggle to convey your ideas clearly and confidently?Have you missed out on career opportunities because your public speaking skills aren't where you'd like them to be?I understand how frustrating and limiting this can be. It’s time ... Read more

S$ 27.83 SGD or Free with Kobo Plus

Do you often find yourself paralyzed by fear before a presentation?Does your heart race and your palms sweat at the mere thought of speaking in front of others?Do you struggle to convey your ideas clearly and confidently?Have you missed out on career opportunities because your public speaking skills aren't where you'd like them to be?I understand how frustrating and limiting this can be. It’s time
... Read more
Audiobook

Audiobook

Guerrilla P.R.

How You Can Wage an Effective Publicity Campaign...without Going Broke

by Michael Levine ...

Narrated by Christopher Hurt ...

Unabridged

8 hours 44 min

Every Fortune 500 corporation, movie star, and scandal queen can attest to the fact that a good publicist is essential to building success and maintaining public support. If you are a small business owner, an entrepreneur, or an undercapitalized beginner seeking an edge in a highly competitive arena, here are the resources necessary to mount your own campaign and get the media exposure you need.In ... Read more

S$ 55.68 SGD or Free with Kobo Plus

Every Fortune 500 corporation, movie star, and scandal queen can attest to the fact that a good publicist is essential to building success and maintaining public support. If you are a small business owner, an entrepreneur, or an undercapitalized beginner seeking an edge in a highly competitive arena, here are the resources necessary to mount your own campaign and get the media exposure you need.In
... Read more
Audiobook

Audiobook

Story-Driven Employer Branding

Introducing the Magnetic Employer Branding Method™: Matching Minds with Mission Through Business Storytelling

by Susanna Rantanen ...

Narrated by Susanna Rantanen ...

Unabridged

7 hours 9 min

❌ Tired of employer branding that sounds like corporate fluff?❌ Struggling to get leadership buy-in for employer branding?❌ Finding it hard to stand out from competitors and attract and retain the right talent?This book is for HR leaders, talent acquisition professionals, marketing and communications experts, and C-suite executives who know that talent is their greatest competitive advantage—but ... Read more

S$ 27.86 SGD or Free with Kobo Plus

❌ Tired of employer branding that sounds like corporate fluff?❌ Struggling to get leadership buy-in for employer branding?❌ Finding it hard to stand out from competitors and attract and retain the right talent?This book is for HR leaders, talent acquisition professionals, marketing and communications experts, and C-suite executives who know that talent is their greatest competitive advantage—but
... Read more
Audiobook

Audiobook

La magia de la persuasión

by Pamela Jean Zetina ...

Narrated by Pamela Jean Zetina, Karla Hernández, Rubén Hernández ...

Unabridged

9 hours 45 min

¿Deseas conquistar la voluntad de otros y convertirlos en tus aliados?¿Te atreves a conocer aquello que activa el interés y la confianza de la gente?¿Estás listo para retomar el control sobre el impacto que tienes en los demás?Estás a punto de descubrir sorprendentes revelaciones de lenguaje no verbal, comunicación asertiva e inteligencia emocional que te ayudarán a comunicar lo importante de ... Read more

S$ 22.28 SGD

¿Deseas conquistar la voluntad de otros y convertirlos en tus aliados?¿Te atreves a conocer aquello que activa el interés y la confianza de la gente?¿Estás listo para retomar el control sobre el impacto que tienes en los demás?Estás a punto de descubrir sorprendentes revelaciones de lenguaje no verbal, comunicación asertiva e inteligencia emocional que te ayudarán a comunicar lo importante de
... Read more
Audiobook

Audiobook

Personal Branding Mastery for Entrepreneurs

by Chris J Reed ...

Narrated by Penny Andrews ...

Unabridged

5 hours 23 min

From the No.1 International Best Selling Author Chris J Reed, "The Only NASDAQ CEO with a Mohawk!, comes his new book, "Personal Branding Mastery for Entrepreneurs". In it, Chris will tell you all about how you, as an entrepreneur, can develop your personal brand beyond LinkedIn.You are an entrepreneur, your personal brand is what everyone is buying into. Your clients, your shareholders, your ... Read more

S$ 20.05 SGD or Free with Kobo Plus

From the No.1 International Best Selling Author Chris J Reed, "The Only NASDAQ CEO with a Mohawk!, comes his new book, "Personal Branding Mastery for Entrepreneurs". In it, Chris will tell you all about how you, as an entrepreneur, can develop your personal brand beyond LinkedIn.You are an entrepreneur, your personal brand is what everyone is buying into. Your clients, your shareholders, your
... Read more
Audiobook

Audiobook

Understanding the Small Cap Market

A CEO's Guide

by Amit Bohensky ...

Unabridged

3 hours 39 min

This definitive guide provides the necessary tools for leading a Smallcap company after it goes public. It emphasizes the importance ofmanaging public perception and building lasting trust with investors.Readers will learn how to identify the most influential voices in theirindustry and how to respond to market shifts before they becomeproblems. The book offers a clear path for maintaining ... Read more

S$ 14.16 SGD or Free with Kobo Plus

This definitive guide provides the necessary tools for leading a Smallcap company after it goes public. It emphasizes the importance ofmanaging public perception and building lasting trust with investors.Readers will learn how to identify the most influential voices in theirindustry and how to respond to market shifts before they becomeproblems. The book offers a clear path for maintaining
... Read more
Audiobook

Audiobook

The Age of Outrage

How to Lead in a Polarized World

by Karthik Ramanna ...

Narrated by L.J. Ganser ...

Unabridged

7 hours 46 min

Outrage is everywhere—on the left and on the right—and many companies have found themselves in the crosshairs. GoFundMe was pressured to cut off funding to protesting truckers in Ottawa. Disney's CEO was dragged down for mishandling both sides of Florida's "Don't Say Gay" law. Facebook and other tech companies have been accused of manipulating elections in many countries and by many parties.People ... Read more

S$ 29.25 SGD or Free with Kobo Plus

Outrage is everywhere—on the left and on the right—and many companies have found themselves in the crosshairs. GoFundMe was pressured to cut off funding to protesting truckers in Ottawa. Disney's CEO was dragged down for mishandling both sides of Florida's "Don't Say Gay" law. Facebook and other tech companies have been accused of manipulating elections in many countries and by many parties.People
... Read more
Audiobook

Audiobook

Decade Of Do, The

A new era for marketing and communications

by Richard Brett, Bridget Jung, Brian Corrigan ...

Narrated by Richard Brett ...

Unabridged

5 hours 31 min

Welcome to The Decade Of Do – a new era for marketing and communications. Since the start of the advertising industry in the nineteenth century, it has been about telling. Now, thanks to the social media and digital revolution, everyone has a voice.The result is a cacophony of noise where it feels like everyone is talking louder and faster. Companies, governments and the people who lead them are ... Read more

S$ 9.74 SGD or Free with Kobo Plus

Welcome to The Decade Of Do – a new era for marketing and communications. Since the start of the advertising industry in the nineteenth century, it has been about telling. Now, thanks to the social media and digital revolution, everyone has a voice.The result is a cacophony of noise where it feels like everyone is talking louder and faster. Companies, governments and the people who lead them are
... Read more

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Public Relations Audiobooks

Painavaa puhetta

TikTok: How to Become Famous on Tik Tok

Зачем пиарщику линейка? Советы по измерению коммуникаций

Guerrilla P.R. 2.0

Going Social

Inbound PR

Reputation Capital

Complete Guide to Public Relations for SMEs, The

Crystallizing Public Opinion

Engaged

Stories That F*cking Matter

Bang!

Public Relations: A Practical Guide to Building Trust, Managing Reputation, and Getting Media Coverage That Matters

The Art of the Pitch

Making Waves

丁菱娟說公關

Public Speaking

Guerrilla P.R.

Story-Driven Employer Branding

La magia de la persuasión

Personal Branding Mastery for Entrepreneurs

Understanding the Small Cap Market

The Age of Outrage

Decade Of Do, The