The book every small-business owner should ownFirst published in 1983, Jay Levinson's Guerrilla Marketing has become a classic in the field of business, revolutionising marketing for small businesses all over the world and creating a new way to understand market share and how to gain it.In this completely updated and expanded fourth edition of Levinson's first Guerrilla Marketing book, his take-no-prisoners approach to finding clients is o...

The second volume in the series presents ground-breaking advances of Viktor Frankl’s logotherapy and existential analysis, with emphasis on the discovery of meaning as central to coping, resilience, and growth. Noted contributors from around the world present empirical and case study evidence for the importance of meaning in diverse populations and settings, as well as theoretical and philosophical perspectives on Frankl’s body of thought.The book opens with a historical perspectiv...

Jewish Journeys in Jerusalem: A Tourist's Guide is a travel guide designed to give tourists a Jewish experience when visiting the city. The book covers interesting background about popular sites and fascinating details about lesser-known places. How was the Talmudic era grave of Nicanor found? Which places give the best views of the Temple Mount? Where can you walk on the roof of the Old City? How did the Geula neighborhood get its name? Whether this is your first trip to Jerusalem or one of ...

Jewish Journeys Near Jerusalem provides an introduction to those sites that are convenient to Jerusalem as a travel base. Hours and fees are given—from the cable car up to Massada to a goat farm in Itamar, from an art museum in Maaleh Adumim to the remnants of ancient Beit Shemsh. The book describes several industrial factories that are not open to the public. These are included to give the reader a better appreciation of life in the area and an understanding of the history of many products s...

"A powerful novel of tensions—sexual, familial, religious, and political . . . Alexandria—sensual and enchanting—shimmers in these pages" (Dalia Sofer, national-bestselling author of The Septembers of Shiraz).Alexandrian Summer is the story of two Jewish families living their frenzied last days in the doomed cosmopolitan social whirl of Alexandria just before fleeing Egypt for Israel in 1951. The conventions of the Egyptian upper-middle class are ...

Israeli crime fiction that "sets the bar high for subsequent Noir offerings. The genre is hot, Tel Aviv is exotic, and this volume is outstanding" ( Library Journal, starred review).Akashic Books continues its groundbreaking series of original noir anthologies, launched with the summer '04 award-winning bestseller Brooklyn Noir. Each book is comprised of all-new stories, each one set in a distinct neighborhood or location within the respec...

Be spiritually prepared for your journey in Israel.The only travel guide to Israel that will help you to prepare spiritually for your visit. Combining, in quick reference format, ancient blessings, medieval prayers, biblical references, and modern poetry, it helps today’s pilgrim tap into the deep spiritual meaning of the ancient—and modern—sites of the Holy Land. For each of 25 major tourist destinations—from the Western Wall to Masada to a kibbutz in the Galilee—...

Now includes “The Life Inc. Guide to Reclaiming the Value You Create”In Life Inc, award-winning writer Douglas Rushkoff traces how corporations went from being convenient legal fictions to being the dominant fact of contemporary life. The resulting ideology, corporatism, has infiltrated all aspects of civics, commerce, and culture—from the founding of the first chartered monopoly to the branding of the self, from the invention of central currency to the privatization of ba...

Our illustrated travel guide will take you to Cyprus a beautiful island in the Mediterranean Sea, south of Turkey. After Sicily and Sardinia, Cyprus is the third largest island in the Mediterranean. Although the island is geographically in Asia it is politically a European country and is a member of the European Union.Cyprus gained its independence from the United Kingdom in 1960. Despite a constitution which guaranteed a degree of power-sharing between the Greek Cypriot majority a...

‘A handbook for these troubled times’ Psychologies Magazine’Engaging and informative … highlights our common humanity’ Kofi Annan‘A passionately written polemic’ You MagazineThe truth is, INCLUSION is better for EVERYONE.In this empowering call to arms, June Sarpong MBE proves why.Putting the spotlight on groups who are often marginalised in our society, incl...

This e-book is about how I was robbed of my money and my mental stability by the auto mechanic industry. My self esteem and quality of life was robbed by a few mechanics who really were only out for profits. In this ebook I share my experience and give good sound advice on what I think you as a consumer should do before choosing a mechanic this book is enlightening.By reading my story if my help you gain a better understand of what not to do when it comes to letting folks work on y...

You know those spontaneous people who board a flight without planning too much, letting fate decide their path? Well, I'm not one of them (and I probably wouldn't have created my website, booklets and eBooks if I was). Planning your trip to Israel in advance can help you save money and, more importantly, allow you to enjoy your trip more and gain a greater understanding of where you're traveling to and what you're seeing.