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顧客行為 有聲書

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  • 有聲書

    Think Big

    Take Small Steps and Build the Future You Want

    Grace Lordan ……
    旁白者: Grace Lordan ……

    完整版

    7 小時 35 分鐘

    Brought to you by Penguin.What are you doing today to make your dream future come true?We all have big ambitions for the future but those dreams only become reality if we do something towards them regularly. To achieve audacious goals, we need to take action and make small changes every day. We need to think big and act small.Drawing on cutting-edge research from behavioural science, Dr Grace …… 閱讀更多內容

    NT$557 TWD

  • 有聲書

    Risk Mein Ishq Nahi

    Vivek Kaul ……
    旁白者: Vivek Kaul ……
    系列 有聲書 10 - Economics, Ek Prem Katha

    完整版

    28 分鐘

    जिंदगी में रिस्क लेंगे तो आगे बढ़ेंगे, लेकिन रिस्क लेने का मतलब खुद को बर्बाद कर देना नहीं होता. जुनून ज़रूरी है, लेकिन जोश में होश खो बैठना कोई बुद्धिमानी का काम नही. इस एपिसोड में जानिये कि रिस्क से इश्क का क्या कनेक्शन है. …… 閱讀更多內容

    NT$130 TWD

  • 有聲書

    Rahan anatomia

    旁白者: Juhani Rajalin ……

    完整版

    10 小時 54 分鐘

    Mistä puhumme kun puhumme rahasta?Rahasta – siis elämästä ja kuolemasta.Raha on muuttunut abstraktiksi, mutta sen merkitys arjessa ja maailmanmenossa on entistä konkreettisempi. Kolikot ja setelit katoavat katukuvasta, ja kaupankäynti on muuttunut digitaaliseksi, puhumattakaan arvopaperijohdannaisista tai kryptoista. Mikään ei enää kilise tai kahise, mutta samalla on käytännössä mahdotonta elää …… 閱讀更多內容

    NT$586 TWD

  • 有聲書

    Informação não basta

    Brad Klontz, Brad Klontz ……
    旁白者: Márcio Lino ……

    濃縮版

    34 分鐘

    Os princípios básicos da saúde financeira não são complexos e são bastante semelhantes, não importa quem você seja ou qual seu status financeiro. Nós podemos fazer mudanças, mas somente se estivermos dispostos a usar essa oportunidade para analisar de perto nosso relacionamento com o dinheiro. …… 閱讀更多內容

    NT$60 TWD

  • 有聲書

    How to Save a Small Fortune - And The Planet

    A Guide to Smart, Sustainable Spending Beyond COVID-19

    R.A. Dalkey ……
    旁白者: R.A. Dalkey ……
    系列 有聲書 19 - The Thrills of Thrift

    完整版

    2 小時 41 分鐘

    There has never been a better time for us to start taking saving seriously.Our hyper-meritocratic world has long glorified the notion of constantly earning more in order to fuel victory in some futile race to lifestyle and possessions. And so the careful saver was always the subject of ridicule.Then along came COVID-19. Jobs disappeared overnight, and those who kept theirs could forget about pay …… 閱讀更多內容

    NT$261 TWD 透過 Kobo Plus 免費享用

  • 有聲書

    AI Simple

    Cómo la Inteligencia Artificial Está Cambiando Tu Vida (aunque no te des cuenta)

    Alessandro Totaro ……
    旁白者: Voz Digital Santiago G ……
    系列 有聲書 1 - Vivir con la IA – Cómo la inteligencia artificial transforma tu vida

    完整版

    2 小時 14 分鐘

    Este audiolibro está narrado por una voz digital.La inteligencia artificial ya no es un concepto sacado de una película de ciencia ficción: está en tu vida cada día, aunque no lo notes. Decide qué contenidos ves en línea, sugiere qué comprar, influye en tu trabajo, en tus estudios e incluso en tus decisiones cotidianas.“IA Simple” es el primer volumen de la serie Vivir con la IA – Cómo la …… 閱讀更多內容

    NT$99 TWD 透過 Kobo Plus 免費享用

  • 有聲書

    Perception

    Take Charge of How Others View Your Brand, Become Irresistible, and Make a Bigger Impact

    旁白者: Dan Culhane ……

    完整版

    3 小時 51 分鐘

    Sure, being the best sounds great. But simply being the best is no longer enough to position you at the front of the pack. You also need to be perceived as being the best.And that's why Perception is so important.With this book, authors Franziska Iseli and Christo Hall show you how to harness the power of perception to achieve success - whether you are leading a small business, trying to climb the …… 閱讀更多內容

    NT$395 TWD 透過 Kobo Plus 免費享用

  • 有聲書

    Talous & tunteet

    旁白者: Raiko Häyrinen ……

    完整版

    13 小時 30 分鐘

    Ota tunteet ja talous hallintaan!Pelkoa, ahneutta ja parviälyttömyyttä – tunteet vievät meitä taloudessakin. Johtava aivotutkija kertoo, miten ihmismieli toimii markkinoilla ja miten taloudessa voi menestyä.Markkinat toimivat numeroiden avulla, mutta lopulta talous on tunnepeliä. Ahneus ja pelko saavat ihmiset ottamaan valtavia taloudellisia riskejä, mutta toisaalta pelko ja riskien karttaminen …… 閱讀更多內容

    NT$586 TWD

  • 有聲書

    The Social Brain

    The Psychology of Successful Groups

    完整版

    8 小時 54 分鐘

    Brought to you by Penguin.How many people does the ideal team contain? How do groups bond, earn trust and forge shared identities? How can leaders build environments adaptable enough to respond to shocks and still enable people to thrive together? How can you feel close to people if your only point of contact is a phone or a computer?In The Social Brain leading experts from the worlds of …… 閱讀更多內容

    NT$557 TWD

  • 有聲書

    The Challenger Sale

    How To Take Control of the Customer Conversation

    旁白者: Matthew Dixon, Brent Adamson ……

    完整版

    5 小時 43 分鐘

    Brought to you by Penguin.THE INTERNATIONAL BESTSELLER: OVER HALF A MILLION COPIES SOLDMatthew Dixon and Brent Adamson share the secret to sales success: don't just build relationships with customers. Challenge them!What's the secret to sales success?If you're like most business leaders, you'd say it's fundamentally about relationships - and you'd be wrong. Matthew Dixon, Brent Adamson, and their …… 閱讀更多內容

    NT$557 TWD

  • 有聲書

    Punters

    How Paddy Power Bet Billions and Changed Gambling Forever

    Aaron Rogan ……
    旁白者: Aidan Kelly ……

    完整版

    9 小時 15 分鐘

    The story of Paddy Power’s growth from a small chain of Irish bookies to the biggest gambling company in the world.Flutter Entertainment, the parent company of Paddy Power, is the largest gambling business in the world. The evidence of that success is visible everywhere, from shop fronts and bus shelters to sporting arenas and smartphone screens.The company’s rise to this point has been rapid, but …… 閱讀更多內容

    NT$674 TWD

  • 有聲書

    The Cult of We

    WeWork and the Great Start-Up Delusion

    旁白者: Therese Plummer ……

    完整版

    13 小時 14 分鐘

    ‘An amazing portrait of how grifters came to be called visionaries and high finance lost its mind.’ Charles Duhigg, bestselling author of The Power of HabitThe definitive inside story of WeWork, its audacious founder, and the company's epic unravelling from the journalists who first broke the story wide open.In 2001, Adam Neumann arrived in New York after five years as a conscript in the Israeli …… 閱讀更多內容

    NT$712 TWD

  • 有聲書

    Chief Behavioral Officer

    Wie Sie mit den psychologischen Erkenntnissen der Verhaltensökonomie den Unternehmenserfolg erhöhen

    Dominik Imseng ……
    旁白者: Jochen Hennecke ……

    完整版

    3 小時 17 分鐘

    Vorteile: •Mehr Marketing-Power trotz weniger Geld fürs Marketing •Mehr Kundenerlebnis trotz weniger Geld fürs Kundenerlebnis •Mehr Innovation trotz weniger Geld für die Innovationsabteilung Zum Hörbuch: Die Verhaltensökonomie (engl. Behavioral Economics) untersucht, wie Menschen Entscheidungen treffen. Für Unternehmen sind darum die Erkenntnisse von Wirtschaftsnobelpreisträgern und …… 閱讀更多內容

    NT$560 TWD

  • 有聲書

    ¡Lo quiero!

    El poder del deseo mimético en el día a día

    Luke Burgis ……
    旁白者: Jesús Granados ……

    完整版

    10 小時 5 分鐘

    Una investigación revolucionaria sobre por qué queremos lo que queremos, y las herramientas necesarias para dejar de perseguir deseos que en realidad no nos llenan.La gravedad afecta a casi todos los aspectos de nuestra existencia física, pero hay una fuerza psicológica igual de poderosa, aunque casi nadie ha oído hablar de ella. Es la responsable de reunir a grupos de personas y también de …… 閱讀更多內容

    NT$338 TWD

  • 有聲書

    Hug Your Haters

    How to Embrace Complaints and Keep Your Customers

    Jay Baer ……
    旁白者: Jay Baer ……

    完整版

    5 小時 36 分鐘

    Technology has evaporated the barriers of complaint. With smart phones and always-on Internet access, consumers complain more often and across more channels, many of them public. This requires a completely new system for instantly finding, evaluating, and addressing these complaints.Jay Baer and Edison Research conducted a landmark study of more than 2,000 consumers and found that not all …… 閱讀更多內容

    NT$922 TWD

  • 有聲書

    Digital Customer Success

    Why the Next Frontier of CS is Digital and How You Can Leverage it to Drive Durable Growth

    旁白者: Teri Schnaubelt ……

    完整版

    6 小時 58 分鐘

    Automate your customer success efforts to reduce churn and increase profitsIn Digital Customer Success: The Next Frontier, a team of trailblazing customer success professionals and digital entrepreneurs delivers an insightful discussion of the next stage in customer success management. In the book, you'll discover how to design and deploy touchless and automated digital interventions that help …… 閱讀更多內容

    NT$658 TWD

  • 有聲書

    Customer Love

    Great Stories About Great Service

    Mac Anderson ……
    旁白者: Derek Shetterly ……

    完整版

    1 小時 19 分鐘

    If your organization's goal is to create a lasting service culture...you're going to love Customer Love! Mac Anderson has compiled a fantastic book filled with unforgettable true stories about individuals and companies who have "wowed" their customers and turned them into raving fans!In Customer Love. great stories about great service" you will explore 24 unforgettable stories about phenomenal …… 閱讀更多內容

    NT$526 TWD

  • 有聲書

    Aesthetic Intelligence

    How to Boost It and Use It in Business and Beyond

    Pauline Brown ……
    旁白者: Vivienne Leheny ……

    完整版

    6 小時 57 分鐘

    Longtime leader in the luxury goods sector and former Chairman of LVMH Moët Hennessy Louis Vuitton North America reinvents the art and science of brand-building under the rubric of Aesthetic Intelligence.In a world in which people have cheap and easy access to most goods and services, yet crave richer and more meaningful experiences, aesthetics has become a key differentiator for most companies …… 閱讀更多內容

    NT$791 TWD

  • 有聲書

    Reengineering Retail

    Doug Stephens ……
    旁白者: Doug Stephens ……

    完整版

    7 小時 31 分鐘

    Since the release of Doug Stephens' first book, The Retail Revival, change in the global retail sector has accelerated beyond even the boldest forecasts. As predicted, online giants like Amazon and Alibaba.com are growing at a dizzying pace. Hundreds of well-known brick and mortar retailers have closed their doors, and brands and retailers across categories are struggling to understand the …… 閱讀更多內容

    NT$592 TWD 透過 Kobo Plus 免費享用

  • 有聲書

    Frihed, FIRE & familieliv

    旁白者: Marie Mondrup ……

    完整版

    3 小時 38 分鐘

    Ville du også ønske, at du havde mere tid til det, du sætter allermest pris på? Og kunne du tænke dig at komme i gang med at spare op og investere for på sigt at blive økonomisk uafhængig? Måske for at kunne gå på nedsat tid, tage orlov, lave frivilligt arbejde eller rejse?”Frihed, FIRE og familieliv” handler om, hvordan en familie på fire har ændret deres liv i rejsen mod økonomisk uafhængighed …… 閱讀更多內容

    NT$347 TWD

  • 有聲書

    Stock Market

    Vivek Kaul ……
    旁白者: Vivek Kaul ……
    系列 有聲書 9 - Economics, Ek Prem Katha

    完整版

    27 分鐘

    आज मार्केट अप है… आज डाउन है! स्टॉक मार्केट के बारे में ये हर कोई कहता फिरता है, लेकिन असल में क्या है ये स्टॉक मार्केट? किस तरह यह काम करता है? क्या ढांचा होता है? जानिये स्टॉक मार्केट से सम्बंधित पूरी जानकारी इस एपिसोड में. …… 閱讀更多內容

    NT$130 TWD

  • 有聲書

    Why We Fight

    The Roots of War and the Paths to Peace

    旁白者: Landon Woodson ……

    完整版

    12 小時 25 分鐘

    Brought to you by Penguin.An acclaimed expert on violence and seasoned peacebuilder explains the five reasons why conflict (rarely) blooms into war, and how to interrupt that deadly process.It's easy to overlook the underlying strategic forces of war, to see it solely as a series of errors, accidents, and emotions gone awry. It's also easy to forget that war shouldn't happen-and most of the time …… 閱讀更多內容

    NT$557 TWD

  • 有聲書

    Verden efter væksten. Livet i post-kapitalismens tid

    Tim Jackson ……
    旁白者: Mikkel Schou ……

    完整版

    8 小時 4 分鐘

    Vores liv er underlagt fysiske og materielle begrænsninger, sådan er livet, sådan er verden, begrænset og i skarp modsætning til den dominerende myte, myten om ubegrænset vækst. Vi er låst fast i denne myte, fanget i forbrugermentalitetens jernbur. Men vi har selv bygget buret ...Tim Jacksons "Verden efter væksten" er et både videnskabeligt og lidenskabeligt opgør med denne myte.Et af bogens …… 閱讀更多內容

    NT$310 TWD

  • 有聲書

    The Number Bias

    How numbers dominate our world and why that's a problem we need to fix

    Sanne Blauw ……
    旁白者: Sophie Roberts ……

    完整版

    4 小時 34 分鐘

    'A beautifully accessible exploration of how numbers shape our lives, and the importance of accurately interpreting the statistics we are fed.' - Angela Saini, author of SuperiorEven if you don't consider yourself a numbers person, you are a numbers person. The time has come to put numbers in their place. Not high up on a pedestal, or out on the curb, but right where they belong: beside words.It …… 閱讀更多內容

    NT$823 TWD