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This is Marketing

You Can’t Be Seen Until You Learn To See

由 Seth Godin ……

旁白者： Seth Godin ……

完整版

7 小時 2 分鐘

Brought to you by Penguin.*Narrated by Seth Godin***#1 Wall Street Journal Bestseller & Instant New York Times BestsellerA game-changing approach to marketing, sales, and advertising.**For the first time Seth Godin offers the core of his marketing wisdom in one compact, accessible, timeless package. This is Marketing shows you how to do work you're proud of, whether you're a tech startup f... …… 閱讀更多內容

NT$513 TWD

Brought to you by Penguin.*Narrated by Seth Godin***#1 Wall Street Journal Bestseller & Instant New York Times BestsellerA game-changing approach to marketing, sales, and advertising.**For the first time Seth Godin offers the core of his marketing wisdom in one compact, accessible, timeless package. This is Marketing shows you how to do work you're proud of, whether you're a tech startup f...
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21 Lessons for the 21st Century

'Truly mind-expanding... Ultra-topical' Guardian

由 Yuval Noah Harari ……

旁白者： Derek Perkins ……

完整版

11 小時 42 分鐘

Brought to you by Penguin.The audiobook edition of 21 Lessons for the 21st Century by Yuval Noah Harari, read by Derek Perkins.**THE NUMBER ONE BESTSELLER**In twenty-one bite-sized lessons, Yuval Noah Harari explores what it means to be human in an age of bewilderment.How can we protect ourselves from nuclear war, ecological cataclysms and technological disruptions? What can we do ab... …… 閱讀更多內容

NT$686 TWD

Brought to you by Penguin.The audiobook edition of 21 Lessons for the 21st Century by Yuval Noah Harari, read by Derek Perkins.**THE NUMBER ONE BESTSELLER**In twenty-one bite-sized lessons, Yuval Noah Harari explores what it means to be human in an age of bewilderment.How can we protect ourselves from nuclear war, ecological cataclysms and technological disruptions? What can we do ab...
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Homo Deus

The million-copy bestseller from the author of Nexus

由 Yuval Noah Harari ……

旁白者： Derek Perkins ……

完整版

14 小時 54 分鐘

Brought to you by Penguin.**THE MILLION COPY BESTSELLER**Sapiens showed us where we came from. In our increasingly uncertain times, Homo Deus shows us where we're going.The world-renowned historian and intellectual Yuval Noah Harari envisions a near future in which we face a new set of challenges. Homo Deus explores the projects, dreams and nightmares that will shape the t... …… 閱讀更多內容

NT$686 TWD

Brought to you by Penguin.**THE MILLION COPY BESTSELLER**Sapiens showed us where we came from. In our increasingly uncertain times, Homo Deus shows us where we're going.The world-renowned historian and intellectual Yuval Noah Harari envisions a near future in which we face a new set of challenges. Homo Deus explores the projects, dreams and nightmares that will shape the t...
... 閱讀更多內容
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Build

An Unorthodox Guide to Making Things Worth Making - The New York Times bestseller

由 Tony Fadell ……

旁白者： Roger Wayne ……

完整版

11 小時 4 分鐘

Brought to you by Penguin.Tony Fadell led the teams that created the iPod, iPhone and Nest Learning Thermostat and learned enough in 30+ years in Silicon Valley about leadership, design, startups, Apple, Google, decision-making, mentorship, devastating failure and unbelievable success to fill an encyclopedia.So that's what this book is. An advice encyclopedia. A mentor in a box.Written for anyone …… 閱讀更多內容

NT$557 TWD

Brought to you by Penguin.Tony Fadell led the teams that created the iPod, iPhone and Nest Learning Thermostat and learned enough in 30+ years in Silicon Valley about leadership, design, startups, Apple, Google, decision-making, mentorship, devastating failure and unbelievable success to fill an encyclopedia.So that's what this book is. An advice encyclopedia. A mentor in a box.Written for anyone
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Book of Why, The

The New Science of Cause and Effect

由 Judea Pearl, Dana Mackenzie ……

旁白者： Mel Foster ……

完整版

15 小時 14 分鐘

How the study of causality revolutionized science and the world"Correlation does not imply causation." This mantra has been invoked by scientists for decades, and has led to a virtual prohibition on causal talk. But today, that taboo is dead. The causal revolution, sparked by Judea Pearl and his colleagues, has cut through a century of confusion and placed causality--the study of cause and effect- …… 閱讀更多內容

NT$1,483 TWD

How the study of causality revolutionized science and the world"Correlation does not imply causation." This mantra has been invoked by scientists for decades, and has led to a virtual prohibition on causal talk. But today, that taboo is dead. The causal revolution, sparked by Judea Pearl and his colleagues, has cut through a century of confusion and placed causality--the study of cause and effect-
... 閱讀更多內容
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When Breath Becomes Air

The powerful and moving memoir of a doctor, the global bestseller

由 Paul Kalanithi ……

旁白者： Sunil Malhotra, Lucy Kalanithi ……

完整版

5 小時 28 分鐘

Brought to you by Penguin.THE NEW YORK TIMES NUMBER ONE BESTSELLERAt the age of thirty-six, on the verge of completing a decade’s training as a neurosurgeon, Paul Kalanithi was diagnosed with inoperable lung cancer. One day he was a doctor treating the dying, the next he was a patient struggling to live.When Breath Becomes Air chronicles Kalanithi’s transformation from a medical student asking …… 閱讀更多內容

NT$686 TWD

Brought to you by Penguin.THE NEW YORK TIMES NUMBER ONE BESTSELLERAt the age of thirty-six, on the verge of completing a decade’s training as a neurosurgeon, Paul Kalanithi was diagnosed with inoperable lung cancer. One day he was a doctor treating the dying, the next he was a patient struggling to live.When Breath Becomes Air chronicles Kalanithi’s transformation from a medical student asking
... 閱讀更多內容
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Invisible Women

Exposing Data Bias in a World Designed for Men

由 Caroline Criado Perez ……

旁白者： Caroline Criado Perez ……

完整版

9 小時 24 分鐘

Brought to you by Penguin.The audiobook edition of Invisible Women, read by Caroline Criado Perez.**Winner of the Royal Society Insight Investment Science Book Prize 2019****Winner of the Readers' Choice Books Are My Bag Award 2019****Winner of the FT & McKinsey Business Book of the Year 2019 Book of the Year Award 2019****The Times Current Aff... …… 閱讀更多內容

NT$513 TWD

Brought to you by Penguin.The audiobook edition of Invisible Women, read by Caroline Criado Perez.**Winner of the Royal Society Insight Investment Science Book Prize 2019****Winner of the Readers' Choice Books Are My Bag Award 2019****Winner of the FT & McKinsey Business Book of the Year 2019 Book of the Year Award 2019****The Times Current Aff...
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Underground Empire

How America Weaponized the World Economy

由 Henry Farrell, Abraham Newman ……

旁白者： L. J. Ganser ……

完整版

7 小時 56 分鐘

**Brought to you by Penguin.An explosive new vision of geopolitics from two trailblazing political scientists**Deep beneath our feet, vast and sprawling, lies one of the most sophisticated empires the world has ever known. At first glance, it might not look like much - it is made up of fibre optic cables and obscure payment systems. But according to prominent political scientists Henry Farrell and …… 閱讀更多內容

NT$600 TWD

**Brought to you by Penguin.An explosive new vision of geopolitics from two trailblazing political scientists**Deep beneath our feet, vast and sprawling, lies one of the most sophisticated empires the world has ever known. At first glance, it might not look like much - it is made up of fibre optic cables and obscure payment systems. But according to prominent political scientists Henry Farrell and
... 閱讀更多內容
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Four Thousand Weeks

Embrace your limits. Change your life. Make your four thousand weeks count.

由 Oliver Burkeman ……

旁白者： Oliver Burkeman ……

完整版

5 小時 54 分鐘

Brought to you by Penguin.The instant Sunday Times bestsellerA FINANCIAL TIMES, GUARDIAN AND OBSERVER BOOK OF THE YEARONE OF THE DAILY TELEGRAPH'S 75 BEST BOOKS OF 2021What if you stopped trying to do everything, so that you could finally get round to what counts?We're obsessed with our lengthening to-do lists, our overfilled inboxes, the struggle against distraction, and the sense that our …… 閱讀更多內容

NT$557 TWD

Brought to you by Penguin.The instant Sunday Times bestsellerA FINANCIAL TIMES, GUARDIAN AND OBSERVER BOOK OF THE YEARONE OF THE DAILY TELEGRAPH'S 75 BEST BOOKS OF 2021What if you stopped trying to do everything, so that you could finally get round to what counts?We're obsessed with our lengthening to-do lists, our overfilled inboxes, the struggle against distraction, and the sense that our
... 閱讀更多內容
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Enlightenment Now

The Case for Reason, Science, Humanism, and Progress

由 Steven Pinker ……

旁白者： Arthur Morey ……

完整版

19 小時 49 分鐘

Brought to you by Penguin.Is modernity really failing? Or have we failed to appreciate progress and the ideals that make it possible?If you follow the headlines, the world in the 21st century appears to be sinking into chaos, hatred and irrationality. Yet, as Steven Pinker shows, if you follow the trendlines, you discover that our lives have become longer, healthier, safer and more prosperous - …… 閱讀更多內容

NT$600 TWD

Brought to you by Penguin.Is modernity really failing? Or have we failed to appreciate progress and the ideals that make it possible?If you follow the headlines, the world in the 21st century appears to be sinking into chaos, hatred and irrationality. Yet, as Steven Pinker shows, if you follow the trendlines, you discover that our lives have become longer, healthier, safer and more prosperous -
... 閱讀更多內容
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Thinking in Systems

A Primer

由 Donella Meadows ……

旁白者： Tia Rider ……

完整版

6 小時 26 分鐘

In the years following her role as the lead author of the international bestseller, Limits to Growth—the first book to show the consequences of unchecked growth on a finite planet— Donella Meadows remained a pioneer of environmental and social analysis until her untimely death in 2001.Thinking in Systems, is a concise and crucial book offering insight for problem solving on scales ranging from the …… 閱讀更多內容

NT$658 TWD 透過 Kobo Plus 免費享用

In the years following her role as the lead author of the international bestseller, Limits to Growth—the first book to show the consequences of unchecked growth on a finite planet— Donella Meadows remained a pioneer of environmental and social analysis until her untimely death in 2001.Thinking in Systems, is a concise and crucial book offering insight for problem solving on scales ranging from the
... 閱讀更多內容
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The Infinity Machine

Demis Hassabis, DeepMind, and the Quest for Superintelligence

由 Sebastian Mallaby ……

旁白者： Vidish Athavale ……

完整版

15 小時 6 分鐘

**An Instant New York Times BestsellerFrom one of our leading chroniclers of the intersection of innovation and capitalism, a landmark reckoning—based on unprecedented access—with one of the world’s most brilliant and driven tech visionaries, and his game-changing company**Even by the standard of a tech industry stacked with so-called geniuses, Demis Hassabis is a special case. Born poor in North …… 閱讀更多內容

NT$889 TWD

**An Instant New York Times BestsellerFrom one of our leading chroniclers of the intersection of innovation and capitalism, a landmark reckoning—based on unprecedented access—with one of the world’s most brilliant and driven tech visionaries, and his game-changing company**Even by the standard of a tech industry stacked with so-called geniuses, Demis Hassabis is a special case. Born poor in North
... 閱讀更多內容
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Human Compatible

AI and the Problem of Control

由 Stuart Russell ……

旁白者： Raphael Corkhill ……

完整版

11 小時 38 分鐘

Brought to you by Penguin.Creating superior intelligence would be the biggest event in human history. Unfortunately, according to the world's pre-eminent AI expert, it could also be the last.In this groundbreaking book on the biggest question facing humanity, Stuart Russell explains why he has come to consider his own discipline an existential threat to his own species, and lays out how we can …… 閱讀更多內容

NT$557 TWD

Brought to you by Penguin.Creating superior intelligence would be the biggest event in human history. Unfortunately, according to the world's pre-eminent AI expert, it could also be the last.In this groundbreaking book on the biggest question facing humanity, Stuart Russell explains why he has come to consider his own discipline an existential threat to his own species, and lays out how we can
... 閱讀更多內容
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A Brief History of Black Holes

And why nearly everything you know about them is wrong

由 Dr Becky Smethurst ……

旁白者： Dr Becky Smethurst ……

完整版

7 小時 5 分鐘

This audio edition is narrated with dazzling enthusiasm by the author, Dr Becky Smethurst.Right now, you are orbiting a black hole.The Earth orbits the Sun, and the Sun orbits the centre of the Milky Way: a supermassive black hole, the strangest and most misunderstood phenomenon in the galaxy.In A Brief History of Black Holes, the award-winning University of Oxford researcher Dr Becky Smethurst …… 閱讀更多內容

NT$557 TWD

This audio edition is narrated with dazzling enthusiasm by the author, Dr Becky Smethurst.Right now, you are orbiting a black hole.The Earth orbits the Sun, and the Sun orbits the centre of the Milky Way: a supermassive black hole, the strangest and most misunderstood phenomenon in the galaxy.In A Brief History of Black Holes, the award-winning University of Oxford researcher Dr Becky Smethurst
... 閱讀更多內容
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AI 2041

Ten Visions for Our Future

由 Kai-Fu Lee, Chen Qiufan ……

旁白者： Feodor Chin, James Chen, Soneela Nankani, Mirron Willis, Emily Woo Zeller, Siho Ellsmore, Fajer Al-Kaisi ……

完整版

18 小時 4 分鐘

Brought to you by Penguin.In this ground-breaking blend of imaginative storytelling and scientific forecasting, a pioneering AI expert and a leading writer of speculative fiction join forces to answer an imperative question: How will artificial intelligence change our world within twenty years?AI will be the defining development of the twenty-first century. Within two decades, aspects of daily …… 閱讀更多內容

NT$686 TWD

Brought to you by Penguin.In this ground-breaking blend of imaginative storytelling and scientific forecasting, a pioneering AI expert and a leading writer of speculative fiction join forces to answer an imperative question: How will artificial intelligence change our world within twenty years?AI will be the defining development of the twenty-first century. Within two decades, aspects of daily
... 閱讀更多內容
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The Things We Make

The Unknown History of Invention from Cathedrals to Soda Cans

由 Bill Hammack ……

旁白者： Jonathan Todd Ross ……

完整版

7 小時 43 分鐘

Discover the secret method used to build the world . . .For millennia, humans have used one simple method to solve problems. Whether it's planting crops, building skyscrapers, developing photographs, or designing the first microchip, all creators follow the same steps to engineer progress. But this powerful method, the "engineering method", is an all but hidden process that few of us have heard of …… 閱讀更多內容

NT$658 TWD

Discover the secret method used to build the world . . .For millennia, humans have used one simple method to solve problems. Whether it's planting crops, building skyscrapers, developing photographs, or designing the first microchip, all creators follow the same steps to engineer progress. But this powerful method, the "engineering method", is an all but hidden process that few of us have heard of
... 閱讀更多內容
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look Smart Listen Smart - A Brief History of Time

由 Jonathan Miller ……

旁白者： Russ Williams ……

完整版

1 小時 23 分鐘

Look Smart, Listen Smart: A Listener’s Guide to Stephen Hawking’s A Brief History of Time is a clear, confidence-building companion to one of the most famous — and most challenging — popular science books ever written.Stephen Hawking’s classic asks some of the biggest questions imaginable: Did the universe have a beginning? What is time? Why do black holes matter? Can physics explain the whole of …… 閱讀更多內容

NT$65 TWD 透過 Kobo Plus 免費享用

Look Smart, Listen Smart: A Listener’s Guide to Stephen Hawking’s A Brief History of Time is a clear, confidence-building companion to one of the most famous — and most challenging — popular science books ever written.Stephen Hawking’s classic asks some of the biggest questions imaginable: Did the universe have a beginning? What is time? Why do black holes matter? Can physics explain the whole of
... 閱讀更多內容
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The System

Who Owns the Internet, and How It Owns Us

由 James Ball ……

旁白者： James Ball ……

完整版

7 小時 18 分鐘

Bloomsbury presents The System written and read by James Ball.'A fascinating exposé of the world behind your screen. Timely, often disturbing, and so important'Caroline Criado Perez, author of Invisible Women'Takes us beyond Zuckerberg, Bezos et al to a murkier world where we discover how everything online works and who benefits from it. Fascinating, engaging and important'Observer'Could not be …… 閱讀更多內容

NT$600 TWD

Bloomsbury presents The System written and read by James Ball.'A fascinating exposé of the world behind your screen. Timely, often disturbing, and so important'Caroline Criado Perez, author of Invisible Women'Takes us beyond Zuckerberg, Bezos et al to a murkier world where we discover how everything online works and who benefits from it. Fascinating, engaging and important'Observer'Could not be
... 閱讀更多內容
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A Crack in Everything

How Black Holes Came in from the Cold and Took Cosmic Centre Stage

由 Marcus Chown ……

旁白者： Clive Mantle ……

完整版

10 小時 22 分鐘

Bloomsbury presents A Crack in Everything by Marcus Chown, read by Clive Mantle.What is space? What is time? Where did the universe come from? The answers to mankind’s most enduring questions may lie in science’s greatest enigma: black holes.A black hole is a region of space where gravity is so strong that nothing, not even light, can escape. This can occur when a star approaches the end of its …… 閱讀更多內容

NT$686 TWD

Bloomsbury presents A Crack in Everything by Marcus Chown, read by Clive Mantle.What is space? What is time? Where did the universe come from? The answers to mankind’s most enduring questions may lie in science’s greatest enigma: black holes.A black hole is a region of space where gravity is so strong that nothing, not even light, can escape. This can occur when a star approaches the end of its
... 閱讀更多內容
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Crisis Averted

The Hidden Science of Fighting Outbreaks

由 Caitlin Rivers PhD ……

旁白者： Jaime Lamchick ……

完整版

7 小時 11 分鐘

**“Readers should come away from Crisis Averted with a better comprehension of what public health does and why it is such a crucial endeavor.” —The Washington Post"A master class in how we can pinpoint and prevent health crises before they spiral out of control."—Scott Gottlieb, MD, author of Uncontrolled SpreadA fascinating window into the secret life of epidemiology, weaving together stories of …… 閱讀更多內容

NT$659 TWD

**“Readers should come away from Crisis Averted with a better comprehension of what public health does and why it is such a crucial endeavor.” —The Washington Post"A master class in how we can pinpoint and prevent health crises before they spiral out of control."—Scott Gottlieb, MD, author of Uncontrolled SpreadA fascinating window into the secret life of epidemiology, weaving together stories of
... 閱讀更多內容
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The Darkness Manifesto

How light pollution threatens the ancient rhythms of life

由 Johan Eklöf ……

旁白者： Owen Findlay ……

完整版

5 小時 31 分鐘

Brought to you by Penguin.How much light is too much light? The Darkness Manifesto urges us to cherish natural darkness for the sake of the environment, our own wellbeing, and all life on earth.The world's flora and fauna have evolved to operate in the natural cycle of day and night. But constant illumination has made light pollution a major issue. From space, our planet glows brightly, 24/7. By …… 閱讀更多內容

NT$557 TWD

Brought to you by Penguin.How much light is too much light? The Darkness Manifesto urges us to cherish natural darkness for the sake of the environment, our own wellbeing, and all life on earth.The world's flora and fauna have evolved to operate in the natural cycle of day and night. But constant illumination has made light pollution a major issue. From space, our planet glows brightly, 24/7. By
... 閱讀更多內容
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The Religion of Sports

Navigating the Trials of Life through the Games we Love

由 Gotham Chopra ……

旁白者： Chris Andrew Ciulla ……

完整版

7 小時 49 分鐘

From the sports documentarian and executive producer of the docuseries The Religion of Sports, a memoir-meets-manifesto about the overwhelming power of sports and how they provide meaning and purpose in people’s lives all over the world. Featuring never-before-heard stories about Tom Brady, Simone Biles, Kobe Bryant, Serena Williams, and many more.Sports is a religion.No, really. From pilgrimages …… 閱讀更多內容

NT$658 TWD

From the sports documentarian and executive producer of the docuseries The Religion of Sports, a memoir-meets-manifesto about the overwhelming power of sports and how they provide meaning and purpose in people’s lives all over the world. Featuring never-before-heard stories about Tom Brady, Simone Biles, Kobe Bryant, Serena Williams, and many more.Sports is a religion.No, really. From pilgrimages
... 閱讀更多內容
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The Genome War

How Craig Venter Tried to Capture the Code of Life and Save the World

由 James Shreeve ……

旁白者： Erik Singer ……

濃縮版

5 小時 56 分鐘

The long-awaited story of the science, the business, the politics, the intrigue behind the scenes of the most ferocious competition in the history of modern science—the race to map the human genome.On May 10, 1998, biologist Craig Venter, director of the Institute for Genomic Research, announced that he was forming a private company that within three years would unravel the complete genetic code …… 閱讀更多內容

NT$426 TWD

The long-awaited story of the science, the business, the politics, the intrigue behind the scenes of the most ferocious competition in the history of modern science—the race to map the human genome.On May 10, 1998, biologist Craig Venter, director of the Institute for Genomic Research, announced that he was forming a private company that within three years would unravel the complete genetic code
... 閱讀更多內容
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Billion Dollar Burger

Inside Big Tech's Race for the Future of Food

由 Chase Purdy ……

旁白者： Chase Purdy ……

完整版

6 小時 23 分鐘

A fast-paced, gripping insider account of the entrepreneurs and renegades racing to bring lab-grown meat to the world.The trillion-dollar meat industry is one of our greatest environmental hazards; it pollutes more than all the world's fossil-fuel-powered cars. Global animal agriculture is responsible for deforestation, soil erosion and more emissions than air travel, paper mills and coal mining …… 閱讀更多內容

NT$823 TWD

A fast-paced, gripping insider account of the entrepreneurs and renegades racing to bring lab-grown meat to the world.The trillion-dollar meat industry is one of our greatest environmental hazards; it pollutes more than all the world's fossil-fuel-powered cars. Global animal agriculture is responsible for deforestation, soil erosion and more emissions than air travel, paper mills and coal mining
... 閱讀更多內容

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