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  • 采购和供应链全流程控制与运营管理：采购成本控制+供应商管理+库存管理+物流管理+绩效管理+风险控制

    由 李文发著 ……
    当下企业的竞争不再仅是企业之间的竞争，更是供应链之间的竞争。企业要想在激烈的市场竞争中赢得一席之地，供应链的运营与管理必不可少。本书立足于供应链全流程各个节点的控制与管理，讲述了进行供应链管理变革的必要性、供应链管理的基础及核心竞争要素、做需求预测与计划管理的方法、采购成本控制策略、精益化成本降低策略、供应商管理的策略、库存控制及物流信息技术和工具、供应链管理的技术应用、供应链从业者管理、供应链成本控制、供应链绩效管理，以及供应链风险控制等具体内容。 …… 閱讀更多內容

    NT$647 TWD

  • Supply Chain Management For Dummies

    由 Daniel Stanton ……
    Putting together all the links in the supply chainSupply Chain Management For Dummies gives you the full rundown on what a supply chain is, how it works, how to optimize it, and the best education for a rewarding supply chain career. This new edition is fully updated for changes to the supply chain in a post-Covid world. You’ll learn about the latest supply chain technologies, analytics and data …… 閱讀更多內容

    NT$831 TWD

  • Tech SEO Guide

    A Reference Guide for Developers and Marketers Involved in Technical SEO

    由 Matthew Edgar ……
    系列 series Business and Management (R0)
    Tech SEO Guide provides a reference for everyone who works on the technical side of SEO. SEO has always had a technical component but over the last several years, the technical challenges are increasing as websites deliver richer and more engaging experiences. Those experiences can make it harder for Google to crawl a website and rank a website in search results. Given how important organic search …… 閱讀更多內容

    NT$1,218 TWD

  • Profit from the Source

    Transforming Your Business by Putting Suppliers at the Core

    由 Christian Schuh, Wolfgang Schnellbacher, Alenka Triplat, Daniel Weise ……
    Profit from the Source, by BCG leaders Christian Schuh and colleagues, does for procurement what The Machine that Changed the World did for lean management. It will give readers everywhere the strategies they need to build resilient new organizations in a world of globalized business and fragmenting supply chains.Redefines and repositions procurement function in the organization.Essential new …… 閱讀更多內容

    NT$759 TWD 透過 Kobo Plus 免費享用

  • How the World Ran Out of Everything

    Inside the Global Supply Chain

    由 Peter S. Goodman ……
    By the New York Times’s Global Economics Correspondent, an extraordinary journey to understand the worldwide supply chain—exposing both the fascinating pathways of manufacturing and transportation that bring products to your doorstep, and the ruthless business logic that has left local communities at the mercy of a complex and fragile network for their basic necessities."A tale that will change …… 閱讀更多內容

    NT$609 TWD

  • Business Development

    Customer-oriented Business Development for successful companies

    由 Andreas Kohne ……
    系列 series Computer Science (R0)
    The book provides a compact overview of the increasingly important topic of Business Development (BD). The author not only describes the role of the Business Development Manager and its tasks, but also shows how Business Development can be integrated organizationally into a company. In addition, a prototypical Business Development Process is presented in concrete terms and explained using a case …… 閱讀更多內容

    NT$1,937 TWD

  • How Things Are Made

    A Journey Through the Hidden World of Manufacturing

    由 Tim Minshall ……
    LONGLISTED AS A FINANCIAL TIMES AND SCHRODERS BUSINESS BOOK OF THE YEAR AWARDSHORTLISTED FOR THE ROYAL SOCIETY TRIVEDI SCIENCE BOOK PRIZEAn illuminating tour through the world of manufacturing and its seismic influence on our lives, from internationally renowned expert Tim MinshallWe live in a manufactured world. Unless you are floating naked through space, you are right now in direct contact with …… 閱讀更多內容

    NT$609 TWD

  • The Fashion Conspiracy

    由 Nicholas Coleridge ……
    From the catwalks of Paris to the sweatshops of South Korea; from Seventh Avenue glitz to Tokyo new-wave… The sophisticated brokings of the fashion conspiracy have generated a powerful new force in the world economy; designer money.Nicholas Coleridge presents a fascinating portrait of the jet-setting matrons who are the gurus and tyrants of the fashion press; of fashion legends like Paloma Picasso …… 閱讀更多內容

    NT$269 TWD

  • Fashion Buying and Merchandising

    The Fashion Buyer in a Digital Society

    由 Rosy Boardman, Rachel Parker-Strak, Claudia E. Henninger ……
    系列 series Mastering Fashion Management
    Fashion buying and merchandising has changed dramatically over the last 20 years. Aspects such as the advent of new technologies and the changing nature of the industry into one that is faster paced than ever before, as well as the shift towards more ethical and sustainable practices have resulted in a dramatic change of the roles. As a result, contemporary fast fashion retailers do not follow the …… 閱讀更多內容

    NT$2,010 TWD

  • Channel Distribution Sales and Management

    由 Robert D Hastings ……
    Distribution networks are now e based and this change has made the old channel process obsolete. This book is written by an expert in channel management and development and includes chapters on the most important areas of channel process.Channel sales and management is one of the largest industry networks in the world and this book offers a broad scope of skills and information to be successful in …… 閱讀更多內容

    NT$251 TWD 透過 Kobo Plus 免費享用

  • The Wealth of Nations

    由 Adam Smith ……
    Dive into the timeless classic "The Wealth of Nations" and uncover the secrets to prosperity and economic wisdom. This captivating read will take you on a journey through the fundamentals of economics, offering unparalleled insights that have shaped the world we live in today. With a perfect blend of historical significance and modern relevance, this book is a must-read for anyone seeking to …… 閱讀更多內容

    NT$60 TWD 透過 Kobo Plus 免費享用

  • Vertriebsstrategien transformieren

    Schritt für Schritt Märkte erobern: Analyse – Planung – Implementierung

    由 Manuel Beck ……
    系列 series Business and Economics (German Language)
    Dieses Buch erläutert, wie Organisationen neue Vertriebsstrukturen aufbauen oder bestehende bewerten und optimieren können. In volatilen Zeiten mit hohen Kundenerwartungen sowie austauschbaren Produkten und Dienstleistungen müssen Vertriebsorganisationen überdacht oder sogar völlig neu aufgestellt werden. Denn sie sind oft historisch gewachsen, veraltet und operieren sehr starr, zudem werden …… 閱讀更多內容

    NT$1,646 TWD

  • Beraterverkauf im globalen B2B-Equipmentgeschäft

    Anleitung für professionelle Verhandlungen im In- und Ausland

    由 Guido Wenski ……
    系列 series Business and Economics (German Language)
    In diesem Buch erfahren Vertriebsingenieure und Mitarbeiter im Investitionsgütervertrieb, wie sie in Verkaufsgesprächen erklärungsbedürfte Produkte erfolgreich platzieren können. Es geht um den praktischen Dialog mit dem Kunden und die Frage, wann ein eher kalkuliertes, rationales und wann ein eher intuitives Vorgehen zielführend ist. Sämtliche Verhandlungsschritte und viele konkrete …… 閱讀更多內容

    NT$1,162 TWD

  • Per vendere hai bisogno di un Buon Agente. Come trovarlo e fare di lui il TUO migliore strumento di vendita.

    由 Sonia Venaruzzo ……
    Vuoi vendere di più? Vuoi fornire ai tuoi clienti un servizio migliore, più professionale e che ti distingua dai tuoi concorrenti? Vuoi semplificarti la vita, lavorare meno e meglio?Che tu sia un rivenditore, un professionista del design, un produttore o un rappresentante, fatti aiutare da Mr. Good.Mr. Good è la risposta che stai cercando, è la risorsa che ti manca, è lo strumento di vendita più …… 閱讀更多內容

    NT$282 TWD 透過 Kobo Plus 免費享用

  • E-Logistics

    Managing Digital Supply Chains for Competitive Advantage

    由 Yingli Wang, Stephen Pettit ……
    E-Logistics serves as the nerve system for the whole supply chain and enables smooth information flow within and between organizations.This new and updated edition provides the latest and most comprehensive coverage on digitalization in logistics and supply chain. It covers all transport modes and the role of ICT in supporting an integrated freight and supply chain network.***E-Logistics** …… 閱讀更多內容

    NT$2,428 TWD

  • Customer Relationships as Strategic Business Assets

    由 Emmanuel Israel Samuel Ajabor ……
    **Customer Relationships as Strategic Business Assets** is a practical CRM training manual for business owners, managers, sales teams, service professionals, and students. It explains how to improve customer retention, loyalty, revenue, complaint handling, customer data, follow-up, and long-term value through professional, human-centred CRM practice. …… 閱讀更多內容

    NT$126 TWD 透過 Kobo Plus 免費享用

  • Social Commerce verstehen – Chancen erkennen

    Strategien, Checklisten und Tools für erfolgreiches Social Selling

    由 Markus H. Dahm, Philipp Dornach ……
    系列 series Business and Economics (German Language)
    Dieses Buch erläutert die Mechanismen, die hinter erfolgreichem Social Commerce stehen. Dabei werden die folgenden zentralen Fragen beantwortet: Was motiviert Menschen, auf Instagram, TikTok oder Facebook zu kaufen? Welche Rolle spielen Influencer, Bewertungen und Communities? Und wie können Unternehmen diese Dynamiken nutzen, ohne ihre Glaubwürdigkeit und Autonomie zu verlieren?Likes und Follower …… 閱讀更多內容

    NT$987 TWD

  • Make Money Podcasting:

    Start, Grow, and Monetize a Podcast in Any Niche—Even Without a Big Audience

    由 Jessica Collins ……
    Make Money Podcasting Unlock the secrets to transforming your passion for podcasting into a thriving, sustainable business. Make Money Podcasting is the complete guide for creators who want to move beyond hobbyist status and build real income streams while staying true to their voice. This book delivers an unfiltered, practical roadmap for navigating every step of the journey—from crafting an …… 閱讀更多內容

    NT$60 TWD

  • Designing Smart Prices

    Kundenwahrnehmung von Dynamic und Personalized Pricing

    由 Mila Vogelsang ……
    系列 series Business and Economics (German Language)
    Die intelligente, algorithmenbasierte Preisgestaltung, das sogenannte Smart Pricing, ist zu einer wichtigen Säule bei der Entwicklung neuer Preisstrategien geworden. Sowohl die Praxis als auch wissenschaftliche Studien indizieren, dass diese Form der Preisgestaltung zu einer signifikanten Umsatz- und Gewinnsteigerung beitragen kann. Diese Buch leistet sowohl in theoretischer als auch in …… 閱讀更多內容

    NT$1,415 TWD

  • The A-Z of Payments

    A Modern and Practical Glossary for the Curious and the Forgetful

    由 Neira Jones ……
    With over 1,600 entries, The A-Z of Payments provides readers with a comprehensive, practical, easy-to-read listing of payment terms.The financial services industry is full of terms and abbreviations that can appear confusing or easy to forget (e.g. ACS, 3DS, RTP, PCI DSS, POS, PoS, A2A, P2P, and BaaS). This handy glossary, written in a plain and accessible style, is the perfect desktop companion …… 閱讀更多內容

    NT$1,416 TWD

  • Italian Banking and Financial Law: Intermediaries and Markets

    編輯者: D. Siclari ……
    系列 series Economics and Finance (R0)
    In today's increasingly global and integrated financial climate, there is an amplified need for cooperation between regulators and supervisors across the globe in order to promote economic growth and maintain competitive markets. However, idiosyncrasies remain within local markets, and for those wishing to participate within them, it is necessary to understand the distinctive qualities of each. …… 閱讀更多內容

    NT$4,579 TWD

  • Counterfeiting and Fraud in Supply Chains

    編輯者: Sanda Soucie, Almir Peštek ……
    The manufacture and sale of counterfeit products is a widespread problem that affects a wide range of industries – from the pharmaceutical industry, electronics, and electrical equipment industry, clothing, footwear, to food, cosmetics, and luxury products industries. Counterfeiting and Fraud in Supply Chains explains the reasons behind the popularity of counterfeiting and fraud among both …… 閱讀更多內容

    NT$2,999 TWD

  • Gestão da cadeia de suprimentos

    由 Bianca Simões de Campos Almeida ……
    系列 series Série Universitária
    A Série Universitária foi desenvolvida pelo Senac São Paulo com o intuito de preparar profissionais para o mercado de trabalho. Os títulos abrangem diversas áreas, abordando desde conhecimentos teóricos e práticos adequados às exigências profissionais até a formação ética e sólida. Gestão da cadeia de suprimentos apresenta, de modo prático, as operações e os custos envolvidos nos processos de …… 閱讀更多內容

    NT$190 TWD

  • Internationaler Markterfolg

    Wachstum im globalen Wettbewerb

    由 Frank Gebert ……
    系列 series Business and Economics (German Language)
    Dieses Buch liefert eine ganzheitliche Kompetenzplattform für wertschöpfungsorientierten Markterfolg im globalen Wettbewerb des täglichen Geschäftslebens: von der Positionierung des Unternehmens, seinem wachstumsorientierten Zielsystem und Geschäftsmodell über Markt- und Wettbewerbsstrategien bis hin zu analogen und digitalen Vertriebsinstrumenten mit all ihren Facetten und den Erfolgsfaktoren des …… 閱讀更多內容

    NT$2,305 TWD