Skip to main content
Search Button
台灣 Kobo 商店 禮物卡 說明

Kobo 樂天

我的願望清單

購物車

您會獲得 VIP 禮遇！

無法購買的項目
請檢閱您的購物車。您可以即刻移除無法購買的項目，或者我們將於結帳時為您自動移除。
項目項目
項目項目

專屬於您的推薦

Loading...

出口與進口 電子書

如果您喜歡 出口與進口 電子書，或許您也會喜歡這些熱門精選。
顯示第 1 － 24 個結果，共 661 個
Skip side bar filters

  • 亚马逊跨境电商运营手册

    由 史先贺 ……
    本书详细介绍了亚马逊平台的相关操作和运营技巧，紧密围绕卖家的日常实操，系统讲解了亚马逊平台的卖家账户注册、后台操作、选品上架、FBA、运营打法、收款方式、产品Listing（页面）优化、供应商筛选、店铺安全等内容，并用大量的示例图片详细解读了运营过程中的各种操作流程。 本书旨在帮助新手卖家快速学习在亚马逊平台开店的知识并熟练掌握店铺运营的技巧，针对性强、方法实用，具有易学、易懂、易操作的特点，是新手卖家不可或缺的亚马逊运营工具书。同时，本书也可供传统外贸从业者、个人创业者及想转型做跨境电商的人士阅读和使用。 …… 閱讀更多內容

    NT$235 TWD 透過 Kobo Plus 免費享用

  • 品牌营销：新流量时代品牌打造与运营方法论

    由 薛斌鹏 ……
    本书分为三个部分：第一部分主要阐述打破人们对传统品牌的认识、重新认识在新时代背景下品牌营销的重要性，通过介绍基础理论知识的演变历程及品牌是如何在用户心中留下价值的，诠释品牌的重要性。第二部分介绍了在品牌价值倡导下，产品方面如何定位，如何锁定人群，如何做好产品，如何定价，营销手段如何打造品牌IP，如何利用视觉锤、文案及消费者来进行品牌传播等，过程清晰、逻辑清楚、层层递进，将产品从制作到上市的过程摊开在读者面前，列举案例讲述其中的关键点，深入浅出，通俗易懂。第三部分主要讲如何组建自己的营销团队，重点阐述在品牌运营中需要注意的平台载体、活动设计及在品牌激活后的维系与强化方法。本书通过从理论、产品、营销方法等方面剖析品牌营销，关注最新动态，结合最新案例，呈现品牌营销的现状，探索品牌营销的过程，给出品牌营销的创意与战略建议。 …… 閱讀更多內容

    NT$205 TWD 透過 Kobo Plus 免費享用

  • Export/Import Procedures and Documentation

    由 Thomas E. JOHNSON, Donna Bade ……
    The details of international business are growing more complex by the day-and even the most seasoned professionals can find themselves in need of guidance. This comprehensive answer book supplies readers with a clear view of the entire export/import process, explaining the ins and outs of shipping and insurance; payment mechanisms; distributors vs. agents; customs and export control requirements; …… 閱讀更多內容

    NT$1,737 TWD

  • The Split

    Finding the Opportunities in China's Economy in the New World Order

    由 Shaun Rein ……
    A detailed field guide to foreign business opportunities in China during the era of heightened rivalry with the U.S.China dominates manufacturing and is the world's largest retail market, but for companies outside of China, finding ways to do business in the country is increasingly uncertain in the face of rising US-China tension, combined with China's crackdowns on the tech and education sectors …… 閱讀更多內容

    NT$653 TWD

  • Managing Global Logistics for Business Growth

    由 Anthony Barone ……
    There are a lot of reasons why companies go global. A particular foreign market may present a greater profitability opportunity than the local market of the business. Perhaps, the business has reached the tipping point in its export business and the market has grown large enough to merit an additional manufacturing facility or partner in another country. Maybe access to skilled, lower-cost workers …… 閱讀更多內容

    NT$63 TWD 透過 Kobo Plus 免費享用

  • How the World Ran Out of Everything

    Inside the Global Supply Chain

    由 Peter S. Goodman ……
    By the New York Times’s Global Economics Correspondent, an extraordinary journey to understand the worldwide supply chain—exposing both the fascinating pathways of manufacturing and transportation that bring products to your doorstep, and the ruthless business logic that has left local communities at the mercy of a complex and fragile network for their basic necessities."A tale that will change …… 閱讀更多內容

    NT$613 TWD

  • Import / Export Kit For Dummies

    由 John J. Capela ……
    Your easy-to-follow primer on the exciting world of import/exportWith an increased focus on global trade, this new edition of Import/Export Kit For Dummies provides entrepreneurs and small- to mid-sized businesses with the critical, entry-point information they need to begin exporting their products around the world—as well as importing goods to sell. Inside, you'll find the most up-to-date …… 閱讀更多內容

    NT$716 TWD

  • Nova Orde Mundial 2024 Abril

    由 Eduard Wagner ……
    No AI, No AI translated by Eduard WagnerLonxe de min atacar a ninguén ou xulgar a ninguén aquí. Máis ben, é a miña visión das cousas, tal e como a interpreto a continuación. Pode ser que un ou outro pense que esa sería unha visión radical das cousas. Pero ás veces parece que estou enterrado a cabeza na area. Se non reaccionas, resolverase por si só. Creo que este fío percorre todo o texto. Como …… 閱讀更多內容

    NT$158 TWD

  • Jiné pohledy 2. čtvrtletí 2024

    由 Eduard Wagner ……
    No AI, No AI translated by Eduard WagnerTo, co se dnes děje, je velmi překvapivé. Je to proto, že lidé chtějí obohacovat sami sebe a utlačovat ostatní? Mělo by to být také mírové soužití a ne vždy jen války a jiné konflikty. …… 閱讀更多內容

    NT$411 TWD

  • Export Savvy: From Basics to Strategy

    由 Zak Karamally ……
    Export Savvy is a comprehensive book that fills in the gaps left by other books on this subject. While these books concentrate on the mundane tools and techniques of exporting, Export Savvy relates the export experience to the totality of the commercial experience. The "foreignness" of exporting is framed in familiar notions enabling you to conceive and create an export program that is uniquely …… 閱讀更多內容

    NT$126 TWD

  • Nouvel Ordre Mondial 2024 Avril

    由 Eduard Wagner ……
    No AI, No AI translated by Eduard WagnerLoin de moi l’idée d’attaquer qui que ce soit ou de juger qui que ce soit ici. Il s’agit plutôt de ma vision des choses, telle que je l’interprète ci-dessous. Il se peut que l’un ou l’autre pense que ce serait une vision radicale des choses. Mais parfois, j’ai l’impression de me mettre la tête dans le sable. Si vous ne réagissez pas, cela se résoudra tout …… 閱讀更多內容

    NT$158 TWD

  • Integración económica

    Estrategias peruanas para la internacionalización

    由 Ricardo Moscoso Cuaresma, Juan Acosta Mantaro, Ricardo Pardavé Aquino, Álvaro Mejía Mendívil, Franck Neyra Jiménez ……
    Integración económica. Estrategias peruanas para la internacionalización nace para iluminar el debate entre los negocios y las fronteras físicas, y así incentivar a la investigación con profundidad y rigurosidad. Aborda temas como el comercio internacional, la logística internacional y la gestión de la internacionalización empresarial a través de ocho artículos de investigación, dos ensayos cortos …… 閱讀更多內容

    NT$530 TWD 透過 Kobo Plus 免費享用

  • Tout savoir sur... La Chine aime les vins de France

    Marché émergent ou marché concurrent?

    由 Sandra Painbéni ……
    La France exporte l’équivalent de 70 Rafale par an en vins. En partie sur le marché chinois : c’est la 1ère destination des vins de Bordeaux et, en moyenne, 1 bouteille de vin importé sur 2 est française. Les Chinois ont un attrait historique pour le Made in France, qui se confirme avec le vin. La Chine aime les Vins de France ! La Chine représente désormais le 5ème pays consommateur de vin dans …… 閱讀更多內容

    NT$508 TWD

  • Discourses Upon Trade

    由 Sir Dudley North ……
    Sir Dudley North was a successful English merchant, economist, and author. He earned much of his wealth by engaging in trade with Turkish cities on the Mediterranean. North is often mentioned as one of the great English economists of the 17th century, among peers such as John Locke. His tract entitled Discourses upon Trade, principally directed to the cases of the interest, coinage, clipping and …… 閱讀更多內容

    NT$33 TWD

  • Comercio Exterior

    由 Todos ……
    Es un libro que aborda temas relacionados con el comercio exterior brasileño y el comercio internacional, trayendo los aspectos más relevantes. Una colección de artículos escritos por expertos en la materia con amplia experiencia técnica y operativa. El libro muestra, de forma didáctica y técnica, una panorámica de los principales puntos del comercio exterior, de forma actualizada y sistémica. …… 閱讀更多內容

    NT$130 TWD 透過 Kobo Plus 免費享用

  • La Organización para la Cooperación y el Desarrollo Económicos

    La OCDE frente a los desafíos de la globalización

    由 50Minutos ……
    系列 series Cultura económica
    Este libro es una guía práctica y accesible para descubrirlo todo sobre la Organización para la Cooperación y el Desarrollo Económicos, que le aportará la información esencial y le permitirá ganar tiempo.En tan solo 50 minutos usted podrá:• Descubrir el contexto de posguerra en el que nace la OCDE, que quiere favorecer los intercambios comerciales en pro del desarrollo de la economía y de la …… 閱讀更多內容

    NT$423 TWD 透過 Kobo Plus 免費享用

  • International Trade Manual

    由 British Chambers of Commerce ……
    The International Trade Manual is the definitive book about export, import and freightforwarding for business people and students of further and higher education. It is vital reading for anyone involved in international commerce and is the leading textbook for students taking International Trade and Services (ITAS) S/NVQ Levels 3 (supervisors) and 4 (managers) in international trade. This …… 閱讀更多內容

    NT$4,411 TWD

  • O modelo Mundell-Fleming

    Um modelo crucial para compreender a economia internacional

    由 Jean Blaise Mimbang ……
    譯者: Alva Silva ……
    Compreender o essencial do modelo Mundell-Fleming (também conhecido como o modelo IS-LM-BoP ou o modelo IS-LM-BP) em apenas 50 minutos com este livro prático e conciso. O modelo Mundell-Fleming é crucial para a compreensão da macroeconomia internacional: fornece o quadro geral da política económica na zona euro e permite-nos analisar o papel da mobilidade internacional do capital na eficácia da …… 閱讀更多內容

    NT$423 TWD 透過 Kobo Plus 免費享用

  • Debt-Free Workbook & Planner

    TaxPremia USA Tax Series, #3

    由 Vipin Goel ……
    系列 第 3 冊 - TaxPremia USA Tax Series
    Take control of your money and eliminate debt with this practical, action-based workbook.Debt-Free Workbook & Planner is not just a book — it is a complete 12-month system designed to help you track, plan, and achieve financial freedom step by step.This workbook focuses on execution. You will not just read — you will write, plan, and take action.Inside this workbook:12-month structured action …… 閱讀更多內容

    NT$79 TWD 透過 Kobo Plus 免費享用

  • Sistema brasileiro de comércio exterior

    由 Milton Gato ……
    系列 series Série Universitária
    A Série Universitária foi desenvolvida pelo Senac São Paulo com o intuito de preparar profissionais para o mercado de trabalho. Os títulos abrangem diversas áreas, abordando desde conhecimentos teóricos e práticos adequados às exigências profissionais até a formação ética e sólida. Sistema brasileiro de comércio exterior procura apresentar as diferentes particularidades a que os processos de …… 閱讀更多內容

    曾經是 NT$190 TWD 目前是 NT$160 TWD

  • Einführung in die Nationalökonomie (Kommentiert)

    Erweiterte Ausgabe. Was ist Nationalökonomie? + Wirtschaftsgeschichtliches + Die Warenproduktion + Lohnarbeit + Die Tendenzen der kapitalistischen Wirtschaft

    由 Rosa Luxemburg, Sebastian Harder ……
    Rosa Luxemburgs "Einführung in die Nationalökonomie" ist keine bloße Lehrschrift, sondern eine historisch-materialistische Grundlegung der Ökonomie als Gesellschaftswissenschaft. Ausgehend von Ware, Arbeit, Geld und Kapital entfaltet Luxemburg den Kapitalismus als geschichtlich entstandene, widersprüchliche Ordnung. Ihr Stil verbindet pädagogische Klarheit mit polemischer Schärfe; im Kontext der …… 閱讀更多內容

    NT$60 TWD 透過 Kobo Plus 免費享用

  • Lectures on Neoclassical Production Economics

    由 Robert G. Chambers ……
    系列 series Oxford Scholarship Online
    Lectures on Neoclassical Production Economics is an advanced undergraduate treatment of the fundamental economic model of producer behaviour. It shows how producers, confronted with existing technical possibilities and markets, decide how and what to produce. The book first discusses the roles that models, abstraction, and mathematics play in economic analyses. It then introduces a “canonical …… 閱讀更多內容

    NT$1,582 TWD

  • Gestão brasileira de comércio exterior

    由 Osvaldo Esteves Sobrinho ……
    系列 series Série Universitária
    A Série Universitária foi desenvolvida pelo Senac São Paulo com o intuito de preparar profissionais para o mercado de trabalho. Os títulos abrangem diversas áreas, abordando desde conhecimentos teóricos e práticos adequados às exigências profissionais até a formação ética e sólida.Gestão brasileira de comércio exterior apresenta um panorama teórico e as principais práticas relacionadas às …… 閱讀更多內容

    曾經是 NT$190 TWD 目前是 NT$160 TWD

  • Comércio exterior e logística internacional

    由 Osvaldo Esteves Sobrinho ……
    系列 series Série Universitária
    A Série Universitária foi desenvolvida pelo Senac São Paulo com o intuito de preparar profissionais para o mercado de trabalho. Os títulos abrangem diversas áreas, abordando desde conhecimentos teóricos e práticos adequados às exigências profissionais até a formação ética e sólida. Comércio exterior e logística internacional apresenta os principais modais de transporte internacional e um panorama …… 閱讀更多內容

    NT$90 TWD