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TinyTechGuides 電子書系列

12 條結果中的 1 - 12 條 結果 结果
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  • The PMM's Prompt Playbook

    Mastering Generative AI for B2B Marketing Success

    由 David E Sweenor ……
    系列 series TinyTechGuides
    Product marketers face mounting pressure to deliver more content, campaigns, and insights with limited time and resources. Unfortunately, most are using elementary prompts and struggle to incorporate generative AI into their daily workflows in ways that save time and drive impact. As a marketing leader with 20+ years in data and analytics, I've tested hundreds of AI workflows and have identified …… 閱讀更多內容

    NT$914 TWD

  • Generative AI Business Applications

    An Executive Guide with Real-Life Examples and Case Studies

    由 David E Sweenor, Yves Mulkers ……
    系列 series TinyTechGuides
    Within the past year, generative AI has broken barriers and transformed how we think about what computers are truly capable of. But, with the marketing hype and generative AI washing of content, it's increasingly difficult for business leaders and practitioners to go beyond the art of the possible and answer that critical question-how is generative AI actually being used in organizations?With over …… 閱讀更多內容

    NT$723 TWD

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  • Performance Dashboards

    Measuring, Monitoring, and Managing Your Business

    由 Wayne W. Eckerson ……
    Tips, techniques, and trends on harnessing dashboard technology to optimize business performanceIn Performance Dashboards, Second Edition, author Wayne Eckerson explains what dashboards are, where they can be used, and why they are important to measuring and managing performance. As Director of Research for The Data Warehousing Institute, a worldwide association of business intelligence …… 閱讀更多內容

    NT$1,242 TWD

  • Generative AI: The Insights You Need from Harvard Business Review

    由 Harvard Business Review, Ethan Mollick, David De Cremer, Tsedal Neeley, Prabhakant Sinha ……
    系列 series HBR Insights Series
    The future of AI is here.The world is transfixed by the marvel (and possible menace) of ChatGPT and other generative AI tools. It's clear Gen AI will transform the business landscape, but when and how much remain to be seen. Meanwhile, your smartest competitors are already navigating the risks and reaping the rewards of these new technologies. They're experimenting with new business models around …… 閱讀更多內容

    NT$525 TWD 透過 Kobo Plus 免費享用

  • Lean AI

    How Innovative Startups Use Artificial Intelligence to Grow

    由 Lomit Patel ……
    How can startups successfully scale customer acquisition and revenue growth with a Lean team? Out-of-the-box acquisition solutions from Facebook, Google, and others provide a good start, but the companies that can tailor those solutions to meet their specific needs, objectives, and goals will come out winners. But that hasn’t been an easy task—until now.With this practical book, author Lomit Patel …… 閱讀更多內容

    NT$1,027 TWD

  • Rise of Generative AI and ChatGPT

    Understand how Generative AI and ChatGPT are transforming and reshaping the business world (English Edition)

    由 Utpal Chakraborty, Soumyadeep Roy, Sumit Kumar ……
    Generative AI and ChatGPT have the potential to transform industries and society by improving efficiency, enhancing creativity, and enabling more personalized experiences. If you are someone who is looking to stay ahead of the curve in this rapidly evolving digital age and utilize its potential, this book is for you. This book gives a comprehensive overview of Generative AI and ChatGPT, the …… 閱讀更多內容

    NT$477 TWD 透過 Kobo Plus 免費享用

  • AI-Powered Social Media Marketing 2025 Cutting-Edge Strategies to Boost Engagement and Make Money Online with Facebook, YouTube, Instagram, X, TikTok, SEO, and More

    由 Jason P Anderson ……
    Have you ever wondered how some brands effortlessly dominate social media while others struggle to gain visibility? In today's fast-paced digital landscape, harnessing the power of artificial intelligence (AI) is no longer just an option; it is essential for success. This guide dives deep into the intersection of AI and social media marketing, revealing how you can leverage cutting-edge …… 閱讀更多內容

    NT$316 TWD 透過 Kobo Plus 免費享用

  • Generative AI

    How ChatGPT and Other AI Tools Will Revolutionize Business

    由 Tom Taulli ……
    系列 series Professional and Applied Computing (R0)
    This book will show how generative technology works and the drivers. It will also look at the applications – showing what various startupsand large companies are doing in the space. There will also be a look at the challenges and risk factors.During the past decade, companies have spent billions on AI. But the focus has been on applying the technology to predictions – which is known as analytical …… 閱讀更多內容

    NT$1,852 TWD

  • The Martech Handbook

    Build a Technology Stack to Attract and Retain Customers

    由 Darrell Alfonso ……
    Increase customer attraction, acquisition and retention by using technology to create seamless, effective and joined-up marketing.It can be hard to know where to begin with the sheer number of platforms and solutions available to marketers today, as well as to use martech to its full potential. The Martech Handbook provides a clear and step-by-step framework for understanding and selecting various …… 閱讀更多內容

    NT$1,082 TWD

  • The AI-Savvy Leader

    Nine Ways to Take Back Control and Make AI Work

    由 David De Cremer ……
    Leaders, don't let AI get the best of you.The AI transformation is underway, but where are the leaders who will ensure their companies implement AI successfully and responsibly? Up until now, leaders have largely ceded their role in the AI transformation, pushing strategy formulation out to tech teams and leaving investment decisions to groups that don't have a full view of the organization or its …… 閱讀更多內容

    NT$763 TWD 透過 Kobo Plus 免費享用

  • ChatGPT Simplified For Professionals: Learn How To Harness AI For Maximum Productivity, Effortless Automation, And Smarter Business Strategies—All In One Easy-To-Follow Guide

    由 Dylan Fairview ……
    Are you struggling to keep up with the rapid pace of work and technology? Do you wish there was an easier way to save time, boost productivity, and achieve your goals effortlessly?In today's fast-paced world, it's easy to feel overwhelmed by never-ending tasks, endless emails, and countless responsibilities. What if there was a tool that could help you take control of your workload, simplify your …… 閱讀更多內容

    NT$158 TWD 透過 Kobo Plus 免費享用

  • The AI Factor

    How to Apply Artificial Intelligence and Use Big Data to Grow Your Business Exponentially

    由 Asha Saxena ……
    Take heart. AI is none of those things. It’s part of our everyday lives, and it has the power to transform your business.This book will put AI, big data, the cloud, robotics, and smart devices in context. It will reveal how these technologies can dramatically multiply any businesses—including yours—by strategically using your data’s latent, transformative potential.Noted business leader, data …… 閱讀更多內容

    NT$431 TWD