想要推動創新，都該先看這一本！從科學和實務的角度清楚說明，如何說服他人放下對現狀的執著。★現代行銷學之父科特勒推薦必讀★**《逆思維》作者亞當****‧格蘭特盛讚★管理學奧斯卡Thinkers50——**年度重大思想你曾提出新點子，別人卻反應冷淡？或是困惑「產品不錯，偏偏賣不動」？身為主管想推新政策，員工卻很消極？曾有一家新創公司想到一門好生意：何不讓客人打造自己的專屬沙發？透過網站自由配置想要的沙發造型、尺寸到材質，甚至是沙發腳的形狀！這個創新想法大受好評，人們忍不住長時間流連網站，創作一套完美的沙發。奇怪的是，這些大量的潛在客戶來到最後一關時——按下「購買」鍵——竟然都憑空消失了？不是...

Americans think of their country as a welcoming place where everyone has equal opportunity. Yet historical baggage and anxious times can restrain these possibilities. Newcomers often find that civic belonging comes with strings attached––riddled with limitations or legally punitive rites of passage. For those already here, new challenges to civic belonging emerge on the basis of belief, behavior, or heritage. This book uses the term "elsewhere" in describing conditions that exile so many c...

We live in an age of anticipatory dread. Whether growing up or getting ahead, we're conditioned to believe that faster is better, time is money, and danger lies in falling behind. Updates flourish in such a climate, whether in software, a makeover, or an online profile change. Update Available: The Algorithmic Self looks at this future-oriented compulsion and the growing automation of human consciousness in an age of artificial intelligence. Increasingly people turn to online technology fo...

Worlding brings ideas about "virtual" places and societies together with perceptions about the "real" world in an era of mounting global uncertainty. As mass media and the Internet consume ever-increasing portions of our lives, are we becoming disengaged from face-to-face human interaction and real-world concerns? Or is the virtual world actually bringing people closer together and making them more involved with social issues? Worlding argues that the "virtual" and the "real" are profoundl...

Everyday Culture examines the confluence of cultural and material possibility--the bringing together of thought and action in daily life. David Trend argues that an informed and invigorated citizenry can help reverse patterns of dehumanization and social control. The impetus for Everyday Culture can be described in the observation by Raymond Williams that the "culture is ordinary," and that the fabric of meanings that inform and organize everyday life often go undervalued and unexamined. E...

Politicians and pundits make a great deal of the imperative for Americans to put aside political differences and "unite" as a nation. Calls for change and fresh approaches to politics beckon citizens to move beyond partisanship and special interests in a new spirit of togetherness. But how realistic is this desire? Isn't the very nature of democracy a process of taking sides? How unified has America been in its past? A casual look at U.S. history reveals a country riven with discord and di...

This audiobook is narrated by a digital voice."The dazzling rise to fame, the chilling fall from grace—what happens when an artist's most loyal fans are forced to face the truth? This is the untold story of a toxic love, a devastating betrayal, and the haunting search for justice. You won't believe the shocking secrets behind the headlines."“David Anthony Burke’s Downfall (Murder, Music, and the Dark Side of Fame)” is not just a true crime story—it's a gripping journey into...

As academics, Organization Development (OD) change professionals, and leaders, many of us have faced the challenge of driving change within a traditionally resistant organization. This book is focused on blending theory and practice to explore a transformational change process in an environment many might not immediately consider: a mid-sized police department in the Midwest. Although it is not your typical business setting, the lessons learned are universally applicable to many public sec...

Educational Trends Exposed explains and critically reviews eighteen of the most prevalent trends sweeping schools, colleges and universities over the last decade and beyond. Amid the buzz from news outlets, websites and social media peddling ‘this works’ approaches and ‘quick fix’ solutions, this book provides educators with a practical tool to help answer important questions such as: what does this trend actually involve? Is it worth the investment of time and resources? Does it ...

Arbeitnehmer stehen heutzutage unter einem hohen Leistungsdruck. Gleichzeitig wird die Vereinbarkeit von Arbeit und Familie immer wichtiger. Viele Arbeitnehmer wünschen sich deshalb, ihre Arbeitszeiten flexibler gestalten zu können. Wie Arbeitgeber darauf am besten eingehen, erklärt David Weisensee in seiner Publikation anhand der betrieblichen Arbeitszeitflexibilisierung. Denn die Ressource Mensch ist für Unternehmen wichtig, sodass sie die Bedürfnisse der Mitarbeiter ernstnehmen müssen. ...

Creativity is getting new attention in today’s America––along the way revealing fault lines in U.S. culture. Surveys show people overwhelmingly seeing creativity as both a desirable trait and a work enhancement, yet most say they just aren’t creative. Like beauty and wealth, creativity seems universally desired but insufficiently possessed. Businesses likewise see innovation as essential to productivity and growth, but can’t bring themselves to risk new ideas. Even as one’s "inner artist" ...

Ready to unlock the secrets of digital marketing and stay ahead in a fast-changing world? Whether you're a small business owner, aspiring marketer, or curious beginner, "Digital Marketing Trends: A Beginner's Guide to Mastering the Future of Marketing" is your ultimate roadmap to thriving in the modern marketing landscape. Packed with actionable insights and practical strategies, this beginner-friendly guide...