Prepare students for a career in sport media relations.As sport media communication has become intertwined with the frenetic pace of technology, global interconnectivity and versatility have become the bywords. Media Relations in Sport, Fifth Edition, examines the intersection and trajectory of emerging technology, platforms, and trends with foundational principles of communication to give students and industry professionals alike a nuanc...

For many football fans, the National Football League season of 1970 was a landmark year in the history of the game. The NFL and the American Football League finally began playing as a merged league—one that featured such legendary figures as George Blanda, Tom Dempsey, Vince Lombardi, George Allen, Sid Gillman, Lamar Hunt, and Al Davis. The NFL, Year One focuses on several key games throughout this thrilling initial season. One saw the Raiders and Browns play in Cleveland. This co...

Recent years have been among the most challenging in NFL history, culminating in the 2020-21 coronavirus and social justice issues. Yet a complete understanding of where the NFL is today begins with a five-year period that was the most transformative for the league. From 1957 to 1962, the NFL saw: the advent of unionization, with a landmark Supreme Court decision; the legendary 1958 title game, the first to go into sudden death overtime; a challenge from the American Football League that w...

A tight, dramatic NFL playoff game is exciting on its own, but two of the most dramatic in the same afternoon might result in the most compelling day in football history. This book is the first to capture the excitement and tension of December 23, 1972, when Pittsburgh played Oakland and Dallas met San Francisco in a pair of first-round playoff games that captivated millions. One game saw Dallas rally from three scores down in the fourth quarter, while the other featured the most famous en...

The year 1970 was grim in the United States and worldwide. Vietnam, continuing civil and political divisions, a fear of growing lawlessness, all seemed to point to a bleak future. The 70s were also a time when traditional boundaries were being challenged, from the color of skin to the length of hair. Sports events, issues, and athletes from the very first year of this tumultuous decade reflect the dramatic changes that were taking place around the country. Nowhere was this more evident tha...

This book examines the relationship between sport and religion with regard to twenty-first century topics such as race, fandom, education, and culture. The contributors provide new insights into the people, movements, and events that define the complex relationship between sport and religion around the world. A wonderful addition to any academic course on religion, sports, ethics, or culture as a whole.