This book was designed to guide the person with limited experience in the process of setting up and running a business venture successfully. It is based upon the practice experience and knowledge of the author in addition to the many referenced resources. This book presumes that the idea for your business has been developed, incubated and is ready to be hatched. Your venture may also be a going concern and you want to take it to the next level. You will definitely find resources here to he...

Be a Network Marketing Superstar provides a proven 26-step program designed to help business leaders quickly become stars in this fast-growing and profitable industry.As far as career opportunities go, network marketing is hard to beat. It costs almost nothing to start, allows for flexible hours, and paves the way for financial independence. Network marketing -- also known as direct selling and multi-level marketing -- has turned millions of people into su...

From the bestselling co-author of The Challenger Sale, a paradigm-shattering approach to overcoming customer indecision and closing more salesIn sales, the worst thing you can hear from a customer isn’t “no.” It’s “I need to think about it.” When this happens, deeply entrenched business advice says to double down on your efforts to sell a buyer on all the ways they might win by choosing you and your business. But this approach backfires dramatically. Why? ...

Why is it that some people consistently seem to get more done than others? The answer is that they know how to set specific, achievable goals for themselves...and then follow through on them.This revised and updated edition of Goal Setting features worksheets, quizzes, and other practical tools, giving you powerful techniques you can use to set a goal, make a plan, and acquire the resources and power necessary to achieve your objective.The book sho...

Who do you want your customers to become?According to MIT innovation expert and thought leader Michael Schrage, if you aren’t asking this question, your strategic marketing and innovation efforts will fail.In this latest HBR Single, Schrage provides a powerful new lens for getting more value out of innovation investment. He argues that asking customers to do something different doesn’t go far enough—serious marketers and innovators must ask them to become s...

THE RIGHT PHRASE FOR EVERY SITUATION . . . EVERY TIMEHundreds of Ready-to-Use Phrases for Encouraging and Recognizing Employee Excellence!Whether you're giving a pep talk to a team or inspiring a direct report in a one-on-one meeting, you need the right words to keep your staff focused, engaged, enthusiastic, and productive.This fully revised and updated edition of Perfect Phrases for Motivating and Rewarding Employees has hundreds of rea...

Imagine what your life would be like if you could apply the same strategies that successful people used to get ahead.These are the folks who live in the grand houses that you see when you drive down certain streets. They drive nice cars and dine at the best restaurants. They live their lives like absolute superstars.Join business consultant John M. Hawkins, who learned long ago that the secret to success is building a strategic plan to get what you want. He provides a detai...

Hands-on help for quicklyand persuasivelywriting company-mandated performance appraisalsWriting performance appraisals is one of the most difficult and time-consuming tasks managers face. Perfect Phrases for Performance Reviews simplifies the job, providing a comprehensive collection of phrases that managers can use to describe employee performance, provide directions for improvement, and more. For example:"Sets priorities well""Mis...

Want to be a massively successful entrepreneur? Just take the Entrepreneur Test and discover the key ingredients you are missing. Then add them into your daily habits and massive success will be yours. Colin has identified the specific key ingredients of what it takes to be massively successful and defy the odds, no matter what the external economic factors may be. Whether you're a start-up or have an established business, the secret ingredients are the same because they apply to you, the ...

For new managers, the first experience can be overwhelming. For the employees of that new manager, the experience can be horrible, uninspiring, and demoralizing. Too often a new manager, just like a new teacher, is placed in the position with little support, guidance, or advice.HELP ME I'M LOST offers practical advice using the author's actual experience in helping to guide the new manager. Learning from the mistakes of someone else can make that first assignment easier, more enjoya...

Management training helps sales managers realize they are the key to their own success. Because many managers rarely receive any formal training subsequent to assuming their position, this book explores techniques that will assist them in effectively directing the activities of their sales team. Specifics covered include goal setting, basic and reinforcement training methods, time management and planning. Material incorporates techniques to overcome the prime consideration of managers who ...

For most companies, cost cutting in a down economy means across-the-board slashing that "spreads the pain" of budget reductions across many departments. While that may sound like the best approach for getting critical results fast and for limiting political infighting, it is a mistake-one that will leave your company weaker, not just smaller. Instead, companies that need to reduce costs should treat the challenge as an opportunity to identify and reinforce their key capabilities, while div...