THE GREATEST SPORTS ENTREPRENEUR STORY EVER TOLD... Sports Heaven: The Birth of ESPN tells the incredible tale of Bill and Scott Rasmussen, the father and son team who against all odds and legions of doubters created the most significant sports business of all time. With unique perspectives from key players in the origin story, you’ll be taken on an entrepreneurial roller coaster ride right up to ESPN’s launch on September 7, 1979. Sports Heaven features the perspectives and insights of Bi...

A PACIFIC BOOK REVIEW NOTABLE BOOK PICK • "The balance the authors found between personal storytelling and motivational, inspirational business success is fantastic to see come to life on the pages. Pair this with memorable quotes and insights from others closely related to sports, and specifically the ESPN world overall, about the company’s founder, and readers will be totally enthralled with this book.” —Jack Chambers, Pacifi...