The ABT Framework (And, But, Therefore) is a new model for business communication that brings focus to our information-overloaded world. The book is a collaboration between the creator of the ABT Framework, Dr. Randy Olson, and the #1 voice for the power of story in the business world, Park Howell.The applications of the ABT to business communication are limitless. It is THE tool needed to craft compelling sales pitches, marketing campaigns, business presentations, brand strategy…a...

Brand Bewitchery is for leaders of purpose-driven brands who seek a proven system to clarify their brand story, amplify their impact and simplify their life. The book guides readers through the Story Cycle System™ to craft their overarching brand narrative, a process that has grown business by as much as 600 percent.But how you tell your story is critical to success. Brand Bewitchery also includes two dynamic story structures. Readers will learn the And, But & Therefore foundationa...

When Abraham Lincoln appointed William Dean Howells Consul to Venice, the young writer embarked on a journey that would leave an indelible impression on his life and work.Howells lived in Italy for four years, from 1861, during the pivotal and tumultuous period of Italian reunification. Italian Journeys, Howell's engrossing memoir of this time, describes his adventures across the country.He travelled from Genoa, a hotbed of nationalistic fervour an...

Join Scout Moore on an exhilarating family adventure in Acadia National Park as she embarks on a thrilling scavenger hunt, discovering breathtaking sights and making unforgettable memories along the way!In this new adventure, Scout Moore—"the ranger of her own backyard"—travels with her brother, parents, and Grammy to Acadia National Park in Maine. When they arrive at the Hulls Cove Visitor Center, Grammy gives Scout Moore an envelope, inside of which is a scavenge...

In this new adventure, Scout Moore—"the ranger of her own backyard"—travels to Rocky Mountain National Park in Colorado.