With today’s marketplace changing at lightning speed, how can entrepreneurs spend the traditional several months perfecting their business plans and finding investors before finally launching their business? They can’t! Because the truth is, the longer they take to launch their company, the more changes there will be in the marketplace--causing their business to be outdated before it even begins!Today’s entrepreneurs must avoid the temptation to play it safe and launch a business in a bubb...

Discover the powerful techniques that unlocks your creativity and spark new ideas, which will ultimately lead you to continuous business success.Do you label yourself as “just a numbers person”? Do you pigeonhole your capabilities to merely that of an analyst or other “non-artist”? Stop feeding yourself these lies and learn how even you can tap into the creative genius driving Silicon Valley’s success stories and begin brainstorming innovation solutions to your com...

As a digital marketer, are you marketing banner ads or building brands? Do you even know what a brand decision tree or a category ladder is? Probably not. Well, it's not your fault. You most likely grew up inside of adigital marketing environment. You had no brand mentor. However, your future career success depends on your ability to grow from being a digital marketer to becoming a brand expert.Brands and Bulls**t. strips away the mystery of branding and gives you a branding primer...

With today’s marketplace changing at lightning speed, how can entrepreneurs spend the traditional several months perfecting their business plans and finding investors before finally launching their business? They can’t! Because the truth is, the longer they take to launch their company, the more changes there will be in the marketplace--causing their business to be outdated before it even begins!Today’s entrepreneurs must avoid the temptation to play it safe and launch a business i...

Startup Culture Mindset: A Primer to Building an Amazing Culture and Tribe was written for startup founders or executives who aspire to create an amazing team that buys into the mission. The key is to understand that the founder of a startup or leaders of a company determine the culture on purpose. And in order to do that well, you have to understand the key elements of a culture framework. Based on twenty years of company creation, leadership, and observation, Bernhard Schroeder ...

What if you could brainstorm innovative solutions to your company’s challenges? What if you could dream up new businesses that capture markets? What if you could tap the creative genius driving Silicon Valley’s success stories?The truth is you can! Analytical thinkers, numbers people, non-artists—everyone can generate imaginative ideas. All it takes is letting go of the “I’m not creative” mindset and employing a proven process.Using his CreativityWorks framework, creativity...

This book explores social cohesion in rural settlements in western Europe from 700–1050, asking to what extent settlements, or districts, constituted units of social organisation. It focuses on the interactions, interconnections and networks of people who lived side by side – neighbours. Drawing evidence from most of the current western European countries, the book plots and interrogates the very different practices of this wide range of regions in a systematically comparative framework. I...

Populism in politics and policy orientations in law have thrown the jurisdiction of the academy and the disciplines of interpretation into disarray. Critique flounders in abstraction and negativity, law loses itself in particularity. Administering Interpretation brings together philosophers, humanists, and jurists from both continental and Anglophone jurisdictions to reassess the status and trajectory of interpretative theory as applied in the art of law. Tracking the thread of ph...

Für die Mitgliedstaaten der Europäischen Union ist die politische und rechtliche Gestaltung ein ganz maßgebliches Element sowohl ihres innenpolitischen Selbstverständnisses als auch ihrer massiv erweiterten grenzüberschreitenden Handlungsoptionen. Deshalb ist das Recht der Europäischen Union heute vor allem Ausdruck einer umfassenden rechtlichen Integrationsgemeinschaft, die von einer besonderen inhaltlichen Dynamik geprägt ist.Das Lexikon verfolgt vor allem den Zweck, in prägnanter...

Serlo, der Prinzipal im Wilhelm Meister, empfiehlt, den Hamlet durch mutige Streichungen bühnentauglich zu machen. Goethe entwirft diese Figur nach Friedrich Ludwig Schröder (1744–1816), einem der erfolgreichsten Regisseure seiner Zeit. Er leitete für mehr als zwanzig Jahre das Hamburger Theater und wirkte zwischendurch auch als Direktor am Burgtheater in Wien. Schröders Erfolgsrezept für den damals für unspielbar gehaltenen Shakespeare, den er seit dem Hamlet (1...