Vente au détail dans Marketing et ventes et Commerce et finance Livres audio

Livre audio

The Design of Everyday Things

Revised and Expanded Edition

par Don Norman ...

Lu par Neil Hellegers ...

Version Longue

10 heure 39 min

Design doesn't have to complicated, which is why this guide to human-centered design shows that usability is just as important as aesthetics.Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door.The fault, argues this ingenious -- even liberating -- book, lies not in ourselves, but in product ... En savoir plus

$35.99 CAD

Design doesn't have to complicated, which is why this guide to human-centered design shows that usability is just as important as aesthetics.Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door.The fault, argues this ingenious -- even liberating -- book, lies not in ourselves, but in product
... En savoir plus
Livre audio

The Shop Girls of Harpers

The start of the bestselling heartwarming historical saga series from Rosie Clarke

par Rosie Clarke ...

Lu par Juliette Burton ...

Collections Livre audio : 1 - Welcome To Harpers Emporium
Version Longue

10 heure 14 min

The beginning of a brand new series from #1 bestselling author Rosie ClarkeWelcome to Harpers of Oxford Street.London 1911When Sally, Beth, Margaret and Rachel meet at a job interview for the wonderful new store in Oxford Street, they have no idea they will become lifelong friends.When all four girls are lucky enough to be selected as sales staff their exciting new adventure begins.Join them as ... En savoir plus

$38.72 CAD ou Gratuit avec Kobo Plus

The beginning of a brand new series from #1 bestselling author Rosie ClarkeWelcome to Harpers of Oxford Street.London 1911When Sally, Beth, Margaret and Rachel meet at a job interview for the wonderful new store in Oxford Street, they have no idea they will become lifelong friends.When all four girls are lucky enough to be selected as sales staff their exciting new adventure begins.Join them as
... En savoir plus
Livre audio

Der moderne Einzelhändler – Band 2: Der Laden mit Profil

Wie Einzelhändler klar zeigen, wofür sie stehen und warum Kunden genau zu ihnen kommen

par Norbert Bauer ...

Lu par Victor Munich (AI) ...

Collections Livre audio : 2 - Der moderne Einzelhändler
Version Longue

1 heures 25 min

Fühlst du dich manchmal wie eines von vielen Geschäften in deiner Stadt? Austauschbar und ständig im Kampf gegen den wachsenden Preisdruck? Der moderne Einzelhändler Band 2: Der Laden mit Profil ist dein Wegweiser aus dieser Falle. Als inhabergeführter Einzelhändler reicht es heute nicht mehr aus, mit leeren Floskeln wie bestem Service oder höchster Qualität zu werben. Du brauchst eine echte ... En savoir plus

$19.99 CAD

Fühlst du dich manchmal wie eines von vielen Geschäften in deiner Stadt? Austauschbar und ständig im Kampf gegen den wachsenden Preisdruck? Der moderne Einzelhändler Band 2: Der Laden mit Profil ist dein Wegweiser aus dieser Falle. Als inhabergeführter Einzelhändler reicht es heute nicht mehr aus, mit leeren Floskeln wie bestem Service oder höchster Qualität zu werben. Du brauchst eine echte
... En savoir plus
Livre audio

High-Velocity Digital Marketing

Silicon Valley Secrets to Create Breakthrough Revenue in Record Time

par Steven Mark Kahan ...

Lu par Lyle Blaker ...

Version Longue

6 heure 15 min

67 percent of B2B buyers no longer prefer to interact with sales representatives when making purchasing decisions. Gathering information online is now the hallmark of the buying process.During his thirty-plus-year career, Steven Mark Kahan has developed a digital marketing blueprint that helps companies quickly increase revenue in brutally competitive markets. In High-Velocity Digital Marketing, ... En savoir plus

$27.99 CAD

67 percent of B2B buyers no longer prefer to interact with sales representatives when making purchasing decisions. Gathering information online is now the hallmark of the buying process.During his thirty-plus-year career, Steven Mark Kahan has developed a digital marketing blueprint that helps companies quickly increase revenue in brutally competitive markets. In High-Velocity Digital Marketing,
... En savoir plus
Livre audio

The Nordstrom Way to Customer Experience Excellence

Creating a Values-Driven Service Culture, 3rd Edition

par Robert Spector, BreAnne O. Reeves ...

Lu par Steve Menasche ...

Version Longue

5 heure 55 min

In this new edition of the management classic, the authors explore in-depth the core values of the culture that have made Nordstrom synonymous with legendary customer service. These essential values have enabled Nordstrom to survive and adapt to dramatic market shifts regularly since 1901, and the new edition explains how the Nordstrom approach can be emulated by any organization—in any industry ... En savoir plus

$26.10 CAD ou Gratuit avec Kobo Plus

In this new edition of the management classic, the authors explore in-depth the core values of the culture that have made Nordstrom synonymous with legendary customer service. These essential values have enabled Nordstrom to survive and adapt to dramatic market shifts regularly since 1901, and the new edition explains how the Nordstrom approach can be emulated by any organization—in any industry
... En savoir plus
Livre audio

The Customer Is Always Wrong

An Unhinged Guide to Everything That Sucks About Work (from an Angry Retail Guy)

par Scott Seiss ...

Lu par Scott Seiss ...

Version Longue

3 heure 42 min

Read by the author.Laugh until you cry with a much-needed dose of irreverent humor about why work stinks.Customers want you to magically produce something from the back room. Bosses schedule you on your day off. Corporate policies are mandated that make zero practical sense. Sound familiar?If you've ever worked in customer service (or any job, really), you know that everyone else—the customer, the ... En savoir plus

$23.99 CAD

Read by the author.Laugh until you cry with a much-needed dose of irreverent humor about why work stinks.Customers want you to magically produce something from the back room. Bosses schedule you on your day off. Corporate policies are mandated that make zero practical sense. Sound familiar?If you've ever worked in customer service (or any job, really), you know that everyone else—the customer, the
... En savoir plus
Livre audio

What Customers Hate

Drive Fast and Scalable Growth by Eliminating the Things that Drive Away Business

par Nicholas Webb ...

Lu par James Foster ...

Version Longue

6 heure 10 min

This book will teach you how to eliminate what customers hate and lead your market and customer satisfaction.Whether you’re selling to consumers or business-to-business (B2B), perfection in the marketplace does not exist. When making buying decisions, customers are faced with an array of imperfect choices. The best organizations in the world are not only delivering great customer experience, but ... En savoir plus

$28.99 CAD

This book will teach you how to eliminate what customers hate and lead your market and customer satisfaction.Whether you’re selling to consumers or business-to-business (B2B), perfection in the marketplace does not exist. When making buying decisions, customers are faced with an array of imperfect choices. The best organizations in the world are not only delivering great customer experience, but
... En savoir plus
Livre audio

Shopify Profitability

Strategic Digital Commerce (2026 Edition)

par Azhar ul Haque Sario ...

Lu par Digital Voice Madison G ...

Collections Livre audio : 11 - Technology
Version Longue

5 heure 20 min

This audiobook is narrated by a digital voice.Stop chasing sales and start building real profit. This is the definitive 2026 guide for mastering Shopify. Most businesses fail because they focus on "vanity metrics" like total revenue while ignoring the costs that eat their margins. This book fixes that.You will learn to treat your store as a data-driven company. We blend high-level business theory ... En savoir plus

$9.99 CAD ou Gratuit avec Kobo Plus

This audiobook is narrated by a digital voice.Stop chasing sales and start building real profit. This is the definitive 2026 guide for mastering Shopify. Most businesses fail because they focus on "vanity metrics" like total revenue while ignoring the costs that eat their margins. This book fixes that.You will learn to treat your store as a data-driven company. We blend high-level business theory
... En savoir plus
Livre audio

Telekommunikationshandel — Theorie und Praxis

Eröffnen, führen, Geld verdienen. Über zwanzig Jahre hinter der Theke, ehrlich aufgeschrieben

par Christian Rill ...

Lu par Christian Rill ...

Version Longue

4 heure 26 min

Was verdient man wirklich an einem Handyvertrag? Warum ist die Zubehörwand der heimliche Margenkönig? Und wieso solltest du für einen Risikostandort eine eigene GmbH gründen?Christian Rill steht seit über zwanzig Jahren selbstständig hinter der Theke im Telekommunikationshandel. Er hat jedes Vertriebsmodell der Branche von innen erlebt: Vodafone-Partneragentur, BASE-Shop, O2-Partner, Telekom ... En savoir plus

$24.99 CAD ou Gratuit avec Kobo Plus

Was verdient man wirklich an einem Handyvertrag? Warum ist die Zubehörwand der heimliche Margenkönig? Und wieso solltest du für einen Risikostandort eine eigene GmbH gründen?Christian Rill steht seit über zwanzig Jahren selbstständig hinter der Theke im Telekommunikationshandel. Er hat jedes Vertriebsmodell der Branche von innen erlebt: Vodafone-Partneragentur, BASE-Shop, O2-Partner, Telekom
... En savoir plus
Livre audio

Celebrity Shopper

A feel-good romantic comedy

par Carmen Reid ...

Lu par Julie Maisey ...

Collections Livre audio : 4 - The Annie Valentine Series
Version Longue

8 heure 49 min

A laugh-out-loud, feel-good novel from Top 100 bestelling author of Worn Out Wife Seeks New Life!️Every book in the Annie Valentine Series can be read as a standalone️She's hit the big time... hasn't she?Personal shopper, Annie Valentine, is presenting her own popular TV fashion series. But despite this being Annie’s dream job, success isn’t all it’s cracked up to be and suddenly Annie is feeling ... En savoir plus

$35.03 CAD ou Gratuit avec Kobo Plus

A laugh-out-loud, feel-good novel from Top 100 bestelling author of Worn Out Wife Seeks New Life!️Every book in the Annie Valentine Series can be read as a standalone️She's hit the big time... hasn't she?Personal shopper, Annie Valentine, is presenting her own popular TV fashion series. But despite this being Annie’s dream job, success isn’t all it’s cracked up to be and suddenly Annie is feeling
... En savoir plus
Livre audio

Winner Sells All

Amazon, Walmart, and the Battle for Our Wallets

par Jason Del Rey ...

Lu par Roger Wayne ...

Version Longue

10 heure 1 min

A riveting investigation of the no-holds-barred battle between Amazon and Walmart to become the king of commerce.For years, Walmart and Amazon operated in separate spheres—one a massive brick-and-mortar retailer, the other an online giant. But in 2016, Walmart aggressively moved into the world of e-commerce, while Amazon made big bets in physical retail.The resulting rivalry is a bare-knuckle ... En savoir plus

$36.99 CAD

A riveting investigation of the no-holds-barred battle between Amazon and Walmart to become the king of commerce.For years, Walmart and Amazon operated in separate spheres—one a massive brick-and-mortar retailer, the other an online giant. But in 2016, Walmart aggressively moved into the world of e-commerce, while Amazon made big bets in physical retail.The resulting rivalry is a bare-knuckle
... En savoir plus
Livre audio

Der moderne Einzelhändler – Band 1: Warum Marketing heute anders funktioniert

par Norbert Bauer ...

Lu par Victor Munich (AI) ...

Collections Livre audio : 1 - Der moderne Einhelhändler
Version Longue

1 heures 30 min

Fühlst du dich manchmal ratlos, weil die gewohnten Strategien in deinem Laden einfach nicht mehr greifen? Früher reichte es oft, einfach die Tür aufzuschließen, doch heute bleiben die Kunden häufiger aus. Wenn du dich fragst, warum der Umsatzrückgang im Einzelhandel auch dich trifft, obwohl du alles gibst, dann ist dieses Hörbuch genau für dich gemacht.Der moderne Einzelhändler – Band 1 holt dich ... En savoir plus

$18.99 CAD

Fühlst du dich manchmal ratlos, weil die gewohnten Strategien in deinem Laden einfach nicht mehr greifen? Früher reichte es oft, einfach die Tür aufzuschließen, doch heute bleiben die Kunden häufiger aus. Wenn du dich fragst, warum der Umsatzrückgang im Einzelhandel auch dich trifft, obwohl du alles gibst, dann ist dieses Hörbuch genau für dich gemacht.Der moderne Einzelhändler – Band 1 holt dich
... En savoir plus
Livre audio

Work Shop

The consumer-driven transformation of Commercial Real Estate

par Joe Brady ...

Lu par Joe Brady ...

Version Longue

4 heure 50 min

Commercial real estate (retail and office) represents a $7 trillion asset class that is slow to change and currently under increasing pressure.What are the effects of accelerating technology and changing consumer behavior on real estate? Work Shop explores the growth of retail, fueled by smartphones and apps, in the post-pandemic world.Whether you are a building owner or decision maker, service ... En savoir plus

$15.99 CAD ou Gratuit avec Kobo Plus

Commercial real estate (retail and office) represents a $7 trillion asset class that is slow to change and currently under increasing pressure.What are the effects of accelerating technology and changing consumer behavior on real estate? Work Shop explores the growth of retail, fueled by smartphones and apps, in the post-pandemic world.Whether you are a building owner or decision maker, service
... En savoir plus
Livre audio

I'll Be Back

How To Get Customers To Come Back Again & Again

par Shep Hyken ...

Lu par Shep Hyken ...

Version Longue

4 heure 42 min

How do you build a business that thrives during good times and bad? Is there a strategy that can set up your company up for success, no matter what curveballs the world may throw your way? There is: Turn customers into repeat customers, and turn repeat customers into loyal customers.Renowned customer service and experience expert Shep Hyken maintains that delivering an amazing customer service ... En savoir plus

$19.99 CAD ou Gratuit avec Kobo Plus

How do you build a business that thrives during good times and bad? Is there a strategy that can set up your company up for success, no matter what curveballs the world may throw your way? There is: Turn customers into repeat customers, and turn repeat customers into loyal customers.Renowned customer service and experience expert Shep Hyken maintains that delivering an amazing customer service
... En savoir plus
Livre audio

Amazon

How the World's Most Relentless Retailer will Continue to Revolutionize Commerce

par Natalie Berg, Natalie Berg, Miya Knights, Miya Knights ...

Lu par Kelly Burke ...

Version Longue

10 heure

What is the secret to Amazon's success? What does the ecommerce giant have in store for the future? Explore the disruptive new retail strategies of the world's most relentless retailer and gain valuable lessons that can be applied to any business in the ecommerce sector, with original insight from the company as it continues to revolutionize itself even further.The retail industry is facing ... En savoir plus

$37.99 CAD ou Gratuit avec Kobo Plus

What is the secret to Amazon's success? What does the ecommerce giant have in store for the future? Explore the disruptive new retail strategies of the world's most relentless retailer and gain valuable lessons that can be applied to any business in the ecommerce sector, with original insight from the company as it continues to revolutionize itself even further.The retail industry is facing
... En savoir plus
Livre audio

Thrive on the High Street: Strategies for Business Survival

par Matt Dewey ...

Lu par Digital Voice Archie G ...

Version Longue

6 heure 14 min

This audiobook is narrated by a digital voice.In "Thrive on the High Street: Strategies for Business Survival," dive into a comprehensive guide tailored for modern entrepreneurs navigating the dynamic world of retail. From the evolution of high street business to harnessing the power of technology, this book offers invaluable insights into overcoming challenges and seizing opportunities. With ten ... En savoir plus

$8.99 CAD ou Gratuit avec Kobo Plus

This audiobook is narrated by a digital voice.In "Thrive on the High Street: Strategies for Business Survival," dive into a comprehensive guide tailored for modern entrepreneurs navigating the dynamic world of retail. From the evolution of high street business to harnessing the power of technology, this book offers invaluable insights into overcoming challenges and seizing opportunities. With ten
... En savoir plus
Livre audio

The Target Story

How the Iconic Big Box Store Hit the Bullseye and Created an Addictive Retail Experience

par Bill Chastain ...

Lu par Kelly D'Ambrosio ...

Collections series The Business Storybook Series
Version Longue

4 heure 6 min

The Target Story will help you understand and adopt the competitive strategies, workplace culture, and daily business practices that enabled the big box store to become the retail giant it is today.In an industry that has seen constant disruption over the last two decades, Target has experienced tremendous growth. Establishing a strong eCommerce business and cultivating a sought-after in-store ... En savoir plus

$26.99 CAD

The Target Story will help you understand and adopt the competitive strategies, workplace culture, and daily business practices that enabled the big box store to become the retail giant it is today.In an industry that has seen constant disruption over the last two decades, Target has experienced tremendous growth. Establishing a strong eCommerce business and cultivating a sought-after in-store
... En savoir plus
Livre audio

The Shopping Revolution

How Successful Retailers Win Customers in an Era of Endless Disruption

par Barbara E. Kahn ...

Lu par Lisa Larsen ...

Version Longue

5 heure

We are just witnessing the start of the radical changes in retail that will revolutionize shopping in every way. As Amazon and other disruptors continue to offer ever-greater value, customers' expectations will continue to ratchet up, making winning (and keeping) those customers all the more challenging. For some retailers, the changes will push customers permanently out of their reach—and their ... En savoir plus

$21.99 CAD

We are just witnessing the start of the radical changes in retail that will revolutionize shopping in every way. As Amazon and other disruptors continue to offer ever-greater value, customers' expectations will continue to ratchet up, making winning (and keeping) those customers all the more challenging. For some retailers, the changes will push customers permanently out of their reach—and their
... En savoir plus
Livre audio

Детский мир. Перезагрузка

Реальная история компании, без которой у нас было бы другое детство

par Дмитрий Соколов-Митрич, Дмитрий Соколов-Митрич, Евгения Пищикова, Никита Аронов, Дмитрий Воденников, Анна Козлова, Мариам Петросян, Андрей Аношин, Алена Корк ...

Lu par Андрей Новокрещёнов ...

Version Longue

10 heure 34 min

«Детский мир» — это бренд, знакомый каждому в нашей стране. Первый магазин был открыт в 1957 году, и с тех пор все советские дети мечтали побывать там. Эта книга не только познакомит читателя с подлинной историей «Детского мира», но и даст понимание, какая стратегия помогла магазину остаться на плаву. Вы не только узнаете о бизнес-процессах и сложных решениях компании, но и познакомитесь с ... En savoir plus

$10.99 CAD ou Gratuit avec Kobo Plus

«Детский мир» — это бренд, знакомый каждому в нашей стране. Первый магазин был открыт в 1957 году, и с тех пор все советские дети мечтали побывать там. Эта книга не только познакомит читателя с подлинной историей «Детского мира», но и даст понимание, какая стратегия помогла магазину остаться на плаву. Вы не только узнаете о бизнес-процессах и сложных решениях компании, но и познакомитесь с
... En savoir plus
Livre audio

AI Integration in the Store – Future-Proofing Retail & Sales

Your Practical Workflow Booster 2026

par M. Weber ...

Lu par AI Voice AI Narrator – Synthesized Voice (Google WaveNet de-DE) ...

Collections series Smart Business – AI in Practice
Version Longue

1 heures 3 min

This audiobook is narrated by an AI Voice. What if your store knew which item would be in high demand tomorrow? If every customer received personalized advice – without long waiting times? And returns suddenly halved?That is exactly what AI enables in retail. Not future music. But 2026.This audiobook is your roadmap. An experienced retail consultant guides you – calm, competent, close to practice. ... En savoir plus

$22.99 CAD ou Gratuit avec Kobo Plus

This audiobook is narrated by an AI Voice. What if your store knew which item would be in high demand tomorrow? If every customer received personalized advice – without long waiting times? And returns suddenly halved?That is exactly what AI enables in retail. Not future music. But 2026.This audiobook is your roadmap. An experienced retail consultant guides you – calm, competent, close to practice.
... En savoir plus
Livre audio

The Revenge of Analog

Real Things and Why They Matter

par David Sax ...

Lu par David Sax ...

Version Longue

9 heure 17 min

One of Michiko Kakutani's (New York Times) top ten books of 2016A funny thing happened on the way to the digital utopia. We've begun to fall back in love with the very analog goods and ideas the tech gurus insisted that we no longer needed. Businesses that once looked outdated, from film photography to brick-and-mortar retail, are now springing with new life. Notebooks, records, and stationery ... En savoir plus

$35.99 CAD

One of Michiko Kakutani's (New York Times) top ten books of 2016A funny thing happened on the way to the digital utopia. We've begun to fall back in love with the very analog goods and ideas the tech gurus insisted that we no longer needed. Businesses that once looked outdated, from film photography to brick-and-mortar retail, are now springing with new life. Notebooks, records, and stationery
... En savoir plus
Livre audio

Banana

The Fate of the Fruit That Changed the World

par Dan Koeppel ...

Lu par Paul Woodson ...

Version Longue

7 heure 45 min

To most people, a banana is a banana: a simple yellow fruit. Americans eat more bananas than apples and oranges combined. In others parts of the world, bananas are what keep millions of people alive. But for all its ubiquity, the banana is surprisingly mysterious; nobody knows how bananas evolved or exactly where they originated. Rich cultural lore surrounds the fruit: in ancient translations of ... En savoir plus

$24.99 CAD

To most people, a banana is a banana: a simple yellow fruit. Americans eat more bananas than apples and oranges combined. In others parts of the world, bananas are what keep millions of people alive. But for all its ubiquity, the banana is surprisingly mysterious; nobody knows how bananas evolved or exactly where they originated. Rich cultural lore surrounds the fruit: in ancient translations of
... En savoir plus
Livre audio

Dropshipping Shopify Success -Create a Profitable Side Hustle Income with Ecommerce

par Elisabeth Evers, Vernon Hands ...

Lu par James Norris ...

Version Longue

4 heure 15 min

As you begin to accrue wealth, having multiple revenue streams becomes increasingly vital.Of course, you can set aside a certain percentage of your monthly salary to invest or save up for a rainy day. But given the current rising inflation rate, many of us find it harder to do so now than ever before.That is, unless you are able to set up various income sources. Thankfully, with rapid ... En savoir plus

$14.99 CAD ou Gratuit avec Kobo Plus

As you begin to accrue wealth, having multiple revenue streams becomes increasingly vital.Of course, you can set aside a certain percentage of your monthly salary to invest or save up for a rainy day. But given the current rising inflation rate, many of us find it harder to do so now than ever before.That is, unless you are able to set up various income sources. Thankfully, with rapid
... En savoir plus
Livre audio

You May Never See Us Again

The Barclay Dynasty: A Story of Survival, Secrecy and Succession

par Jane Martinson ...

Lu par Olivia Poulet ...

Version Longue

8 heure 59 min

**Brought to you by Penguin.The untold story of post-war Britain. Told through the lives of the two men who helped shape it: Sir David Barclay and Sir Frederick Barclay.**You May Never See Us Again is the only definitive story of David and Frederick Barclay - commonly known as the Barclay brothers. Born poor, these enigmatic twins built one of the biggest fortunes in Britain together from scratch ... En savoir plus

$25.99 CAD

**Brought to you by Penguin.The untold story of post-war Britain. Told through the lives of the two men who helped shape it: Sir David Barclay and Sir Frederick Barclay.**You May Never See Us Again is the only definitive story of David and Frederick Barclay - commonly known as the Barclay brothers. Born poor, these enigmatic twins built one of the biggest fortunes in Britain together from scratch
... En savoir plus

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