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Livres narrés par Michael Callaghan

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  • Global Cooperation Among G20 Countries

    Responding to the Crisis and Restoring Growth

    Modifié par Michael Callaghan, Chetan Ghate, Stephen Pickford, Francis Xavier Rathinam ...
    Collections series Economics and Finance (R0)
    At the outbreak of the global financial crisis, 2008, the G20 was widely acknowledged as helping prevent an even more serious decline in the global economy. It helped to calm the panic in financial markets and articulate a set of possible policy options to restore global stability and growth. However, as the dual-track recovery set in, policy options for advanced economies and EMEs diverged. ... En savoir plus

    $116.09 CAD

  • Livre audio

    Don't Say That at Work

    Lessons Learned from a Lifetime of Mistakes

    par Michael Callaghan, Greg Marine ...
    Lu par Michael Callaghan, Greg Marine ...

    Version Longue

    1 heures 51 min

    An eye-opening guide to the communication mistakes we all make and what to say instead.Have you ever been told that your communication style is "too confrontational?" Do you have problems persuading your coworkers and managers without sounding arrogant or condescending? Have you said something and immediately regretted it? Have you ever said something you can't take back? Have you ever wondered ... En savoir plus

    $9.49 CAD ou Gratuit avec Kobo Plus

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    The Science Of Shopping

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    Revolutionary retail guru Paco Underhill is back with fresh observations and important lessons in this completely revised edition of his classic, witty bestselling book on our ever-evolving consumer culture.This enlightening edition includes new information on:-The latest trends in online retail—what retailers are doing right and what they’re doing wrong—and how nearly every Internet retailer from ... En savoir plus

    $15.99 CAD

  • FMCG

    The Power of Fast-Moving Consumer Goods

    par Greg Thain, John Bradley ...
    This book is a history of the some of the world's most famous brands, from humble beginnings to current exalted status, from smudged, kitchen-table pamphlets to $ multi-million ad campaigns, from backyard experiments to global research. It examines the most recent developments in these glittering trajectories and reveals the very DNA of the brands themselves. Is it mastery of absorbency, the ... En savoir plus

    $54.28 CAD ou Gratuit avec Kobo Plus

  • The Customer Marketing Method

    How to Implement and Profit from Customer Relationship Management

    par Adam Curry, Jay Curry ...
    Today the hottest new area of marketing is Customer Relationship Management (CRM) -- the discipline of identifying, attracting, and retaining a company¹s most valuable customers. Drawing upon more than ten years of testing, tryout, and implementation in hundreds of companies, CRM expert Jay Curry, and his Internet-expert son, Adam Curry, have written a clear, step-by-step guide to profiting from ... En savoir plus

    $19.99 CAD

  • Future Smart

    Managing the Game-Changing Trends that Will Transform Your World

    par James Canton ...
    Game-changing trends are coming in business, technology, workforce, economy, security, and environment. Climate change, energy demand, and population growth will redefine global risk and power. Exponential new technologies will emerge in digital money, mobile commerce, and big data. An explosive new middle class of over one billion consumers will enter the marketplace. Every nation, job, business, ... En savoir plus

    $15.99 CAD

    Aussi disponible en : Livre audio

    Aussi disponible en : Livre audio

  • Unleash Employee Engagement: 7 Initial Conditions for Outstanding Results

    par Wally Hauck, PhD, CSP ...
    Employee engagement is the emotional "energy" employees feel for their organization that motivates them to exert extra voluntary effort to achieve success for all. This energy is an untapped resource in most organizations. It's the leader's job to create an environment that brings this energy forward naturally. Employee engagement is the new competitive advantage. Without it you are probably going ... En savoir plus

    $2.99 CAD ou Gratuit avec Kobo Plus

  • Management in Latin America

    Threats and Opportunities in the Globalized World

    par Paulo Roberto Feldmann ...
    Collections series Business and Management (R0)
    The aim of this book is to analyze the quality of entrepreneurial management and economic development in the Latin American region from a microeconomic point of view. It seeks to explain the Latin American way of business management as well as envision ways in which Latin American businesses can increase productivity and innovation in order to successfully compete in the global market.Latin ... En savoir plus

    $64.49 CAD

  • Chinese Business

    Rethinking Guanxi and Trust in Chinese Business Networks

    Modifié par Chee-Kiong Tong ...
    Collections series Business and Management (R0)
    The nature, institutional foundations, and issues surrounding the apparent success of Chinese business networks is examined in this book. Major concepts such as guanxi, xinyong and gangqing, exploring the nature of trust, relationships and sentiments in Chinese business networks, are re-examined. A significant amount of literature has been devoted to the study of Chinese business, and it largely ... En savoir plus

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  • A Joosr Guide to... Small Data by Martin Lindstrom: The Tiny Clues That Uncover Huge Trends

    par Joosr ...
    In today's fast-paced world, it's tough to find the time to read. But with Joosr guides, you can get the key insights from bestselling non-fiction titles in less than 20 minutes. Whether you want to gain knowledge on the go or find the books you'll love, Joosr's brief and accessible eBook summaries fit into your life. Find out more at joosr.com.What can individual behavior tell us about potential ... En savoir plus

    $4.06 CAD ou Gratuit avec Kobo Plus

  • Does It Work?: 10 Principles for Delivering True Business Value in Digital Marketing

    par Shane Atchison, Jason Burby ...
    You can collect all the consumer data in the world, but it's not worth much if you aren't using it to move your business forward.Today, marketers and advertisers can do so much more than launch campaigns and hope for the best. Thanks to data, they can finally know what works and doesn't, and use that information to become more effective in the future.That's where this groundbreaking marketing ... En savoir plus

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  • Building Customer-brand Relationships

    par Don E. Schultz, Beth E. Barnes, Heidi F. Schultz, Marian Azzaro ...
    Almost every advertising, promotion, or marketing communications textbook is based on an inside-out approach, focusing on what the marketer wants to communicate to customers and prospects. This text takes a different view - that the marketer and the customer build the ongoing brand value together. Rather than the marketer trying to 'sell', the role of the marketer is to help customer buy. To do ... En savoir plus

    $119.42 CAD