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Elektronisk handel e-bøger

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  • The Bitcoin Standard

    The Decentralized Alternative to Central Banking

    af Saifedean Ammous ...
    A comprehensive and authoritative exploration of Bitcoin and its place in monetary historyWhen a pseudonymous programmer introduced "a new electronic cash system that’s fully peer-to-peer, with no trusted third party" to a small online mailing list in 2008, very few people paid attention. Ten years later, and against all odds, this upstart autonomous decentralized software offers an unstoppable ... Læs mere

    175,24 kr.

  • Platform Revolution

    How Networked Markets Are Transforming the Economy and How to Make Them Work for You

    af Geoffrey G. Parker, Marshall W. Van Alstyne, Sangeet Paul Choudary ...
    A practical guide to the new economy that is transforming the way we live, work, and play.Uber. Airbnb. Amazon. Apple. PayPal. All of these companies disrupted their markets when they launched. Today they are industry leaders. What’s the secret to their success?These cutting-edge businesses are built on platforms: two-sided markets that are revolutionizing the way we do business. Written by three ... Læs mere

    101,86 kr.

  • Obvious Adams

    Masters of Marketing Secrets: The Story of a Successful Marketer

    af Robert R. Updegraff ...
    Serier serie Masters of Marketing Secrets
    Have you ever been struck by the painfully obvious?What passes for advertising these days seems to have forgotten what people are actually looking for.But it's right in front of their (and your) nose.The stories in this book were written apparently to tweak the noses of marketing as it existed in the early 1900's – but still has lessons all of use can learn from today.There are good reasons why ... Læs mere

    Gratis

  • Working Backwards

    Insights, Stories, and Secrets from Inside Amazon

    af Colin Bryar, Bill Carr ...
    Working Backwards is an insider's breakdown of Amazon's approach to culture, leadership, and best practices from two long-time Amazon executives—with lessons and techniques you can apply to your own company, and career, right now.In Working Backwards, two long-serving Amazon executives reveal the principles and practices that have driven the success of one of the most extraordinary companies the ... Læs mere

    144,99 kr.

  • The Everything Store

    Jeff Bezos and the Age of Amazon

    af Brad Stone ...
    The authoritative account of the rise of Amazon and its intensely driven founder, Jeff Bezos, praised by the Seattle Times as "the definitive account of how a tech icon came to life."Amazon.com started off delivering books through the mail. But its visionary founder, Jeff Bezos, wasn't content with being a bookseller. He wanted Amazon to become the everything store, offering limitless selection ... Læs mere

    76,61 kr.

  • Ethereum Blockchain Revolution Explained: Understanding Ethereum Technology For Beginners

    af Christopher Blackburn ...
    The Ethereum Revolution Is Here!Looking to educateyourself on the second-highest valued cryptocurrency that's sohot that over one-hundred-fifty mainstream companies are collaborating togetherin a nonprofit just in anticipation of what new advancements will be possible? Maybe you're just looking for some background on this network before investing,or you just want to 'mine' the easiest, quickest, ... Læs mere

    25,09 kr.

  • Enterprise Artificial Intelligence Transformation

    af Rashed Haq ...
    Enterprise Artificial Intelligence TransformationAI is everywhere. From doctor's offices to cars and even refrigerators, AI technology is quickly infiltrating our daily lives. AI has the ability to transform simple tasks into technological feats at a human level. This will change the world, plain and simple. That's why AI mastery is such a sought-after skill for tech professionals.Author Rashed ... Læs mere

    226,11 kr.

  • Kriptopénz ABC

    af András Györfi, András Léderer, Ferenc Paluska, Gábor Pataki, Trinh Anh Tuan ...
    Vajon lufi a bitcoin, vagy tényleg ez a jövő? Hol fizethetünk, és hogyan kereskedhetünk kriptopénzzel? Mitől olyan biztonságos és átlátható a blokklánc? | Az első kriptopénz mindössze 2009 óta létezik – ekkor indította útjára a rejtélyes Satoshi Nakamoto a bitcoint. A digitális pénz azóta fizetőeszközként és befektetési lehetőségként is széles körben elterjedt, az alapját képező blokklánc ... Læs mere

    65,00 kr. eller Gratis med Kobo Plus

  • The Subscription Model Masterclass: Building Sustainable eCommerce Revenue

    af Anthony Bailey ...
    The rise of subscription models in eCommerce has transformed the way businesses engage with consumers, creating a sustainable revenue stream that prioritizes customer retention and loyalty. As traditional one-time purchase models face challenges such as market saturation and dwindling consumer attention, subscription services offer a compelling alternative that not only enhances customer ... Læs mere

    18,86 kr. eller Gratis med Kobo Plus

  • The Startup Way

    How Entrepreneurial Management Transforms Culture and Drives Growth

    af Eric Ries ...
    Winner of the Business Book Awards 'Thought Leader' category-----The Startup Way reveals how organisations of all sizes can harness startup techniques to drive growth.With his million-copy bestseller The Lean Startup, Eric Ries launched a global movement. Concepts like minimal viable product, A/B testing and 'pivoting' changed the language of business. Now he turns his attention to companie... ... Læs mere

    171,58 kr.

  • TikTok Boom - The Inside Story of the World's Favourite App

    af Chris Stokel-Walker ...
    Fast-paced business book that explains TikTok'It is rare for a business analysis to read like a thriller – this one does.' – Azeem Azhar, Exponential View'A must-read for students, scholars, and policymakers.' – David Craig, Professor, USC AnnenbergTikTok didn't just arrive — it detonated. In a handful of years, a short‑video app from ByteDance, a Chinese tech company few people outside the ... Læs mere

    31,38 kr. eller Gratis med Kobo Plus

  • Frenemies

    The Epic Disruption of the Advertising Industry (and Why This Matters)

    af Ken Auletta ...
    An intimate and profound reckoning with the changes buffeting the $2 trillion global advertising and marketing business from the perspective of its most powerful players, by the bestselling author of GoogledAdvertising and marketing touches on every corner of our lives, and is the invisible fuel powering almost all media. Complain about it though we might, without it the world would be a darker ... Læs mere

    72,21 kr.

  • Fulfillment

    Winning and Losing in One-Click America

    af Alec MacGillis ...
    Fulfillment is a gripping exploration of Amazon's far-reaching impact on the American economic divide.In this literary investigation, award-winning journalist Alec MacGillis reveals how Amazon's sprawling network of delivery hubs, data centers, and corporate campuses epitomizes a land where winner and loser cities and regions are drifting steadily apart, the civic fabric is unraveling, and work ... Læs mere

    94,11 kr.

  • Bitcoin ve Kripto Paralara Giriş

    af Mustafa Onur Küpeli ...
    Dijital altın olarak da anılan Bitcoin ve diğer kripto para birimleri hayatımıza hızla girdi. Kripto paralar hakkında yeteri bilgiye sahip olmayanların dahi Bitcoin'i bildiğini ve gerekirse duyduğu kadar bilgi paylaşabileceğini artık hepimiz biliyoruz. Peki bu paylaşılan bilgiler doğru mu? Kripto paralar hakkında yeteri kadar bilgiye sahip miyiz? Kripto paraların tarihi, güvenliği, çalışma biçimi ... Læs mere

    28,06 kr.

  • The Messy Middle

    Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture

    af Scott Belsky ...
    "Starting a new venture is like jumping off a cliff and sewing a parachute on the way down. This book is the parachute."Joe Gebbia, cofounder and chief product officer, AirbnbHow do you make your start-up a genuine success in the long term? While most books and press focus on the more sensational moments of creation and conclusion, The Messy Middle argues that the real key to success is how you ... Læs mere

    128,66 kr.

  • Mastering Bitcoin

    Programming the Open Blockchain

    af Andreas M. Antonopoulos, David A. Harding ...
    Join the technological revolution that's taking the financial world by storm. Mastering Bitcoin is your guide through the seemingly complex world of Bitcoin, providing the knowledge you need to participate in the internet of money. Whether you're building the next killer app, investing in a startup, or simply curious about the technology, this revised and expanded third edition provides essential ... Læs mere

    400,86 kr.

  • Subscribed

    Why the Subscription Model Will Be Your Company’s Future—and What to Do About It

    af Tien Tzuo, Gabe Weisert ...
    SHORTLISTED FOR THE CMI MANAGEMENT BOOK OF THE YEAR INNOVATION AND ENTREPRENEURSHIP AWARDToday's consumers prefer the advantages of access over the hassles of ownership. It's not just internet services like Netflix and Spotify; even industrial firms like GE and Caterpillar are reinventing themselves as solutions providers. Whether you sell software, clothes, insurance, or industrial machines, you ... Læs mere

    128,66 kr.

  • The Book Of Satoshi

    The Collected Writings of Bitcoin Creator Satoshi Nakamoto

    af Phil Champagne ...
    Have you, like the rest of the world, speculated as to the identity of Satoshi Nakamoto, anonymous creator of Bitcoin? The world's first cryptocurrency, Bitcoin went online in 2009 and has since revolutionized our concepts of currency and money. Not supported by any government or central bank, completely electronic, Bitcoin is a virtual currency based on advanced cryptographic systems. Like the ... Læs mere

    31,36 kr.

  • Running Lean

    Iterate from Plan A to a Plan That Works

    af Ash Maurya ...
    We're building more products today than ever before, but most of them fail--not because we can't complete what we want to build but because we waste time, money, and effort building the wrong product. What we need is a systematic process for quickly vetting product ideas and raising our odds of success. That's the promise of Running Lean.In this inspiring book, Ash Maurya takes you through an ... Læs mere

    267,24 kr.

  • I principi fondamentali di AdWords

    Come creare campagne pubblicitarie di successo

    af Mauro Milana ...
    Pur trattandosi di un mezzo pubblicitario affidabile e di indubbio valore, AdWords necessita di una conoscenza approfondita: sono in molti a credere che sia sufficiente aprire un account, creare ed attivare una campagna AdWords per poi lasciare che questa automatizzi quei meccanismi necessari per avere contezza del riscontro oggettivo in termini di ROI (ritorno sull’investimento) rispetto agli ... Læs mere

    67,17 kr.

  • Nachhaltige Websites

    Praktischer Leitfaden zur Prüfung und Optimierung – mit zahlreichen Tool-Tipps und Programm-Codes

    af Torsten Beyer ...
    Dieses Buch bietet einen praktischen Leitfaden für das Design, die Entwicklung und den Betrieb energieeffizienter Webseiten. Torsten Beyer hat eine konkrete Schritt-für-Schritt-Anleitung entwickelt, die zur Optimierung bestehender Seiten als auch vor dem Website-Relaunch nutzbar ist. Dabei werden die Ziele und Ansätze diverser Initiativen, u.a. die SDG-Klimaziele der Vereinten Nationen, die ... Læs mere

    274,86 kr.

  • Adsense Profits Exposed Vol 1-3

    af Alex Chen ...
    I have no doubts that you would have heard of people making money from this lucrative program called "Google Adsense".(Heck, even if you have not heard of it, you have seen it on other people's web sites when you were web surfing - probably without knowing!)Then, there are raves about ordinary people making extraordinary incomes from this advertising program, introduced by one of the largest ... Læs mere

    20,99 kr.

  • Digital Marketing Demystified: Proven Strategies for Online Success

    af Alex Parker ...
    Digital Marketing Demystified - Proven Strategies for Online Success In the fast-paced digital world, Digital Marketing Demystified - Proven Strategies for Online Success provides an essential roadmap for anyone looking to thrive online. This book uncovers the secrets behind successful digital marketing campaigns, offering practical strategies to boost your online presence, engage your audience, ... Læs mere

    7,78 kr.

  • HCI International 2022 – Late Breaking Papers: Interacting with eXtended Reality and Artificial Intelligence

    24th International Conference on Human-Computer Interaction, HCII 2022, Virtual Event, June 26 – July 1, 2022, Proceedings

    Redigeret af Jessie Y. C. Chen, Gino Fragomeni, Helmut Degen, Stavroula Ntoa ...
    Serier serie Springer Nature Proceedings Computer Science
    This proceedings LNCS 13518 constitutes the refereed proceedings of the 24th International Conference on Human-Computer Interaction, HCII 2022, which was held virtually as part of the 24th International Conference, HCII 2022, in June/July 2022.HCII 2022 received a total of 5583 submissions from academia, research institutes, industry, and governmental agencies from 88 countries submitted ... Læs mere

    714,49 kr.