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Anbefalet til dig

Jytte fra Marketing er desværre gået for i dag

Sådan bruger du adfærdsdesign til at skabe forandringer i den virkelige verden

af Morten Münster, Helle Harder ...

Serier Bog 1 - Jytte-serien
Mennesker i den virkelige verden opfører sig nemlig ikke som de mennesker, vi bygger vores alle vore sædvanlige strategier til. Morten Münster omsætter de seneste 40 års forskning i menneskers adfærd til en lettilgængelig metode i fire trin – en helt konkret håndsrækning til alle ledere og medarbejdere, som leder efter alternativer til de gængse virkemidler. ... Læs mere

117,11 kr.

Mennesker i den virkelige verden opfører sig nemlig ikke som de mennesker, vi bygger vores alle vore sædvanlige strategier til. Morten Münster omsætter de seneste 40 års forskning i menneskers adfærd til en lettilgængelig metode i fire trin – en helt konkret håndsrækning til alle ledere og medarbejdere, som leder efter alternativer til de gængse virkemidler.
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Go Pro

7 Steps to Becoming a Network Marketing Professional

af Eric Worre ...

Over twenty years ago at a company convention, Eric Worre had an aha moment that changed his life forever. At that event he made the decision to Go Pro and become a Network Marketing expert. Since that time, he has focused on developing the skills to do just that. In doing so, Eric has touched and been touched by hundreds of thousands of people around the world. Now he shares his wisdom in a ... Læs mere

70,66 kr.

Over twenty years ago at a company convention, Eric Worre had an aha moment that changed his life forever. At that event he made the decision to Go Pro and become a Network Marketing expert. Since that time, he has focused on developing the skills to do just that. In doing so, Eric has touched and been touched by hundreds of thousands of people around the world. Now he shares his wisdom in a
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The Sweaty Startup

How to Get Rich Doing Boring Things

af Nick Huber ...

Filled with common sense and practical, actionable, advice, Nick Huber’s book reveals a path to financial freedom where you don’t have to be a genius with a world-changing idea to build a business empire and become a multi-millionaire.Business media, television and movies, and top college courses all tell entrepreneurs the same thing: To succeed in business, you need to have a revolutionary idea. ... Læs mere

15,64 kr.

Filled with common sense and practical, actionable, advice, Nick Huber’s book reveals a path to financial freedom where you don’t have to be a genius with a world-changing idea to build a business empire and become a multi-millionaire.Business media, television and movies, and top college courses all tell entrepreneurs the same thing: To succeed in business, you need to have a revolutionary idea.
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Build Your Audience

Attract the clients you want and build trust to keep them coming back for more

af René Hjetting ...

Let the clients come to you.Unlike the overbearing ‘super selling techniques of traditional marketing, this book is about attracting clients without being a nuisance—and to feel good while you’re doing it.Build Your Audience is a guide to marketing for the self-employed. Armed with the knowledge of what you want to work with and who you want to sell to, this book will teach you how to attract the ... Læs mere

62,80 kr. eller Gratis med Kobo Plus

Let the clients come to you.Unlike the overbearing ‘super selling techniques of traditional marketing, this book is about attracting clients without being a nuisance—and to feel good while you’re doing it.Build Your Audience is a guide to marketing for the self-employed. Armed with the knowledge of what you want to work with and who you want to sell to, this book will teach you how to attract the
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Hooked: How to Build Habit-Forming Products

Supplmental Workbook

af Nir Eyal, with Ryan Hoover ...

This workbook is a supplement to Nir Eyal's bestselling book, "Hooked: How to Build Habit-Forming Products" ... Læs mere

Gratis

This workbook is a supplement to Nir Eyal's bestselling book, "Hooked: How to Build Habit-Forming Products"
... Læs mere
Alchemy

The Surprising Power of Ideas That Don't Make Sense

af Rory Sutherland ...

Discover the secret power of irrational thinking to create magic in branding, business, and life, with the breakthrough book from the advertising legend.AS SEEN ON THE DIARY OF A CEO PODCAST‘Revelatory and entertaining’ Sunday Times‘Sutherland uses his decades of experience to dissect human spending behavior in an insanely entertaining way…a must read’ Entrepreneur, Best Books ... ... Læs mere

109,36 kr.

Discover the secret power of irrational thinking to create magic in branding, business, and life, with the breakthrough book from the advertising legend.AS SEEN ON THE DIARY OF A CEO PODCAST‘Revelatory and entertaining’ Sunday Times‘Sutherland uses his decades of experience to dissect human spending behavior in an insanely entertaining way…a must read’ Entrepreneur, Best Books ...
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Find Your First Freelance Client

af Sagan Morrow ...

“How do I get my first client? Where can I even get started with finding them? What can I do to get real results with my marketing efforts?”If you want to be a freelancer but you’re feeling stumped with how to go about finding your first client, look no further! Find Your First Freelance Client outlines the foundations you need to get your first—and next—freelance client.This short, fluff-free ... Læs mere

17,32 kr. eller Gratis med Kobo Plus

“How do I get my first client? Where can I even get started with finding them? What can I do to get real results with my marketing efforts?”If you want to be a freelancer but you’re feeling stumped with how to go about finding your first client, look no further! Find Your First Freelance Client outlines the foundations you need to get your first—and next—freelance client.This short, fluff-free
... Læs mere
Hooked

How to Build Habit-Forming Products

af Nir Eyal ...

THE INTERNATIONAL BESTSELLER | OVER 500,000 COPIES SOLD WORLDWIDEWhy do some products capture our attention while others fade into obscurity?What makes us check our phones, open an app, or scroll a feed without even thinking?Is there a repeatable pattern behind how technology hooks us?In Hooked, Nir Eyal reveals the secret psychology behind the world’s most engaging products. Introducing the ... Læs mere

111,50 kr.

THE INTERNATIONAL BESTSELLER | OVER 500,000 COPIES SOLD WORLDWIDEWhy do some products capture our attention while others fade into obscurity?What makes us check our phones, open an app, or scroll a feed without even thinking?Is there a repeatable pattern behind how technology hooks us?In Hooked, Nir Eyal reveals the secret psychology behind the world’s most engaging products. Introducing the
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The Pricing Roadmap

How to Design B2B SaaS Pricing Models That Your Customers Will Love

af Ulrik Lehrskov-Schmidt ...

Pricing can make or break a SaaS company. Get it right and watch your product click with your market, dropping acquisition costs and exploding growth. Get it wrong and join the graveyard of great SaaS products that never turned into great SaaS businesses.The Pricing Roadmap teaches you how to design pricing models that both your customers and your sales team will love. Learn how to:Create ... Læs mere

54,94 kr.

Pricing can make or break a SaaS company. Get it right and watch your product click with your market, dropping acquisition costs and exploding growth. Get it wrong and join the graveyard of great SaaS products that never turned into great SaaS businesses.The Pricing Roadmap teaches you how to design pricing models that both your customers and your sales team will love. Learn how to:Create
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The Mom Test: How to Talk to Customers & Learn if Your Business is a Good Idea When Everyone is Lying to You

af Rob Fitzpatrick ...

The Mom Test is a quick, practical guide that will save you time, money, and heartbreak. They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little. As a matter of ... Læs mere

62,82 kr.

The Mom Test is a quick, practical guide that will save you time, money, and heartbreak. They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little. As a matter of
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$100M Offers

How To Make Offers So Good People Feel Stupid Saying No

af Alexander Hormozi ...

Serier Bog 1 - Acquisition.com $100M Series
** OVER 5,000,000 COPIES SOLD IN THIS SERIES!! **Number 1 Amazon BEST SELLER over the last FOUR YEARS!I took home more in a year than the CEOs of McDonalds, IKEA, Ford, Motorola, and Yahoo….combined….as a kid in my twenties….using the $100M Offer method. It works. And it will work for you.Not that long ago though, my business had gotten so bad that I literally couldn’t even give my services away ... Læs mere

117,83 kr. eller Gratis med Kobo Plus

** OVER 5,000,000 COPIES SOLD IN THIS SERIES!! **Number 1 Amazon BEST SELLER over the last FOUR YEARS!I took home more in a year than the CEOs of McDonalds, IKEA, Ford, Motorola, and Yahoo….combined….as a kid in my twenties….using the $100M Offer method. It works. And it will work for you.Not that long ago though, my business had gotten so bad that I literally couldn’t even give my services away
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The JOLT Effect

How High Performers Overcome Customer Indecision

af Matthew Dixon, Ted McKenna ...

From the bestselling co-author of The Challenger Sale, a paradigm-shattering approach to overcoming customer indecision and closing more salesIn sales, the worst thing you can hear from a customer isn’t “no.” It’s “I need to think about it.” When this happens, deeply entrenched business advice says to double down on your efforts to sell a buyer on all the ways they might win by choosing you and ... Læs mere

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From the bestselling co-author of The Challenger Sale, a paradigm-shattering approach to overcoming customer indecision and closing more salesIn sales, the worst thing you can hear from a customer isn’t “no.” It’s “I need to think about it.” When this happens, deeply entrenched business advice says to double down on your efforts to sell a buyer on all the ways they might win by choosing you and
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DotCom Secrets: The Underground Playbook for Growing Your Company Online

af Rusell Branson ...

“Russell has spent over a decade successfully starting and scaling companies online. This book takes the best of what he’s discovered from over 1,000 unique split tests, tens of millions of visitors online and broken it down into a simple process that ANY company can use to geometrically improve their traffic, conversions and sales online.” -- Anthony Robbins“Russell is not a ‘pretend’ expert, but ... Læs mere

14,87 kr.

“Russell has spent over a decade successfully starting and scaling companies online. This book takes the best of what he’s discovered from over 1,000 unique split tests, tens of millions of visitors online and broken it down into a simple process that ANY company can use to geometrically improve their traffic, conversions and sales online.” -- Anthony Robbins“Russell is not a ‘pretend’ expert, but
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Drive

The Surprising Truth About What Motivates Us

af Daniel H. Pink ...

The New York Times bestseller that gives readers a paradigm-shattering new perspective on motivationMost people believe that the best way to motivate is with rewards—known as the carrot-and-stick approach. That's a mistake, says Daniel H. Pink, author of To Sell Is Human: The Surprising Truth About Motivating Others.In this provocative and persuasive new book, Pink asserts that the secret to high ... Læs mere

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The New York Times bestseller that gives readers a paradigm-shattering new perspective on motivationMost people believe that the best way to motivate is with rewards—known as the carrot-and-stick approach. That's a mistake, says Daniel H. Pink, author of To Sell Is Human: The Surprising Truth About Motivating Others.In this provocative and persuasive new book, Pink asserts that the secret to high
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This is Marketing

You Can’t Be Seen Until You Learn To See

af Seth Godin ...

#1 WALL STREET JOURNAL BESTSELLER & INSTANT NEW YORK TIMES BESTSELLERA game-changing approach to marketing, sales, and advertising.For the first time Seth Godin offers the core of his marketing wisdom in one compact, accessible, timeless package. This is Marketing shows you how to do work you're proud of, whether you're a tech startup founder, a small business owner, or part of a large corporation ... Læs mere

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#1 WALL STREET JOURNAL BESTSELLER & INSTANT NEW YORK TIMES BESTSELLERA game-changing approach to marketing, sales, and advertising.For the first time Seth Godin offers the core of his marketing wisdom in one compact, accessible, timeless package. This is Marketing shows you how to do work you're proud of, whether you're a tech startup founder, a small business owner, or part of a large corporation
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Obvious Adams

Masters of Marketing Secrets: The Story of a Successful Marketer

af Robert R. Updegraff ...

Serier serie Masters of Marketing Secrets
Have you ever been struck by the painfully obvious?What passes for advertising these days seems to have forgotten what people are actually looking for.But it's right in front of their (and your) nose.The stories in this book were written apparently to tweak the noses of marketing as it existed in the early 1900's – but still has lessons all of use can learn from today.There are good reasons why ... Læs mere

Gratis

Have you ever been struck by the painfully obvious?What passes for advertising these days seems to have forgotten what people are actually looking for.But it's right in front of their (and your) nose.The stories in this book were written apparently to tweak the noses of marketing as it existed in the early 1900's – but still has lessons all of use can learn from today.There are good reasons why
... Læs mere
Sales Pitch: How to Craft a Story to Stand Out and Win

af April Dunford ...

Craft a sales pitch that dramatically outperforms an aimless feature walkthrough.World-renowned product positioning and marketing expert April Dunford knows that standing out in a crowded market is the key to getting sales. In Sales Pitch, she shows entrepreneurs, salespeople, marketers, and business leaders how they can achieve success by building a narrative that clearly communicates how your ... Læs mere

62,82 kr.

Craft a sales pitch that dramatically outperforms an aimless feature walkthrough.World-renowned product positioning and marketing expert April Dunford knows that standing out in a crowded market is the key to getting sales. In Sales Pitch, she shows entrepreneurs, salespeople, marketers, and business leaders how they can achieve success by building a narrative that clearly communicates how your
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The Qualified Sales Leader

Proven Lessons from a Five Time CRO

af John McMahon ...

"The Qualified Sales Leader: Proven Lessons from a Five Time CRO" shares valuable lessons for sales leaders and sales reps selling enterprise software solutions. In a conversational and easy to read narrative style, this must-read book provides learnings on how sales leaders can help their reps sell more for higher average deal sizes to executive level buyers. Written by the top sales leader at ... Læs mere

78,52 kr. eller Gratis med Kobo Plus

"The Qualified Sales Leader: Proven Lessons from a Five Time CRO" shares valuable lessons for sales leaders and sales reps selling enterprise software solutions. In a conversational and easy to read narrative style, this must-read book provides learnings on how sales leaders can help their reps sell more for higher average deal sizes to executive level buyers. Written by the top sales leader at
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Dollarizing Differentiation Value

A Practical Guide for the Quantification and the Capture of Customer Value

af Stephan M. Liozu ...

Now is the time to answer that "value" question so well and so completely that your organization thrives. The biggest winners in the 21st century will have value-based strategies, value-based innovation, value-based marketing, and value-based pricing. There has never been a more exciting and lucrative time to pay attention to value and turn a daunting question of survival into a sustainable answer ... Læs mere

78,52 kr. eller Gratis med Kobo Plus

Now is the time to answer that "value" question so well and so completely that your organization thrives. The biggest winners in the 21st century will have value-based strategies, value-based innovation, value-based marketing, and value-based pricing. There has never been a more exciting and lucrative time to pay attention to value and turn a daunting question of survival into a sustainable answer
... Læs mere
MEDDICC

The ultimate guide to staying one step ahead in the complex sale

af Andy Whyte ...

What do the world's most successful enterprise sales teams have in common? They rely on MEDDICC to make their sales process predictable and efficient.MEDDIC with one C was initially created by Dick Dunkel in 1996 when he was at PTC. Since then MEDDIC has evolved to be better known as MEDDICC or MEDDPICC and has proliferated across the world being the go-to choice for elite enterprise sales ... Læs mere

78,52 kr. eller Gratis med Kobo Plus

What do the world's most successful enterprise sales teams have in common? They rely on MEDDICC to make their sales process predictable and efficient.MEDDIC with one C was initially created by Dick Dunkel in 1996 when he was at PTC. Since then MEDDIC has evolved to be better known as MEDDICC or MEDDPICC and has proliferated across the world being the go-to choice for elite enterprise sales
... Læs mere
Learn Your Lines

af Jonathan Stark ...

Tired of Fumbling When Clients Ask Tough Questions? Learn Exactly What To Say!We've all been there - a promising sales call takes an awkward turn when the prospect asks, "So, what's your hourly rate?" or "Can we get a discount?" Before you know it, you're hemming and hawing on the phone, wondering what to say next.In his book "Learn Your Lines," consultant and expert sales pro Jonathan Stark saves ... Læs mere

Gratis

Tired of Fumbling When Clients Ask Tough Questions? Learn Exactly What To Say!We've all been there - a promising sales call takes an awkward turn when the prospect asks, "So, what's your hourly rate?" or "Can we get a discount?" Before you know it, you're hemming and hawing on the phone, wondering what to say next.In his book "Learn Your Lines," consultant and expert sales pro Jonathan Stark saves
... Læs mere
Video Marketing

Create Engaging Video Campaigns to Drive Brand Growth and Sales

af Jon Mowat ...

In a 'video first' world, video is one of the most effective tools marketers can use to raise brand awareness, engage consumers, drive website traffic and increase sales.Video Marketing takes a step-by-step and in-depth look at planning and creating great video campaigns, as well as activating, testing and measuring their success. Featuring case studies from global household names such as adidas, ... Læs mere

289,61 kr.

In a 'video first' world, video is one of the most effective tools marketers can use to raise brand awareness, engage consumers, drive website traffic and increase sales.Video Marketing takes a step-by-step and in-depth look at planning and creating great video campaigns, as well as activating, testing and measuring their success. Featuring case studies from global household names such as adidas,
... Læs mere
You Can Negotiate Anything

The Groundbreaking Original Guide to Negotiation

af Herb Cohen ...

Over one million copies sold and nine months on the New York Times bestseller list!**For readers of the bestsellers Atomic Habits and Never Split the Difference—this bestselling classic will teach you to hone your intuition to effectively communicate and negotiate...making sure you win every time. These groundbreaking methods will yield remarkable results!YES, YOU CAN WIN!Master negotiator Herb Co ... Læs mere

94,86 kr.

Over one million copies sold and nine months on the New York Times bestseller list!**For readers of the bestsellers Atomic Habits and Never Split the Difference—this bestselling classic will teach you to hone your intuition to effectively communicate and negotiate...making sure you win every time. These groundbreaking methods will yield remarkable results!YES, YOU CAN WIN!Master negotiator Herb Co
... Læs mere
Start Affiliate Marketing: How to Build Your Business From the Ground Up

af Spencer Coffman ...

Discover How To Build Your Business From The Ground UpVirtually everyone in the workforce thinks about starting his or her own business at least once during his or her career. Those with entrepreneurial spirits think about it several times a month.What’s Stopping You?One of the largest reasons people fail to follow their entrepreneurial dreams is a lack of capital. Or the false belief that they ... Læs mere

56,59 kr.

Discover How To Build Your Business From The Ground UpVirtually everyone in the workforce thinks about starting his or her own business at least once during his or her career. Those with entrepreneurial spirits think about it several times a month.What’s Stopping You?One of the largest reasons people fail to follow their entrepreneurial dreams is a lack of capital. Or the false belief that they
... Læs mere

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Anbefalet til dig

Salgsafdeling og salg e-bøger

Jytte fra Marketing er desværre gået for i dag

Go Pro

The Sweaty Startup

Build Your Audience

Hooked: How to Build Habit-Forming Products

Alchemy

Find Your First Freelance Client

Hooked

The Pricing Roadmap

The Mom Test: How to Talk to Customers & Learn if Your Business is a Good Idea When Everyone is Lying to You

$100M Offers

The JOLT Effect

DotCom Secrets: The Underground Playbook for Growing Your Company Online

Drive

This is Marketing

Obvious Adams

Sales Pitch: How to Craft a Story to Stand Out and Win

The Qualified Sales Leader

Dollarizing Differentiation Value

MEDDICC

Learn Your Lines

Video Marketing

You Can Negotiate Anything

Start Affiliate Marketing: How to Build Your Business From the Ground Up