Lydbøger fortalt af Rob Fitzpatrick

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Write Useful Books

A modern approach to designing and refining recommendable nonfiction

af Rob Fitzpatrick ...

The goal of book marketing is to stop needing to do itLearn how to:Scope your book into the world's best solution for a certain type of readerTest, improve, & iterate your ToC without needing to rewrite anythingDesign a engaging reader experience that makes your book a delight to readDiscover the hidden analytics of boredom & confusion to identify book-killing problems & make the most of beta ... Læs mere

80,10 kr.

The goal of book marketing is to stop needing to do itLearn how to:Scope your book into the world's best solution for a certain type of readerTest, improve, & iterate your ToC without needing to rewrite anythingDesign a engaging reader experience that makes your book a delight to readDiscover the hidden analytics of boredom & confusion to identify book-killing problems & make the most of beta
... Læs mere
Lydbog

Mom Test, The

How to Talk to Customers & Learn if Your Business is a Good Idea When Everyone is Lying to You

af Rob Fitzpatrick ...

Fortalt af Rob Fitzpatrick ...

Uforkortet

3 timer 50 min

The Mom Test is a quick, practical guide that will save you time, money, and heartbreak. They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little. As a matter of ... Læs mere

120,19 kr. eller Gratis med Kobo Plus

The Mom Test is a quick, practical guide that will save you time, money, and heartbreak. They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little. As a matter of
... Læs mere
Lydbog

The Mom Test

How to Talk to Customers & Learn If Your Business Is a Good Idea When Everyone Is Lying to You

af Rob Fitzpatrick ...

Uforkortet

3 timer 50 min

Revised and Expanded Edition.Everyone tells you to “talk to your customers.” Almost no one tells you how to do it without being misled.THE MOM TEST is the essential guide to customer discovery, showing founders, product teams, and creators how to ask better questions and get real answers. Named after the idea that even your mom will lie to protect your feelings, the book reveals why most customer ... Læs mere

160,27 kr.

FORUDBESTIL

Revised and Expanded Edition.Everyone tells you to “talk to your customers.” Almost no one tells you how to do it without being misled.THE MOM TEST is the essential guide to customer discovery, showing founders, product teams, and creators how to ask better questions and get real answers. Named after the idea that even your mom will lie to protect your feelings, the book reveals why most customer
... Læs mere

Lydbog

Storyworthy

Engage, Teach, Persuade, and Change Your Life through the Power of Storytelling

af Matthew Dicks, Dan Kennedy ...

Fortalt af Matthew Dicks ...

Uforkortet

10 timer 1 min

A five-time Moth GrandSLAM winner and bestselling novelist shows how to tell a great story — and why doing so matters.Whether we realize it or not, we are always telling stories. On a first date or job interview, at a sales presentation or therapy appointment, with family or friends, we are constantly narrating events and interpreting emotions and actions. In this compelling book, storyteller ... Læs mere

344,68 kr.

Også tilgængelig som: E-bog

A five-time Moth GrandSLAM winner and bestselling novelist shows how to tell a great story — and why doing so matters.Whether we realize it or not, we are always telling stories. On a first date or job interview, at a sales presentation or therapy appointment, with family or friends, we are constantly narrating events and interpreting emotions and actions. In this compelling book, storyteller
... Læs mere

Også tilgængelig som: E-bog
Lydbog

The Lean Product Playbook

How to Innovate with Minimum Viable Products and Rapid Customer Feedback

af Dan Olsen ...

Fortalt af Walter Dixon ...

Uforkortet

9 timer 54 min

The missing manual on how to apply Lean Startup to build products that customers loveThe Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step ... Læs mere

240,37 kr.

Også tilgængelig som: E-bog

The missing manual on how to apply Lean Startup to build products that customers loveThe Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step
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Også tilgængelig som: E-bog
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Hacking Growth

How Today's Fastest-Growing Companies Drive Breakout Success

af Morgan Brown, Sean Ellis ...

Fortalt af Morgan Brown, Sean Ellis ...

Uforkortet

10 timer 43 min

Random House presents the unabridged, downloadable audiobook edition of Hacking Growth, written and read by Morgan Brown and Sean Ellis.'a compelling methodology... to increase market share quickly' -- Eric Ries, bestselling author of THE LEAN STARTUP'a must-read for anyone in business' -- James Currier, managing partner, NFX Guild**'will teach you how to think like a marketer of tomorrow' -- Josh ... Læs mere

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Også tilgængelig som: e-bøger

Random House presents the unabridged, downloadable audiobook edition of Hacking Growth, written and read by Morgan Brown and Sean Ellis.'a compelling methodology... to increase market share quickly' -- Eric Ries, bestselling author of THE LEAN STARTUP'a must-read for anyone in business' -- James Currier, managing partner, NFX Guild**'will teach you how to think like a marketer of tomorrow' -- Josh
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Også tilgængelig som: e-bøger
Lydbog

The Ultimate Sales Machine

Turbocharge Your Business with Relentless Focus on 12 Key Strategies

af Chet Holmes, Jay Conrad Levinson, Amanda Holmes ...

Fortalt af Amanda Holmes, George Newbern ...

Uforkortet

11 timer 29 min

NEWLY REVISED AND UPDATEDThe bestselling business playbook for turbocharging any organization, updated for modern audiences with new and never-before-seen materialEvery single day 3,076 businesses shut their doors. But what if you could create the finest, most profitable and best-run version of your business without wasting precious dollars on a thousand different strategies? When The Ultimate ... Læs mere

159,95 kr.

Også tilgængelig som: E-bog

NEWLY REVISED AND UPDATEDThe bestselling business playbook for turbocharging any organization, updated for modern audiences with new and never-before-seen materialEvery single day 3,076 businesses shut their doors. But what if you could create the finest, most profitable and best-run version of your business without wasting precious dollars on a thousand different strategies? When The Ultimate
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Også tilgængelig som: E-bog
Lydbog

This Is Marketing

You Can't Be Seen Until You Learn to See

af Seth Godin ...

Fortalt af Seth Godin ...

Uforkortet

7 timer 2 min

**#1 Wall Street Journal BestsellerInstant New York Times BestsellerA game-changing approach to marketing, sales, and advertising.**Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of life, via his blog, online courses, lectures, and bestselling books. He is the inventor of countless ideas that have made their way into mainstream business ... Læs mere

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Også tilgængelig som: E-bog

**#1 Wall Street Journal BestsellerInstant New York Times BestsellerA game-changing approach to marketing, sales, and advertising.**Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of life, via his blog, online courses, lectures, and bestselling books. He is the inventor of countless ideas that have made their way into mainstream business
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Også tilgængelig som: E-bog
Lydbog

The Hard Thing About Hard Things

Building a Business When There Are No Easy Answers

af Ben Horowitz ...

Fortalt af Kevin Kenerly ...

Uforkortet

7 timer 57 min

Ben Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valley's most respected and experienced entrepreneurs, offers essential advice on building and running a startup—practical wisdom for managing the toughest problems business school doesn’t cover, based on his popular ben’s blog.While many people talk about how great it is to start a business, very few are honest about how difficult ... Læs mere

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Også tilgængelig som: E-bog

Ben Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valley's most respected and experienced entrepreneurs, offers essential advice on building and running a startup—practical wisdom for managing the toughest problems business school doesn’t cover, based on his popular ben’s blog.While many people talk about how great it is to start a business, very few are honest about how difficult
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Også tilgængelig som: E-bog
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The Story of Innovation and Customer Choice

af Taddy Hall, Karen Dillon, David S. Duncan, Clayton M. Christensen ...

Fortalt af John Pruden ...

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7 timer 25 min

The foremost authority on innovation and growth presents a path-breaking book every company needs to transform innovation from a game of chance to one in which they develop products and services customers not only want to buy, but are willing to pay premium prices for.How do companies know how to grow? How can they create products that they are sure customers want to buy? Can innovation be more ... Læs mere

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The foremost authority on innovation and growth presents a path-breaking book every company needs to transform innovation from a game of chance to one in which they develop products and services customers not only want to buy, but are willing to pay premium prices for.How do companies know how to grow? How can they create products that they are sure customers want to buy? Can innovation be more
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the bestselling guide to solving business problems and testing new ideas the Silicon Valley way

af Jake Knapp, John Zeratsky, Braden Kowitz ...

Fortalt af Dan Bittner ...

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6 timer 9 min

From three partners at Google Ventures, this is a unique and easy-to-follow five-day process for solving tough business problems and testing new ideas - proven at more than 100 companies. Sprint is a New York Times and Wall Street Journal bestseller.'Sprint offers a transformative formula for testing ideas that works whether you're at a startup or a large organization' - Eric Ries, author of The ... Læs mere

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Også tilgængelig som: E-bog

From three partners at Google Ventures, this is a unique and easy-to-follow five-day process for solving tough business problems and testing new ideas - proven at more than 100 companies. Sprint is a New York Times and Wall Street Journal bestseller.'Sprint offers a transformative formula for testing ideas that works whether you're at a startup or a large organization' - Eric Ries, author of The
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Også tilgængelig som: E-bog
Lydbog

Never Split the Difference

Negotiating As If Your Life Depended On It

af Chris Voss, Tahl Raz ...

Fortalt af Michael Kramer ...

Uforkortet

8 timer 7 min

This international bestseller, with more than 5 million copies sold, offers a field-tested approach to high-stakes negotiations—whether in the boardroom, in your community, or at home.Life is a series of negotiations, and negotiation is at the heart of collaboration—whether you are a business executive, a salesperson, a parent , a community leader, or a spouse. As a former FBI hostage negotiator, ... Læs mere

214,75 kr.

Også tilgængelig som: e-bøger

This international bestseller, with more than 5 million copies sold, offers a field-tested approach to high-stakes negotiations—whether in the boardroom, in your community, or at home.Life is a series of negotiations, and negotiation is at the heart of collaboration—whether you are a business executive, a salesperson, a parent , a community leader, or a spouse. As a former FBI hostage negotiator,
... Læs mere

Også tilgængelig som: e-bøger

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Bøger fortalt af Rob Fitzpatrick

Write Useful Books

Mom Test, The

The Mom Test

Personer, der læser disse, syntes også om...

Storyworthy

The Lean Product Playbook

Hacking Growth

The Ultimate Sales Machine

This Is Marketing

The Hard Thing About Hard Things

Competing Against Luck

Sprint

Never Split the Difference