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Media Practice Bogserier

1 - 12 af 12 resultater
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  • The Public Relations Handbook

    Redigeret af Alison Theaker ...
    Serier serie Media Practice
    The Public Relations Handbook provides an engaging, in-depth exploration of the dynamic and ever-evolving public relations (PR) industry.Split into three parts exploring key conceptual themes in public relations, this book offers an overview of topics including: strategic PR; politics and the media; media relations in the social media age; strategic communication management; PR ethics; activism ... Læs mere

    471,97 kr.

  • The Public Relations Handbook

    Redigeret af Alison Theaker ...
    Serier serie Media Practice
    The Public Relations Handbook, 6th edition provides an engaging, in-depth exploration of the dynamic and ever-evolving public relations industry.Split into four parts exploring key conceptual themes in public relations, the book offers an overview of topics including strategic public relations, politics and the media; media relations in the social media age; strategic communication management; ... Læs mere

    439,78 kr.

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  • Strategy, HRM, and Performance

    A Contextual Approach

    af Elaine Farndale, Jaap Paauwe ...
    The book expounds the macro-level relationship between strategy, HRM, and performance, addressing important challenges that have constrained research and practice to date. Adopting a critical perspective, the first challenge is a narrow definition of 'performance' that has been largely driven by a managerialist, profit motive, with little regard for the human element. This book proposes adopting a ... Læs mere

    267,17 kr.

  • Strategy and Human Resource Management

    af Professor Peter Boxall, Professor John Purcell ...
    Serier serie Management, Work and Organisations
    Strategy and Human Resource Management is concerned with examining how HR strategy impacts on an organisation's chances of survival and its relative success, and with understanding how it varies across important organisational, industry and societal contexts. It takes an analytical approach, which examines and explains what managers do and why they do it before offering any sort of prescription ... Læs mere

    565,55 kr.

  • Strategic HRM

    Research and Practice in Ireland

    af Brian Harney, Kathy Monks ...
    Strategic HRM: Research and Practice in Ireland provides an integrated overview of the theory and practice of strategic human resource management (SHRM), including a critical analysis of its relevance, application and development in an Irish context. Each of the chapters in this collection carefully considers global progress and debates in SHRM before examining how Irish research evidence ... Læs mere

    57,53 kr.

  • Human Resource Management for the Hospitality and Tourism Industries

    af Dennis Nickson ...
    Please note: this title will publish in January 2012.This textbook explores the policies and practices employed in the management of people working in the tourism, hospitality and events industries.It considers the nature of these industries and the varied approaches that organizations take with the handling of matters such as recruitment, health and welfare and remuneration. This book is enriched ... Læs mere

    675,82 kr.

  • Managing Human Resources

    Human Resource Management in Transition

    Redigeret af Stephen Bach, Martin Edwards ...
    This revised edition is a comprehensive, authoritative set of essays. It is more detailed and analytical than the mainstream treatments of HRM.As in previous editions, Managing Human Resources analyses HRM, the study of work and employment, using an integrated multi-disciplinary approach. The starting point is a recognition that HRM practice and firm performance are influenced by a variety of ... Læs mere

    393,86 kr.

  • International Human Resource Development

    Learning, Education and Training for Individuals and Organizations

    Redigeret af John P. Wilson ...
    International Human Resource Development provides thought-provoking questions and stimulating answers to key issues in human resource development today, putting HRD in its strategic organizational context and examining in depth the process of learning from different perspectives.This third edition provides a thorough exploration of international human resource development, and has been completely ... Læs mere

    536,34 kr.

  • Managing Social Research

    A Practical Guide

    af Roger Tarling ...
    Serier serie Social Research Today
    An essential tool for those planning to undertake social research, this exceptional book tackles many of the specific concerns and issues that arise. A well structured text, it offers a comprehensive introduction to a range of important areas in project management, including:commissioning researchpreparing a tender or grant applicationrisk and stakeholder analysismanaging the field work and data ... Læs mere

    Gratis

  • A Handbook of Corporate Communication and Public Relations

    Redigeret af Sandra Oliver ...
    A bold addition to existing literature, this book provides an excellent overview of corporate communication. Taking an interdisciplinary approach, it offers readers the in-depth analysis required to truly understand corporate communication, corporate strategy and corporate affairs as well as the relevant public relations issues.With a refreshing ne ... Læs mere

    665,09 kr.

  • Public Relations

    A Managerial Perspective

    af Barbara DeSanto, Danny Moss ...
    Taking a managerial perspective, this book explores public relations and its role in the wider organizational world. Contributors explore a variety of contexts in which the relevance of understanding these two interlinking domains is so paramount, such as corporate branding and reputation, government relations and community communications, as well as drawing on experise of legal considerations and ... Læs mere

    1.083,01 kr.

  • Human Resource Management

    af John Bratton, Jeff Gold, Andrew Bratton, Laura Steele ...
    Authoritatively and expertly written, the new seventh edition of Bratton and Gold's Human Resource Management builds upon the enduring strengths of this renowned book. Thoroughly updated, topical and accessible, this textbook explores the theory and practice of human resource management and will encourage your students to reflect critically on the realities of the ever-changing world of work.The ... Læs mere

    565,55 kr.