Showing results for "john blaskey"
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Exporting
Key Considerations For International Business Growth
2020
EN
This book equips readers to optimize genuine export opportunities.Globalization or international development is more vital than ever for business survival, let alone growth. This book equips readers to optimize genuine export opportunities.It addresses the fears and risks associated with exporting and reassures readers that international growth is available to any business that conducts in-depth research, adopts the right attitude, and develops a comprehens...
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Why Good People Can't Get Jobs
The Skills Gap and What Companies Can Do About It
2012
EN
Peter Cappelli confronts the myth of the skills gap and provides an actionable path forward to put people back to work.Even in a time of perilously high unemployment, companies contend that they cannot find the employees they need. Pointing to a skills gap, employers argue applicants are simply not qualified; schools aren't preparing students for jobs; the government isn't letting in enough high-skill immigrants; and even when the match is right, prospective employ...
Driving Digital Strategy
A Guide to Reimagining Your Business
2018
EN
Digital transformation is no longer news--it's a necessity.Despite the widespread threat of disruption, many large companies in traditional industries have succeeded at digitizing their businesses in truly transformative ways.The New York Times, formerly a bastion of traditional media, has created a thriving digital product behind a carefully designed paywall. Best Buy has transformed its business in the face of Amazon's threat. John Deere has form...
2011
EN
Praise for The IKEA Edge“A very good book from a talented business leader [that links] values, culture, and the achievement of business and social objectives together. I have read it now three times and learned something from every passage.”—Michael Spence, recipient of the Nobel Memorial Prize in Economic Sciences, 2001“With Anders Dahlvig’s recommendations, we could solve many of the world’s problems by persuading the big ...
Market Your Way to Growth
8 Ways to Win
2012
EN
Marketing guru Philip Kotler and global marketing strategist Milton Kotler show you how to survive rough economic watersWith the developed world facing slow economic growth, successfully competing for a limited customer base means using creative and strategic marketing strategies. Market Your Way to Growth presents eight effective ways to grow in even the slowest economy. They include how to increase your market share, develop enthusiastic customers, build...
Export Planning
A 10-step approach -2nd edition-
2018
EN
When a company initiates export development and internationalisation, it is essential to follow a systematic strategy formulation and decision-making process. Export Planning (2nd edition) provides a methodology to plan and achieve globalisation. This process of export planning consists of four phases: export policy, export audit, export plan, and export roll-out. Export Planning describes these 4 phases, and provides a 10-step guide for the construction of an international marketing plan....
The Power of Co-Creation
Build It with Them to Boost Growth, Productivity, and Profits
2010
EN
Apple embraced co-creation to enhance the speed and scope of its innovation, generating over $1 billion for its App-Store partner-developers in two years, even as it overtook Microsoft in market value. Starbucks launched its online platform MyStarbucksIdea.com to tap into ideas from customers and turbocharged a turnaround. Unilever turned to co-creation for redesigning product lines such as Sunsilk shampoo and revitalized growth. Nike achieved remarkable success with its Nike+ co-creation ...
Procurement and Supply Chain Management
Emerging Concepts, Strategies and Challenges
2015
EN
This book clearly presents emerging concepts and strategies for managing a modern procurement and supply chain function in both public and private sector organizations in a competent and professional manner.
- Series -
- HBR's 10 Must Reads
2020
EN
Help your company adapt to the new rules of competition.If you read nothing else on creating value with business platforms and ecosystems, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you reap the rewards of multisided platforms (MSPs)—or defend your company against these formidable opponents.This book will inspire you to:Assess the threat of dis...
2002
EN
Nuts and Bolts: A Survival Guide for Non-profit Organizations provides down-to-earth, practical advice from two veterans of the non-profit and fundraising sector to strengthen your non-profit organization, to build community support, to secure necessary funding, and to express appreciation to supporters and friends. This guide is full of examples of matters well- and badly-handled to help you improve management of your non-profit organization and make it more successful.
2013
EN
The primary purpose of this book is to provide students and others with a concise, thoroughly up-to-date book which will enable them to obtain a sound knowledge of the basic principles and practice of business administration for examination and practical purposes.This book has been produced to make the learning of business administration simple as well as interesting, and intelligent study should equip the reader with a basic knowledge of business administration.This book i...
2010
EN
This book provides readers with tried-and-tested procedures for negotiating a top compensation package. Besides tips and techniques, the book also contains self-assessment tests for readers to verify how well they have grasped the essentials of negotiating skills.











