Showing results for "p aeberhard"
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Surgery of Anorectal Diseases
With Pre- and Postoperative Management
2013
EN
Understanding of the pathology and causation of anorectal diseases is constantly increasing. This has led to changes in how treatment is cho sen. There is almost no anorectal condition for which some new thera peutic approach has not been recently tried, and several of these do not involve surgery at all. In any developing field it is important to maintain contact with change. Surgery of Anorectal Diseases does this in abundance by its very breadth and by the detailed and up-to-date manner...
Luxury Tourism
Market Trends, Changing Paradigms, and Best Practices
- Series -
- Business and Management (R0)
2020
EN
Over the past two decades, through unprecedented levels of prosperity and changing values, luxury tourism has transformed into a new consumption pattern. This book analyzes the topic in detail with contributions from both recognized scientists and prominent executives in the luxury business. It shows how the concept of luxury has shifted from material to immaterial dimensions, and outlines new trends that will shape the luxury market in the future. The content includes carefully selected l...
2017
EN
What do scientists make of coincidences? I’m sure most have some clever hypothesis to explain them away as random probabilities, but I prefer the theory of Deepak Chopra in Spontaneous Fulfillment of Desire: The Essence of Harnessing the Power of Coincidence. Here he says, "When you live your life with an appreciation of coincidences and their meanings, you connect with the underlying field of infinite possibilities. This is when the magic begins.""Georg Aeberhard’s indivi...
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The Luxury Strategy
Break the Rules of Marketing to Build Luxury Brands
2012
EN
Discover the secrets to successful luxury brand management with this bestselling guide written by two of the world's leading experts on luxury branding, Jean-Noël Kapferer and Vincent Bastien, providing a unique blueprint for luxury brands and companies.Having established itself as the definitive work on the essence of a luxury brand strategy, this book defines the differences between premium and luxury brands and products, analyzing the nature of true luxury brand...
- by
- Jan Gehl
2013
EN
For more than forty years Jan Gehl has helped to transform urban environments around the world based on his research into the ways people actually use—or could use—the spaces where they live and work. In this revolutionary book, Gehl presents his latest work creating (or recreating) cityscapes on a human scale. He clearly explains the methods and tools he uses to reconfigure unworkable cityscapes into the landscapes he believes they should be: cities for people.Taking into account ...
In the Bubble
Designing in a Complex World
2006
EN
How to design a world in which we rely less on stuff, and more on people.We're filling up the world with technology and devices, but we've lost sight of an important question: What is this stuff for? What value does it add to our lives? So asks author John Thackara in his new book, In the Bubble: Designing for a Complex World. These are tough questions for the pushers of technology to answer. Our economic system is centered on technology, so it would be no...
Flowscapes
Designing infrastructure as landscape
2015
EN
Flowscapes explores concepts, methods and techniques for design-related research on landscape infrastructures. Their main objective is to engage environmental and societal issues by means of integrative and design oriented approaches. Through focusing on interdisciplinary design-related research of landscape infrastructures they provide important clues for the development of spatial armatures that can guide urban and rural development and have cultural and civic significance. The geographi...
2012
EN
City-making is an art, not a formula. The skills required to re-enchant the city are far wider than the conventional ones like architecture, engineering and land-use planning. There is no simplistic, ten-point plan, but strong principles can help send good city-making on its way. The vision for 21st century cities must be to be the most imaginative cities for the world rather than in the world. This one change of word - from 'in' to 'for' - gives city-making an ethical foundation and value...
Discount Business Strategy
How the New Market Leaders are Redefining Business Strategy
2009
EN
What people are saying about Discount Business Strategy:"Michael Andersen and Flemming Poulfelt provide a provocative discussion of the rapidly growing role of discounters across numerous industries: how they operate; how they create uniqueness; and how they can destroy value for incumbents. Understanding the specific moves and tools that the authors analyze will be valuable for attackers and incumbents alike."—Adrian J. Slywotzky, ...
2018
EN
We are in the midst of redesigning the world and all its systems as we witness the biggest mass movement of people, goods, factories, frenzied finance and ideas in history. Vast flows make the new norm nomadic. Yet there is a yearning for belonging, distinctiveness and identity as the 'anytime, anyplace, anywhere' phenomenon enabled by digitization is changing how we interact with space, place and time.Old certainties are crumbling and systems are breaking at escalating speed. Apprehension...
Cultural Tourism
The Partnership Between Tourism and Cultural Heritage Management
2012
EN
Examine cultural tourism issues from both sides of the industry!Unique in concept and content, Cultural Tourism: The Partnership Between Tourism and Cultural Heritage Management examines the relationship between the sectors that represent opposite sides of the cultural tourism coin. While tourism professionals assess cultural assets for their profit potential, cultural heritage professionals judge the same assets for their intrinsic value. Sustainable cultural tourism can only occur when t...
Civilizing the Museum
The Collected Writings of Elaine Heumann Gurian
2006
EN
Written over a thirty-five year career, the essays in Civilizing the Museum introduce students to the powerful, sometimes contested, and often unrealized notion that museums should welcome all because they house the collective memory of all.Drawing on her experience working in and with museums in the US and throughout the world, Author Elaine Heumann Gurian explores the possibilities for making museums more central and relevant to society.The twenty-two essays are ...











