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Comprend les eBooks

Comprend les livres audio

Comprend 30 heures d'écoute

Sans engagement, résiliez à tout moment sur kobo.com/account/subscriptions

Obtenez 1•crédit chaque mois pour le livre audio de votre choix

Sans engagement, résiliez à tout moment sur kobo.com/account/subscriptions

Comprend les eBooks

Comprend les livres audio

Comprend 30 heures d'écoute

Sans engagement, résiliez à tout moment sur kobo.com/account/subscriptions
Livre audio
par ,

Disponible:
. Sans engagement, résiliez à tout moment sur kobo.com/account/subscriptions.

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+ Essai gratuit pendant 30 jours

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* Sans engagement, résiliez à tout moment

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Selling the Invisible

A Field Guide to Modern Marketing

par Harry Beckwith ...

Lu par Jeffrey Jones ...

Version Abrégée

1 heures 36 min

SELLING THE INVISIBLE is a succinct and often entertaining look at the unique characteristics of services and their prospects, and how any service, from a home-based consultancy to a multinational brokerage, can turn more prospects into clients and keep them. SELLING THE INVISIBLE covers service marketing from start to finish. Filled with wonderful insights and written in a roll-up-your-sleeves, ... En savoir plus

11,99 €

SELLING THE INVISIBLE is a succinct and often entertaining look at the unique characteristics of services and their prospects, and how any service, from a home-based consultancy to a multinational brokerage, can turn more prospects into clients and keep them. SELLING THE INVISIBLE covers service marketing from start to finish. Filled with wonderful insights and written in a roll-up-your-sleeves,
... En savoir plus
Livre audio

Livre audio

The Challenger Sale

Taking Control of the Customer Conversation

par Matthew Dixon, Brent Adamson ...

Lu par Matthew Dixon, Brent Adamson ...

Version Longue

5 heure 43 min

What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships-and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them.The need to understand what top-performing reps are doing that their average performing colleagues are not drove Matthew Dixon, Brent Adamson, and their colleagues at ... En savoir plus

13,56 €

What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships-and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them.The need to understand what top-performing reps are doing that their average performing colleagues are not drove Matthew Dixon, Brent Adamson, and their colleagues at
... En savoir plus
Livre audio

Livre audio

SPIN Selling

par Neil Rackham ...

Lu par Bob Kalomeer ...

Version Abrégée

2 heure 58 min

How do some salespeople consistently outsell their competition? Why do closing techniques work in small sales but fail in larger ones? How can salespeople dramatically increase their sales volume from major accounts? If you're in sales--or if you manage a sales force--you need the SPIN strategy. Developed from 12 years of research into 35,000 sales calls, SPIN--Situation, Problem, Implication, ... En savoir plus

12,65 € ou Gratuit avec Kobo Plus

How do some salespeople consistently outsell their competition? Why do closing techniques work in small sales but fail in larger ones? How can salespeople dramatically increase their sales volume from major accounts? If you're in sales--or if you manage a sales force--you need the SPIN strategy. Developed from 12 years of research into 35,000 sales calls, SPIN--Situation, Problem, Implication,
... En savoir plus
Livre audio

Livre audio

Selling with Confidence

Confidence When It Matters Most

par Dr. Denis McBrinn ...

Lu par Dr. Denis McBrinn ...

Version Longue

57 min

By Dr Denis McBrinn From the bestselling audiobook: Go for it! Be Confident You’ve got the skills, now get the confidence. This Audio will address three key areas of confidence in selling: What confidence is and is not, building self-confidence, and selling with Confidence.How this audio learning experience worksThis audio presentation has been designed using an experiential learning model, Kolb, ... En savoir plus

8,13 € ou Gratuit avec Kobo Plus

By Dr Denis McBrinn From the bestselling audiobook: Go for it! Be Confident You’ve got the skills, now get the confidence. This Audio will address three key areas of confidence in selling: What confidence is and is not, building self-confidence, and selling with Confidence.How this audio learning experience worksThis audio presentation has been designed using an experiential learning model, Kolb,
... En savoir plus
Livre audio

Livre audio

Gold Medal Selling

Ten Conditioning Strategies for World Class Performance

par Sandler Training ...

Lu par Paul Heitsch ...

Version Longue

3 heure 59 min

How much specialized training must a world-class athlete put in before they reach that coveted top step, hear their country's national anthem played, and receive the gold medal? The answer varies by country and by specialty . . . but it is always measured in years and sometimes even in decades.Now, how much sales training do most salespeople get before they start competing on behalf of their ... En savoir plus

12,65 € ou Gratuit avec Kobo Plus

How much specialized training must a world-class athlete put in before they reach that coveted top step, hear their country's national anthem played, and receive the gold medal? The answer varies by country and by specialty . . . but it is always measured in years and sometimes even in decades.Now, how much sales training do most salespeople get before they start competing on behalf of their
... En savoir plus
Livre audio

Livre audio

Time Traps

Proven Strategies for Swamped Salespeople

par Todd Duncan ...

Lu par Tom Parks ...

Version Longue

6 heure 14 min

Productivity. It has been a buzz word in the business world for years. But despite our best attempts and countless self-help books, we still fall behind, work late, juggle our schedules, and become swamped. Time Traps addresses the most common misconceptions we have about time and our use of that time in the marketplace. Duncan has proven remedies for universal time troubles, and he shows readers ... En savoir plus

21,62 €

Productivity. It has been a buzz word in the business world for years. But despite our best attempts and countless self-help books, we still fall behind, work late, juggle our schedules, and become swamped. Time Traps addresses the most common misconceptions we have about time and our use of that time in the marketplace. Duncan has proven remedies for universal time troubles, and he shows readers
... En savoir plus
Livre audio

Livre audio

Never Be Closing

par Tim Dunne, Tim Hurson ...

Lu par Tim Dunne, Tim Hurson ...

Version Longue

6 heure 21 min

Everyone knows that the first rule of sales is “always be closing.” But what if the less time you spend trying to close, the more time you can devote to helping people solve problems and seize opportunities? And what if following the new rule of sales, “always be useful,” results in more business?If you sell and if you aim to sell better, you need to know about the stranger’s dilemma. A stranger ... En savoir plus

18,98 € ou Gratuit avec Kobo Plus

Everyone knows that the first rule of sales is “always be closing.” But what if the less time you spend trying to close, the more time you can devote to helping people solve problems and seize opportunities? And what if following the new rule of sales, “always be useful,” results in more business?If you sell and if you aim to sell better, you need to know about the stranger’s dilemma. A stranger
... En savoir plus
Livre audio

Livre audio

Word Magic: Crafting Captivating Brand Names For Memorable Impressions

par Andrew Cooper ...

Lu par Digital Voice Martin G ...

Version Longue

3 heure 36 min

This audiobook is narrated by a digital voice.Discover the power of Word Magic and unlock a world of captivating brand names that leave a lasting impression. In this captivating guide, you'll learn the art of crafting memorable brand names that capture the essence of your business and leave an indelible mark on your audience's mind. Unleash your creativity and harness the magic of words as you ... En savoir plus

4,95 € ou Gratuit avec Kobo Plus

This audiobook is narrated by a digital voice.Discover the power of Word Magic and unlock a world of captivating brand names that leave a lasting impression. In this captivating guide, you'll learn the art of crafting memorable brand names that capture the essence of your business and leave an indelible mark on your audience's mind. Unleash your creativity and harness the magic of words as you
... En savoir plus
Livre audio

Livre audio

Alignment Over Division: Bridging Sales and Marketing for Enhanced Outcomes

par Olin Lyons ...

Lu par Digital Voice Chris G ...

Version Longue

5 heure 29 min

This audiobook is narrated by a digital voice.Alignment over Division is a compelling book that explores the intricate relationship between sales and marketing and emphasizes the significance of cohesion for achieving remarkable outcomes. With a meticulous focus on bolstering synergy and collaboration, the author delves into the strategies and techniques that bridge the gap between these two ... En savoir plus

4,52 € ou Gratuit avec Kobo Plus

This audiobook is narrated by a digital voice.Alignment over Division is a compelling book that explores the intricate relationship between sales and marketing and emphasizes the significance of cohesion for achieving remarkable outcomes. With a meticulous focus on bolstering synergy and collaboration, the author delves into the strategies and techniques that bridge the gap between these two
... En savoir plus
Livre audio

Livre audio

Art of Objection Handling, The

डायरेक्ट सेलिंग में हर "ना" को "हाँ" में बदलने की कला

par Tarun Kumar ...

Lu par Tarun Kumar, Anshul Kumar ...

Version Longue

2 heure 33 min

क्या आपको भी लोगों से बार-बार "ना" सुनने को मिलता है?क्या Sales Presentation के बाद Prospects कहते हैं—"मैं सोचकर बताऊँगा", "मेरे पास पैसे नहीं हैं" या "अभी समय नहीं है"?हर Objection के पीछे एक कारण होता है, और हर "ना" के पीछे एक संभावित "हाँ" छिपी होती है।The Art of Objection Handling एक Practical Hindi Audiobook है, जो आपको सिखाती है कि लोगों की सोच को कैसे समझें, सही प्रश्न कैसे पूछें, आत्मविश ... En savoir plus

9,03 € ou Gratuit avec Kobo Plus

क्या आपको भी लोगों से बार-बार "ना" सुनने को मिलता है?क्या Sales Presentation के बाद Prospects कहते हैं—"मैं सोचकर बताऊँगा", "मेरे पास पैसे नहीं हैं" या "अभी समय नहीं है"?हर Objection के पीछे एक कारण होता है, और हर "ना" के पीछे एक संभावित "हाँ" छिपी होती है।The Art of Objection Handling एक Practical Hindi Audiobook है, जो आपको सिखाती है कि लोगों की सोच को कैसे समझें, सही प्रश्न कैसे पूछें, आत्मविश
... En savoir plus
Livre audio

Livre audio

The Vibe Coding Business Model

Sell Apps You Built Without Knowing How to Code

par Eric Thompson ...

Lu par AI Voice Eric Smith ...

Version Longue

3 heure 4 min

This audiobook is narrated by an AI Voice. Build and Sell Profitable Apps Without Writing a Single Line of CodeWhat if you could turn your business ideas into real, revenue-generating software applications in just 48 hours, without any programming knowledge? The AI revolution has made this possible, and thousands of entrepreneurs are already capitalizing on it.The Vibe Coding Business Model ... En savoir plus

11,73 € ou Gratuit avec Kobo Plus

This audiobook is narrated by an AI Voice. Build and Sell Profitable Apps Without Writing a Single Line of CodeWhat if you could turn your business ideas into real, revenue-generating software applications in just 48 hours, without any programming knowledge? The AI revolution has made this possible, and thousands of entrepreneurs are already capitalizing on it.The Vibe Coding Business Model
... En savoir plus
Livre audio

Livre audio

Das unwiderstehliche Angebot

Verkaufen ohne Rabatt

par Mateo Salvas ...

Version Longue

10 heure 7 min

Wer kennt das nicht: Ein Angebot wird sorgfältig ausgearbeitet, die Leistung stimmt, die Erfahrung ist vorhanden – und trotzdem dreht sich jedes Gespräch mit potenziellen Kunden früher oder später um den Preis. Rabatte werden erwartet, Konkurrenten werden verglichen, und am Ende entscheidet oft der günstigste Anbieter. Mateo Salvas zeigt in diesem Buch, warum das kein Schicksal ist, sondern ein ... En savoir plus

12,95 € ou Gratuit avec Kobo Plus

Wer kennt das nicht: Ein Angebot wird sorgfältig ausgearbeitet, die Leistung stimmt, die Erfahrung ist vorhanden – und trotzdem dreht sich jedes Gespräch mit potenziellen Kunden früher oder später um den Preis. Rabatte werden erwartet, Konkurrenten werden verglichen, und am Ende entscheidet oft der günstigste Anbieter. Mateo Salvas zeigt in diesem Buch, warum das kein Schicksal ist, sondern ein
... En savoir plus
Livre audio

Livre audio

Advanced Selling Skills

Sales Growth Strategies

par Brian Tracy ...

Version Longue

2 heure 47 min

Now you can learn Advanced Selling Skills from Brian Tracy, International speaker, consultant and bestselling author.Let him teach you to master:• Complex Selling• Selling Consultatively• Value-Added Selling• Power, Politics and Influence• Qualities of Top Negotiators• Negotiating the Sale• Customer Service Excellence ... En savoir plus

12,65 € ou Gratuit avec Kobo Plus

Now you can learn Advanced Selling Skills from Brian Tracy, International speaker, consultant and bestselling author.Let him teach you to master:• Complex Selling• Selling Consultatively• Value-Added Selling• Power, Politics and Influence• Qualities of Top Negotiators• Negotiating the Sale• Customer Service Excellence
... En savoir plus
Livre audio

Livre audio

Power Of Business Networking, The

par Robert Jakobsen ...

Lu par Robert Jakobsen ...

Version Longue

3 heure 36 min

"Networking Basics" is an essential guide for anyone looking to understand the fundamentals and importance of networking in today's professional environment. This comprehensive resource delves into the strategic aspects of building and maintaining professional relationships that can catalyze career growth and business success. It emphasizes the role of networking in gaining access to a wider array ... En savoir plus

8,14 € ou Gratuit avec Kobo Plus

"Networking Basics" is an essential guide for anyone looking to understand the fundamentals and importance of networking in today's professional environment. This comprehensive resource delves into the strategic aspects of building and maintaining professional relationships that can catalyze career growth and business success. It emphasizes the role of networking in gaining access to a wider array
... En savoir plus
Livre audio

Livre audio

Clarify or Die

Why Simple Messaging Beats Clever Marketing Every Time

par Alex Roth ...

Lu par AI Voice Eric Smith ...

Version Longue

5 heure 25 min

There is an uncomfortable truth at the center of modern business communication. Clever messaging is a tax on the reader, and the tax is paid out of trust rather than out of money. When a reader has to decode a pun, unpack a metaphor, or chase a hidden meaning, they are not being persuaded, they are being asked to work for the privilege of hearing your pitch. Most organizations never notice the tax ... En savoir plus

10,99 €

There is an uncomfortable truth at the center of modern business communication. Clever messaging is a tax on the reader, and the tax is paid out of trust rather than out of money. When a reader has to decode a pun, unpack a metaphor, or chase a hidden meaning, they are not being persuaded, they are being asked to work for the privilege of hearing your pitch. Most organizations never notice the tax
... En savoir plus
Livre audio

Livre audio

Sales Manager's Edge

par Rory Vaden ...

Version Longue

3 heure 22 min

Co-Founder of Southwestern Consulting™, author, and renowned sales consultant Rory Vaden reveals the skills and secrets of top sales performers that transcends all industries. The Sales Team's Edge sales training certification program will show you how to fill your sales funnel, distinguish yourself from a sea of sales professionals and how to keep your skills sharp.Rory will cover 24 topics where ... En savoir plus

12,65 € ou Gratuit avec Kobo Plus

Co-Founder of Southwestern Consulting™, author, and renowned sales consultant Rory Vaden reveals the skills and secrets of top sales performers that transcends all industries. The Sales Team's Edge sales training certification program will show you how to fill your sales funnel, distinguish yourself from a sea of sales professionals and how to keep your skills sharp.Rory will cover 24 topics where
... En savoir plus
Livre audio

Livre audio

ملخص كتاب علم البيع

par ديفيد هوفلد, ديفيد هوفلد ...

Lu par Sahla Books ...

Version Longue

19 min

يجيب ديفيد هوفلد على سؤال "هل البيع علم أم فن؟" ويحسم الجدل القائم من خلال الإحصاءات والدراسات التي كشفت أنَّ البيع هو علمٌ متداخل مع علوم أخرى مثل علم النفس والاقتصاد وغيرها من العلوم. لا يقدم هوفلد تجربته الخاصة في عالم المبيعات مثل مُختلف الكتب الأخرى في المجال نفسه، بل يضيف لها نتائج دراسات وتجارب، توضح أنَّ عملية البيع هي نتائج قابلة للتغيير والتطوير والنمو، ... En savoir plus

5,99 € ou Gratuit avec Kobo Plus

يجيب ديفيد هوفلد على سؤال "هل البيع علم أم فن؟" ويحسم الجدل القائم من خلال الإحصاءات والدراسات التي كشفت أنَّ البيع هو علمٌ متداخل مع علوم أخرى مثل علم النفس والاقتصاد وغيرها من العلوم. لا يقدم هوفلد تجربته الخاصة في عالم المبيعات مثل مُختلف الكتب الأخرى في المجال نفسه، بل يضيف لها نتائج دراسات وتجارب، توضح أنَّ عملية البيع هي نتائج قابلة للتغيير والتطوير والنمو،
... En savoir plus
Livre audio

Livre audio

Digital Customer Service

Transforming Customer Experience for An On-Screen World

par Rick Delisi, Dan Michaeli ...

Lu par Rick Delisi ...

Version Longue

5 heure 35 min

As much as technology has improved our lives, for many people customer service experiences remain unnecessarily frustrating. But the advent of Digital Customer Service (DCS) promises to make these interactions seamless and effortless by creating experiences that occur entirely on a customer's own screen, even in situations where it is preferable to speak to an agent.Digital Customer Service traces ... En savoir plus

17,17 € ou Gratuit avec Kobo Plus

As much as technology has improved our lives, for many people customer service experiences remain unnecessarily frustrating. But the advent of Digital Customer Service (DCS) promises to make these interactions seamless and effortless by creating experiences that occur entirely on a customer's own screen, even in situations where it is preferable to speak to an agent.Digital Customer Service traces
... En savoir plus
Livre audio

Livre audio

Negotiating the Sweet Spot

The Art of Leaving Nothing on the Table

par Leigh Thompson ...

Lu par Leigh Thompson ...

Version Longue

6 heure 41 min

Everybody negotiates at various points every day, be it in life or business, and it’s important to get it right.On average, people leave about 20% of potential mutual gains untapped in any negotiation. This is akin to taking 20% of the value in any deal and dumping it into a garbage canister. Finding that hidden 20%, the “sweet spot,” is a skill that takes practice but is also one that anybody can ... En savoir plus

21,62 €

Everybody negotiates at various points every day, be it in life or business, and it’s important to get it right.On average, people leave about 20% of potential mutual gains untapped in any negotiation. This is akin to taking 20% of the value in any deal and dumping it into a garbage canister. Finding that hidden 20%, the “sweet spot,” is a skill that takes practice but is also one that anybody can
... En savoir plus
Livre audio

Livre audio

Comprendre pour Vendre

Le guide pratique pour décoder la psychologie des clients, lever les objections et conclure plus de ventes

par Editions Renard ...

Lu par Valérie Kallil ...

Version Longue

3 heure 7 min

Pourquoi certains vendeurs concluent-ils presque toutes leurs ventes alors que d’autres peinent à convaincre leurs clients ?La réponse ne se trouve pas uniquement dans les techniques de vente… mais dans la compréhension profonde de la psychologie des clients.Dans Comprendre pour Vendre, découvrez un guide pratique de la vente moderne qui vous apprend à décoder les motivations d’achat, anticiper ... En savoir plus

6,38 € ou Gratuit avec Kobo Plus

Pourquoi certains vendeurs concluent-ils presque toutes leurs ventes alors que d’autres peinent à convaincre leurs clients ?La réponse ne se trouve pas uniquement dans les techniques de vente… mais dans la compréhension profonde de la psychologie des clients.Dans Comprendre pour Vendre, découvrez un guide pratique de la vente moderne qui vous apprend à décoder les motivations d’achat, anticiper
... En savoir plus
Livre audio

Livre audio

Sales EQ

How Ultra High Performers Leverage Sales-Specific Emotional Intelligence to Close the Complex Deal

par Jeb Blount ...

Lu par Jeb Blount ...

Version Longue

9 heure 13 min

Legions of salespeople and their leaders are coming face to face with a cold hard truth: what once gave salespeople a competitive edge—controlling the sales process, command of product knowledge, an arsenal of technology, and a great pitch—are no longer guarantees of success. Yet this is where the vast majority of the roughly $20 billion spent each year on sales training goes. It's no wonder many ... En savoir plus

18,98 € ou Gratuit avec Kobo Plus

Legions of salespeople and their leaders are coming face to face with a cold hard truth: what once gave salespeople a competitive edge—controlling the sales process, command of product knowledge, an arsenal of technology, and a great pitch—are no longer guarantees of success. Yet this is where the vast majority of the roughly $20 billion spent each year on sales training goes. It's no wonder many
... En savoir plus
Livre audio

Livre audio

Ding Dong! Avon Calling!

The Women and Men of Avon Products, Incorporated

par Katina Manko ...

Lu par Elisabeth Rodgers ...

Version Longue

10 heure 25 min

With their distinctive greeting at homes across the country—Ding Dong! Avon Calling!—sales ladies brought door-to-door sales of makeup, perfume, and other products to American women beginning in 1886. Working for the company enabled women to earnmoney on the side and even become financially independent in a respectable profession while selling Avon’s wares to friends, family, and neighborhood ... En savoir plus

23,50 € ou Gratuit avec Kobo Plus

With their distinctive greeting at homes across the country—Ding Dong! Avon Calling!—sales ladies brought door-to-door sales of makeup, perfume, and other products to American women beginning in 1886. Working for the company enabled women to earnmoney on the side and even become financially independent in a respectable profession while selling Avon’s wares to friends, family, and neighborhood
... En savoir plus
Livre audio

Livre audio

Claude Code for E-Commerce

Build, Automate, and Scale Sales in a Week

par Chris Sullivan ...

Lu par AI Voice Eric Smith ...

Version Longue

8 heure 5 min

This audiobook is narrated by an AI Voice. Build Your E-Commerce Store in One Week Using AI—No Coding Experience RequiredMost store owners spend months trapped in development hell, burning thousands on developers who disappear mid-project or platforms that lock them into expensive monthly fees. This book shows you a faster way: using Claude Code, an AI tool that writes production-ready code from ... En savoir plus

13,07 € ou Gratuit avec Kobo Plus

This audiobook is narrated by an AI Voice. Build Your E-Commerce Store in One Week Using AI—No Coding Experience RequiredMost store owners spend months trapped in development hell, burning thousands on developers who disappear mid-project or platforms that lock them into expensive monthly fees. This book shows you a faster way: using Claude Code, an AI tool that writes production-ready code from
... En savoir plus
Livre audio

Livre audio

Building Lasting Bonds: The Customer Connection Guide

par Jessica Robbins ...

Lu par Digital Voice Matt G ...

Version Longue

6 heure 56 min

This audiobook is narrated by a digital voice.In Building Lasting Bonds: The Customer Connection Guide, discover effective methods to establish and nurture lasting relationships with customers. Tap into invaluable advice and strategies that will help you develop authentic connections, grow customer loyalty, and drive long-term success in the ever-changing business landscape. This guidebook ... En savoir plus

4,52 € ou Gratuit avec Kobo Plus

This audiobook is narrated by a digital voice.In Building Lasting Bonds: The Customer Connection Guide, discover effective methods to establish and nurture lasting relationships with customers. Tap into invaluable advice and strategies that will help you develop authentic connections, grow customer loyalty, and drive long-term success in the ever-changing business landscape. This guidebook
... En savoir plus

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Recommandé pour vous

Livres audio Ventes et art de vendre

Selling the Invisible

The Challenger Sale

SPIN Selling

Selling with Confidence

Gold Medal Selling

Time Traps

Never Be Closing

Word Magic: Crafting Captivating Brand Names For Memorable Impressions

Alignment Over Division: Bridging Sales and Marketing for Enhanced Outcomes

Art of Objection Handling, The

The Vibe Coding Business Model

Das unwiderstehliche Angebot

Advanced Selling Skills

Power Of Business Networking, The

Clarify or Die

Sales Manager's Edge

ملخص كتاب علم البيع

Digital Customer Service

Negotiating the Sweet Spot

Comprendre pour Vendre

Sales EQ

Ding Dong! Avon Calling!

Claude Code for E-Commerce

Building Lasting Bonds: The Customer Connection Guide