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Required Reading Range Collections de eBooks

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  • The Layout Book

    par Gavin Ambrose, Mr Paul Harris ...
    Collection series Required Reading Range
    A fascinating exploration of this fundamental aspect of graphic design, The Layout Book explains the hows, whys and why-nots of the placing of elements on a page or screen layout. A historical overview of the subject is followed by a systematic look at key theoretical principles and practical applications.Offering a huge array of potential layout options and with over 200 color illustrations from ... En savoir plus

    30,58 €

  • Packaging the Brand

    The Relationship Between Packaging Design and Brand Identity

    par Gavin Ambrose, Mr Paul Harris ...
    Collection series Required Reading Range
    While many other areas of design have commercial aspects, the success of a piece of packaging design is inextricably linked with its ability to sell a product. Packaging the Brand discusses the implications of this commercial function for a designer.It explores methods of visually communicating the value of a product to its target audience and examines the entire lifespan of a piece of packaging: ... En savoir plus

    33,46 €

  • The Production Manual

    par Gavin Ambrose, Mr Paul Harris ...
    Collection series Required Reading Range
    From the basics such as working with typography through using images and working with color, exploring different pre-press techniques and the processes involved in bringing a product to press and with a resulting pleasing end product, the authors present everything that the reader needs to know in a straightforward and visually strong way. This new edition completely updates the information on the ... En savoir plus

    40,78 €

  • The Layout Book

    par Gavin Ambrose, Mr Paul Harris ...
    Collection series Required Reading Range
    A fascinating exploration of this fundamental aspect of graphic design, The Layout Book explains the hows, whys and why-nots of the placing of elements on a page or screen layout. A historical overview of the subject is followed by a systematic look at key theoretical principles and practical applications.Offering a huge array of potential layout options and with over 200 color illustrations from ... En savoir plus

    28,31 €

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  • The Designer's Guide To Marketing And Pricing

    How To Win Clients And What To Charge Them

    par Ilise Benun, Peleg Top ...
    Do what you love and make money!The Designer's Guide to Marketing and Pricing will answer all the common questions asked by designers trying to stay afloat in their creative business - and also successful designers who want to put a little more thought into their operations. Whether you're a freelancer, an aspiring entrepreneur or a seasoned small-business owner, you'll learn everything you need ... En savoir plus

    Avant 17,29 € Après 3,23 €

  • Sustainable Thinking

    Ethical Approaches to Design and Design Management

    par Aaris Sherin ...
    Collection series Required Reading Range
    Sustainable Thinking explores how values and sustainability can reshape the way design management is practised and applied. The book discusses how designers can combine innovative creative thinking with analytical problem-solving skills to produce outputs that are business ready and ethically driven.Examples from a wide range of practitioners who work within the field of sustainable design are ... En savoir plus

    36,66 €

  • Apollo

    The extraordinary visual history of the iconic space programme

    par Zack Scott ...
    Explore the iconic Apollo space missions and moon landings through these stunning infographics and data visualisations. If you like space, this book is for you.The Apollo Program ran from 1961 until 1972, and marks one of the greatest accomplishments in all of human endeavour - man walking on the moon. On 20th July 1969, Neil Armstrong and Buzz Aldrin achieved this most remarkable feat, becoming ... En savoir plus

    3,99 €

  • The Art of Typewriting: Introductory Chapters

    par Marvin Sackner ...
    This eBook version includes the Preface, Foreword and introductory texts only. Here is an authoritative and beautiful overview of the graphic art produced by artists, illustrators and writers who have used the typewriter as a tool and a medium. Marvin and Ruth Sackner mine the superlative collection they have created over four decades to present over 600 examples produced by more than 60 of the ... En savoir plus

    Gratuit

  • Creative Workshop

    80 Challenges to Sharpen Your Design Skills

    par David Sherwin ...
    Have you ever struggled to complete a design project on time? Or felt that having a tight deadline stifled your capacity for maximum creativity? If so, then this book is for you.Within these pages, you'll find 80 creative challenges that will help you achieve a breadth of stronger design solutions, in various media, within any set time period. Exercises range from creating a typeface in an hour to ... En savoir plus

    Avant 20,54 € Après 3,23 €

  • CAD Monkeys, Dinosaur Babies, and T-Shaped People

    Inside the World of Design Thinking and How It Can Spark Creativity and Innovation

    par Warren Berger ...
    An illuminating journey through today's fascinating world of design.What can we learn from the ways great designers think-and how can it improve our lives? In CAD Monkeys, Dinosaur Babies, and T-Shaped People Warren Berger, in collaboration with celebrated designer Bruce Mau, revolutionizes our understanding of design and unlocks the secrets of the trade. Looking to the creative problem-solving ... En savoir plus

    4,21 €

  • Interaction Design for Complex Problem Solving

    Developing Useful and Usable Software

    par Barbara Mirel ...
    Collection series Interactive Technologies
    Software for complex problem solving can dazzle people with advanced features and alluring visuals, but when actually put to use it often disappoints and even frustrates users. This software rarely follows the user's own work methods, nor does it give people the degree of control and choice that they truly need.This book presents a groundbreaking approach to interaction design for complex problem ... En savoir plus

    48,61 €

  • Design

    A Very Short Introduction

    par John Heskett ...
    Collection series Very Short Introductions
    John Heskett wants to transform the way we think about design by showing how integral it is to our daily lives, from the spoon we use to eat our breakfast cereal, and the car we drive to work in, to the medical equipment used to save lives. Design combines 'need' and 'desire' in the form of a practical object that can also reflect the user's identity and aspirations through its form and decoration ... En savoir plus

    6,93 €