This volume, which collects Northrop Frye's writings on the theory of literary criticism from the middle period of his career, includes one of Frye's own favourites, The Critical Path (1971). A highly important marker of Frye's career, The Critical Path openly addresses topics that he had previously been reluctant to discuss as fully, including the importance of literature to society, the responsibilities of critics, and the deeper rationales for studying literature....

Why does a customer choose one brand over another? What are the factors which would make an individual more inclined to choose your brand?This book offers a way to predict which brand a buyer will purchase. It looks at brand performance within a product category and tests it in different countries with very different cultures. Following the Predictive Brand Choice (PBC) model, this book seeks to predict a consumer’s loyalty and choice. Results have shown that PBC can achieve a high...

Exploring one of the most dynamic and contested regions of the world, this series includes works on political, economic, cultural, and social changes in modern and contemporary Asia and the Pacific.

Despite China's desire to make its rapid ascendance in the 21st century as non provocative as possible, the key to ensure China's peaceful rise lies in two-way integration and engagement. A closely integrated China with the rest of the world and China's acceptance of existing international norms and rules may compel China to behave in a more predictable and responsive way. This co-edited book examines China's rising military capacity and the complex feelings its neighbors, such as Taiwan, ...

Contemporary Issues in Mediation (CIIM) Volume 6 builds on the success of the past five volumes as testament to a growing interest of authors and readers in the wide variety of issues that arise with mediation. Readers stand to benefit from a diverse range of topics especially selected for their high quality of research and novelty that cannot be replicated elsewhere. With the recent ratification of the Singapore Convention on Mediation in 2020, there is no doubt that mediation is and will...

Adopting a comparative perspective, this book traces the social, political, economic and cultural conditions under which environmental movements have emerged, and assesses the transformative capacities of these movements.

This book is a quick start guide that equips students and professionals with musculoskeletal ultrasound image acquisition basics. Written in plain language, it focuses on the common, clinically relevant conditions diagnosable by musculoskeletal ultrasound. With many verbal and illustrative mnemonics, images, and whimsical illustrations, the manual provides many different methods to remember complicated anatomy and examination protocols.Manual of Musculoskeletal Ultrasound teaches a...

Over 40 years ago the historic Kerner Commission Report declared that America was undergoing an urban crisis whose effects were disproportionately felt by underclass populations. In America's Urban Crisis and the Advent of Color-blind Politics, Curtis Ivery and Joshua Bassett explore the persistence of this crisis today, despite public beliefs that America has become a "post-racial" nation after the election of Barack Obama to the presidency.Ivery and Bassett combine their...

For almost four decades, controversy has surrounded the tactical use of herbicides in Southeast Asia by the United States military. Few environmental or occupational health issues have received the sustained international attention that has been focused on Agent Orange, the major tactical herbicide deployed in Southern Vietnam. With the opening and establishment of normal relations between the United States and the Socialist Republic of Vietnam in 1995, the time has come for a thorough re-...

Ein neuer Bösewicht raubt Deadpool in Deutschland seine Selbstheilungskräfte, und das macht Wade Wilsons Söldnermissionen um einiges gefährlicher! Egal ob es darum geht, dem Schwergewicht Rhino sein Horn abzunehmen, oder die Mutantin Dazzler vor einem mörderischen Disco-Hasser zu beschützen. Ohne Heilfaktor könnte jeder Kampf Pools letzter sein...

Arena of Sorcery is the second book in a series of fantasy gamebooks. These books allow the reader to be a part of the story and to decide what happens next. The victory scenario may be the ideal but how you get there will depend very much on how you play the game and make the choices!

Alex Hayden ist Agent X, der beste Söldner und Auftragskiller der Welt. Doch wie gut ist er wirklich, wenn die Anzahl an Unterhosen, unsichtbaren Gegnern und Unterwelt-Bossen in seinem Gesichtsfeld steigt? Zumal die Wahrheit über Deadpools Tod endlich ans Licht kommt und für Agent X alles verändert!