This book provides practical and theoretical content for the business events sector, covering corporate meetings, association conferences, political events, incentive travel, exhibitions, corporate hospitality, awards ceremonies, and SMERF gatherings.Thematic chapters focus on key topics such as destination marketing, education, sustainability, ethics, and technology for business events. This new third edition has been extensively revised and updated to reflect recent developments ...

An authoritative and up-to-date discussion of digital mammography fundamentalsThe newly revised second edition of Digital Mammography: Physics and Instrumentation delivers an expert discussion of all things digital mammography. From an explanation of how mammography plays an important role in cancer detection and treatment to practical discussions of mammography image formation, you’ll find analysis of the most recent advances in digital breast tomosynthes...

Marketing Destinations and Venues for Conferences, Conventions and Business Events introduces students to key areas of marketing and promotion that are essential if destinations are to compete successfully in the rapidly expanding global business event sector. It achieves this by looking at issues surrounding business event marketing, strategic planning, destination and venue selling strategies and future challenges.The 2nd Edition has also been updated to include:

Discover a modern approach to the analysis, modeling and design of high sensitivity phased arrays. Network theory, numerical methods and computational electromagnetic simulation techniques are uniquely combined to enable full system analysis and design optimization. Beamforming and array signal processing theory are integrated into the treatment from the start. Digital signal processing methods such as polyphase filtering and RFI mitigation are described, along with technologies for real-t...

Back and neck pain are common complaints. When you think of all of the work your back and neck do each day—constantly moving, bending and twisting as you go about your day-to-day activities—it's not surprising problems develop. It's estimated that more than 80 percent of american adults will experience at least one bout of back pain during their lifetimes. The mayo clinic book back and neck health looks at common back and neck conditions and what can cause them. The book also discusses dif...

This edited book focuses on the application of AI and data analytics within medical imaging with contributions focussing on general radiography, cross-sectional imaging, and breast imaging.Artificial Intelligence and Data Analytics in Medical Imaging leverages the expertise of key practitioners, academics, and researchers who are recognised leaders in their respective fields. The chapters cover essential topics, including imaging modalities, radiotherapy, and future recomm...

Rob Roy MacGregor is the romantic outlaw who comes alive in Sir Walter Scott's classic epic of the passions and struggles of the Scottish border lands.In rich, vivid prose, Rob Roy follows the adventures of Frank Osbaldistone, who falls out of favor with his father after failing to measure up to his expectations in the world of business. Sent to stay in Scotland, Frank, an innocent, Protestant Englishman,is intrigued by the wild and noble land. He finds himself drawn to th...

More than 70 very short stories in Science Fiction, Fantasy, and Horror! Why are 18 million spoons disappearing from Melbourne, Australia each year? How good is the magic of a discount wizard? What if superheroes were afraid to use their powers? These and other flash fiction challenges were put to the writers in the forum at Aphelion Webzine, one of the internet’s oldest and finest sources for fiction. The 17 authors in this book responded to those challenges with amazing tales that will t...

Ecologies of Affect offers a synthetic introduction to the felt dynamics of cities and the character of places. The contributors capture the significance of affects including desire, nostalgia, memory, and hope in forming the identity and tone of places. The critical intervention this collection of essays makes is an active, consistent engagement with the virtualities that produce and refract our idealized attachments to place. Contributors show how place images, and attempts to b...