Vietnam: A War, Not a Country explores the conflicting ways in which the American-Vietnamese War has been collectively remembered and represented from the perspective of the war’s three primary belligerents: the Vietnamese communists, the South Vietnamese, and the Americans. The book examines how the three different collectives memorialize this traumatizing historical event. Within each of these three groups there exists a number of competing narratives, generating not only a sens...

Semiotics provides key analytical tools to understand the creation and reproduction of meaning in social life. Although some fields have productively incorporated semiotic models, sociology still needs to engage with semiotic mediation.Written by a diverse group of authors in interpretive sociology, this ambitious volume asks what the relationship between meaning systems and action is, how we can describe culture and which roles we assign to language, social processes and cognition...

Created by Lean practitioners with real-world, results-proven track records, this book is designed to help struggling managers and leaders, interested in the benefits of Lean but bereft of budgets to hire full-time consultants, start substantial change in their enterprises and begin to reap the benefits of Lean.At once a how-to manual and a strategic management guide, the book lays out, in simple English, all the steps for implementing Lean, from formulating a strategy and managing...