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  • Automata

    The Power of AI Integrated with Advanced Robotics

    Automata examines how AI and advanced robotics are rapidly surpassing human abilities in fields once thought uniquely ours – from playing chess to discovering new antibiotics to fraud detection. The question is no longer if machines will replace workers, but how we can stay relevant in a world shaped by intelligent automation. This book explores the profound transformation ahead, drawing on real ... Leer más

    $445 MXN

  • The American Retail Value Proposition

    Crafting Unique Experiences at Compelling Prices

    de Kyle Murray ...
    The American economy is profoundly dependent on the success of its retailers and the strength of its consumer spending. Yet, how do leading retailers create value for their customers?To a large extent this has been accomplished by streamlining operations and a decades-long focus on cost cutting and price competitiveness. Today, retailers realize that they need to discover new ways to differentiate ... Leer más

    $569 MXN

  • The Retail Value Proposition

    Crafting Unique Experiences at Compelling Prices

    de Kyle Murray ...
    How do leading retailers create value for their customers? They craft unique experiences at compelling prices. This book introduces a new and effective way to manage those experiences based on three critical factors – environment, selection, and engagement (ESE) – that separate successful retailers from those that fail and are forgotten.The ESE framework is derived from the academic literature on ... Leer más

    $558 MXN

  • Audiolibro

    Detective Dylan and the Case of the Missing Mail

    A Youth Sleuths Chapter Book Series

    de MJ Murray ...
    Narrado por Kyle Murray ...
    Series Audiolibro 1 - Youth Sleuths

    Completo

    31 minutos

    Dylan’s summer just got more exciting. Can he catch the mail thief before they strike again?Join 8-year-old Dylan, his talkative little sister, and his adorable dog as they kick off a summer they’ll never forget. Armed with his detective kit, Dylan is ready to solve any crimes in the neighborhood. All he needs is a case to get started. Luckily for Dylan, his neighbor has realized that her mail is ... Leer más

    $51 MXN o gratis con Kobo Plus

  • Audiolibro

    Detective Dylan and the Hunt for Hunt Plate

    de MJ Murray ...
    Narrado por Kyle Murray ...
    Series Audiolibro 2 - A Youth Sleuths Chapter Book Series

    Completo

    42 minutos

    Dylan and Emily are back in book #2 of this series. This time, someone stole the bases from the baseball field. Can they track down the culprit in time for practice?Dylan and his little sister, Emily, don’t go anywhere without Dylan’s detective kit. Their trusty dog, Theodore, is always by their sides, ready to lend a helping paw. One sunny Saturday, the trio heads to the ball field for some ... Leer más

    $50 MXN o gratis con Kobo Plus

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  • Understanding Michael Porter

    The Essential Guide to Competition and Strategy

    de Joan Magretta ...
    Competitive advantage. The value chain. Five forces. Industry structure. Differentiation. Relative cost. If you want to understand how companies achieve and sustain competitive success, Michael Porter’s frameworks are the foundation. But while everyone in business may know Porter’s name, many managers misunderstand and misuse his concepts.Understanding Michael Porter sets the record straight, ... Leer más

    $433 MXN o gratis con Kobo Plus

  • The Ultimate Question 2.0 (Revised and Expanded Edition)

    How Net Promoter Companies Thrive in a Customer-Driven World

    In the first edition of this landmark book, business loyalty guru Fred Reichheld revealed the question most critical to your company’s future: Would you recommend us to a friend?” By asking customers this question, you identify detractors, who sully your firm’s reputation and readily switch to competitors, and promoters, who generate good profits and true, sustainable growth.You also generate a ... Leer más

    $433 MXN o gratis con Kobo Plus

  • Never Get a "Real" Job

    How to Dump Your Boss, Build a Business and Not Go Broke

    de Scott Gerber ...
    Young serial entrepreneur Scott Gerber is not the product of a wealthy family or storied entrepreneurial heritage. Nor is he the outcome of a traditional business school education or a corporate executive turned entrepreneur. Rather, he is a hard-working, self-taught 26-year-old hustler, rainmaker, and bootstrapper who has survived and thrived despite never having held the proverbial "real” job.In ... Leer más

    $351 MXN

  • Strategic Planning For Dummies

    de Erica Olsen ...
    If you’re starting a new business or planning your business’s future, there are plenty of things you should take into account. Strategic Planning For Dummies covers everything you need to know to develop a plan for building and maintaining a competitive advantage — no matter what business you’re in.Written by Erica Olsen, founder and President of a business development firm that helps ... Leer más

    $297 MXN

  • The New Rules of Retail

    Competing in the World's Toughest Marketplace

    The retail world is undergoing a fundamental transformation. Rapidly evolving technology, globalization, and a saturated marketplace offer consumers instant access to thousands of equally compelling products and services, creating unprecedented levels of expectation. The impact of these changes is so profound that 50 percent of today's retailers and consumer companies will not survive it. ... Leer más

    $176 MXN

  • Marketing Insights from A to Z

    80 Concepts Every Manager Needs to Know

    de Philip Kotler ...
    The most renowned figure in the world of marketing offers the new rules to the game for marketing professionals and business leaders alike In Marketing Insights from A to Z, Philip Kotler, one of the undisputed fathers of modern marketing, redefines marketing's fundamental concepts from A to Z, highlighting how business has changed and how marketing must change with it. He predicts that over the ... Leer más

    $143 MXN o gratis con Kobo Plus

  • TurboStrategy

    21 Powerful Ways to Transform Your Business and Boost Your Profits Quickly

    de Brian Tracy ...
    All the business wisdom in the world doesn’t matter if it doesn’t produce results. Whether your business is humming along fine or struggling to stay afloat, your company has more potential than the results show.Brian Tracy has worked with more than 500 companies throughout the US, Canada, and 22 other countries. He has helped hundreds of thousands of people worldwide to achieve spectacular results ... Leer más

    $209 MXN o gratis con Kobo Plus