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Interactive Technologies Serie de eBooks

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  • The Persona Lifecycle

    Keeping People in Mind Throughout Product Design

    de John Pruitt, Tamara Adlin ...
    Series series Interactive Technologies
    If you design and develop products for people, this book is for you. The Persona Lifecycle addresses the “how? of creating effective personas and using those personas to design products that people love. It doesn’t just describe the value of personas; it offers detailed techniques and tools related to planning, creating, communicating, and using personas to create great product designs. Moreover, ... Leer más

    $1,040 MXN

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  • Designing with the Mind in Mind

    Simple Guide to Understanding User Interface Design Rules

    de Jeff Johnson ...
    Early user interface (UI) practitioners were trained in cognitive psychology, from which UI design rules were based. But as the field evolves, designers enter the field from many disciplines. Practitioners today have enough experience in UI design that they have been exposed to design rules, but it is essential that they understand the psychology behind the rules in order to effectively apply them ... Leer más

    $622 MXN

  • Tapworthy

    Designing Great iPhone Apps

    de Josh Clark ...
    So you've got an idea for an iPhone app -- along with everyone else on the planet. Set your app apart with elegant design, efficient usability, and a healthy dose of personality. This accessible, well-written guide shows you how to design exceptional user experiences for the iPhone and iPod Touch through practical principles and a rich collection of visual examples.Whether you're a designer, ... Leer más

    $307 MXN

  • Mobile Design and Development

    Practical concepts and techniques for creating mobile sites and web apps

    de Brian Fling ...
    Mobile devices outnumber desktop and laptop computers three to one worldwide, yet little information is available for designing and developing mobile applications. Mobile Design and Development fills that void with practical guidelines, standards, techniques, and best practices for building mobile products from start to finish. With this book, you'll learn basic design and development principles ... Leer más

    $269 MXN

  • Usability Testing Essentials

    Ready, Set...Test

    de Carol M. Barnum ...
    Do you love your mobile phone? Your MP3 player? Your e-book reader? You laptop or tablet PC? There’s a reason for that. Usability.When usability testing is part of the design and development of products, the results are better products that users want and like. You may be doing testing now or want to help your company get started, but you may not have all the tools to know how to properly prepare, ... Leer más

    $598 MXN

  • Letting Go of the Words

    Writing Web Content that Works

    de Janice (Ginny) Redish ...
    Series series Interactive Technologies
    "Redish has done her homework and created a thorough overview of the issues in writing for the Web. Ironically, I must recommend that you read her every word so that you can find out why your customers won't read very many words on your website -- and what to do about it."-- Jakob Nielsen, Principal, Nielsen Norman Group“There are at least twelve billion web pages out there. Twelve billion voices ... Leer más

    $622 MXN

  • UI is Communication

    How to Design Intuitive, User Centered Interfaces by Focusing on Effective Communication

    de Everett N McKay ...
    User interface design is a challenging, multi-disciplinary activity that requires understanding a wide range of concepts and techniques that are often subjective and even conflicting. Imagine how much it would help if there were a single perspective that you could use to simplify these complex issues down to a small set of objective principles. In UI is Communication, Everett McKay explains how to ... Leer más

    $538 MXN

  • Guide to HTML, JavaScript and PHP

    For Scientists and Engineers

    de David R. Brooks ...
    Series series Computer Science (R0)
    This book enables readers to quickly develop a working knowledge of HTML, JavaScript and PHP. The text emphasizes a hands-on approach to learning and makes extensive use of examples. A detailed science, engineering, or mathematics background is not required to understand the material, making the book ideally suitable for self-study or an introductory course in programming. Features: describes the ... Leer más

    $1,196 MXN

  • Usability Engineering

    Scenario-Based Development of Human-Computer Interaction

    de Mary Beth Rosson, John M. Carroll ...
    Series series Interactive Technologies
    You don't need to be convinced. You know that usability is key to the success of any interactive system-from commercial software to B2B Web sites to handheld devices. But you need skills to make usability part of your product development equation. How will you assess your users' needs and preferences? How will you design effective solutions that are grounded in users' current practices? How will ... Leer más

    $1,052 MXN

  • Digital Outcasts

    Moving Technology Forward without Leaving People Behind

    de Kel Smith ...
    The blind person who tries to make an online purchase. The young girl who cannot speak due to a cognitive disability. The man confined to his home due to permanent injury. The single mother with a long-term illness who struggles to feed her family.With one in seven people worldwide currently living with a disability, the term "outcast" covers numerous scenarios. Digital outcasts rely on technology ... Leer más

    $598 MXN

  • Paper Prototyping

    The Fast and Easy Way to Design and Refine User Interfaces

    de Carolyn Snyder ...
    Series series Interactive Technologies
    Do you spend a lot of time during the design process wondering what users really need? Do you hate those endless meetings where you argue how the interface should work? Have you ever developed something that later had to be completely redesigned? Paper Prototyping can help. Written by a usability engineer with a long and successful paper prototyping history, this book is a practical, how-to guide ... Leer más

    $622 MXN

  • Rapid Contextual Design

    A How-to Guide to Key Techniques for User-Centered Design

    de Karen Holtzblatt, Jessamyn Burns Wendell, Shelley Wood ...
    Series series Interactive Technologies
    Is it impossible to schedule enough time to include users in your design process? Is it difficult to incorporate elaborate user-centered design techniques into your own standard design practices? Do the resources needed seem overwhelming? This handbook introduces Rapid CD, a fast-paced, adaptive form of Contextual Design. Rapid CD is a hands-on guide for anyone who needs practical guidance on how ... Leer más

    $681 MXN