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Design for the Mind

Seven Psychological Principles of Persuasive Design

by Victor Yocco ...

SummaryDesign for the Mind: Seven Psychological Principles of Persuasive Design teaches web designers and developers how to create sites and applications that appeal to our innate natural responses as humans. Author Victor Yocco, a researcher on psychology and communication, introduces the most immediately relevant and applicable psychological concepts, breaks down each theory into easily-digested ... Read more

$51.38 NZD

SummaryDesign for the Mind: Seven Psychological Principles of Persuasive Design teaches web designers and developers how to create sites and applications that appeal to our innate natural responses as humans. Author Victor Yocco, a researcher on psychology and communication, introduces the most immediately relevant and applicable psychological concepts, breaks down each theory into easily-digested
... Read more
Don't Make Me Think, Revisited

A Common Sense Approach to Web Usability

by Steve Krug ...

Series series Voices That Matter
Since Don’t Make Me Think was first published in 2000, hundreds of thousands of Web designers and developers have relied on usability guru Steve Krug’s guide to help them understand the principles of intuitive navigation and information design. Witty, commonsensical, and eminently practical, it’s one of the best-loved and most recommended books on the subject.Now Steve returns with fresh ... Read more

$80.14 NZD

Since Don’t Make Me Think was first published in 2000, hundreds of thousands of Web designers and developers have relied on usability guru Steve Krug’s guide to help them understand the principles of intuitive navigation and information design. Witty, commonsensical, and eminently practical, it’s one of the best-loved and most recommended books on the subject.Now Steve returns with fresh
... Read more
WordPress For Beginners - How To Set Up A Self Hosted WordPress Blog

by Cyrus Jackson ...

NEW & UPDATED FOR 2018Would you love to learn how to set up a jaw-dropping, secure and professional WordPress blog? (Even if you're not a technical wizard)Then:***"WordPress For Beginners"*** is the most compact guide you'll ever need.WordPress is the biggest blogging platform on the planet powering big blogs like CNN, New York Times, Mashable …the list is endless.This speaks volume of its ... Read more

$5.99 NZD or Free with Kobo Plus

NEW & UPDATED FOR 2018Would you love to learn how to set up a jaw-dropping, secure and professional WordPress blog? (Even if you're not a technical wizard)Then:***"WordPress For Beginners"*** is the most compact guide you'll ever need.WordPress is the biggest blogging platform on the planet powering big blogs like CNN, New York Times, Mashable …the list is endless.This speaks volume of its
... Read more
$1,000,000 Web Designer Guide

A Practical Guide for Wealth and Freedom as an Online Freelancer

by Rob Anthony O'Rourke ...

Don’t leave your web design journey up to chance.There are some times in life where it is fun to not plan ahead. For example a random day hanging out with friends or a spontaneous holiday trip to some new place.Web design though is not one of those times! If you leave your web design journey to chance—expect to fail.What this book covers is what I wish I knew when I first started web design. It is ... Read more

Free

Don’t leave your web design journey up to chance.There are some times in life where it is fun to not plan ahead. For example a random day hanging out with friends or a spontaneous holiday trip to some new place.Web design though is not one of those times! If you leave your web design journey to chance—expect to fail.What this book covers is what I wish I knew when I first started web design. It is
... Read more
JavaScript: The Good Parts

The Good Parts

by Douglas Crockford ...

Most programming languages contain good and bad parts, but JavaScript has more than its share of the bad, having been developed and released in a hurry before it could be refined. This authoritative book scrapes away these bad features to reveal a subset of JavaScript that's more reliable, readable, and maintainable than the language as a whole-a subset you can use to create truly extensible and ... Read more

$32.76 NZD

Most programming languages contain good and bad parts, but JavaScript has more than its share of the bad, having been developed and released in a hurry before it could be refined. This authoritative book scrapes away these bad features to reveal a subset of JavaScript that's more reliable, readable, and maintainable than the language as a whole-a subset you can use to create truly extensible and
... Read more
Adobe Creative Suite 5 Design Premium All-in-One For Dummies

by Jennifer Smith, Christopher Smith, Fred Gerantabee ...

The perennial Adobe Creative Suite bestseller—fully updated for Adobe CS5Featuring eight books in one, this All-in-One For Dummies guide covers the key features and tools that you need to know in order to understand how to use each individual program within the Adobe Creative Suite—InDesign, Illustrator, Photoshop, Acrobat, Dreamweaver, Fireworks, and Flash—to its fullest potential. Within the ... Read more

$49.99 NZD

The perennial Adobe Creative Suite bestseller—fully updated for Adobe CS5Featuring eight books in one, this All-in-One For Dummies guide covers the key features and tools that you need to know in order to understand how to use each individual program within the Adobe Creative Suite—InDesign, Illustrator, Photoshop, Acrobat, Dreamweaver, Fireworks, and Flash—to its fullest potential. Within the
... Read more
Escaping the Build Trap

How Effective Product Management Creates Real Value

by Melissa Perri ...

To stay competitive in today’s market, organizations need to adopt a culture of customer-centric practices that focus on outcomes rather than outputs. Companies that live and die by outputs often fall into the "build trap," cranking out features to meet their schedule rather than the customer’s needs.In this book, Melissa Perri explains how laying the foundation for great product management can ... Read more

$40.47 NZD

To stay competitive in today’s market, organizations need to adopt a culture of customer-centric practices that focus on outcomes rather than outputs. Companies that live and die by outputs often fall into the "build trap," cranking out features to meet their schedule rather than the customer’s needs.In this book, Melissa Perri explains how laying the foundation for great product management can
... Read more
Web Design For Dummies

by Lisa Lopuck ...

Get up to speed on the newest technologies, tools, and possibilities in web designHave a great idea for a web site but don't know where or how to begin? Web Design For Dummies, 3rd Edition is an ideal starting point! Fully updated to cover the latest and the greatest in the world of web design, this fun-but-straightforward guide gets you caught up with everything you need to know to organize your ... Read more

$37.99 NZD

Get up to speed on the newest technologies, tools, and possibilities in web designHave a great idea for a web site but don't know where or how to begin? Web Design For Dummies, 3rd Edition is an ideal starting point! Fully updated to cover the latest and the greatest in the world of web design, this fun-but-straightforward guide gets you caught up with everything you need to know to organize your
... Read more
Building Websites All-in-One For Dummies

by Doug Sahlin, David Karlins ...

Ten minibooks in one! The perfect reference for beginning web buildersThis hefty, 800+ page book is your start-to-finish roadmap for building a web site for personal or professional use. Even if you're completely new to the process, this book is packed with everything you need to know to build an attractive, usable, and working site. In addition to being a thorough reference on the basics, this ... Read more

$49.99 NZD

Ten minibooks in one! The perfect reference for beginning web buildersThis hefty, 800+ page book is your start-to-finish roadmap for building a web site for personal or professional use. Even if you're completely new to the process, this book is packed with everything you need to know to build an attractive, usable, and working site. In addition to being a thorough reference on the basics, this
... Read more
Information Architecture

For the Web and Beyond

by Louis Rosenfeld, Peter Morville, Jorge Arango ...

Information architecture (IA) is far more challenging—and necessary—than ever. With the glut of information available today, anything your organization wants to share should be easy to find, navigate, and understand. But the experience you provide has to be familiar and coherent across multiple interaction channels, from the Web to smartphones, smartwatches, and beyond.To guide you through this ... Read more

$52.43 NZD

Information architecture (IA) is far more challenging—and necessary—than ever. With the glut of information available today, anything your organization wants to share should be easy to find, navigate, and understand. But the experience you provide has to be familiar and coherent across multiple interaction channels, from the Web to smartphones, smartwatches, and beyond.To guide you through this
... Read more
Training Guide Programming in HTML5 with JavaScript and CSS3 (MCSD)

by Glenn Johnson ...

Series series Microsoft Press Training Guide
Designed to help experienced programmers develop real-world, job-role-specific skills—this Training Guide focuses on creating applications with HTML5, JavaScript, and CSS3. Build hands-on expertise through a series of lessons, exercises, and suggested practices—and help maximize your performance on the job.Provides in-depth, hands-on training you take at your own paceFocuses on job-role-specific ... Read more

$89.46 NZD

Designed to help experienced programmers develop real-world, job-role-specific skills—this Training Guide focuses on creating applications with HTML5, JavaScript, and CSS3. Build hands-on expertise through a series of lessons, exercises, and suggested practices—and help maximize your performance on the job.Provides in-depth, hands-on training you take at your own paceFocuses on job-role-specific
... Read more
Responsive Web Design with HTML5 and CSS3

Web pages that respond immediately to different screen sizes and devices is one of today's essentials. Packed with screenshots and examples, this book will teach you the professional approach using just HTML5 and CSS3.

by Ben Frain ...

This book will lead you, step by step and with illustrative screenshots, through a real example. Are you writing two websites one for mobile and one for larger displays? Or perhaps youve heard of Responsive Design but are unsure how to bring HTML5, CSS3, or responsive design all together. If so, this book provides everything you need to take your web pages to the next level before all your ... Read more

$62.09 NZD or Free with Kobo Plus

This book will lead you, step by step and with illustrative screenshots, through a real example. Are you writing two websites one for mobile and one for larger displays? Or perhaps youve heard of Responsive Design but are unsure how to bring HTML5, CSS3, or responsive design all together. If so, this book provides everything you need to take your web pages to the next level before all your
... Read more
Joomla! 2.5 Beginner's Guide

Joomla! is the free and easy way to create websites, and this book is written for absolute beginners who want to learn the basics and go beyond. Packed with helpful screenshots and crystal clear instructions.

by Eric Tiggeler ...

Joomla! is the free and easy way to create websites, and this book is written for absolute beginners who want to learn the basics and go beyond. Packed with helpful screenshots and crystal clear instructions.Key FeaturesCreate a Joomla! website in an hour with the help of easy-to-follow steps and screenshots.Go beyond a typical Joomla! site to make a website that meets your specific needs.Learn ... Read more

$78.19 NZD or Free with Kobo Plus

Joomla! is the free and easy way to create websites, and this book is written for absolute beginners who want to learn the basics and go beyond. Packed with helpful screenshots and crystal clear instructions.Key FeaturesCreate a Joomla! website in an hour with the help of easy-to-follow steps and screenshots.Go beyond a typical Joomla! site to make a website that meets your specific needs.Learn
... Read more
C# 2010 All-in-One For Dummies

by Bill Sempf, Charles Sphar, Stephen R. Davis ...

A logical, straightforward approach to learning the C# languageC# is a complicated programming language for building .NET-connected software for Microsoft Windows, the Web, and a wide range of devices. The friendly All-in-One For Dummies format is a perfect way to present it. Each minibook is a self-contained package of necessary information, making it easy to find what you're looking for.Upgrades ... Read more

$49.99 NZD

A logical, straightforward approach to learning the C# languageC# is a complicated programming language for building .NET-connected software for Microsoft Windows, the Web, and a wide range of devices. The friendly All-in-One For Dummies format is a perfect way to present it. Each minibook is a self-contained package of necessary information, making it easy to find what you're looking for.Upgrades
... Read more
PHP and MySQL For Dummies

by Janet Valade ...

Here's what Web designers need to know to create dynamic, database-driven Web sitesTo be on the cutting edge, Web sites need to serve up HTML, CSS, and products specific to the needs of different customers using different browsers. An effective e-commerce site gathers information about users and provides information they need to get the desired result.PHP scripting language with a MySQL back-end ... Read more

$37.99 NZD

Here's what Web designers need to know to create dynamic, database-driven Web sitesTo be on the cutting edge, Web sites need to serve up HTML, CSS, and products specific to the needs of different customers using different browsers. An effective e-commerce site gathers information about users and provides information they need to get the desired result.PHP scripting language with a MySQL back-end
... Read more
Webtrees Family Tree Manual

by Richard Underwood ...

Webtrees Family Tree Software is probably the most widely used self-hosting family tree website creation software in the world. It is free, well designed, fully configurable, easy to use, and this manual takes you step-by-step through the whole process of installation, administration, and use.The manual has separate sections for webmasters, administrators, users, editors, moderators, and family ... Read more

Free

Webtrees Family Tree Software is probably the most widely used self-hosting family tree website creation software in the world. It is free, well designed, fully configurable, easy to use, and this manual takes you step-by-step through the whole process of installation, administration, and use.The manual has separate sections for webmasters, administrators, users, editors, moderators, and family
... Read more
Top 10 SEO Tips

by Darren Varndell ...

Series series EZ Website Promotion
10 Top SEO Tips to Boost Website TrafficSEO (Search Engine Optimization) has become a crucial part of Internet Marketing to ensure that your website is easily found by potential new customers, so we have put together a Top 10 SEO Tips checklist to help you get the best search results for your website or online business.Operating an online business website or e-commerce store, requires your website ... Read more

Free

10 Top SEO Tips to Boost Website TrafficSEO (Search Engine Optimization) has become a crucial part of Internet Marketing to ensure that your website is easily found by potential new customers, so we have put together a Top 10 SEO Tips checklist to help you get the best search results for your website or online business.Operating an online business website or e-commerce store, requires your website
... Read more
Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems

The Do-It-Yourself Guide to Finding and Fixing Usability Problems

by Steve Krug ...

Series series Voices That Matter
It's been known for years that usability testing can dramatically improve products. But with a typical price tag of $5,000 to $10,000 for a usability consultant to conduct each round of tests, it rarely happens.In this how-to companion to Don't Make Me Think: A Common Sense Approach to Web Usability, Steve Krug spells out an approach to usability testing that anyone can easily apply to their own ... Read more

$70.83 NZD

It's been known for years that usability testing can dramatically improve products. But with a typical price tag of $5,000 to $10,000 for a usability consultant to conduct each round of tests, it rarely happens.In this how-to companion to Don't Make Me Think: A Common Sense Approach to Web Usability, Steve Krug spells out an approach to usability testing that anyone can easily apply to their own
... Read more
Web Design in easy steps, 6th edition

Make your website a success

by Sean McManus ...

Series series In Easy Steps
There are literally millions of websites on the Internet, but most are ugly and ineffective. So how do you create a site that looks good and makes money?Web Design in easy steps, now in its sixth edition, reveals the key principles of good web design. It guides you through the process of creating a website, from planning to search engine promotion. Learn:The fundamentals of professional web page ... Read more

$29.72 NZD

There are literally millions of websites on the Internet, but most are ugly and ineffective. So how do you create a site that looks good and makes money?Web Design in easy steps, now in its sixth edition, reveals the key principles of good web design. It guides you through the process of creating a website, from planning to search engine promotion. Learn:The fundamentals of professional web page
... Read more
Designing for Behavior Change

Applying Psychology and Behavioral Economics

by Stephen Wendel ...

Designers and managers hope their products become essential for users—integrated into their lives like Instagram, Lyft, and others have become. Such deep integration isn’t accidental: it’s a process of careful design and iterative learning, especially for technology companies. This guide shows you how to apply behavioral science—research that supports many products—to help your users achieve their ... Read more

$45.87 NZD

Designers and managers hope their products become essential for users—integrated into their lives like Instagram, Lyft, and others have become. Such deep integration isn’t accidental: it’s a process of careful design and iterative learning, especially for technology companies. This guide shows you how to apply behavioral science—research that supports many products—to help your users achieve their
... Read more
Quickly Dominate Social Media Marketing: The Ultimate Guide Top Tips to Pinterest, Google+, Facebook, Twitter, Instagram, LinkedIn and YouTube Viral Marketing

by Amanda Eliza Bertha ...

Quickly Dominate Social Media Marketing: The Ultimate Guide Top Tips to Pinterest, Google+, Facebook, Twitter, Instagram, LinkedIn and YouTube Viral Marketing.Reach out to the world and get them to like you. ... Read more

$3.98 NZD or Free with Kobo Plus

Quickly Dominate Social Media Marketing: The Ultimate Guide Top Tips to Pinterest, Google+, Facebook, Twitter, Instagram, LinkedIn and YouTube Viral Marketing.Reach out to the world and get them to like you.
... Read more
Knockout.js

Building Dynamic Client-Side Web Applications

by Jamie Munro ...

Use Knockout.js to design and build dynamic client-side web applications that are extremely responsive and easy to maintain. This example-driven book shows you how to use this lightweight JavaScript framework and its Model-View-ViewModel (MVVM) pattern. You’ll learn how to build your own data bindings, extend the framework with reusable functions, and work with a server to enhance your client-side ... Read more

$22.99 NZD

Use Knockout.js to design and build dynamic client-side web applications that are extremely responsive and easy to maintain. This example-driven book shows you how to use this lightweight JavaScript framework and its Model-View-ViewModel (MVVM) pattern. You’ll learn how to build your own data bindings, extend the framework with reusable functions, and work with a server to enhance your client-side
... Read more
How to Install WordPress on Your Windows Computer Using Wamp

A SIMPLE GUIDE TO INSTALL A WAMPSERVER ON WINDOWS 8 PLATFORM

by Ariadne Oliver ...

How to Install WordPress on Your Windows Computer Using WampA Simple Guide to Install a Server on Windows 8 PlatformNo web developer experience required -- to install a WampServer on your Windows 8 computer.You can install your own WampServer with the easy to follow instructions in this book. There are many articles and tutorials on how to build a WordPress site. In this guide I will show you how ... Read more

$3.82 NZD

How to Install WordPress on Your Windows Computer Using WampA Simple Guide to Install a Server on Windows 8 PlatformNo web developer experience required -- to install a WampServer on your Windows 8 computer.You can install your own WampServer with the easy to follow instructions in this book. There are many articles and tutorials on how to build a WordPress site. In this guide I will show you how
... Read more
Designing for Interaction

Creating Smart Applications and Clever Devices

by Dan Saffer ...

Explore the new design discipline that is behind such products as the iPod and innovative Web sites like Flickr. While other books on this subject are either aimed at more seasoned practitioners or else are too focused on a particular medium like software, this guide will take a more holistic approach to the discipline, looking at interaction design for the Web, software, and devices. It is the ... Read more

$80.14 NZD

Explore the new design discipline that is behind such products as the iPod and innovative Web sites like Flickr. While other books on this subject are either aimed at more seasoned practitioners or else are too focused on a particular medium like software, this guide will take a more holistic approach to the discipline, looking at interaction design for the Web, software, and devices. It is the
... Read more

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