Andy Carney, world-renowned UX writer and host of the YouTube channel UX, He Wrote, has compiled his years of experience as a UX writing manager into this definitive free book on UX writing.In his comprehensive guide, you'll learn everything from what makes an exceptional UX writer, to project and time management, to research and testing specifically for UX content.You’ll also get access to a host of free templates to help you better manage your work and conduct cheap and f...

Microcopy consists of small pieces of text like headings, hint texts, placeholders, summaries, and instructions throughout a website or app. These little bits of content often get overlooked to the detriment of the application or website you're building, which is tragic since they make the difference between technology that fades into obscurity and technology that goes on to become extremely successful products.In this book, we'll see how:● One retail firm increased its mon...

The all new 2018 edition of The Smashwords Book Marketing Guide. Updated and expanded with 65 book marketing ideas and dozens of new insights that will help authors, publishers and book marketers make their books more discoverable and more desirable to readers. Learn how how to put more of your marketing on "autopilot" so you can spend more time writing and less time marketing. Includes new "Deep Dive" bonus sections covering social media strategy for authors, how...

As an indie author you may have heard a thing or two about starting an email list. But what if you're not sure where to start? Nowadays there are so many options available to you--AWeber, Constant Contact, iContact, Vertical Response and so many others--but one of the most popular is MailChimp.If you've ever wanted to try MailChimp but weren't sure where to start or possibly found it intimidating, then this is the book for you. Follow along with simple step-by-step instructions tha...

Prototyping is a great way to communicate the intent of a design both clearly and effectively. Prototypes help you to flesh out design ideas, test assumptions, and gather real-time feedback from users. With this book, Todd Zaki Warfel shows how prototypes are more than just a design tool by demonstrating how they can help you market a product, gain internal buy-in, and test feasibility with your development team.

Step By Step Instructions On How To Make Money Online FastYou’re about to discover how to make money online using these proven internet marketing strategies.This book takes you into different methods you can use to make money online quick. These are all strategies that I've used and I tell you my experience with each and how to make the most out of each strategy.This book goes into exactly how to get started with and succeed in each strategy. Learn ...

Want to dive deep into Google Analytics 4or learn more about the custom optionsavailable?GA4 is an amazing program with a lot ofoptions that just were not available in oldereditions of Google Analytics. This providesamazing opportunities to collect analyze andmonitors more detailed data on cleanerreports in order to better understand yourwebsite customer behaviors.This book wil...

This book outlines the best tools available for UX professionals today. Covering prototyping, wireframing, mind mapping and design handoff tools, you'll discover everything a modern UX professionals needs.

It's well known that identifying and fixing problems in design is easier and cheaper if it can be done earlier in the process of design and build. That's because as the fidelity of the project we're working on increases, the effort involved in making changes increases. If we can test out early ideas to see if they work, in small chunks, then we can identify whether those ideas are going to work. To do this, we need to build prototypes.With easy-to-follow, practical advice, this boo...

This is the eBook version of the printed book.Blogging with the New Google Blogger is a digital short cut that covers Google's newest version of Blogger, their free software for creating a website from which to post thoughts, interact with people, and more. This short cut serves as an introduction to the world of blogging and to the Blogger application, as well as a guide to the new version of Blogger. Readers will learn how the new version of Blogger diff...

Want to improve online sales? Want to stop the customer drop-off in your sales funnels?Some companies have a 95 percent drop-off in the final steps of the sales funnel. Often a few minor adjustments on these pages could double website sales. However, these issues often go undiscovered because people do not know what they are looking for in the data. With the tools inside this book, you will discover what areas of your website customers are having trouble with and w...

Do you really understand who is coming to your website?If you have a website, then you have probably already heard all about rate, exit rate, organic search traffic, and more. They're nice words, but how do you use them to understand your visitors and get more?Google Analytics is a powerful resource that can tell you the smallest details about your visitor traffic, but if you are asking yourself what it means or why it even matters, then you're lik...