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Showing results for "jerome socolovsky"

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Sound Reporting, Second Edition

The NPR Guide to Broadcast, Podcast and Digital Journalism

2024

EN

Accessible

An indispensable guide to audio journalism grounded in NPR’s journalistic values and practices, with tips and insights from its top reporters, hosts, editors, producers, and more.A lot has changed in media in recent years, but one thing that remains steadfast is National Public Radio’s (NPR) position as a trusted source of news in the United States. Now producing dozens of shows and podcasts, plus livestreams and coverage on other media platforms, NPR is the leadin...

PricePHP975.29

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Trust Me, I'm Lying

Confessions of a Media Manipulator


2012

EN

Accessible

The cult classic that predicted the rise of fake news—revised and updated for the post-Trump, post-Gawker age.Hailed as "astonishing and disturbing" by the Financial Times and "essential reading" by TechCrunch at its original publication, former American Apparel marketing director Ryan Holiday’s first book sounded a prescient alarm about the dangers of fake news. It's all the more relevant today.Trust Me, I’m Lying was the first book to bl...

PricePHP589.99

Smart Brevity

The Power of Saying More with Less (Revised and Updated)


2022

EN

Accessible

Brevity is confidence. Length is fear.This is the guiding principle of Smart Brevity, a communication formula built by Axios journalists to prioritize essential news and information, explain its impact and deliver it in a concise and visual format. In this revised and updated edition, the co-founders of Axios have created an essential guide for communicating effectively and efficiently using Smart Brevity—think Strunk and White’s Elements of Style for the ...

PricePHP733.09

Inside Apple

How America's Most Admired—and Secretive—Company Really Works


2012

EN

A New York Times and Wall Street Journal bestseller goes behind the scenes of the tech giant that inspired a cult-like following for its products.If Apple is Silicon Valley's answer to Willy Wonka's Chocolate Factory, then author Adam Lashinsky provides readers with a golden ticket to step inside. In this primer on leadership and innovation, the author introduces readers to co...

PricePHP791.19

Writing Without Bullshit

Boost Your Career by Saying What You Mean

2016

EN

A complete guide to effective modern business writing that helps you cut the bull and get to your point faster.Writing Without Bullshit is the first comprehensive guide to writing for today's world: a noisy environment where everyone reads what you write on a screen. The average news story now gets only 36 seconds of attention. Unless you change how you write, your emails, reports, and web copy don't stand a chance.In this practical and witty little ...

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Inside YouTube's Chaotic Rise to World Domination


2022

EN

Accessible

The gripping inside story of YouTube, the company that upended media, culture, industry, and democracy—by a leading tech journalistAcross the world, people watch more than a billion hours of video on YouTube every day. Every minute, more than five hundred additional hours of footage are uploaded to the site, a technical feat unmatched in the history of computing. YouTube invented the attention economy we all live in today, forever changing how people are entertaine...

PricePHP323.29

2016

EN

An accessible, one-stop guide to the why, what, and how of contemporary editorial fact-checking."An indispensable resource in the age of 'fake news,' this slim but informative title offers writers, researchers, and journalists best practices for fact-checking in a wide variety of media."— Library Journal, Best Reference Titles of 2016In The Chicago Guide to Fact-Checking, Brooke Borel, an experienced fact-checker, draws on...

It's Not What You Say, It's How You Say It

Ready-to-Use Advice for Presentations, Speeches, and Other Speaking Occasions, Large and Small

2000

EN

The renowned speaking coach offers step-by-step advice on how to prepare and deliver speeches that communicate your ideas and win over audiences.Why do some speakers succeed while so many others lose their listeners? After working with top clients for decades, executive speaking coach Joan Detz has the answers. In this engaging and comprehensive book, she presents strategies and tips for speeches, sales presentations, brief remarks, job interviews, Q&A sessions, pan...

PricePHP791.19

Dot Complicated

Untangling Our Wired Lives

2013

EN

With Dot Complicated: Untangling Our Wired Lives, new media pioneer Randi Zuckerberg offers an entertaining and essential guide to understanding how technology and social media influence and inform our lives online and off.Zuckerberg has been on the frontline of the social media movement since Facebook's early days and her following six years as a marketing executive for the company. Her part memoir, part how-to manual addresses issues of privacy, online presence, networkin...

Without Their Permission

How the 21st Century Will Be Made, Not Managed

2013

EN

As Alexis Ohanian learned when he helped to co-found the immensely popular reddit.com, the internet is the most powerful and democratic tool for disseminating information in human history. And when that power is harnessed to create new communities, technologies, businesses or charities, the results can be absolutely stunning.In this book, Alexis will share his ideas, tips and even his own doodles about harnessing the power of the web for good, and along the way, he will share his p...

PricePHP650.49

2021

EN

Andrew Warner has interviewed over 2,000 of the world's best entrepreneurs to uncover the real factors behind their success. But he's also learned something even more valuable: How to learn anything from anyone through high-impact interviewing.Great interviewing is more than just asking questions. To do it right, you need to be part therapist, part researcher, and part storyteller.After a decade of honing his craft, Warner shares how to lead deeper, more meaningful conversa...

PricePHP615.37

Show and Tell

How Everybody Can Make Extraordinary Presentations


2014

EN

“If I tell you the truth, if I tell it with a story, and if I tell that story with pictures, I can keep you glued to your seat. Let me show you how.”For the vast majority of us, giving a presentation is an extremely difficult and nerve-wracking process, whether we’re in a one-on-one meeting, a conference room with a dozen strangers, or a lecture hall in front of thousands.But according to Dan Roam, the visual communications expert and acclaimed author of

PricePHP720.49