You never get a second chance to make a first impression – but it’s amazing how many so-called professionals play fast and loose with their reputations. It’s no longer down to word-of-mouth – the worldwide web spreads information round the world in seconds.If you’re in business you need take the steps that will protect your reputation – as well as taking advantage of the means to enhance it. If you have staff, clients and suppliers, you’ll also want to be aware of what they are say...

Pumping gas in a small Colorado town in the summer of 1964 is hot, grimy work -- especially if you want to be a rock 'n roll star, like Bobby Masters and the members of his struggling band. When fate lets them chase that dream of screaming girls, spotlights and maybe even a guest spot on "American Bandstand," they don't hesitate, even though it means pretending to be "The Romeos" -- an already successful band with a hit record on the radio. After all, who will find them out as they roam fr...

Rebrands, brand launches and brand relaunches. In Volume One of this series you’ll peak inside the strategic and creative process of some brand new brands and some old brands made new… plus find out how well they performed. Brands featured in this volume: Abbott’s Village Bakery, Virgin Australia, Twenty20 Big Bash League, Arvo, La Trobe University.

All hell breaks loose when two unforgettable people discover love, laughter, passion — and a match that can only be made in Heaven.Come heck or high water, Gracie Snow is determined to drag the legendary ex-jock Bobby Tom Denton back home to Heaven, Texas, to begin shooting his first motion picture. Despite his dazzling good looks and killer charm, Bobby Tom has reservations about being a movie star — and no plans to cooperate with a prim and bossy Ohio wallflower ...

** THE INSTANT SUNDAY TIMES BESTSELLER **** A paradigm-shifting guide to getting ahead at work - at pace, moving forward **Are you a total failure at work? Do you struggle with simple tasks like using the phrase "moving forward" in every email? Have you never used the word "synergies" in a LinkedIn post? You need W*nkernomics.READERS LOVE WANKERNOMICS:'Laugh out loud funny....

Fraser Doherty’s 48-Hour Start-Up is your handy and essential cheat sheet to starting your own business giving the key steps for developing an idea and getting it to market quickly.Almost everyone dreams of starting their own business but very few do. But what if it only had to be a decision of a weekend and it didn’t cost a fortune?In 48-Hour Start-Up, Fraser Doherty uses his experience building a multi-million-dollar company to attempt an experiment; starting with a blank...

From the humble heights of a Class-A pitcher's mound to the deflating lows of sleeping on his gun-toting grandmother's air mattress, veteran reliever Dirk Hayhurst steps out of the bullpen to deliver the best pitch of his career--a raw, unflinching and surprisingly moving account of his life in the minors.I enjoyed the visualizations, maybe a little too much, and would stop only when I felt I'd centered myself. . .or after one of my teammates hit me in the nuts with the rosin b...

Outrageous, raw, and painfully funny true stories straight from the life of the actor, comedian, and much-loved cast member of The Howard Stern Show—with a foreword by Howard Stern.When Artie Lange joined the permanent cast of The Howard Stern Show in 2001, it was possibly the greatest thing ever to happen in the Stern universe, second only to the show’s move to the wild, uncensored frontier of satellite radio. Lange provided wha...

In this practical and comprehensive workbook, Cheryl Rickman, offers a modern approach to self-employment and business start-up. Packed with real-life case studies and practical exercises, checklists and worksheets, it provides a step-by-step guide to researching and formulating your business ideas, planning the right marketing strategies, and managing a team that will drive your vision forward with you. You'll discover what, with hindsight, well-known entrepreneurs would have done differe...

CPA Kevin "Rocky" Collins needs his formidable sense of humor more than ever. He's still reeling from the sudden death of his charismatic but demanding and disappointed father, and his caustic wit and quirky Boston Irish personality have cost him his job. They've also sparked dangerous run-ins with a huge Mafia hit man and a biker strongman, and fostered a decided lack of way with women.Fortunately, Rocky's old friends from the neighborhood-a power-lifting bouncer, an alcoholic Vie...

A guide to starting and sustaining creativity-based businesses—from culinary to crafting to film to fashion and beyond.Many "creative types" don't think they're cut out for business—but Doug Richard, founder of School for Creative Startups, believes entrepreneurs are made, not born. In this user-friendly guide he shows how artists, chefs, designers, musicians, and others can turn their hobbies and passions into sustainable lifestyle businesses.Based on a uniq...

***BUSINESS BOOK AWARDS 2021 SHORTLISTED TITLE***Hype Yourself is an invaluable toolkit for getting you and your business featured in the media: newspapers, magazines, radio and TV. Crammed full of insider advice, from the building blocks of your PR strategy to the execution of creative campaigns, it includes expert tips from journalists and industry specialists and is supported by a stack of online resources.Lucy Werner is founder of The Wern, a PR and branding co...