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公共關係 有聲書

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  • 有聲書

    This is Marketing

    You Can’t Be Seen Until You Learn To See

    Seth Godin ……
    旁白者: Seth Godin ……

    完整版

    7 小時 2 分鐘

    Brought to you by Penguin.*Narrated by Seth Godin***#1 Wall Street Journal Bestseller & Instant New York Times BestsellerA game-changing approach to marketing, sales, and advertising.**For the first time Seth Godin offers the core of his marketing wisdom in one compact, accessible, timeless package. This is Marketing shows you how to do work you're proud of, whether you're a tech startup f... …… 閱讀更多內容

    NT$513 TWD

  • 有聲書

    The Public Relations Handbook

    旁白者: Mike Lenz ……

    完整版

    10 小時 22 分鐘

    It is no longer enough for public relations professionals to be great at writing press releases or terrific at establishing media contacts. Today and in the future, all professionals must understand how their skills dovetail with those of other professionals.The Public Relations Handbook contains valuable guidance for navigating the 2020s and beyond, answering for public relations professionals …… 閱讀更多內容

    NT$658 TWD

  • 有聲書

    Reputation Capital

    How to Navigate Crises and Protect your Greatest Asset

    T.J. Winick ……
    旁白者: Jeff Hoyt ……

    完整版

    6 小時 8 分鐘

    A longtime broadcast journalist, ABC News correspondent, and business communication strategist shows how you can craft an honest and authentic response to any scandal, rather than try to deny it, and ultimately bolster your brand.In twenty years as a television reporter, T. J. Winick covered many scandals, including the British Petroleum oil spill, the Pennsylvania State University football …… 閱讀更多內容

    NT$658 TWD

  • 有聲書

    Alpha Female Bible

    Identify and Eliminate Anxiety, Jealousy, Negative Thinking, Overcome Anger and Couple Conflicts. Build Your Healthy Relationship as a Real Alpha Woman - Essential Edition

    完整版

    13 小時 44 分鐘

    The Ultimate Alpha Female Bible Is Here: Here's How You Can Overcome Anxiety And Strengthen Your Relationship!Let's be honest. No woman is born with the "Alpha Female" gene.Being an Alpha Female is a state of mind that you can develop - even if you have never heard about "Alpha Females" before.Ditching old habits and building a new, improved version of yourself is not easy. It takes patience, …… 閱讀更多內容

    NT$987 TWD 透過 Kobo Plus 免費享用

  • 有聲書

    Power Publicity

    David R. Portney ……
    旁白者: David R. Portney ……

    完整版

    1 小時 7 分鐘

    Discover step-by-step exactly how to use the media to get free coverage and publicity for your business, your product or service. There's no faster, easier, cheaper way to boost your business sales. Here's everything you need to know to get started now - from the press release to the media interview, it's all covered in detail here. Get "Power Publicity" and start your money-making media blitz …… 閱讀更多內容

    NT$657 TWD 透過 Kobo Plus 免費享用

  • 有聲書

    Sustainably Wealthy: Navigating Finance for a Greener Future

    Crysa Vornex ……
    旁白者: Digital Voice Madison G ……

    完整版

    1 小時 40 分鐘

    This audiobook is narrated by a digital voice.This book delves into the pressing need for incorporating principles of sustainability into personal finance decisions, offering practical strategies for individuals looking to make a positive impact on the environment while securing their financial future. From eco-friendly investing to reducing consumption and cutting down on waste, Sustainably …… 閱讀更多內容

    NT$146 TWD 透過 Kobo Plus 免費享用

  • 有聲書

    Rethinking Reputation

    How PR Trumps Marketing and Advertising in the New Media World

    旁白者: Sean Pratt ……

    完整版

    7 小時 25 分鐘

    Good public relations is no longer just icing—it’s a strategic imperative more important to your competitive success than even advertising or marketing. This is true whether you’re a century-old multibillion-dollar corporation or a penniless startup. In Rethinking Reputation, public relations guru Fraser Seitel and John Doorley, founder of the Academy for Communication Excellence and Leadership at …… 閱讀更多內容

    NT$988 TWD

  • 有聲書

    Guerrilla P.R. 2.0

    Wage an Effective Publicity Campaign without Going Broke

    Michael Levine ……
    旁白者: Tom Weiner ……

    完整版

    9 小時 21 分鐘

    Every Fortune 500 corporation, movie star, and scandal queen knows that a good publicist is essential to building success and maintaining public support. But if you’re a small-business owner, entrepreneur, or undercapitalized beginner seeking an edge in a highly competitive arena, it’s unlikely that you have your own high-powered publicist.Guerrilla P.R. 2.0 offers all the resources necessary to …… 閱讀更多內容

    NT$657 TWD

  • 有聲書

    La magia de la persuasión

    完整版

    9 小時 45 分鐘

    ¿Deseas conquistar la voluntad de otros y convertirlos en tus aliados?¿Te atreves a conocer aquello que activa el interés y la confianza de la gente?¿Estás listo para retomar el control sobre el impacto que tienes en los demás?Estás a punto de descubrir sorprendentes revelaciones de lenguaje no verbal, comunicación asertiva e inteligencia emocional que te ayudarán a comunicar lo importante de …… 閱讀更多內容

    NT$527 TWD

  • 有聲書

    Personal Branding: A Manifesto on Fame and Influence

    Isaac Mashman ……
    旁白者: Isaac Mashman ……

    完整版

    41 分鐘

    It's a concept that has been around since before civilization began. A concept powerful enough to start movements, religions, and wars. Always at the forefront of our society we are but now coming to understand it. This very concept, known as personal branding, is broken down in an untypical way in Isaac Mashman's work. Explaining its significance to your previous, present, and future successes, …… 閱讀更多內容

    NT$131 TWD 透過 Kobo Plus 免費享用

  • 有聲書

    Complete Guide to Public Relations for SMEs, The

    Mark D. Wells ……
    旁白者: Owen Hawthorne ……

    完整版

    8 小時 3 分鐘

    "The Complete Guide to Public Relations for SMEs" is essential for small to medium-sized business owners and entrepreneurs eager to enhance their brand's story and engagement. This comprehensive guide demystifies public relations, emphasising its critical role in the digital age. It offers in-depth insights into public relations fundamentals, brand identity, and the unique challenges faced by SMEs …… 閱讀更多內容

    NT$492 TWD 透過 Kobo Plus 免費享用

  • 有聲書

    Story-Driven Employer Branding

    Introducing the Magnetic Employer Branding Method™: Matching Minds with Mission Through Business Storytelling

    Susanna Rantanen ……
    旁白者: Susanna Rantanen ……

    完整版

    7 小時 9 分鐘

    ❌ Tired of employer branding that sounds like corporate fluff?❌ Struggling to get leadership buy-in for employer branding?❌ Finding it hard to stand out from competitors and attract and retain the right talent?This book is for HR leaders, talent acquisition professionals, marketing and communications experts, and C-suite executives who know that talent is their greatest competitive advantage—but …… 閱讀更多內容

    NT$658 TWD 透過 Kobo Plus 免費享用

  • 有聲書

    Más vale estar solo que mal acompañado

    La soledad puede ser el mejor refugio cuando la otra opción es un mal acompañante.

    Yeismar González ……
    旁白者: Yeismar González ……
    系列 有聲書 1 - La soledad puede ser un regalo.

    完整版

    16 分鐘

    ¡No te pierdas la oportunidad de escuchar este increíble audiolibro! En "Más vale estar solo que mal acompañado", descubrirás la importancia de aprender a valorarte, disfrutar de la soledad y elegir sabiamente a tus compañeros. Se abordarán los peligros de la mala compañía y se ofrecerán estrategias para alejarte de personas nocivas. También se explorarán los beneficios de la soledad para el …… 閱讀更多內容

    NT$92 TWD 透過 Kobo Plus 免費享用

  • 有聲書

    Trust Signals

    Scott Baradell ……
    旁白者: Jay Aaseng ……

    完整版

    6 小時 10 分鐘

    What is a trust signal?Let’s say you’re interested in a book you aren’t familiar with—this book, for example. Before you buy it, you wonder, “Can I trust this author?” Can you trust that their book will be worth your money and your time?The author, in turn, tries to prove their trustworthiness in a number of ways:An accomplished and relevant biographyGlowing praise from well-known people on the …… 閱讀更多內容

    NT$474 TWD 透過 Kobo Plus 免費享用

  • 有聲書

    Advanced Public Speaking Techniques for Beginners

    Refine Your Delivery, Stage Presence, and Audience Engagement for Impactful Presentations

    Ethan Kingsley ……
    旁白者: AI Voice HumanizeAudio.com ……

    完整版

    2 小時 5 分鐘

    This audiobook is narrated by an AI Voice. "In ""Advanced Public Speaking Techniques for Beginners,"" you'll discover practical strategies to elevate your speaking skills and deliver memorable presentations. Designed for newcomers eager to build confidence, this book covers essential areas such as structuring your message, mastering vocal delivery, and using body language effectively. You'll learn …… 閱讀更多內容

    NT$380 TWD 透過 Kobo Plus 免費享用

  • 有聲書

    Good Is the New Cool

    Market Like You Give a Damn

    Afdhel Aziz, Bobby Jones ……
    旁白者: Stephen Paul Aulridge, Jr. ……

    完整版

    6 小時 21 分鐘

    “We are at a crossroads: either we can try to prop up the old, broken marketing model, or we can create a new model, one that is fit for the unique challenges of today.” —From Good Is the New CoolMarketing has an image problem. Media-savvy millennials, and their younger Gen Z counterparts, no longer trust advertising, and they demand increased social responsibility from their brands—while still …… 閱讀更多內容

    NT$1,086 TWD 透過 Kobo Plus 免費享用

  • 有聲書

    Extraordinary PR, Ordinary Budget

    A Strategy Guide

    Jennifer R. Farmer ……
    旁白者: Caroline Miller ……

    完整版

    3 小時 56 分鐘

    For many small organizations and businesses, it can be tempting to think that traditional PR is too expensive. Media relations and PR expert Jennifer R. Farmer shows that you don't need a big budget to make a big impact.The success of an organization, whether it is a nonprofit or an entrepreneurial venture, depends on a proactive and robust public relations arm. According to author Jennifer R. …… 閱讀更多內容

    NT$428 TWD

  • 有聲書

    Making Friends: The Ultimate Guide To Win Friends and Influence People for Socially Challenged Teens and Adults

    Maxwell W. Northern ……
    旁白者: John Hays ……

    完整版

    22 分鐘

    Do you find it difficult to meet people and make new friends?Are you shy, introverted or just don’t have the opportunities to get out and socialize?Would you like to change this and build a wide circle of friends to have fun with?We all need friends. Some of us need a large circle of them while others need just one or two, but we all need someone to talk to, confide in, or just go out with for a …… 閱讀更多內容

    NT$148 TWD 透過 Kobo Plus 免費享用

  • 有聲書

    Speak With No Fear

    Mike Acker ……
    旁白者: Mike Acker ……

    完整版

    2 小時 49 分鐘

    Do you HATE public speaking? Are you TERRIFIED to stand in front of people? When you think of speaking, do you get nervous, anxious, even sweaty? You don’t have to be afraid any longer.It can seem like everyone is a gifted speak when you watch TED talks or compare yourself to skilled co-workers giving presentations. Don't get caught up in comparison. Instead, take action to improve YOUR ability …… 閱讀更多內容

    NT$286 TWD 透過 Kobo Plus 免費享用

  • 有聲書

    Painavaa puhetta

    完整版

    7 小時 18 分鐘

    Opi helppo tapa rakentaa vaikuttava esitys.Painavaa puhetta opettaa helpon ja toimivaksi todistetun metodin, jonka avulla kuka tahansa voi rakentaa kuulijoita puhuttelevan esityksen ja saada viestinsä paremmin perille.Kirjassa myös tunnetut suomalaiset kertovat, miten he tekevät esityksistään ja puheenvuoroistaan mieleenpainuvia ja vaikuttavia.Aivan liian usein tuhlaamme omaa ja muiden aikaa …… 閱讀更多內容

    NT$754 TWD

  • 有聲書

    Desarrollando la Identidad de Marca [Brand Identity Breakthrough]: Cómo Crear una Historia Única Sobre tu Negocio para Volver Irresistibles tus Productos [How to Craft Your Company's Unique Story to Make Your Products Irresistible]

    Gregory V. Diehl ……
    旁白者: Luis Alberto ……

    完整版

    7 小時 25 分鐘

    "Éxito de ventas nº1 en Amazon en Relaciones Públicas y Vender y Ventas para Pequeñas Empresas¿Tiene tu negocio una historia que contar? ¡Debería! Desde el momento en que abriste por primera vez tus puertas, empezaste a confeccionarla. Con cada nuevo producto que lanzas al mercado, abres un nicho si cabe más unico en tu sector. Todo esto nos lleva a una cosa: la identidad de marca. ¿Destaca la …… 閱讀更多內容

    NT$474 TWD 透過 Kobo Plus 免費享用

  • 有聲書

    Sano se oikein

    旁白者: Lotta Backlund ……

    完整版

    7 小時 12 分鐘

    Hauskin ja hyödyllisin viestintäopas, jonka olet koskaan saanut käsiisi.Tämä kirja tarjoaa henkilökohtaisen viestintäkonsultin, tehokkaita valmiita viestejä ja työkaluja viestinnälliseen ajatteluun, oli kyseessä sitten tinder-viesti, julkinen esiintyminen tai erokeskustelun aloittaminen.Oikea-aikaisella ja oikeanlaisella viestinnällä voi yritysmaailmassa ja politiikassa säästyä miljoonien eurojen …… 閱讀更多內容

    NT$586 TWD

  • 有聲書

    El método H.A.B.L.A

    Imagen verbal en 5 sencillos pasos

    Alvaro Gordoa ……
    旁白者: Alvaro Gordoa, Carlos Torres ……

    完整版

    7 小時 9 分鐘

    Aprende a comunicarte con los demás de manera asertiva y alcanza el éxito en tu vidaEl Método H.A.B.L.A. te permitirá capacitarte directamente con el principal maestro y especialista en el tema de la Imagen Verbal ®.Hablar lo hace cualquiera. Penetrar en la mente del otro, necesita de un método. En este libro encontrarás un sencillo y divertido camino a seguir, con todas las claves para hablar en …… 閱讀更多內容

    NT$527 TWD

  • 有聲書

    Reach

    Create the Biggest Possible Audience for Your Message, Book, or Cause

    Becky Robinson ……
    旁白者: Becky Robinson ……

    完整版

    5 小時 2 分鐘

    Cut through the noise and create the biggest possible audience for your work. This book offers a proven method for expanding your reach online so you can make a meaningful difference for others.Anyone who makes the bold decision to put their ideas out into the world wants to reach as many people as possible. Unfortunately, too many think it's a question of numbers-the more people you can get in …… 閱讀更多內容

    NT$527 TWD