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Mom Test, The

How to Talk to Customers & Learn if Your Business is a Good Idea When Everyone is Lying to You

由 Rob Fitzpatrick ……

旁白者： Rob Fitzpatrick ……

完整版

3 小時 50 分鐘

The Mom Test is a quick, practical guide that will save you time, money, and heartbreak. They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little. As a matter of …… 閱讀更多內容

NT$498 TWD 透過 Kobo Plus 免費享用

The Mom Test is a quick, practical guide that will save you time, money, and heartbreak. They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little. As a matter of
... 閱讀更多內容
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How I Raised Myself from Failure to Success in Selling

由 Frank Bettger ……

旁白者： Frank Bettger ……

完整版

1 小時 16 分鐘

Bettger reveals his personal experiences and explains the foolproof principles that he developed and perfected. He shares instructive anecdotes and step-by-step guidelines on how to develop the style, spirit, and presence of a winning salesperson. No matter what you sell, you will be more efficient and profitable—and more valuable to your company—when you apply Bettger’s keen insights on:• The …… 閱讀更多內容

NT$289 TWD 透過 Kobo Plus 免費享用

Bettger reveals his personal experiences and explains the foolproof principles that he developed and perfected. He shares instructive anecdotes and step-by-step guidelines on how to develop the style, spirit, and presence of a winning salesperson. No matter what you sell, you will be more efficient and profitable—and more valuable to your company—when you apply Bettger’s keen insights on:• The
... 閱讀更多內容
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This is Marketing

You Can’t Be Seen Until You Learn To See

由 Seth Godin ……

旁白者： Seth Godin ……

完整版

7 小時 2 分鐘

Brought to you by Penguin.*Narrated by Seth Godin***#1 Wall Street Journal Bestseller & Instant New York Times BestsellerA game-changing approach to marketing, sales, and advertising.**For the first time Seth Godin offers the core of his marketing wisdom in one compact, accessible, timeless package. This is Marketing shows you how to do work you're proud of, whether you're a tech startup f... …… 閱讀更多內容

NT$509 TWD

Brought to you by Penguin.*Narrated by Seth Godin***#1 Wall Street Journal Bestseller & Instant New York Times BestsellerA game-changing approach to marketing, sales, and advertising.**For the first time Seth Godin offers the core of his marketing wisdom in one compact, accessible, timeless package. This is Marketing shows you how to do work you're proud of, whether you're a tech startup f...
... 閱讀更多內容
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Sales Pitch

How to Craft a Story to Stand Out and Win

由 April Dunford ……

旁白者： April Dunford ……

完整版

2 小時 57 分鐘

Craft a sales pitch that dramatically outperforms an aimless feature walkthrough.World-renowned product positioning and marketing expert April Dunford knows that standing out in a crowded market is the key to getting sales. In Sales Pitch, she shows entrepreneurs, salespeople, marketers, and business leaders how they can achieve success by building a narrative that clearly communicates how your …… 閱讀更多內容

NT$298 TWD 透過 Kobo Plus 免費享用

Craft a sales pitch that dramatically outperforms an aimless feature walkthrough.World-renowned product positioning and marketing expert April Dunford knows that standing out in a crowded market is the key to getting sales. In Sales Pitch, she shows entrepreneurs, salespeople, marketers, and business leaders how they can achieve success by building a narrative that clearly communicates how your
... 閱讀更多內容
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To Sell Is Human

The Surprising Truth About Moving Others

由 Daniel H. Pink ……

旁白者： Daniel H. Pink ……

完整版

6 小時 6 分鐘

**#1 New York Times Business Bestseller#1 Wall Street Journal Business Bestseller#1 Washington Post bestsellerFrom the bestselling author of Drive: the insightful and pragmatic book that explores the powerful role selling plays in our lives.**According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by …… 閱讀更多內容

NT$581 TWD

**#1 New York Times Business Bestseller#1 Wall Street Journal Business Bestseller#1 Washington Post bestsellerFrom the bestselling author of Drive: the insightful and pragmatic book that explores the powerful role selling plays in our lives.**According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by
... 閱讀更多內容
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The 1-Page Marketing Plan

Get New Customers, Make More Money, And Stand out From The Crowd

由 Allan Dib ……

旁白者： Joel Richards ……

完整版

6 小時 48 分鐘

Transform your business with the fully updated 2025 edition of The 1-Page Marketing Plan. This edition is more practical than ever, now packed with new step-by-step examples and actionable exercises in every chapter to help you implement your marketing plan with precision.Master the timeless marketing system that has helped millions of entrepreneurs scale their businesses. The proven 9-block …… 閱讀更多內容

NT$664 TWD

Transform your business with the fully updated 2025 edition of The 1-Page Marketing Plan. This edition is more practical than ever, now packed with new step-by-step examples and actionable exercises in every chapter to help you implement your marketing plan with precision.Master the timeless marketing system that has helped millions of entrepreneurs scale their businesses. The proven 9-block
... 閱讀更多內容
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SPIN Selling

由 Neil Rackham ……

旁白者： Bob Kalomeer ……

濃縮版

2 小時 58 分鐘

How do some salespeople consistently outsell their competition? Why do closing techniques work in small sales but fail in larger ones? How can salespeople dramatically increase their sales volume from major accounts? If you're in sales--or if you manage a sales force--you need the SPIN strategy. Developed from 12 years of research into 35,000 sales calls, SPIN--Situation, Problem, Implication, …… 閱讀更多內容

NT$580 TWD

How do some salespeople consistently outsell their competition? Why do closing techniques work in small sales but fail in larger ones? How can salespeople dramatically increase their sales volume from major accounts? If you're in sales--or if you manage a sales force--you need the SPIN strategy. Developed from 12 years of research into 35,000 sales calls, SPIN--Situation, Problem, Implication,
... 閱讀更多內容
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Asking Questions The Sandler Way

Or: Good Question-Why Do you Ask?

由 Antonio Garrido ……

旁白者： Bruce Mann ……

完整版

7 小時 13 分鐘

When does the sales process really begin? Some say that sales starts at the very first "hello." Everything before that first critical opening word, these people say, is marketing; everything after that is sales. Others say that the real work of sales doesn't begin till the prospect first says, "No." "Otherwise," they insist, "it's just order-taking."Antonio Garrido's Asking Questions the Sandler …… 閱讀更多內容

NT$663 TWD

When does the sales process really begin? Some say that sales starts at the very first "hello." Everything before that first critical opening word, these people say, is marketing; everything after that is sales. Others say that the real work of sales doesn't begin till the prospect first says, "No." "Otherwise," they insist, "it's just order-taking."Antonio Garrido's Asking Questions the Sandler
... 閱讀更多內容
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The Challenger Sale

Taking Control of the Customer Conversation

由 Matthew Dixon, Brent Adamson ……

旁白者： Matthew Dixon, Brent Adamson ……

完整版

5 小時 43 分鐘

What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships-and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them.The need to understand what top-performing reps are doing that their average performing colleagues are not drove Matthew Dixon, Brent Adamson, and their colleagues at …… 閱讀更多內容

NT$498 TWD

What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships-and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them.The need to understand what top-performing reps are doing that their average performing colleagues are not drove Matthew Dixon, Brent Adamson, and their colleagues at
... 閱讀更多內容
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The Magic of Thinking Big

由 David Schwartz ……

旁白者： Jason Culp ……

完整版

9 小時 31 分鐘

With more than six million copies sold worldwide, David Schwartz’s timeless guide and bestselling phenomenon, The Magic of Thinking Big, is now available for the first time as an unabridged audio edition.Millions of people around the world have improved their lives through the timeless advice David Schwartz offers in The Magic of Thinking Big. In this bestselling audiobook, Schwartz proves you don …… 閱讀更多內容

NT$862 TWD

With more than six million copies sold worldwide, David Schwartz’s timeless guide and bestselling phenomenon, The Magic of Thinking Big, is now available for the first time as an unabridged audio edition.Millions of people around the world have improved their lives through the timeless advice David Schwartz offers in The Magic of Thinking Big. In this bestselling audiobook, Schwartz proves you don
... 閱讀更多內容
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Built to Sell

Creating a Business That Can Thrive Without You

由 John Warrillow ……

旁白者： Erik Synnestvedt ……

完整版

4 小時 24 分鐘

A business parable about how to create a start-up that won't trap you when you want to sell it.According to John Warrillow, the number one mistake entrepreneurs make is to build a business that relies too heavily on them. Thus, when the time comes to sell, buyers aren't confident that the company-even if it's profitable-can stand on its own.To illustrate this, Warrillow introduces us to a …… 閱讀更多內容

NT$828 TWD

A business parable about how to create a start-up that won't trap you when you want to sell it.According to John Warrillow, the number one mistake entrepreneurs make is to build a business that relies too heavily on them. Thus, when the time comes to sell, buyers aren't confident that the company-even if it's profitable-can stand on its own.To illustrate this, Warrillow introduces us to a
... 閱讀更多內容
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Speak Easy

Connect with Every Conversation

由 Lou Diamond ……

旁白者： Lou Diamond, Adrienne Bankert, Isabelle McLeod-Daphnis ……

完整版

3 小時 7 分鐘

What if every conversation you had was a great one?Sometimes, that promising lead turns out to be a bust. That first date doesn’t lead to a second. The sales pitch fails to land the client. But what if they could? What if you knew the steps to “set up” each conversation to increase the likelihood that you connect, engage and win?Welcome to Speak Easy. Unlike prohibition-era speakeasies—underground …… 閱讀更多內容

NT$530 TWD

What if every conversation you had was a great one?Sometimes, that promising lead turns out to be a bust. That first date doesn’t lead to a second. The sales pitch fails to land the client. But what if they could? What if you knew the steps to “set up” each conversation to increase the likelihood that you connect, engage and win?Welcome to Speak Easy. Unlike prohibition-era speakeasies—underground
... 閱讀更多內容
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Captivate and Convince: The Art of Impactful Storytelling

Master impactful storytelling! Discover audio lessons tailored for convincing and captivating communication.

由 Brennan Ashford ……

旁白者： Nick Porter ……

完整版

2 小時 29 分鐘

"Captivate and Convince: The Art of Impactful Storytelling"⭐⭐ Simplified Audio Guide with Explanations Included ⭐⭐Are you eager to advance in your profession and enhance your expertise through the power of storytelling?Searching for a thorough resource that covers all you need to master impactful storytelling techniques?Look no further!This audiobook is your ultimate... …… 閱讀更多內容

NT$210 TWD 透過 Kobo Plus 免費享用

"Captivate and Convince: The Art of Impactful Storytelling"⭐⭐ Simplified Audio Guide with Explanations Included ⭐⭐Are you eager to advance in your profession and enhance your expertise through the power of storytelling?Searching for a thorough resource that covers all you need to master impactful storytelling techniques?Look no further!This audiobook is your ultimate...
... 閱讀更多內容
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Brand Marketing Blueprint

由 Chelsea Delaney ……

旁白者： Aadam Smyth ……

完整版

18 分鐘

Brand Marketing Blueprint: The Comprehensive Guide on How to Build a Brand That Will Stand Out to Every CompetitionCompanies and organizations rise and fall on their personal branding. People want to do business with people, not computers. So even if we are at home by ourselves, we still follow each other on Twitter, and friend each other on Facebook, and like each other on YouTube. We still want …… 閱讀更多內容

NT$332 TWD 透過 Kobo Plus 免費享用

Brand Marketing Blueprint: The Comprehensive Guide on How to Build a Brand That Will Stand Out to Every CompetitionCompanies and organizations rise and fall on their personal branding. People want to do business with people, not computers. So even if we are at home by ourselves, we still follow each other on Twitter, and friend each other on Facebook, and like each other on YouTube. We still want
... 閱讀更多內容
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The 25 Most Common Sales Mistakes And How To Avoid Them!

由 Stephan Schiffman ……

旁白者： Mike Ferreri ……

完整版

1 小時 48 分鐘

Noted sales trainer, Stephan Schiffman, the famous master of cold calls and sales techniques, provides bite-sized tips on correcting common sales problems, using the same nuggets-of-advice format as in many of his other books! …… 閱讀更多內容

NT$662 TWD 透過 Kobo Plus 免費享用

Noted sales trainer, Stephan Schiffman, the famous master of cold calls and sales techniques, provides bite-sized tips on correcting common sales problems, using the same nuggets-of-advice format as in many of his other books!
... 閱讀更多內容
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Vendite E Marketing

Tecniche Avanzate!

由 Owen Jones ……

旁白者： Erika Marcheggiani ……

完整版

1 小時 43 分鐘

Benvenuto, in ”Vendite e Marketing – tecniche avanzate” esploreremo insieme le metodologie innovative e le strategie più all’avanguardia utilizzate nel marketing, chiavi vincenti per avere successo. In un panorama aziendale dinamico, restare al passo con i tempi nell’odierno mercato globalizzato richiede non solo competenza ma anche una profonda consapevolezza del continuo evolversi delle tendenze …… 閱讀更多內容

NT$198 TWD

Benvenuto, in ”Vendite e Marketing – tecniche avanzate” esploreremo insieme le metodologie innovative e le strategie più all’avanguardia utilizzate nel marketing, chiavi vincenti per avere successo. In un panorama aziendale dinamico, restare al passo con i tempi nell’odierno mercato globalizzato richiede non solo competenza ma anche una profonda consapevolezza del continuo evolversi delle tendenze
... 閱讀更多內容
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Sales Funnel Guide: The Complete Guide on How to Build a Successful Sales Funnel, Learn Useful Tips and Effective Strategies on Building the Perfect Sales Funnel

由 Ronny Carsten ……

旁白者： Marcus Mulenga ……

完整版

51 分鐘

Sales Funnel Guide: The Complete Guide on How to Build a Successful Sales Funnel, Learn Useful Tips and Effective Strategies on Building the Perfect Sales FunnelDo you know what a funnel looks like? They look wide at the top then narrow at the end, right? Because of what it looks like, it was used as a metaphor for sales. At the start of the sales process, you have many prospects who you think …… 閱讀更多內容

NT$149 TWD 透過 Kobo Plus 免費享用

Sales Funnel Guide: The Complete Guide on How to Build a Successful Sales Funnel, Learn Useful Tips and Effective Strategies on Building the Perfect Sales FunnelDo you know what a funnel looks like? They look wide at the top then narrow at the end, right? Because of what it looks like, it was used as a metaphor for sales. At the start of the sales process, you have many prospects who you think
... 閱讀更多內容
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Memories That Sell: Crafting Unforgettable Customer Interactions

由 Salvatore Howell ……

旁白者： Digital Voice Mary G ……

完整版

5 小時 53 分鐘

This audiobook is narrated by a digital voice.Delve into the art of forging enchanting memories that not only captivate but leave a lasting impact on customers. This powerful guide explores the intricate ways in which businesses can create valuable connections through memorable interactions, paving the way for loyal customer relationships. With industry-tested strategies and insightful anecdotes, …… 閱讀更多內容

NT$132 TWD 透過 Kobo Plus 免費享用

This audiobook is narrated by a digital voice.Delve into the art of forging enchanting memories that not only captivate but leave a lasting impact on customers. This powerful guide explores the intricate ways in which businesses can create valuable connections through memorable interactions, paving the way for loyal customer relationships. With industry-tested strategies and insightful anecdotes,
... 閱讀更多內容
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Pilleurs de vies

由 Philippe Pascot ……

旁白者： Philippe Pascot ……

完整版

8 小時 48 分鐘

Après les avantages illicites (Délits d’élus, Du Goudron et des Plumes) et les privilèges légaux mais immoraux (Pilleurs d’Etat, Allez presque tous vous faire...) dont bénéficient nos élus, Philippe PASCOT s’attaque aux lobbies et aux entreprises qui achètent, manipulent ou abusent des politiques. Les sociétés de sodas pillent l’eau de plusieurs pays. L’huile de vidange se retrouve dans 200 …… 閱讀更多內容

NT$557 TWD

Après les avantages illicites (Délits d’élus, Du Goudron et des Plumes) et les privilèges légaux mais immoraux (Pilleurs d’Etat, Allez presque tous vous faire...) dont bénéficient nos élus, Philippe PASCOT s’attaque aux lobbies et aux entreprises qui achètent, manipulent ou abusent des politiques. Les sociétés de sodas pillent l’eau de plusieurs pays. L’huile de vidange se retrouve dans 200
... 閱讀更多內容
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Building AI Sales Agents with Claude Code

The 30-Day Blueprint for Production Ready Sales Automation That Works 24/7

由 Jake Morrison ……

旁白者： AI Voice Robert Smith ……

完整版

5 小時 25 分鐘

This audiobook is narrated by an AI Voice. Every minute your leads wait for a response, competitors are closing deals. Research shows that companies responding within 5 minutes are 21 times more likely to qualify leads than those responding after 30 minutes. Yet most sales teams still rely on manual qualification and slow email follow-ups.Building AI Sales Agents with Claude Code is your technical …… 閱讀更多內容

NT$327 TWD 透過 Kobo Plus 免費享用

This audiobook is narrated by an AI Voice. Every minute your leads wait for a response, competitors are closing deals. Research shows that companies responding within 5 minutes are 21 times more likely to qualify leads than those responding after 30 minutes. Yet most sales teams still rely on manual qualification and slow email follow-ups.Building AI Sales Agents with Claude Code is your technical
... 閱讀更多內容
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El vendedor desafiante

Las características necesarias para vender siempre

由 Brent Adamson, Matthew Dixon ……

旁白者： Joaquín Sabaté ……

完整版

8 小時 26 分鐘

Este es un libro de ventas diferente. No se trata de resumir sólo un método de venta o mostrar las experiencias de un vendedor exitoso, sino que es el resultado de una profunda investigación acerca de los vendedores y sus características.Las conclusiones de esa extensa investigación han sido sorprendentes y en algunos casos contradictorias con la sabiduría convencional. El mejor vendedor no es …… 閱讀更多內容

NT$297 TWD

Este es un libro de ventas diferente. No se trata de resumir sólo un método de venta o mostrar las experiencias de un vendedor exitoso, sino que es el resultado de una profunda investigación acerca de los vendedores y sus características.Las conclusiones de esa extensa investigación han sido sorprendentes y en algunos casos contradictorias con la sabiduría convencional. El mejor vendedor no es
... 閱讀更多內容
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The Leadership PIN Code

Unlocking the Key to Willing and Winning Relationships

由 Nashater Deu Solheim ……

旁白者： Lauren Baldwin ……

完整版

5 小時 35 分鐘

As a seasoned business leader, do you wonder why you sometimes get the traction you want with people, while other times it feels like you’re spinning your wheels? It’s not luck. You must be able to persuade and influence those you lead to get results in a positive way. Finding the win-win in every interaction is critical to achieving this, as your team and stakeholders must willingly go in the …… 閱讀更多內容

NT$477 TWD 透過 Kobo Plus 免費享用

As a seasoned business leader, do you wonder why you sometimes get the traction you want with people, while other times it feels like you’re spinning your wheels? It’s not luck. You must be able to persuade and influence those you lead to get results in a positive way. Finding the win-win in every interaction is critical to achieving this, as your team and stakeholders must willingly go in the
... 閱讀更多內容
有聲書

The Magic of Thinking Big

由 David Schwartz ……

旁白者： David Schwartz ……

濃縮版

4 小時 7 分鐘

Millions of people throughout the world have improved their lives using The Magic of Thinking Big. Dr. David J. Schwartz, long regarded as one of the foremost experts on motivation, will help you sell better, manage better, earn more money, and -- most important of all -- find greater hapiness and peace of mind.The Magic of Thinking Big offers useful methods, not empty promises. Dr. Schwartz …… 閱讀更多內容

NT$596 TWD

Millions of people throughout the world have improved their lives using The Magic of Thinking Big. Dr. David J. Schwartz, long regarded as one of the foremost experts on motivation, will help you sell better, manage better, earn more money, and -- most important of all -- find greater hapiness and peace of mind.The Magic of Thinking Big offers useful methods, not empty promises. Dr. Schwartz
... 閱讀更多內容
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No B.S. Marketing to the Affluent

No Holds Barred, Take No Prisoners, Guide to Getting Really Rich (4th Edition, Revised)

由 Dan S. Kennedy, Martin J. Fischer ……

旁白者： Tim Fannon ……

完整版

6 小時 58 分鐘

Millionaire maker Dan S. Kennedy and Martin J. Fischer reveal the unsettling truth: the middle-class consumer population—and their buying power—is rapidly diminishing, leading to reduced spending.However, amidst this challenging landscape lies a compelling opportunity. Kennedy and Fischer unveil that it takes no more effort to attract customers from the explosively growing Mass-Affluent, Affluent, …… 閱讀更多內容

NT$696 TWD 透過 Kobo Plus 免費享用

Millionaire maker Dan S. Kennedy and Martin J. Fischer reveal the unsettling truth: the middle-class consumer population—and their buying power—is rapidly diminishing, leading to reduced spending.However, amidst this challenging landscape lies a compelling opportunity. Kennedy and Fischer unveil that it takes no more effort to attract customers from the explosively growing Mass-Affluent, Affluent,
... 閱讀更多內容

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