Winner, 2022 Leonard L. Berry Marketing Book Award, American Marketing AssociationHow do leaders, managers, and proprietors go about the essential task of setting prices? What biases enter into this process, and why? How can a business debias its price setting to become more productive, strategic, and profitable?Combining perceptive insights from behavioral economics with leading-edge ideas on price management, this book offers a new approach to pricing. Ge...

Winner, 2022 Leonard L. Berry Marketing Book Award, American Marketing AssociationHow do leaders, managers, and proprietors go about the essential task of setting prices? What biases enter into this process, and why? How can a business debias its price setting to become more productive, strategic, and profitable?Combining perceptive insights from behavioral economics with leading-edge ideas on price management, this book offers a new approach to pricing. Ge...

"Irreverent and hard hitting, American Idiots is an incredible masterpiece documenting the most corrupt period in American history. It's one of the best written documentaries that connect the dots transforming mainstream media's illusionary depiction of the chaotic events into truth and reality."American Idiots is a humorous bird's eye view of the complacency of the American people and how our politicians have deceived us. A must read for anyone who wants to grasp a condensed versi...

Our current cancer model is not only broken because it is based on a faulty paradigm but also its treatment regimens represent a total illusion. Medicine claims that there are over 100 different types of cancer. In reality, all cancers are the same and caused by hypoxia and toxicity. Their false narrative has been parroted by oncologists, big pharma, the media and is all fear-based. The take away message is that cancer is NOT a disease but an adaptation to low oxygen and toxicity. Remove th...

Our current medical model is broken because it is based on faulty science, inaccurate laboratory tests, invasive techniques, poisonous drugs, focuses on symptomatic relief, dissemination of disinformation, and fear-based. The paradigm presented in this book is based on 50 plus `years of clinical experience and thousands of hours of research. The takeaway message is that the patient must take responsibility for their health. There are no magic bullets. When the body becomes polluted, diseas...

"Irreverent and hard hitting, American Idiots is an incredible masterpiece documenting the most corrupt period in American history. It's one of the best written documentaries that connect the dots transforming mainstream media's illusionary depiction of the chaotic events into truth and reality."American Idiots is a humorous bird's eye view of the complacency of the American people and how our politicians have deceived us. A must read for anyone who wants to grasp a condensed versi...

Explores science’s new biological understanding of essential oils for improved immunity and treatment of degenerative diseases• Explains how essential oils convey the complex natural healing powers of plants, offering scientifically proven advantages over synthetic drugs• Offers revolutionary essential oil treatments to ameliorate the side effects of chemotherapy and other cancer treatments as well as for hepatitis, osteoporosis, liver detoxification, and the prevention of ...

The world's leading expert on vitamin D reveals the missing link to achieving optimal healthVitamin D deficiency is the most common medical condition in the world. In America alone, over 200 million people lack sufficient levels of vitamin D and may consequently suffer from chronic health conditions, ranging from daily annoyances like fatigue and pain to life-threatening illnesses such as diabetes, heart disease, and cancer. But few people know why vitamin D is so ...

The Amazing Antioxidant Everyone Is Talking About!Are you looking for an effective way to fight the effects of aging and free radical damage? Would you like to reach and maintain your body's optimal health? There may be no stronger way than with antioxidants—and there may be no stronger antioxidant than alpha lipoic acid. This remarkable coenzyme, which occurs naturally in younger bodies but gradually diminishes with age, may very well be one of our best defenses a...

The One-Minute Cure reveals a remarkable, proven natural therapy that creates an environment within the body where cancer cells, viruses, bacteria, and disease microorganisms CANNOT thrive, thus enabling the body to CURE ITSELF of disease. Over 6,100 articles in European scientific literature have attested to the effectiveness of this safe, inexpensive and powerful healing modality, and has been administered by an estimated 15,000 European doctors, naturopaths and homeopaths to more than 1...

Tired all the time . . . and no one can tell you why? You’re not broken. You’re out of balance.In the second edition of Cure Your Fatigue, mineral expert Morley M. Robbins reveals how a hidden epidemic of mineral imbalance, especially involving copper, is at the root of metabolic syndrome, heart disease, cancer, autoimmunity, neurodegeneration, liver disease, or even infertility and PCOS.Backed by decades of extensive research, this expanded editio...

Use Its Secret Medicinal Powers to Help Cure Cancer, Heart Disease, Hypertension, Diabetes, Arthritis, Infectious Diseases, and Much More!This book by Andreas Moritz provides scientific evidence that sunlight is essential for good health, and that a lack of sun exposure can be held responsible for many of today's diseases. Most people now believe that the sun is the main culprit for causing skin cancer, certain cataracts leading to blindness, and aging. Only those ...