Essential reading if you are fed up with the paltry interest paid on bank savings accounts or the lackluster performance of your investment advisors. It assumes no prior knowledge of investing It shows how publicly traded shares are created; how the financial markets operate and how they are regulated. It covers equities, bonds, exchange traded funds, hedge funds and mutual funds. How to set up a trading account. It covers fundamental and technical analysis and the importance of allocating...

This book assumes that you have a tight advertising budget and that you have to get the best bang for your buck. You will learn the use of advertising "hooks" and how they differ for the business market as opposed to the consumer market. The chapter on direct mail advertising will take you through the steps in creating an effective direct mail piece. The Internet offers tremendous opportunities for advertisers in the digital age and this book leads you through the steps to establ...

A delightfully cynical book which looks at the paper fiat currencies which we use everyday and questions how long they can survive. Could worthless paper be replaced by an ingenious worldwide cryptocurrency called "Bitcoin" which threatens to overturn the tables of traditional fiat money changers?

Keep your part-time business a secret if you are working for someone else! Locate products to sell and figure out if there is a market for them. Learn about legal structures for your part-time business and government sales tax permits. How to select the most suitable computer hardware and software to help you run your business efficiently. Learn how to create your own Web site and what's involved in opening your own Web store. Look at selling at eBay auctions or opening your own eBay store...

The movie, The King's Speech, drew attention to the challenges of public speaking. This book provides hints on making a formal speech from a podium. It covers specific scenarios: the after dinner speech, delivering an address at a wedding and the delicate task of delivering a eulogy at a funeral. It covers presentations at business meetings, instructional seminars and workshops. It reviews software programs to reinforce a presentation. It goes behind the scenes at television and radio stud...

Helps inventors plus those who want to sell an existing product or find something appropriate. Start a service business. Select a name and legal structure. Home-based business versus commercial and retail leases. Calculate human resource requirements. Online and offline advertising. Set up a Web site to sell online. Calculate the money needed to start. Software for creating a business plan.

Written by a former mining analyst, under a pseudonym, this book covers some of the less publicized factors which influence the price. These will be of interest to gold bugs as well as those who are curious about investing in the yellow metal

Not enough is being done to prevent diabetes, heart disease and strokes which cause huge numbers of deaths. This book examines the main culprits: salt, fat and sugar. It looks at prepared foods, growth hormones and genetically modified foods. It urges the grocery trade to encourage customers to purchase healthy foods.

This book helps readers set their priorities and objectives and then organize them. It provides tips on how to handle time consuming activities such as replying to e-mail, faxes and snail mail.It shows readers how to create time blocks. Suggestions are offered on how to make meetings more effective and take less time. Readers are given a review of software for online conferencing so as to cut down on travel time. It covers time management during a crisis as well as software programs which ...

Software to help prepare a manuscript and conduct research. Ways to edit and proofread plus the cataloguing, copyright and legal stuff. How to publish and market print books and sell online. How to prepare eBooks and the self-publishing alternatives. Learn about pricing and how to sell through resellers.

This book takes you "under the hood"of the typical personal computer. It reviews laptops, ultralights, monitors, modems, keyboards, mice, graphic tablets, voice controls and touch screens. Learn about scanners and Optical Character Recognition. Take a look at computer printers. How to create your own network; the importance of surge protection and power backup. How to call long distance for free. Review operating systems and software suites. How to get pictures and videos into yo...

Crowdfunding platforms raised $2.7 billion in 2012 and funded over a million campaigns with predictions of an 81% increase in future crowdfunding volumes. In this book, I'll put crowdfunding into the context of the socially connected world of the Internet. I will lead you through some of the preparations you will need to make before approaching the equity crowdfunding market and then I'll lead you through some of the issues which you are likely to encounter. I will then show you the state ...