Go out and ask a bunch of your friends whether or not they have a preference for Coke and Pepsi. Some people say they taste the same, but most people will say they can taste the difference. Ask your friends if they think the subtle meanings portrayed in each brands advertising has affected the way they feel about the drink. Inevitably they will say no. Inevitably, they will say that the only thing that affects the way they feel about the product is the way it tastes. Ask them what they thi...

For those of you unfamiliar with the analogy of the frog in the saucepan, let me fill you in. If you take a frog and place it into a saucepan of boiling water it will jump straight out. However, if you put the same frog in a lukewarm saucepan increasing the temperature slowly, its neurology does not notice the change and the frog remains in the pot until it boils to death.Basically, the analogy demonstrates that gradual changes happening over time make it difficult for us to notice...

Feeling "Stuck" Caught in a vicious cycle and don't know how to break free? Lean how to become 'unstuck' and make your future brighter than your past.One of the most common reasons that people come in to therapy is because of what they describe as a feeling like being stuck. What that means is, being stuck is when essentially we know one thing up here, we know consciously the logical level, we realize reality, but there's something on the inside that just feels very, very different...

Every time you purchase one of Shane's books to learn how to and to grow and change your own life, you will be changing the life of someone less fortunate than you. For just 99 cents, you can purchase ten bricks to help build schools in Kenya or supply 99 days worth of clean drinking water for a family. Shane will write 17 books and donate 100 percent of all proceeds to 17 seperate causes as part of the United Nation global goals initiative. 17 books, 17 causes.Shane's eighth book,...

When you take a permissive pattern and increase the shoulds by putting rules on it, you can actually start to lose the urge to do it. Especially if your unconscious mind feels that those rules are not 'on its side'.I call this the 'rule hack' and it works wonders for unfriending those pesky habits you've had a love/hate relationship with.The rule hack is often a method used by hypnotherapists and NLP practitioners to help clients quit smoking. The get the client to agree to...

Anxiety feels like living life 'on guard'. Learn how to let your guard down and gain more fulfilment from your life without being held back by anxiety.The simplest way to overcome anxiety, if you want the cure-all is really just to get out of your comfort zone over and over and over again, because when we get out of that comfort zone, it literally becomes impossible to stay anxious. The irony, the conundrum here is that when we're feeling anxious, getting out of a comfort zone is a...

Our entire lives, we've always been taught to stay away from things like drugs because they are addictive. Their addiction is said to be due to the chemicals they contain, but how about things like gambling? Gambling does not contain chemicals. So how can a behaviour, rather than a chemical, be addictive?But more important questions re – why is it that certain people become addicted and other not? Why do people become more addicted at certain times of their lives than others? And o...

The problem is that we crave fast food too much, it is much like an invisible magnetic force pulling you towards bad habits. Its not as though we are putting a lot of effort into eating junk foods, its just that we can't seem to pull ourselves away from. Sometimes we don't even realise we are doing it, we are just acting on autopilot. We know that its more of a psychological thing than it is an appetite thing. So here's a question.What if you can reprogram your brain to crave healt...

Chronic anxiety is essentially a build up of emotion that gets 'stuck' in our neurology. It might help to think of emotions being like water running through a hose. It just flows through until its gone. But when we get a kink in the hose, the pressure builds up and the flow reduces. Likewise, with anxiety, the flow of our usual emotion is reduced and all we can feel is the tension building up. Even though our conscious mind realises that emotions just flow through us, our unconscious mind ...

Every time you purchase one of Shane's books to learn how to and to grow and change your own life, you will be changing the life of someone less fortunate than you. For just 99 cents, you can purchase ten bricks to help build schools in Kenya or supply 99 days worth of clean drinking water for a family. Shane will write 17 books and donate 100 percent of all proceeds to 17 seperate causes as part of the United Nation global goals initiative. 17 books, 17 causes.Shane's eighth book,...

What we do for a living has a massive impact on our life. Our job affects the people we associate with, the way we see the world as well as our financial security and social status.Many people know that they want to change their career situation. But they often don't know what steps to take to work their way up into a better job. As a result, they find themselves feeling 'stuck'.So if you're feeling stuck with your career situation, let me ask you this, think of people who ...

Ever wondered whether or not an addict can ever really change? Why, How and when addicts become addicts and how we can overcome addictions. The answer is YES! Addicts can actually change but its more to do with mindset and connections than it is about the particular addiction.Let's say, for example you take a kid who grows up in a home feeling relatively disengaged, disconnected with their family, with the exception of when they all sit down, and open up, and talk, and engage, and ...