Venta al por menor en Marketing y ventas & Negocios y finanzas Audiolibros

Audiolibro

The Design of Everyday Things

Revised and Expanded Edition

de Don Norman ...

Narrado por Neil Hellegers ...

Completo

10 hora 39 minutos

Design doesn't have to complicated, which is why this guide to human-centered design shows that usability is just as important as aesthetics.Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door.The fault, argues this ingenious -- even liberating -- book, lies not in ourselves, but in product ... Leer más

$27.99 USD

Design doesn't have to complicated, which is why this guide to human-centered design shows that usability is just as important as aesthetics.Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door.The fault, argues this ingenious -- even liberating -- book, lies not in ourselves, but in product
... Leer más
Audiolibro

The Shop Girls of Harpers

The start of the bestselling heartwarming historical saga series from Rosie Clarke

de Rosie Clarke ...

Narrado por Juliette Burton ...

Series Audiolibro 1 - Welcome To Harpers Emporium
Completo

10 hora 14 minutos

The beginning of a brand new series from #1 bestselling author Rosie ClarkeWelcome to Harpers of Oxford Street.London 1911When Sally, Beth, Margaret and Rachel meet at a job interview for the wonderful new store in Oxford Street, they have no idea they will become lifelong friends.When all four girls are lucky enough to be selected as sales staff their exciting new adventure begins.Join them as ... Leer más

$28.18 USD o gratis con Kobo Plus

The beginning of a brand new series from #1 bestselling author Rosie ClarkeWelcome to Harpers of Oxford Street.London 1911When Sally, Beth, Margaret and Rachel meet at a job interview for the wonderful new store in Oxford Street, they have no idea they will become lifelong friends.When all four girls are lucky enough to be selected as sales staff their exciting new adventure begins.Join them as
... Leer más
Audiolibro

Telekommunikationshandel — Theorie und Praxis

Eröffnen, führen, Geld verdienen. Über zwanzig Jahre hinter der Theke, ehrlich aufgeschrieben

de Christian Rill ...

Narrado por Christian Rill ...

Completo

4 hora 26 minutos

Was verdient man wirklich an einem Handyvertrag? Warum ist die Zubehörwand der heimliche Margenkönig? Und wieso solltest du für einen Risikostandort eine eigene GmbH gründen?Christian Rill steht seit über zwanzig Jahren selbstständig hinter der Theke im Telekommunikationshandel. Er hat jedes Vertriebsmodell der Branche von innen erlebt: Vodafone-Partneragentur, BASE-Shop, O2-Partner, Telekom ... Leer más

$17.99 USD o gratis con Kobo Plus

Was verdient man wirklich an einem Handyvertrag? Warum ist die Zubehörwand der heimliche Margenkönig? Und wieso solltest du für einen Risikostandort eine eigene GmbH gründen?Christian Rill steht seit über zwanzig Jahren selbstständig hinter der Theke im Telekommunikationshandel. Er hat jedes Vertriebsmodell der Branche von innen erlebt: Vodafone-Partneragentur, BASE-Shop, O2-Partner, Telekom
... Leer más
Audiolibro

Celebrity Shopper

A feel-good romantic comedy

de Carmen Reid ...

Narrado por Julie Maisey ...

Series Audiolibro 4 - The Annie Valentine Series
Completo

8 hora 49 minutos

A laugh-out-loud, feel-good novel from Top 100 bestelling author of Worn Out Wife Seeks New Life!️Every book in the Annie Valentine Series can be read as a standalone️She's hit the big time... hasn't she?Personal shopper, Annie Valentine, is presenting her own popular TV fashion series. But despite this being Annie’s dream job, success isn’t all it’s cracked up to be and suddenly Annie is feeling ... Leer más

$25.49 USD o gratis con Kobo Plus

A laugh-out-loud, feel-good novel from Top 100 bestelling author of Worn Out Wife Seeks New Life!️Every book in the Annie Valentine Series can be read as a standalone️She's hit the big time... hasn't she?Personal shopper, Annie Valentine, is presenting her own popular TV fashion series. But despite this being Annie’s dream job, success isn’t all it’s cracked up to be and suddenly Annie is feeling
... Leer más
Audiolibro

Winner Sells All

Amazon, Walmart, and the Battle for Our Wallets

de Jason Del Rey ...

Narrado por Roger Wayne ...

Completo

10 hora 1 minutos

A riveting investigation of the no-holds-barred battle between Amazon and Walmart to become the king of commerce.For years, Walmart and Amazon operated in separate spheres—one a massive brick-and-mortar retailer, the other an online giant. But in 2016, Walmart aggressively moved into the world of e-commerce, while Amazon made big bets in physical retail.The resulting rivalry is a bare-knuckle ... Leer más

$28.99 USD

A riveting investigation of the no-holds-barred battle between Amazon and Walmart to become the king of commerce.For years, Walmart and Amazon operated in separate spheres—one a massive brick-and-mortar retailer, the other an online giant. But in 2016, Walmart aggressively moved into the world of e-commerce, while Amazon made big bets in physical retail.The resulting rivalry is a bare-knuckle
... Leer más
Audiolibro

Der moderne Einzelhändler – Band 1: Warum Marketing heute anders funktioniert

de Norbert Bauer ...

Narrado por Victor Munich (AI) ...

Series Audiolibro 1 - Der moderne Einhelhändler
Completo

1 horas 30 minutos

Fühlst du dich manchmal ratlos, weil die gewohnten Strategien in deinem Laden einfach nicht mehr greifen? Früher reichte es oft, einfach die Tür aufzuschließen, doch heute bleiben die Kunden häufiger aus. Wenn du dich fragst, warum der Umsatzrückgang im Einzelhandel auch dich trifft, obwohl du alles gibst, dann ist dieses Hörbuch genau für dich gemacht.Der moderne Einzelhändler – Band 1 holt dich ... Leer más

$13.99 USD

Fühlst du dich manchmal ratlos, weil die gewohnten Strategien in deinem Laden einfach nicht mehr greifen? Früher reichte es oft, einfach die Tür aufzuschließen, doch heute bleiben die Kunden häufiger aus. Wenn du dich fragst, warum der Umsatzrückgang im Einzelhandel auch dich trifft, obwohl du alles gibst, dann ist dieses Hörbuch genau für dich gemacht.Der moderne Einzelhändler – Band 1 holt dich
... Leer más
Audiolibro

Work Shop

The consumer-driven transformation of Commercial Real Estate

de Joe Brady ...

Narrado por Joe Brady ...

Completo

4 hora 50 minutos

Commercial real estate (retail and office) represents a $7 trillion asset class that is slow to change and currently under increasing pressure.What are the effects of accelerating technology and changing consumer behavior on real estate? Work Shop explores the growth of retail, fueled by smartphones and apps, in the post-pandemic world.Whether you are a building owner or decision maker, service ... Leer más

$10.99 USD o gratis con Kobo Plus

Commercial real estate (retail and office) represents a $7 trillion asset class that is slow to change and currently under increasing pressure.What are the effects of accelerating technology and changing consumer behavior on real estate? Work Shop explores the growth of retail, fueled by smartphones and apps, in the post-pandemic world.Whether you are a building owner or decision maker, service
... Leer más
Audiolibro

I'll Be Back

How To Get Customers To Come Back Again & Again

de Shep Hyken ...

Narrado por Shep Hyken ...

Completo

4 hora 42 minutos

How do you build a business that thrives during good times and bad? Is there a strategy that can set up your company up for success, no matter what curveballs the world may throw your way? There is: Turn customers into repeat customers, and turn repeat customers into loyal customers.Renowned customer service and experience expert Shep Hyken maintains that delivering an amazing customer service ... Leer más

$13.99 USD o gratis con Kobo Plus

How do you build a business that thrives during good times and bad? Is there a strategy that can set up your company up for success, no matter what curveballs the world may throw your way? There is: Turn customers into repeat customers, and turn repeat customers into loyal customers.Renowned customer service and experience expert Shep Hyken maintains that delivering an amazing customer service
... Leer más
Audiolibro

Amazon

How the World's Most Relentless Retailer will Continue to Revolutionize Commerce

de Natalie Berg, Natalie Berg, Miya Knights, Miya Knights ...

Narrado por Kelly Burke ...

Completo

10 hora

What is the secret to Amazon's success? What does the ecommerce giant have in store for the future? Explore the disruptive new retail strategies of the world's most relentless retailer and gain valuable lessons that can be applied to any business in the ecommerce sector, with original insight from the company as it continues to revolutionize itself even further.The retail industry is facing ... Leer más

$27.99 USD o gratis con Kobo Plus

What is the secret to Amazon's success? What does the ecommerce giant have in store for the future? Explore the disruptive new retail strategies of the world's most relentless retailer and gain valuable lessons that can be applied to any business in the ecommerce sector, with original insight from the company as it continues to revolutionize itself even further.The retail industry is facing
... Leer más
Audiolibro

Reinventando al líder

Cómo cambiarte a ti mismo para cambiar tu empresa

de Guilherme Loureiro, Dr. Marshall Goldsmith, Carlos E. Marín ...

Narrado por Guilherme Loureiro, Carlos E. Marín, Alex Ortega, Dessirée Hernández, Mauricio Pérez Castillo ...

Completo

9 hora 15 minutos

Un nuevo enfoque de liderazgo para el futuro basado en dos engranes que se activan mutuamente: el autodescubrimiento y la reinvención empresarial.Al terminar su primer año como CEO de Walmex, Walmart México y Centroamérica —la división más grande de Walmart fuera de Estados Unidos—, Gui Loureiro decidió que la comp... ... Leer más

$19.99 USD

Un nuevo enfoque de liderazgo para el futuro basado en dos engranes que se activan mutuamente: el autodescubrimiento y la reinvención empresarial.Al terminar su primer año como CEO de Walmex, Walmart México y Centroamérica —la división más grande de Walmart fuera de Estados Unidos—, Gui Loureiro decidió que la comp...
... Leer más
Audiolibro

The Book of Eastbay

Two Friends and the Catalog That Changed the Sneaker Business Forever

de Art Juedes, Rick Gering ...

Narrado por Sean Pratt ...

Completo

9 hora 28 minutos

Unable to contain himself, Rick pitched Art: move back to Wausau and start a business selling shoes. Art said, "What are you, an idiot? Selling shoes**? How is this even worth trying?"**This is the story of Eastbay, a startup tale unlike most you've heard. First it was $5,000 worth of track sneakers sold out of the back of an AMC Gremlin. Then it was a quiet storefront in Wausau, Wisconsin. Then ... Leer más

$20.99 USD

Unable to contain himself, Rick pitched Art: move back to Wausau and start a business selling shoes. Art said, "What are you, an idiot? Selling shoes**? How is this even worth trying?"**This is the story of Eastbay, a startup tale unlike most you've heard. First it was $5,000 worth of track sneakers sold out of the back of an AMC Gremlin. Then it was a quiet storefront in Wausau, Wisconsin. Then
... Leer más
Audiolibro

Как продать слона или 51 прием заключения сделки

7-е юбилейное издание, переработанное и дополненное

de Ася Барышева ...

Narrado por Юлия Вибе ...

Series series Бизнес-психология
Completo

8 hora 46 minutos

Обновленное издание бестселлера «Как продать слона», выпущенного в России тиражом более 100 000 экземпляров. В книге описаны основные закономерности и рабочие техники переговоров, которые помогут вам сделать большие продажи. Ася Барышева, консультант с 20-летним опытом сотрудничества с крупными международными компаниями, делится реальными примерами из собственной практики. Вы получите 51 способ ... Leer más

$2.99 USD o gratis con Kobo Plus

Обновленное издание бестселлера «Как продать слона», выпущенного в России тиражом более 100 000 экземпляров. В книге описаны основные закономерности и рабочие техники переговоров, которые помогут вам сделать большие продажи. Ася Барышева, консультант с 20-летним опытом сотрудничества с крупными международными компаниями, делится реальными примерами из собственной практики. Вы получите 51 способ
... Leer más
Audiolibro

El diseño de las cosas cotidianas

de Don Norman ...

Narrado por Carlos Quintero ...

Completo

13 hora 14 minutos

El diseño no tiene por qué ser complicado, por eso esta guía de diseño centrado en el ser humano muestraque la usabilidad es tan importante como la estética. Incluso los más inteligentespueden sentirse ineptos al no saber qué interruptor de la luz o del hornohay que encender, o si hay que empujar, tirar o deslizar una puerta. Laculpa, argumenta este ingenioso —incluso liberador— libro, no ... Leer más

$25.99 USD

El diseño no tiene por qué ser complicado, por eso esta guía de diseño centrado en el ser humano muestraque la usabilidad es tan importante como la estética. Incluso los más inteligentespueden sentirse ineptos al no saber qué interruptor de la luz o del hornohay que encender, o si hay que empujar, tirar o deslizar una puerta. Laculpa, argumenta este ingenioso —incluso liberador— libro, no
... Leer más
Audiolibro

Как создать продукт, который купят: Метод Lean Customer Development

de Синди Альварес, Синди Альварес ...

Narrado por Александра Максимова ...

Completo

7 hora 46 minutos

Книга Синди Альварес «Как создать продукт, который купят» дополняет, расширяет и детализирует инновационные идеи, изложенные в международных бестселлерах «Четыре шага к озарению» Стива Бланка и «Бизнес с нуля» Эрика Риса. Новизна подхода Альварес в том, что она успешно распространяет методику развития потребителей за рамки сегмента стартапов. Предлагаемый ей метод Lean Customer Development ... Leer más

$19.99 USD o gratis con Kobo Plus

Книга Синди Альварес «Как создать продукт, который купят» дополняет, расширяет и детализирует инновационные идеи, изложенные в международных бестселлерах «Четыре шага к озарению» Стива Бланка и «Бизнес с нуля» Эрика Риса. Новизна подхода Альварес в том, что она успешно распространяет методику развития потребителей за рамки сегмента стартапов. Предлагаемый ей метод Lean Customer Development
... Leer más
Audiolibro

Branded!

How Retailers Engage Consumers with Social Media and Mobility

de Bernie Brennan, Lori Schafer ...

Narrado por Mark Ashby ...

Series series Wiley and SAS Business Series
Completo

7 hora 44 minutos

Social media is having a major impact on marketing. It is the glue that leverages the consumers views and opinions across all elements of a retailers business. Retailers are becoming aware that social media offers promising ways they can benefit from it, such as improving brand awareness, listening to consumer sentiments, creating incentives to drive cross-channel traffic and purchases, building ... Leer más

$19.99 USD

Social media is having a major impact on marketing. It is the glue that leverages the consumers views and opinions across all elements of a retailers business. Retailers are becoming aware that social media offers promising ways they can benefit from it, such as improving brand awareness, listening to consumer sentiments, creating incentives to drive cross-channel traffic and purchases, building
... Leer más
Audiolibro

Business Spotlight Show Presents, The: Darrahopens

de Holly Starks ...

Narrado por Holly Starks ...

Series Audiolibro 16 - The Business Spotlight Show Presents
Completo

9 minutos

Discover Darrahopens – A New Era of Curated Online ShoppingStep inside the digital storefront of Darrahopens, where thoughtful curation meets everyday convenience. This Business Spotlight Show feature dives deep into one of Australia’s rising lifestyle platforms—showcasing how Darrahopens brings simplicity, value, and variety to the modern shopper.From baby gear and wellness products to kitchen ... Leer más

$5.99 USD o gratis con Kobo Plus

Discover Darrahopens – A New Era of Curated Online ShoppingStep inside the digital storefront of Darrahopens, where thoughtful curation meets everyday convenience. This Business Spotlight Show feature dives deep into one of Australia’s rising lifestyle platforms—showcasing how Darrahopens brings simplicity, value, and variety to the modern shopper.From baby gear and wellness products to kitchen
... Leer más
Audiolibro

Chronicles of a Fashion Buyer

The Mostly True Adventures of an International Fashion Buyer

de Mercedes Gonzalez ...

Narrado por Mercedes Gonzalez ...

Completo

9 hora 53 minutos

Fashion is a business of smoke and mirrors, notorious for crushing the souls of most who dare to be part of the industry. Go on a global expedition with New York City-based fashion buyer, strategist, and consultant, Mercedes Gonzalez, as she learns that there is no glamour in fashion and that only cutthroat corporate espionage prevails. From politicking with blood diamond dealers and Russian ... Leer más

$19.99 USD o gratis con Kobo Plus

Fashion is a business of smoke and mirrors, notorious for crushing the souls of most who dare to be part of the industry. Go on a global expedition with New York City-based fashion buyer, strategist, and consultant, Mercedes Gonzalez, as she learns that there is no glamour in fashion and that only cutthroat corporate espionage prevails. From politicking with blood diamond dealers and Russian
... Leer más
Audiolibro

Damaged Goods

The Rise and Fall of Sir Philip Green

de Oliver Shah ...

Narrado por Oliver Shah ...

Completo

12 hora 11 minutos

Penguin Audio presents Damaged Goods written and read by Oliver Shah.DISCOVER THE SHOCKING TRUTH BEHIND THE BUSINESS AND LIFESTYLE OF SIR PHILIP GREENIn this jaw-dropping expose, Oliver Shah uncovers the truth behind one of Britain's biggest business scandals, following Sir Philip Green's journey to the big time, the wild excesses of his heyday and his dramatic demise.Stunning praise for the book: ... Leer más

$16.99 USD

Penguin Audio presents Damaged Goods written and read by Oliver Shah.DISCOVER THE SHOCKING TRUTH BEHIND THE BUSINESS AND LIFESTYLE OF SIR PHILIP GREENIn this jaw-dropping expose, Oliver Shah uncovers the truth behind one of Britain's biggest business scandals, following Sir Philip Green's journey to the big time, the wild excesses of his heyday and his dramatic demise.Stunning praise for the book:
... Leer más
Audiolibro

The Subscription Boom: Why an Old Business Model is the Future of Commerce

de Adam Levinter ...

Narrado por Adam Levinter ...

Completo

7 hora 23 minutos

In this clear and informed guide to the business model that’s set to dominate twenty-first-century commerce, Adam Levinter makes a compelling case that the phenomenal success of companies like Amazon, Netflix, Spotify, and Salesforce wouldn’t be possible without the foundation they all have in common: subscription. A surge of subscription boxes in 2012 earned buzz for offering everything from ... Leer más

$15.99 USD o gratis con Kobo Plus

In this clear and informed guide to the business model that’s set to dominate twenty-first-century commerce, Adam Levinter makes a compelling case that the phenomenal success of companies like Amazon, Netflix, Spotify, and Salesforce wouldn’t be possible without the foundation they all have in common: subscription. A surge of subscription boxes in 2012 earned buzz for offering everything from
... Leer más
Audiolibro

Smart Retailer, The: A Modern Guide to Running a Successful Shop

de Howard Beck ...

Narrado por Digital Voice Archie G ...

Completo

5 hora 55 minutos

This audiobook is narrated by a digital voice.Dreaming of running your own shop? Whether you're launching a boutique, managing a family-run store, or revamping an existing retail business, The Smart Retailer is your ultimate guide to success.Packed with expert advice, real-world strategies, and practical tips, this book covers everything you need to know—finding the right products, creating an ... Leer más

$5.99 USD o gratis con Kobo Plus

This audiobook is narrated by a digital voice.Dreaming of running your own shop? Whether you're launching a boutique, managing a family-run store, or revamping an existing retail business, The Smart Retailer is your ultimate guide to success.Packed with expert advice, real-world strategies, and practical tips, this book covers everything you need to know—finding the right products, creating an
... Leer más
Audiolibro

Selling the Hug Your Customers Way

The Proven Process for Becoming a Passionate and Successful Salesperson For Life

de Jack Mitchell ...

Completo

9 hora 38 minutos

Learn how to apply the proven principles of Hug Your Customers to refine your selling technique, boost your sales, and keep your customers coming back for more.In his groundbreaking books, Hug Your Customers-a Wall Street Journal bestseller-and Hug Your People, Jack Mitchell brought a warm human touch to the often-cold, bottom-line world of business. As the CEO of Mitchell’s clothing stores, one ... Leer más

$19.99 USD

Learn how to apply the proven principles of Hug Your Customers to refine your selling technique, boost your sales, and keep your customers coming back for more.In his groundbreaking books, Hug Your Customers-a Wall Street Journal bestseller-and Hug Your People, Jack Mitchell brought a warm human touch to the often-cold, bottom-line world of business. As the CEO of Mitchell’s clothing stores, one
... Leer más
Audiolibro

Sam Walton

Made in America

de Sam Walton, John Huey ...

Narrado por Henry Strozier ...

Completo

10 hora 31 minutos

Meet a genuine American folk hero cut from the homespun cloth of America's heartland: Sam Walton, who parlayed a single dime store in a hardscrabble cotton town into Wal-Mart, the largest retailer in the world. The undisputed merchant king of the late twentieth century, Sam never lost the common touch. Here, finally, inimitable words. Genuinely modest, but always sure of his ambitions and ... Leer más

$25.99 USD o gratis con Kobo Plus

Meet a genuine American folk hero cut from the homespun cloth of America's heartland: Sam Walton, who parlayed a single dime store in a hardscrabble cotton town into Wal-Mart, the largest retailer in the world. The undisputed merchant king of the late twentieth century, Sam never lost the common touch. Here, finally, inimitable words. Genuinely modest, but always sure of his ambitions and
... Leer más
Audiolibro

The Kingdom of Prep

The Inside Story of the Rise and (Near) Fall of J.Crew

de Maggie Bullock ...

Narrado por Cheryl Smith ...

Completo

13 hora 29 minutos

**One of Vogue's most anticipated books of 2023.A quintessentially American fashion narrative about the rise and fall of the first lifestyle brand, J.Crew, and what the company’s fate means for the shifting landscape of the retail industry.Once upon a time, a no-frills J.Crew rollneck sweater held an almost mystical power—or at least it felt that way. The story of J.Crew is the story of the ... Leer más

$32.99 USD

**One of Vogue's most anticipated books of 2023.A quintessentially American fashion narrative about the rise and fall of the first lifestyle brand, J.Crew, and what the company’s fate means for the shifting landscape of the retail industry.Once upon a time, a no-frills J.Crew rollneck sweater held an almost mystical power—or at least it felt that way. The story of J.Crew is the story of the
... Leer más
Audiolibro

Der moderne Einzelhändler – Band 2: Der Laden mit Profil

Wie Einzelhändler klar zeigen, wofür sie stehen und warum Kunden genau zu ihnen kommen

de Norbert Bauer ...

Narrado por Victor Munich (AI) ...

Series Audiolibro 2 - Der moderne Einzelhändler
Completo

1 horas 25 minutos

Fühlst du dich manchmal wie eines von vielen Geschäften in deiner Stadt? Austauschbar und ständig im Kampf gegen den wachsenden Preisdruck? Der moderne Einzelhändler Band 2: Der Laden mit Profil ist dein Wegweiser aus dieser Falle. Als inhabergeführter Einzelhändler reicht es heute nicht mehr aus, mit leeren Floskeln wie bestem Service oder höchster Qualität zu werben. Du brauchst eine echte ... Leer más

$14.99 USD

Fühlst du dich manchmal wie eines von vielen Geschäften in deiner Stadt? Austauschbar und ständig im Kampf gegen den wachsenden Preisdruck? Der moderne Einzelhändler Band 2: Der Laden mit Profil ist dein Wegweiser aus dieser Falle. Als inhabergeführter Einzelhändler reicht es heute nicht mehr aus, mit leeren Floskeln wie bestem Service oder höchster Qualität zu werben. Du brauchst eine echte
... Leer más

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