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Verbraucherverhalten Hörbücher

Interessieren Sie sich für Hörbücher aus der Kategorie Verbraucherverhalten? Dann werden Ihnen unsere Empfehlungen sicherlich gefallen.
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  • Hörbuch

    The Scout Mindset

    Why Some People See Things Clearly and Others Don't

    von Julia Galef
    Erzählt von Julia Galef

    Ungekürzt

    6 Stunden 26 Min.

    Winner of best smart thinking book 2022 (Business Book Awards)Guardian best books of 2021'Original, thought-provoking and a joy to read' Tim Harford'Highly recommended. It's not easy to become (more of) a scout, but it's hard not to be inspired by this book' Rutger BregmanWhen it comes to what we believe, humans see what they want to see. In other words, we have what Julia Galef call... Lesen Sie mehr

    € 23,14

  • Hörbuch

    Who Can You Trust?

    How Technology Brought Us Together – and Why It Could Drive Us Apart

    von Rachel Botsman
    Erzählt von Caroline Baum

    Ungekürzt

    10 Stunden 32 Min.

    Penguin presents the audiobook edition of Who Can You Trust? by Rachel Botsman, read by Caroline Baum.Nominated for the Business Book Awards 'Embracing Change' categoryIf you can't trust those in charge, who can you trust?From government to business, banks to media, trust in institutions is at an all-time low. Widespread corruption, elitism and economic disparity have led to a worldwide upsurge of Lesen Sie mehr

    € 12,64

  • Hörbuch

    Revolutionary Wealth

    How it will be created and how it will change our lives

    Erzählt von Kevin Gray, Laura Dean

    Verkürzt

    9 Stunden 46 Min.

    Starting with the publication of their seminal bestseller, Future Shock, Alvin and Heidi Toffler have given millions of readers new ways to think about personal life in today’s high-speed world with its constantly changing, seemingly random impacts on our businesses, governments, families and daily lives. Now, writing with the same rare grasp and clarity that made their earlier books classics, the Lesen Sie mehr

    € 18,50

  • Hörbuch

    McMindfulness

    How Mindfulness Became the New Capitalist Spirituality

    von Ronald E Purser
    Erzählt von Jeff Harding

    Ungekürzt

    8 Stunden 35 Min.

    Mindfulness is now all the rage. From celebrity endorsements to monks, neuroscientists and meditation coaches rubbing shoulders with CEOs at the World Economic Forum in Davos, it is clear that mindfulness has gone mainstream. Some have called it a revolution.The evangelical promotion of mindfulness as a panacea for all that ails us has begun to give way to a backlash, with questions arising Lesen Sie mehr

    € 13,69

  • Hörbuch

    Subscribed

    Why the Subscription Model Will Be Your Company’s Future—and What to Do About It

    Erzählt von Tien Tzuo, Dan Woren

    Ungekürzt

    7 Stunden 41 Min.

    Penguin presents the audiobook edition of Subscribed by Tien Tzuo and Gabe Weisert, read by Dan Woren with an introduction read by Tien Tzuo.Includes a bonus PDF of illustrations.Today's consumers prefer the advantages of access over the hassles of ownership. It's not just internet services like Netflix and Spotify; even industrial firms like GE and Caterpillar are reinventing themselves as Lesen Sie mehr

    € 11,49

  • Hörbuch

    Transformando a sua vida financeira

    Erzählt von Márcio Lino

    Verkürzt

    35 Min.

    Importante estar consciente da situação financeira à sua volta – prestar atenção a informações importantes como o mercado imobiliário em sua área, ou a taxa de desemprego em sua atividade, para lembrar a si mesmo que os problemas que está enfrentando não são apenas seus. Lesen Sie mehr

    € 1,99

  • Hörbuch

    Exploring Customer Gratitude Magic

    "Transform your approach to customer gratitude with captivating audio lessons for unforgettable service success!"

    von Garrick Morley
    Erzählt von Alan Winnigton

    Ungekürzt

    1 Stunde 42 Min.

    Exploring Customer Gratitude Magic⭐⭐ Simplified Guide & Explanations Included ⭐⭐Are you eager to advance in your career and enhance your expertise in fostering customer relationships through gratitude?Searching for a thorough guide that equips you with all the essential tools to empower connections, transform relationships, and thrive in gratitude?Your quest ends here!<... Lesen Sie mehr

    € 5,86

  • Hörbuch

    How To Win Customers And Keep Them For Life

    An Action-Ready Blueprint for Achieving the Winner's Edge!

    Verkürzt

    1 Stunde 29 Min.

    From Michael LeBoeuf, the bestselling author of Working Smart and the audio programs Working Smarter, Imagineering and The Perfect Business, comes How To Win Customers and Keep Them For Life -- the ultimate guide to building a successful business through customer satisfaction.The success of any business depends on knowing the answers to these important questions:Why do some people buy once...and Lesen Sie mehr

    € 9,25

  • Hörbuch

    Pillars of Customer Success: The Ultimate Guide on Customer Service. Learn Tips on How to Connect With Your Customers and How to Focus on Their Needs to Promote Customer Loyalty

    von Ralph Headley
    Erzählt von Marcus Mulenga

    Ungekürzt

    16 Min.

    Pillars of Customer Success: The Ultimate Guide on Customer Service. Learn Tips on How to Connect With Your Customers and How to Focus on Their Needs to Promote Customer LoyaltyCustomers are the lifeblood of your business, no one can deny that. But do you focus all your attention on attracting new customers all the time? Or do you remember to pay special attention to your regular and loyal Lesen Sie mehr

    € 4,17

  • Hörbuch

    The Inner Game of Selling

    Discovering the Hidden Forces that Determine Your Success

    von Ron Willingham
    Erzählt von Ron Willingham

    Verkürzt

    2 Stunden 17 Min.

    Selling is 85% emotional and 15% logical.Forget everything you've been taught about selling -- forget the hardsell, forget negotiation strategies, forget those closing techniques. In The Inner Game of Selling, Ron Willingham debunks the familiar myths about "sales skills," showing that those tired methods are too shallow and manipulative to do anything but alienate potential customers and drain Lesen Sie mehr

    € 13,88

  • Hörbuch

    X

    The Experience When Business Meets Design

    von Brian Solis
    Erzählt von Steven Menasche

    Ungekürzt

    6 Stunden 25 Min.

    Do you know how your customers experience your brand today? Do you know how they really feel? Do you know what they say when you're not around?Without defining experiences, brands will become victim to whatever people feel and share. In an always-on world where everyone is connected to information and also one another, customer experience is your brand.Great products are no longer good enough to Lesen Sie mehr

    € 25,90

  • Hörbuch

    Reason to Be Happy

    Why logical thinking is the key to a better life

    von Kaushik Basu
    Erzählt von Esh Alladi

    Ungekürzt

    5 Stunden 42 Min.

    Brought to you by Penguin.Why do our friends have more friends than we do? Can simple maths help us with our self-esteem? And how can game theory offer solutions to the climate emergency?When we reason well, it is easier to be happy (and good and also, you know, right). But when dealing with others, it's not enough to be clever - you must be able to put yourself in the shoes of the clever person Lesen Sie mehr

    € 16,08

  • Hörbuch

    Beyond a Passion for Excellence

    Part 1: Competing Internationally

    von Tom Peters
    Erzählt von Tom Peters

    Verkürzt

    1 Stunde

    Spend an hour sharpening your business chops with Tom Peters in this exclusive audio program and find out why Beyond a Passion for Excellence is the way of the future. An original program by the co-author of In Search of Excellence and A Passion for Excellence. Lesen Sie mehr

    € 10,63

  • Hörbuch

    The Velvet Rope Economy

    How Inequality Became Big Business

    Erzählt von Jason Culp

    Ungekürzt

    12 Stunden 33 Min.

    From New York Times business reporter Nelson D. Schwartz comes a gripping investigation of how a virtual velvet rope divides Americans in every arena of life, creating a friction-free existence for those with money on one side and a Darwinian struggle for the middle class on the other side.In nearly every realm of daily life--from health care to education, highways to home security--there is an Lesen Sie mehr

    € 20,83

  • Hörbuch

    Swiped

    How to Protect Yourself in a World Full of Scammers, Phishers, and Identity Thieves

    von Adam Levin

    Ungekürzt

    7 Stunden 23 Min.

    Increasingly, identity theft is a fact of life. We might once have hoped to protect ourselves from hackers with airtight passwords and aggressive spam folders, and those are good ideas as far as they go. But the truth is, there are people out there -- a lot of them -- who treat stealing your identity as a full-time job.One such company is a nameless firm located in Russia, which has a trove of Lesen Sie mehr

    € 32,38

  • Hörbuch

    Built on Belief

    Why Cultures of Commitment Are the Competitive Advantage

    von Matt Marcotte
    Erzählt von Matt Marcotte

    Ungekürzt

    4 Stunden 44 Min.

    What Fuels Successful Brands? Belief.In Built on Belief, author and leadership advisor Matt Marcotte offers a powerful reminder that people—not products—are a brand’s secret sauce. This time-tested narrative shows what happens when leaders and teams turn belief into a competitive advantage.Belief fuels commitment—and commitment beats compliance every time.This book is for leaders who value Lesen Sie mehr

    € 10,77

  • Hörbuch

    The Middle-Class Millionaire

    The Rise of the New Rich and How They Are Changing America

    Erzählt von Lloyd James

    Ungekürzt

    7 Stunden 57 Min.

    In this groundbreaking book, Russ Alan Prince and Lewis Schiff examine the far-reaching impact of the middle-class millionaires—people who enjoy a net worth ranging from one to ten million dollars who have earned rather than inherited their wealth. Comprising 8.4 million households, these working rich are exerting a powerful influence on our attitudes and on society. They believe in the benefits Lesen Sie mehr

    € 15,73

  • Hörbuch

    Customer Relationship Management

    A powerful tool for attracting and retaining customers

    von 50minutes
    Erzählt von Sara Wright
    Serien series Management & Marketing

    Ungekürzt

    24 Min.

    Understand customer relationship management in no time! Find out everything you need to know about this powerful tool with this practical and accessible guide.Customer relationship management is a valuable tool in an increasingly competitive business world. It allows companies to find out who their customers are and what they want, which enables them to tailor their communication and offers to Lesen Sie mehr

    € 24,99

  • Hörbuch

    Seeing the How

    Transforming What People Do, Not Buy, To Gain Market Advantage

    Erzählt von Alan Carlson

    Ungekürzt

    7 Stunden 18 Min.

    Among today’s most successful businesses are those that have significantly transformed our daily routines. This focus on the consumer experience, not solely on product, has enabled them to drive remarkable growth and customer loyalty and, in many cases, to create totally new marketplace categories.Seeing the How invites you to reimagine your brand, company, or idea through the lens of consumer Lesen Sie mehr

    € 28,60

  • Hörbuch

    What to Ask

    How to Learn What Customers Need but Don't Tell You

    von Andrea Olson
    Erzählt von Rachel Perry

    Ungekürzt

    4 Stunden 53 Min.

    Does capturing customer feedback feel like a pointless exercise?No matter the number of surveys, interviews, or studies conducted, we regularly fail to uncover those gems needed to make our organization stand out. It's no surprise given that "expert" guidance states the obvious, like "Ask open-ended questions," "Identify patterns," or "Extract insights." What's needed is a way to discover what we Lesen Sie mehr

    € 18,51

  • Hörbuch

    What Your Customer Wants and Can’t Tell You

    Unlocking Consumer Decisions with the Science of Behavioral Economics

    von Melina Palmer
    Erzählt von Rachel Perry

    Ungekürzt

    8 Stunden 12 Min.

    Unlocked: How to Get Inside the Customer's Mind with the Psychology of Behavioral Economics explains why people buy—and how to use that knowledge to improve pricing, increase sales, and create better, "brain-friendly" brand messaging. Become a more effective leader with the practical tools in this book.Behavioral economics is the future of brands and business. Unlocked goes beyond an academic Lesen Sie mehr

    € 18,51

  • Hörbuch

    Cloudmoney

    Cash, Cards, Crypto and the War for our Wallets

    von Brett Scott
    Erzählt von Coleman Pedigo

    Ungekürzt

    8 Stunden 23 Min.

    Brought to you by Penguin.The reach of corporations into our lives via cards and apps has never been greater; many of us rarely use cash these days. But what we're told is a natural and inevitable move is the work of powerful interests. And the great battle of our time is the battle for ownership of the digital footprints that make up our lives.In Cloudmoney, Brett Scott tells an urgent and Lesen Sie mehr

    € 14,93

  • Hörbuch

    Wirtschaftspsychologie - Grundlagen | 2 in 1 Buch

    Den Einfluss der Psychologie in wirtschaftlichen Prozessen durchschauen und gekonnt einsetzen. 46 Phänomene in der Wirtschaft leicht erklärt.

    Erzählt von Florian Wolny

    Ungekürzt

    7 Stunden 50 Min.

    Wirtschaftspsychologie - Alles andere als rational!Vielleicht hast Du Dich auch schon einmal gefragt, warum Menschen gewisse Produkte kaufen oder weshalb Unternehmen gerade eine bestimmte Entscheidung getroffen haben? Wer nun annimmt, dass bei den Entscheidungen allein rationale Mechanismen eine Rolle spielen irrt und vergisst dabei etwas ganz Wichtiges: die menschliche Psyche!Die Lesen Sie mehr

    € 13,84

  • Hörbuch

    Giv din teenager gode pengevaner

    Erzählt von Katrine Bach

    Ungekürzt

    3 Stunden 41 Min.

    Er du usikker på, hvordan du skal tale med din teenager om penge og forbrug, og hvilke regler du skal sætte?I denne bog giver børne- og pengeekspert Anne Juel Jørgensen konkrete råd til, hvordan du som forælder kan hjælpe din teenager med at opbygge gode pengevaner.Hun fortæller om alle de muligheder og udfordringer der er, når man som ung skal håndtere økonomi og forbrug. Om lommepengemodeller, Lesen Sie mehr

    € 19,79