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Verbraucherverhalten Hörbücher

Interessieren Sie sich für Hörbücher aus der Kategorie Verbraucherverhalten? Dann werden Ihnen unsere Empfehlungen sicherlich gefallen.
Es werden 1 – 24 von 418 Ergebnissen angezeigt
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  • Hörbuch

    The Scout Mindset

    Why Some People See Things Clearly and Others Don't

    von Julia Galef …
    Erzählt von Julia Galef …

    Ungekürzt

    6 Stunden 26 Min.

    Winner of best smart thinking book 2022 (Business Book Awards)Guardian best books of 2021'Original, thought-provoking and a joy to read' Tim Harford'Highly recommended. It's not easy to become (more of) a scout, but it's hard not to be inspired by this book' Rutger BregmanWhen it comes to what we believe, humans see what they want to see. In other words, we have what Julia Galef call... … Lesen Sie mehr

    € 23,14

  • Hörbuch

    Conversations That Sell

    Collaborate with Buyers and Make Every Conversation Count

    von Nancy Bleeke …
    Erzählt von Rose Itzcovitz …

    Ungekürzt

    6 Stunden 51 Min.

    Today’s buyers want more from sales professionals than a simple consultation. What they’re hungry for are meaningful, collaborative conversations built on mutual value and trust, that result in a Win3...where they, the seller, and the organization, achieve a winning outcome.Conversations That Sell introduces sales professionals to the collaborative conversation skills they need to capture the … Lesen Sie mehr

    € 25,90

  • Hörbuch

    Six Sigma

    The Breakthrough Management Strategy Revolutionizing the World's Top Corporation

    von Richard Schroeder, Mikel Harry Ph.D. …
    Erzählt von James Lurie …

    Verkürzt

    5 Stunden 10 Min.

    The extraordinary breakthrough management program--heralded by GE, Motorola, and AlliedSignal--that is sweeping corporate America with its unprecedented ability to achieve superior financial results.Six Sigma is the most powerful breakthrough management tool ever devised, promising increased market share, cost reductions, and dramatic improvements in bottom-line profitability for companies of any … Lesen Sie mehr

    € 12,91

  • Hörbuch

    Customer-Centric Marketing Bundle, 2 in 1 Bundle

    von Jeanine Marks, Alexis Chang …
    Erzählt von Marcus Mulenga …

    Ungekürzt

    18 Min.

    Customer-Centric Marketing Bundle, 2 in 1 bundle: The Art of Client Service and Winning Follow-upWhen you work as a freelancer and you’re just starting, it’s common to charge a lower rate than what you’re used to to get as many clients as possible. But this is not sustainable and before long, you find yourself drained and barely able to keep up with all the work and you’re not even getting paid … Lesen Sie mehr

    € 11,32

  • Hörbuch

    Giv dit barn gode pengevaner

    von Anne Juel Jørgensen …
    Erzählt von Katrine Bach …

    Ungekürzt

    2 Stunden 55 Min.

    Gode pengevaner er med til at skabe et trygt liv for både børn og voksne. Det er et liv, hvor der er penge til hverdagen, til krisetider og til at have det sjovt. Det er vaner, du kan give videre til dine børn.I "Giv dit barn gode pengevaner" giver børne- og pengeekspert Anne Juel Jørgensen med udgangspunkt i den nyeste forskning konkrete redskaber til, hvordan du gennem sjove lege og aktiviteter … Lesen Sie mehr

    € 8,02

  • Hörbuch

    Why Web3 Marketing Converts Gen Z

    A Gamified, Community-First, Collaborative Strategy

    von Jack Dalrymple …
    Erzählt von Digital Voice Martin G …

    Ungekürzt

    3 Stunden 12 Min.

    This audiobook is narrated by a digital voice.Engage Gen Z. Future-Proof Your Brand. In today’s fast-changing digital landscape, brands are struggling to capture the attention of Gen Z, a generation that values authenticity, collaboration, and community like never before. The old playbook of one-way messaging and transactional loyalty programs is no longer enough. Enter web3 marketing, a … Lesen Sie mehr

    € 23,14

  • Hörbuch

    Treasure Hunt

    Inside the Mind of the New Consumer

    von Michael J. Silverstein, John Butman …
    Erzählt von John H. Mayer …

    Ungekürzt

    9 Stunden 19 Min.

    A BMW in a Costco parking lot?A working-class family with a 50-inch plasma TV?What’s going on in the mind of the new consumer?TREASURE HUNT takes us into the homes of real people making real decisions, and into the CEO's offices of innovative companies finding new ways to accommodate them. Written with the same flair, empathy, and intelligence that made Trading Up an instant classic, this is an … Lesen Sie mehr

    € 13,89

  • Hörbuch

    A Human's Guide to Machine Intelligence

    How Algorithms Are Shaping Our Lives and How We Can Stay in Control

    von Kartik Hosanagar …
    Erzählt von Joe Knezevich …

    Ungekürzt

    5 Stunden 58 Min.

    A Wharton professor and tech entrepreneur examines how algorithms and artificial intelligence are starting to run every aspect of our lives, and how we can shape the way they impact usThrough the technology embedded in almost every major tech platform and every web-enabled device, algorithms and the artificial intelligence that underlies them make a staggering number of everyday decisions for us, … Lesen Sie mehr

    € 16,20

  • Hörbuch

    El club de los unicornios

    Glovo, Cabify, Jobandtalent e Idealista: la historia alternativa del Silicon Valley español

    von Paula Solanas Alfaro …
    Serien series ACTUALIDAD

    Ungekürzt

    5 Stunden 28 Min.

    Una historia, con luces y sombras, de los cuatro grandes unicornios españolesLa historia de las empresas tecnológicas llega siempre teñida de un halo casi legendario: garajes, genios retraídos e ideas revolucionarias. Han venido a hacernos la vida más fácil por lo que ponerlas en tela de juicio es más que una ofensa, es oponerse a la modernización. Sin embargo, su auge, sus métodos y sus … Lesen Sie mehr

    € 9,99

  • Hörbuch

    How to Get Rich the American Way

    Classic financial advice that worked and didn’t, throughout time (The International edition of How to Get Rich in American History)

    von Joseph Moore …
    Erzählt von Brett Barry …

    Ungekürzt

    10 Stunden 5 Min.

    A Next Big Idea Club Must-Read'Eye opening, deeply researched, and snort-out-your-nose funny. I dare you to put it down.' William Bernstein, author of The Four Pillars of Investing'Refreshingly unequivocal advice.' Publishers WeeklyIn richly told stories and wild self experiments, historian and investor Joseph Moore tests history's best and worst financial advice to find what worked, what d... … Lesen Sie mehr

    € 29,62

  • Hörbuch

    Honest to Greatness

    How Today's Greatest Leaders Use Brutal Honesty to Achieve Massive Success

    von Peter Kozodoy, Sharon Lechter …
    Erzählt von Peter Kozodoy, Coleen Marlo …

    Ungekürzt

    In today’s hyper-transparent world, consumers have enormous power to decide which brands are worth their time and money—so how do you make sure they choose yours?Unfortunately, most leaders and organizations are stuck following archaic, detrimental business practices. Meanwhile, savvy consumers and employees across every generation are making their stance perfectly clear: They are not interested … Lesen Sie mehr

    € 33,32

  • Hörbuch

    Blindsight

    The (Mostly) Hidden Ways Marketing Reshapes Our Brains

    von Matt Johnson PhD, Prince Ghuman …
    Erzählt von Roger Wayne …

    Ungekürzt

    9 Stunden

    Ever notice that all watch ads show 10:10 as the time? Or that all fast-food restaurants use red or yellow in their logos? Or that certain stores are always having a sale?You may not be aware of these details, yet they’ve been influencing you all along.Every time you purchase, swipe, or click, marketers are able to more accurately predict your behavior. These days, brands know more about you than … Lesen Sie mehr

    € 18,47

  • Hörbuch

    The Cult of We

    WeWork and the Great Start-Up Delusion

    von Eliot Brown, Maureen Farrell …
    Erzählt von Therese Plummer …

    Ungekürzt

    13 Stunden 14 Min.

    ‘An amazing portrait of how grifters came to be called visionaries and high finance lost its mind.’ Charles Duhigg, bestselling author of The Power of HabitThe definitive inside story of WeWork, its audacious founder, and the company's epic unravelling from the journalists who first broke the story wide open.In 2001, Adam Neumann arrived in New York after five years as a conscript in the Israeli … Lesen Sie mehr

    € 25,99

  • Hörbuch

    For the Culture

    The Power Behind the World's Most Successful Brands, from Apple to Beyoncé

    von Marcus Collins …
    Erzählt von Cary Hite …

    Ungekürzt

    9 Stunden 32 Min.

    **From Marcus Collins, strategist to Apple, Nike and Beyoncé, discover the powerful force behind what we buy, what we do, and who we want to be . . .'Compelling and vivid'** – Robert Cialdini, author of Pre-SuasionWe all try to influence others in our daily lives. We are all marketers, whether you are a manager motivating your team, an employee making a big presentation, an activist staging a … Lesen Sie mehr

    € 14,92

  • Hörbuch

    The Undoing Project

    A Friendship that Changed the World

    von Michael Lewis …
    Erzählt von Dennis Boutsikaris …

    Ungekürzt

    10 Stunden 17 Min.

    Penguin presents the unabridged, downloadable, audiobook edition of The Undoing Project, by Michael Lewis, read by Dennis Boutsikaris.Daniel Kahneman and Amos Tversky met in war-torn 1960s Israel. Both were gifted young psychology professors: Kahneman a rootless son of holocaust survivors who saw the world as a problem to be solved; Tversky a voluble, instinctual blur of energy. In this … Lesen Sie mehr

    € 12,64

  • Hörbuch

    Come What May

    An uplifting guide to navigating hard times from the UK's leading expert on recovery

    von Lucy Easthope …
    Erzählt von Lucy Easthope …

    Ungekürzt

    7 Stunden 41 Min.

    The inspirational new book from the bestselling author of When the Dust Settles'A shining beacon of sense and wisdom. We can all benefit from reading this brilliant book about how to respond with resilience.' RACHEL CLARKE'An unlikely superhero' SUNDAY TIMES'An amazing woman' JAMES O'BRIENWe all experience uncertainty, change and loss. How can we weather the storms, and cope ... … Lesen Sie mehr

    € 29,62

  • Hörbuch

    Licence to be Bad

    How Economics Corrupted Us

    von Jonathan Aldred …
    Erzählt von Charlie Anson …

    Ungekürzt

    10 Stunden 48 Min.

    Penguin presents the audiobook edition of Licence to be Bad written by Jonathan Alred, read by Charlie Anson.Over the past fifty years, the way we value what is 'good' and 'right' has changed dramatically. Behaviour that to our grandparents' generation might have seemed stupid, harmful or simply wicked now seems rational, natural, woven into the very logic of things. And, asserts Jonathan Aldred … Lesen Sie mehr

    € 13,79

  • Hörbuch

    Pathway To Profit (Second Edition)

    von Jacob Healy …
    Erzählt von Jacob Healy …

    Ungekürzt

    2 Stunden 41 Min.

    Around the globe, people are growing weary—tired of being manipulated, undervalued, and treated as mere profit sources. Many dream of breaking free to build businesses that reflect their values, aspirations, and authentic selves. But often, the journey of entrepreneurship feels like a far cry from that vision.You likely started with dreams of freedom—spending more time with family, traveling to … Lesen Sie mehr

    € 5,55

  • Hörbuch

    The Things We Love

    How Our Passions Connect Us and Make Us Who We Are

    von Aaron Ahuvia, PhD …
    Erzählt von Steven Jay Cohen …

    Ungekürzt

    8 Stunden 26 Min.

    A revealing investigation of the secret, tangled emotional relationships people have with things—drawing on cutting-edge findings from the fields of psychology, neuroscience, and marketing.Books, baseball cards, ceramic figurines, art, iPhones, clothing, cars, music, dolls, furniture, and even nature itself. If you're like most people, at some point in your life you've found yourself indulging in … Lesen Sie mehr

    € 19,99

  • Hörbuch

    Frihed, FIRE & familieliv

    von Emilie Ekelund Mørck …
    Erzählt von Marie Mondrup …

    Ungekürzt

    3 Stunden 38 Min.

    Ville du også ønske, at du havde mere tid til det, du sætter allermest pris på? Og kunne du tænke dig at komme i gang med at spare op og investere for på sigt at blive økonomisk uafhængig? Måske for at kunne gå på nedsat tid, tage orlov, lave frivilligt arbejde eller rejse?”Frihed, FIRE og familieliv” handler om, hvordan en familie på fire har ændret deres liv i rejsen mod økonomisk uafhængighed … Lesen Sie mehr

    € 9,34

  • Hörbuch

    The Brain Sell

    When Science Meets Shopping; How the new mind sciences and the persuasion industry are reading our thoughts, influencing our emotions, and stimulating us to shop

    von Dr. David Lewis …
    Erzählt von Steven Menasche …

    Ungekürzt

    9 Stunden 26 Min.

    Science has made the leap from the lab to come to a store near you—and the effects on us are phenomenal. Corporations in hyper-competition are now using the new mind sciences to analyze how and when we shop, and the hidden triggers that persuade us to consume.From bargains in the Big Apple to the bustling bazaars of Istanbul, from in-store to interactive and online to mobile, neuromarketing … Lesen Sie mehr

    € 27,75

  • Hörbuch

    Mere i løn

    Succesfuld lønforhandling uden ondt i maven

    von Caroline Rønne …
    Erzählt von Stine Brandt Lilliecrona …

    Ungekürzt

    4 Stunden 34 Min.

    FORHANDL DIG TIL DEN LØN, DU FORTJENERMange kvinder bliver usikre, når de skal tale løn. De undgår at bede om lønstigninger af frygt for at virke krævende og utaknemmelige, og ofte taler de sig selv og deres resultater ned. Alt det koster dem dyrt.Denne bog rummer en lang række konkrete, skudsikre og simple strategier til at opnå en succesfuld lønsamtale og den lønstigning, man ønsker – uanset om … Lesen Sie mehr

    € 19,68

  • Hörbuch

    All We Want

    Building the Life We Cannot Buy

    von Michael Harris …
    Erzählt von Vijay Mehta …

    Ungekürzt

    4 Stunden 13 Min.

    Our lives are defined by a story of endless growth and consumption. Now a climate crisis demands that we change. Can we write new stories?In All We Want, award-winning author Michael Harris dismantles our untenable consumer culture and delivers surprising, heartwarming alternatives. Drawing on the wisdom of philosophers, scientists, and artists, Harris uncovers three realms where humans have … Lesen Sie mehr

    € 19,44

  • Hörbuch

    AdJust

    Unmask Brand Influence. Take Control of Advertising's hidden impact on your life.

    von Alessandra Di Lorenzo …
    Erzählt von Alessandra Di Lorenzo …

    Ungekürzt

    5 Stunden 33 Min.

    Have you ever felt like ads are following you around the internet? You're not imagining things – and it's just the tip of the iceberg.Join Alessandra Di Lorenzo as she pulls back the curtain on the hidden workings of digital advertising. Drawing from over two decades of digital media experience at companies such as Yahoo, Vodafone, eBay, and lastminute.com, she reveals:How your online activity … Lesen Sie mehr

    € 10,65