Eighteen stories that will educate, entertain and impart lessons on personal branding. In Digital, we fixate on future-proofing, forecasting and iterating for further fortunes. But much of what has made me an effective marketer is entrenched in my past. Through these stories, you'll match the lessons to your unique qualities, and we'll apply them to your craft too. So all that remains is to ask yourself: what do you want to be known for?

The inspiring, relatable, and sometimes outrageous true story of how one man used 100 days of rejection therapy to overcome fear and dare to live more boldly“Rejection Proof smashes fear in the face with a one-two punch. You’ll laugh out loud at Jia’s crazy social experiments, but you’ll also go away thinking differently about what you can accomplish.”—Chris Guillebeau, New York Times bestselling author of The Happiness Pursuit

A guide to effective self-promotion, offering tips on how to communicate one's successes without being labeled an opportunist or egotistical.It is well-documented that working hard isn't enough to keep your professional star rising: Self-promotion is recognized as one of the most important attributes for getting ahead.In Brag! Peggy Klaus shares practical examples of people in various work-life stages successfully accomplishing the art of self-adve...

Media guru and Emmy Award-winning correspondent Bill McGowan—a top communication coach to some of the biggest names in business and entertainment, including Eli Manning, Kelly Clarkson, Jack Welch, Thomas Keller and Kenneth Cole teaches you how to get your message across and get what you want with pitch perfect communication. He is also a trusted advisor in the C-suites of tech companies like, Facebook, Spotify, AirBnB, Dropbox and Salesforce.com.Saying the right thing the right wa...

From the award-winning advertising team, a creative, fresh and brutally honest guide to taking on the working world on your own termsJanet Kestin and Nancy Vonk have built their careers on unconventional creative thinking. As two of the leaders behind Dove’s Campaign for Real Beauty, they famously championed stripping away photoshopping, lighting and makeup to sell real beauty. After years of rethinking brands, they decided that they wanted to focus on rethinking t...

If the consumer economy had a sex, it would be female.If the business world had a sex, it would be male.And therein lies the pickle.Women are the engine of the global economy, driving 80 percent of consumer spending in the United States alone. They hold the purse strings, and when they’ve got a tight grip on them as they do now, companies must be shrewder than ever to win them over. Just when executives have mastered becoming technology literate, they find there’s an...

One woman's midcareer misadventures in the absurd world of American retail.After losing her job as a journalist and the security of a good salary, Caitlin Kelly was hard up for cash. When she saw that The North Face-an upscale outdoor clothing company-was hiring at her local mall, she went for an interview almost on a whim.Suddenly she found herself, middle-aged and mid-career, thrown headfirst into the bizarre alternate reality of the American mall: a worl...

World of Warcrafters, LARPers, Settlers of Catan? Weird.Beliebers, Swifties, Directioners? Weirder.Paleos, vegans, carb loaders, ovolactovegetarians? Pretty weird.Mets fans, Yankees fans, Bears fans? Definitely weird.Face it. We’re all weird.So why are companies still trying to build products for the masses?Why are we still acting like the masses even exist?

In this bestselling guide to social success, communication expert Debra Fine reveals the techniques and strategies for making small talk in any situation.Help is on the way with The Fine Art of Small Talk, the classic guide that’s now revised for the modern era. Small talk is more than just chitchat; it’s a valuable tool to help you climb the corporate ladder, widen your business and social circles, and boost your self-confidence. With practical advice and...

Most organizations are stuck in a rut. On one hand, they understand all the good things that will come with growth. On the other, they’re petrified that growth means change, and change means risk, and risk means death. Nobody wants to screw up and ruin a good thing, so most companies (and individuals) just keep trying to be perfect at the things they’ve always done.In 2003, Seth Godin’s Purple Cow challenged organizations to become remarkable—to drive growth by sta...

WALL STREET JOURNAL BestsellerA humorous yet practical five-step guide to ridding ourselves—and our companies—of bureaucratic bottlenecks and red tapeDuring the COVID-19 pandemic, the TSA is allowing passengers to board planes with unlimited amounts of hand sanitizer, while maintaining its 3.4-ounce limit on all other liquids. You need a chainsaw to pry open your new pair of headphones from their package. Your eighth Zoom meeting o...

Simple and Useful Concepts for Overcoming the Learning CurveLearn How to Regain Control of Gaining New SkillsAre you struggling with learning difficulties, and don't even know it?Do you feel like your memory is slipping and you're not going anywhere in life?Do you just want to give up learning new things because the learning process is too hard?Are you frustrated by not being able to learn how to learn quickly in your adulthood?Does it feel like y...