Take the whole family on a whirlwind tour of Chinese culture and history with this award-winning, delightfully illustrated book complete with stories, activities, and games. This Chinese children's book is perfect for educators and parents wishing to teach kids about this fascinating Asian country. Travel from the stone age through the dynasties to the present day with songs and crafts for kids that will educate them about Chinese language and the Chinese way of life.With

**Winner of Creative Child Magazine 2015 Preferred Choice Award****Winner of the Independent Publisher Book Award Silver Medal****Winner of Moonbeam Children's Book Awards 2015 Silver Medal**Take the whole family on a whirlwind tour of Chinese history and culture with this delightfully illustrated book that is packed with stories, activities and games. Travel from the stone age through the dynasties to the present day with s...

Nuclear Power Plant Design and Analysis Codes: Development, Validation, and Application presents the latest research on the most widely used nuclear codes and the wealth of successful accomplishments which have been achieved over the past decades by experts in the field. Editors Wang, Li,Allison, and Hohorst and their team of authors provide readers with a comprehensive understanding of nuclear code development and how to apply it to their work and research to make their energy production ...

This book focuses on how to succeed in China, the globe’s largest consumer market, through the branding market strategy. What are the undisclosed recipes that brands can follow to capture the attention and emotion of consumers in China? What’s the magical key to open the locked doors? The answer to these questions would be intriguing for many readers outside China, including but not limited to executives of global brands, owners of medium-and-small-sized businesses aiming for the global ma...

This second open access volume of the handbook series deals with detectors, large experimental facilities and data handling, both for accelerator and non-accelerator based experiments. It also covers applications in medicine and life sciences.A joint CERN-Springer initiative, the “Particle Physics Reference Library” provides revised and updated contributions based on previously published material in the well-known Landolt-Boernstein series on particle physics, accelerators and dete...

Marketing has changed forever—this is what comes nextMarketing 4.0: Moving from Traditional to Digital is the much-needed handbook for next-generation marketing. Written by the world's leading marketing authorities, this book helps you navigate the increasingly connected world and changing consumer landscape to reach more customers, more effectively. Today's customers have less time and attention to devote to your brand—and they are surrounded by alternati...

A comprehensive review of the state of the art and advances in the field, while also outlining the future potential and development trends of optical imaging and optical metrology, an area of fast growth with numerous applications in nanotechnology and nanophysics. Written by the world's leading experts in the field, it fills the gap in the current literature by bridging the fields of optical imaging and metrology, and is the only up-to-date resource in terms of fundamental knowledge, basi...

A trio of experts on high-tech business strategy and innovation reveal the principles that have made platform businesses the most valuable firms in the world and the first trillion-dollar companies.Managers and entrepreneurs in the digital era must learn to master digital competition and live in two worlds—the conventional economy and the platform economy. Platforms that operate for business purposes usually exist at the level of an industry or ecosystem, bringing together individu...

This open access book presents a thorough look at tortuosity and microstructure effects in porous materials. The book delivers a comprehensive review of the subject, summarizing all key results in the field with respect to the underlying theories, empirical data available in the literature, modern methodologies and calculation approaches, and quantitative relationships between microscopic and macroscopic properties. It thoroughly discusses up to 20 different types of tortuosity and introdu...

"Sony vs. Samsung is business history at its best! It explores the divergent fortunes of these two electronics giants in the last decade and identifies the true reasons behind Sony's decline and Samsung's rise. Contrary to popular belief, Chang shows that success (or failure) does not simply arise from different strategies. Rather, it emerges from major decisions that are deeply rooted in the companies' organizational processes and their executives' political behavior. This book i...

Crystallization is an important technique for separation and purification of substances as well as for product design in chemical, pharmaceutical and biotechnological process industries.This ready reference and handbook draws on research work and industrial practice of a large group of experts in the various areas of industrial crystallization processes, capturing the essence of current trends, the markets, design tools and technologies in this key field. Along the way, it outlines...

Over the past few decades, devices and technologies have been significantly miniaturized from one generation to the next, providing far more potential in a much smaller package. The smallest of these recently developed tools are miniscule enough to be invisible to the naked eye. Nanotechnology: Concepts, Methodologies, Tools, and Applications describes some of the latest advances in microscopic technologies in fields as diverse as biochemistry, materials science, medicine, and electronics....