Definition: Observation that in many (if not most) cases only a very small amount (the 'tip') of information is available or visible about a situation or phenomenon, whereas the 'real' information or bulk of data is either unavailable or hidden. The principle gets its name from the fact that only about 1/10th of an iceberg's mass is seen outside while about 9/10th of it is unseen, deep down in water. Brian Daniel Young takes this definition and applies it to the business wo...

This guide contains the fundamentals of marketing. The QuickStudy Marketing guide is jammed pack with definitions and principles which are designed to aid anyone in increasing their knowledge of marketing. Topics covered include: government and target markets, market segments, international markets, product life cycle and much more.

The primary purpose of this book is to provide students and others with a concise, thoroughly up-to-date book which will enable them to obtain a sound knowledge of the basic principles and practice of business administration for examination and practical purposes.This book has been produced to make the learning of business administration simple as well as interesting, and intelligent study should equip the reader with a basic knowledge of business administration.This book i...

A compilation of several short how-to articles with links to additional resources by an experienced entrepreneur.

Cognito Guides - How to Write Your Business Plan"How to write your Business Plan" has been written specially for the person who is faced with the task for the first time. Written by experienced managers and trainers, it sets out a simple, clear structure for your Plan and takes you through each section step-by-step. It shows how a well-written Plan is short and tightly focussed on your needs and ambitions.Your finished Plan will then help you set up and run your business. I...

The following is a chapter from the fully updated and revised The Six Sigma Handbook , Third Edition. It covers the management systems and statistical tools that are the foundation of Six Sigma. The book's presentation is based on the DMAIC (Define, Measure, Analyze, Improve, Control) implementation strategy for Six Sigma, with focus on the management responsibilities and problem-solving methodologies.

As the need for global supply chain professionals continues to grow, the desire for individuals who have earned their Certified Supply Chain Professional (CSCP) credential has become a key employer requirement and differentiator.Preparing for the APICS CSCP exam? Here we’ve brought 140+ EXAM PRACTICE QUESTIONS FOR CERTIFIED SUPPLY CHAIN PROFESSIONAL (CSCP) so that you can prepare well.Unlike other online simulation practice tests, you get an eBook version that is easy to re...

The Carver Policy Governance Guide series includes six booklets that offer board members a description of John Carver's Policy Governance model of board leadership. Policy Governance enables a board to fulfill its accountability to its organization's "owners," whether the owners are association members, city residents, company shareholders, or a community of interest. Policy Governance addresses the board's engagement in financial, programmatic, and personnel matters; role...

Rule of Thumb: A Small Business Guide to Basics is an introductory guide for first-time entrepreneurs and small business owners seeking to gain a basic understanding of what it takes to operate a small business.A business owner needs to be aware of legal requirements, financial resources, record-keeping requirements, marketing basics and strategies, communication skills, human resource laws, as well as issues that may arise on a day-to-day basis. Knowing and follow...

"Zero to $60 Million" was written to challenge professional services practice directors to think out of the box when faced with the challenge of builiding their businesses. The case studies presented reinforce the practical application of the unconventional approaches to building a consulting practice, and provide insights into the steps taken to produce results that were in most cases totally unexpected and unpredictable. The lessons learned can serve as a bench mark in assessing current ...

This is a handbook for all aspiring online entrepreneurs and will guide you to take the right approach forward in creating a successful e-commerce business over the internet.Through this book, you will understand the nuances of setting up an e-commerce business and many important aspects required to plan before you decide to start an e-commerce business.This book will not only help you understand what to consider before starting your e-commerce venture, but will also help a...

This is not a scheme to make you rich. This book simply handles MLM issues. I am not selling you the MLM idea nor am I snatching the idea away from you. I desire objectivity. Africa and Asia I know are virgin grounds for MLM. however, to or not to is really up-to you. I lay here before you the three sides of the coin. Whatever the case, you have the freedom of choice. Are risks a must?