"Deftly and compassionately captures [Ben's] genius in all its entrepreneurial splendor...This tale will keep you entertained."--New York Times Book Review.A former CEO of Ben & Jerry's tells how two '60s holdovers built a single ice cream store into one of America's hottest companies. From modest beginnings--opening their first ice cream shop in a renovated gas station--to entrepreneurial challenges, including their clash with Häagen-Dazs, to becoming a miltimilli...

Raised by wolves. Protected by a bear. Hunted by a tiger. The Jungle Book by Rudyard Kipling is a vibrant collection of adventure stories set deep in the Indian jungle, where a boy named Mowgli must learn the laws of the wild. Guided by the wise panther Bagheera and the lovable bear Baloo, he faces danger, discovers friendship, and confronts the fierce tiger Shere Khan. This unforgettable classic is a celebration of nature, identity, and courage. Perfect for children and adults alike, it h...

#1 New York Times bestseller and arguably the best business narrative ever written, Barbarians at the Gate is the classic account of the fall of RJR Nabisco at the hands of a massive leveraged buyout from investment firm KKR.A book that stormed both the bestseller list and the public imagination, a book that created a genre of its own, and a book that gets at the heart of 1980s Wall Street and the culture it helped define, Barbarians at the Ga...

**Former CEO and now chairman emeritus Howard Schultz illustrates the principles that have shaped the Starbucks phenomenon, sharing the wisdom he has gained from his quest to make great coffee part of the American experience."It is hard to imagine a more satisfying brew than this memoir." —Publishers Weekly**The success of Starbucks Coffee Company is one of the most inspiring business stories in decades. What started as a single store on Seattle's waterfront has gr...

"He either enchants or antagonizes everyone he meets. But even his enemies agree there are three things Ray Kroc does damned well: sell hamburgers, make money, and tell stories." --from Grinding It OutFew entrepreneurs can claim to have radically changed the way we live, and Ray Kroc is one of them. His revolutions in food-service automation, franchising, shared national training, and advertising have earned him a place beside the men and women who have fo...

A "highly entertaining history [of] global hustling, cola wars and the marketing savvy that carved a niche for Coke in the American social psyche" ( Publishers Weekly).Secret Formula follows the colorful characters who turned a relic from the patent medicine era into a company worth $80 billion. Award-winning reporter Frederick Allen's engaging account begins with Asa Candler, a nineteenth-century pharmacist in Atlanta who secured the rights to the...

The Coke Machine takes readers deep inside the Coca-Cola Company and its international franchisees to reveal how they became the number one brand in the world, and just how far they'll go to stay there.Ever since its "I'd like to teach the world to sing" commercials from the 1970s, Coca-Cola has billed itself as the world's beverage, uniting all colors and cultures in a mutual love of its caramel-sweet sugar water. The formula has worked incredibly well-ma...

The first book by a Coca-Cola CEO tells the remarkable story of the company's revivalNeville Isdell was a key player at Coca-Cola for more than 30 years, retiring in 2009 as CEO after regilding the tarnished brand image of the world's leading soft-drink company. This first book by a Coca-Cola CEO tells an extraordinary personal and professional world-wide story, ranging from Northern Ireland to South Africa to Australia, the Philippines, Russia, Germany, In...

One of the biggest questions of the financial crisis has not been answered until now: What happened at Lehman Brothers and why was it allowed to fail, with aftershocks that rocked the global economy? In this news-making, often astonishing book, a former Lehman Brothers Vice President gives us the straight answers—right from the belly of the beast.In A Colossal Failure of Common Sense, Larry McDonald, a Wall Street insider, reveals, the culture and unspoken...

When author and homesteader Nicole Faires decided to retrofit an old school bus and tour America’s small farms with her husband and two small children, she expected to learn a lot, be inspired, and have some fun. But what she found disturbed her. Mismanaged small farms; clueless urbanites setting up shop to get back to the land”; a mindless devotion to organic farming; and, ultimately, the discovery of just how dependent we are on corporations for our food.She began to understand ...

"A corporate thriller that does a superb job of bringing to life the dramatic story of Yahoo." — Financial TimesWhen Yahoo hired star Google executive Marissa Mayer to be its CEO in 2012 employees rejoiced. But one year later, Mayer sat in front of those same employees in a huge cafeteria on Yahoo's campus and took the beating of her life. Her hair wet and her tone defensive, Mayer read and answered a series of employee-posed questions cha...

NATIONAL BESTSELLER and named a 2016 Best Book of the Year by Inc., Business Insider, and ForbesFounder of The Boston Beer Company, brewer of Samuel Adams Boston Lager, and a key catalyst of the American craft beer revolution, Jim Koch offers his unique perspective when it comes to business, beer, and turning your passion into a successful company or career."Boston Beer's Jim Koch offers readers a six-pack of wisdom." –