The New Social Code reveals the five relational edges that help professionals thrive through unforgettable stories, practical strategies, and decades of social science. Written by Michael Arena and Greg Pryor, cofounders of the Connected Commons, this book draws on a decade of research across nearly 100 organizations—including AWS, General Motors, and Workday—to reveal how Opportunity, Trust, Attention, Insight, and Influence create human-centered advantages algorithms cannot repl...

Social capital--the resources and goodwill of network contacts--can be activated to enhance employees' performance, leadership effectiveness, careers, and overall organizational functioning. Despite years of research highlighting networks' role in addressing business challenges, organizational solutions still overwhelmingly focus on enhancing individual knowledge and skills or changing formal organizational structures and processes. Shifts in the business environment make ...

The Oxford Handbook of Strategic Sales and Sales Management is an unrivalled overview by leading academics in the field of sales and marketing management. Sales theory is experiencing a renaissance driven by a number of factors, including building profitable relationships, creating/delivering brand value, strategic customer management, sales and marketing relationships, global selling, and the change from transactional to customer relationship marketing. Escalating sales and selli...

The premier resource for today's nurse administrator, Nursing Administration: Scope and Standards of Practice, 2nd Edition is informed by ongoing advances in health care, professional nursing, and organizational and administrative management. It covers all aspects of a nurse administrator's practice in any setting or role and at any level of influence and authority. Topics discussed include core role accountabilities, role qualifications (including certification and education), and ethics ...

A comprehensive exploration of technology's role in adult learningTechnology and Innovation in Adult Learning introduces educators and students to the intersection of adult learning and the growing technological revolution. Written by an internationally recognized expert in the field, this book explores the theory, research, and practice driving innovation in both adult learning and learning technology, and illuminates a powerful approach to recognize and ...

A powerful, visual framework helps managers discover how employees really communicate and collaborate to get work done - and helps them identify ways they can influence these social networks to improve performance and innovation. In The Hidden Power of Social Networks, Cross and Parker, experts in "social network analysis"-a technique that visually maps relationships between people in large, distributed groups - apply this powerful tool to management for the first time. Based on t...

The application of advanced technologies to point of sale systems is a promising and relatively unexplored field of study, in particular when considering the introduction of digital content and technologies allowing consumers to interact with products in new ways. Many e-retailers already exploit the opportunities offered by interactive technologies, such as 3D virtual models, in order to enhance consumers shopping experience. Their use in stores, however, is still limited. The development...

Designing the practically paperless classroomInstead of carrying bulging backpacks, imagine students carrying mobile devices that allow them to access information from anywhere at any time. How do we transition from print to digital learning in the midst of economic challenges? This breakthrough guide shows educators how to affordably make the shift to one-to-one computing and transform schools into digital learning centers. Jonathan P. Costa, Sr. outlines...

Digital Advertising offers a detailed and current overview of the field that draws on current research and practice by introducing key concepts, models, theories, evaluation practices, conflicts, and issues. With a balance of theory and practice, this book helps provide the tools to evaluate and understand the effects of digital advertising and promotions campaigns. New to this edition is discussion of big data analysis, privacy issues, and social media, as well as thought pieces ...

Evolving the Employee Experience explores the evolving landscape of employee experience and leadership in the face of unprecedented global disruption. Drawing on first-hand research and case studies, it examines how organizations are adapting to meet changing employee needs and expectations in the new world of work. The volume is structured around three interconnected themes: Expanding the Employee Experience, Inclusive Talent Practices, and Developing Leaders for the Future, with...

The human resources (HR) field is in a time of format and self-reflection. This significant text directly addresses the reasons why human resource management has not received its due. It asks:What can be done about this?Why is it critical to continued organizational performance and innovation?What are its benefits?The authors review the most current thinking on HR initiatives associated with organizational performance and investigate how the...

Hardly anybody outside a company knows its products and processes better than its suppliers. Research confirms that intensive integration of suppliers in the value creation process positively influences the success of the company, particularly in highly competitive industries. This is a result of the progressing reduction in the depth of value creation of manufacturers and the increasing transfer of know-how towards suppliers. In multilevel business-to-business relationships, suppliers oft...