Showing results for "joanne scheff bernstein"
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Arts Marketing Insights
The Dynamics of Building and Retaining Performing Arts Audiences
2011
EN
Audience behavior began to shift dramatically in the mid 1990s. Since then, people have become more spontaneous in purchasing tickets and increasingly prefer selecting specific programs to attend rather than buying a subscription series. Arts attenders also expect more responsive customer service than ever before. Because of these and other factors, many audience development strategies that sustained nonprofit arts organizations in the past are no longer dependable and performing arts mark...
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2010
EN
Legal, Tax and Accounting Strategies for the Canadian Real Estate Investor begins and ends with the premise that buying property in Canada can be a smart, safe and successful way to invest your money. However, like most things in life, success requires hard work. You need to do your homework, understand what you are buying, and know the pros and cons of various decisions. Most importantly, you also need to know how to structure and maintain your investment. That's where we come in...
Creating Room to Read
A Story of Hope in the Battle for Global Literacy
2013
EN
Accessible
The inspirational story of a former Microsoft executive’s quest to build libraries around the world and share the love of booksWhat’s happened since John Wood left Microsoft to change the world? Just ask six million kids in the poorest regions of Asia and Africa. In 1999, at the age of thirty-five, Wood quit a lucrative career to found the nonprofit Room to Read. Described by the San Francisco Chronicle as “the Andrew Carnegie of the developing world,” he strived t...
2010
EN
As the position of nonprofit ED becomes more demanding, there is a need for an up-to-date resource. This revised edition of the best-selling book is filled with management advice for succeeding as an executive director. This new edition includes thoroughly updated information and new content. It covers topics on timely issues and practical strategies including: Avoiding Burnout, Accountability, Professional Networking, Financial Literacy, Measuring Effectiveness, and much more. Ideal for E...
2013
EN
Crowdfunding for Social Good is both practical and inspiring, featuring the stories of real people who have successfully raised big money using crowdfunding and practical advice to help you do the same.Crowdfunding is the newest way for nonprofits and social entrepreneurs to raise money for their causes, projects and companies. By reading this book, you can join the thousands who have successfully raised money to change the world.Learn how to organize your friends, colleagu...
Mission-Based Management
Leading Your Not-for-Profit In the 21st Century
2009
EN
The only nonprofit management book you must have-in an exciting new editionAs a nonprofit manager, you have to be more effective and more efficient than ever to win funding and support to ensure your organization pursues its mission, meets community needs, and maintains its budget, while juggling the demands of funders, clientele, boards, staff, and community. This Third Edition of Mission-Based Management provides comprehensive, hands-on guidance that addresses your uniqu...
The Little Book of Gold
Fundraising for Small (and Very Small) Nonprofits
2011
EN
Revised and expanded in 2025The Little Book of Gold is dedicated to helping small (and very small) non-profits unlock their fundraising potential. Avoid common pitfalls and get tips on proven methods that work. This short guide helps new Executive Directors, active board chairs, and other key staff in charge of fundraising to learn the basics of professional and sustainable fundraising. Geared specifically for non-profits with small and very small budgets (a few hu...
Yours for the Asking
An Indispensable Guide to Fundraising and Management
2009
EN
Praise for Yours for the Asking: An Indispensable Guide to Fundraising and Management"Reynold Levy is a master at persuading people to give money—lots of money—to worthy causes. Now he shares his wisdom with us all—and at a bargain price!"—Tom Brokaw"Ren Levy is the master of his trade. He can squeeze big dollars out of a stone and he tells here just how to do it. Anyone raising money for a good cause must read this book!"
The Little Book of Likes
Social Media for Small (and Very Small) Nonprofits
2013
EN
Revised and expanded in 2019!The Little Book of Likes is dedicated to helping small (and very small) nonprofits build an audience on social media platforms like Facebook and Twitter.This short guide leads Executive Directors and nonprofit marketing managers through the ins and outs of a simple social media strategy that is effective and sustainable. With real-world practical advice, it recognizes that nonprofit managers usually have better things t...
2010
EN
A fresh step-by-step guide for identifying your nonprofit's planned giving prospects and inspiring them to give generouslyDonor-Centered Planned Gift Marketing helps nonprofit organizations move beyond traditional marketing techniques that have historically yielded only modest results and reveals how putting the focus on the donor can produce the best outcomes for all. Here, nonprofits new to gift planning will learn to market effectively from the start while those with es...
Saving the Media
Capitalism, Crowdfunding, and Democracy
- Translated by
- Arthur Goldhammer
2016
EN
The media are in crisis. Confronted by growing competition and sagging advertising revenue, news operations in print, on radio and TV, and even online are struggling to reinvent themselves. Many have gone under. For too many others, the answer has been to lay off reporters, join conglomerates, and lean more heavily on generic content. The result: in a world awash with information, news organizations provide citizens with less and less in-depth reporting and a narrowing range of viewpoints....
Managing Technology to Meet Your Mission
A Strategic Guide for Nonprofit Leaders
2009
EN
Managing Technology to Meet Your MissionManaging Technology to Meet Your Mission is a practical resource that will help nonprofit professionals make smart, strategic decisions about technology. The book shows how to effectively manage technology and offers practical advice for decision makers and staff alike who often have little or no experience with technology.With contributions from the top experts in the nonprofit technology field, thi...











