Here's the secret in 3 steps:Suspend disbelief as you read the following:"We Become What We Think About." - Earl NightingaleThen, decide that it's true.Now, the rest of your life, you'll be testing this for yourself. You may be asking questions like these:Can you actually change what you think about?Do positive thoughts create a positive personal environment?By being critica...

About this book: Around the World in Eighty Days is a classic adventure novel by the French writer Jules Verne, published in 1873. In the story, Phileas Fogg of London and his newly employed French valet Passepartout attempt to circumnavigate the world in 80 days on a £20,000 wager (roughly £1,324,289 today) set by his friends at the Reform Club. It is one of Verne's most acclaimed works.During this adventure, the reclusive bachelor finds love, is involved in maste...

About this book:Emma, by Jane Austen, is a novel about youthful hubris and the perils of misconstrued romance. The novel was first published in December 1815. As in her other novels, Austen explores the concerns and difficulties of genteel women living in Georgian-Regency England; she also creates a lively comedy of manners among her characters.Before she began the novel, Austen wrote, "I am going to take a heroine whom no one but myself will much like." In ...

DON'T READ this book and expect your life to be the same.This one book contains the secret behind "Think and Grow Rich", and other bestsellers' successes.It can tell you why you are or aren't successful.It can tell you why you are rich or poor.It can give you the reason why something you really want to change - isn't and won't.But you have to read it, first.As recommended by Earl Nig...

"Most advertising copywriters know their fundamentals. Many of us practice them. Some of us should get back to them."Whether one is now studying to go into the field of copywriting, whether he is new in the craft, or whether he has been a practitioner in it for years, his knowledge—and practice—of these fundamentals will determine the extent of his success."As Daniel Defoe said, 'An old and experienced pilot loses a ship by his assurance a...

I thought I was all done, after months of researching and editing and sweating over these old, out-of-print books – bringing these age-old truths back into print.Then I saw that there was one more collection which needed to be created.While the Masters of Marketing Secrets series had already been mined for the history of Advertising, and Salesmanship classics, I still hadn't told anyone which were the key books out of that dozen w...

Your thoughts control the money in your pocket - or the lack of it.That is the central point of this all-time classic bestseller from Napoleon Hill. Having sold somewhere over 37 million copies, it is the result of 20 years interviewing over 500 world leaders of that period to discover a simple and personal philosophy of success which anyone can apply.That this little book continues to sell well today is a tribute to the workabili...

Two Marketing references you can bet your next promotion on."Scientific Advertising" by Claude Hopkins was originally written in 1923 and is considered by many to be the greatest book on advertising ever written."The Psychology of Advertising" by Walter D. Scott is known to be one of the earliest articles published where the science of psychology was applied to find out why some advertising succeeded where most ads failed.All curre...

About this book:Frankenstein; or, The Modern Prometheus is a novel written by Mary Shelley about eccentric scientist Victor Frankenstein, who creates a grotesque creature in an unorthodox scientific experiment. Shelley started writing the story when she was nineteen, and the novel was published when she was twenty-one. The first edition was published anonymously in London in 1818. Shelley's name appears on the second edition, published in France in 1823.She...

What could you accomplish if you new it was impossible to fail?Anything you do, you do successfully - to make yourself rich, improve your health, have better relationships - all these thing are now possible.That is exactly what Dorothea Brand uncovered. This classic self-help bestseller, out of print for years, was recently uncovered and edited for easy reading and use.This author coined the phrase, "Live as though it was impossible to fail." And s...

About this book:The Hound of the Baskervilles is the third of the four crime novels written by Sir Arthur Conan Doyle featuring the detective Sherlock Holmes. Originally serialised in The Strand Magazine from August 1901 to April 1902, it is set largely on Dartmoor in Devon in England's West Country and tells the story of an attempted murder inspired by the legend of a fearsome, diabolical hound of supernatural origin. Sherlock Holmes and his companion Doctor Watson...

About this book:Heart of Darkness (1899), by Joseph Conrad, is a short novel about Charles Marlow’s job as an ivory transporter down the Congo River in Central Africa. This river is described to be “... a mighty big river, that you could see on the map, resembling an immense snake uncoiled, with its head in the sea, its body at rest curving afar over a vast country, and its tail lost in the depths of the land.” In the course of his commercial-agent work in Africa, ...