These days, most companies find themselves having to tender or bid for new contracts and clients. It's now part of the business landscape - companies simply have to be good at tendering and pitching if they are going to have any chance of getting new business and clients. This book, written by one of the leading consultants and trainers in competitive business tendering, provides the key principles for winning bids, tenders, and proposals. Savvy and practical, the principles are based on t...

These days, most companies find themselves having to tender or bid for new contracts and clients. It's now part of the business landscape - companies simply have to be good at tendering and pitching if they are going to have any chance of getting new business and clients. This book, written by one of the leading consultants and trainers in competitive business tendering, provides the key principles for winning bids, tenders and proposals. Savvy and practical, the principles are based on th...

When the world’s biggest brands want to sharpen their digital marketing strategy, they call Neil Hoyne – Google’s Chief Measurement Strategist and Senior Fellow at the Wharton School. In his first book, he offers a simple, research-backed playbook that anyone can use to find their best customers and develop relationships that last.Under pressure for quick results and facing fierce marketplace competition, too many marketers are boxed into spaghetti-to-the-wall form...

Successful graphic designer and entrepreneur Larry Daniels exposes the weak spot that derails so many graphic designers’ careers: the critical business side of making it as an independent designer. Running even a one-person design firm takes a lot more than raw talent and technical ability. The Graphic Designer’s Business Survival Guide offers insider expertise on building a profitable, sustainable design business. Packed with sample agreements, letters, forms, and more, this practical gui...

THE BESTSELLING GUIDE TO WRITING COVER LETTERS THAT MAKE YOU STAND OUT FROM THE COMPETITIONWith hundreds of ready-to-download letters--updated with strategies for networking online, social media, and responding to Internet job postings."Wow, wow, and wow! Letters like these are what I want to see; they help me get to know the person immediately and create a very positive impression." -- Melissa Burke, co-owner, Blue Plate Minds Creative Staffing Agency

Manage your projects like a proNow revised to stay in line with today's unique business challenges and project approaches, Project Management For Dummies, 2nd UK Portable Edition is updated with fresh content, tips, and tactics that cover everything you need to know from a project's start to finish. You'll find out how to make project planning both easier and more effective, manage resources to stay on track and within budget and utilise powerful risk mana...

“[Weiss is] one of the most highly respected independent consultants in the country.”—New York PostIf you’re an aspiring entrepreneur, you’ve come to the right place. In Million Dollar Launch, bestselling author and superstar consultant Alan Weiss shows you how to get your business up and running—fast! Step by step, Weiss reveals how to create a revenue-producing practice quickly and successfully—while funds last and while support systems r...

Ideal for students of design, independent designers, and entrepreneurs who want to expand their understanding of effective design in business, Identity Designed is the definitive guide to visual branding.Written by best-selling writer and renowned designer David Airey, Identity Designed formalizes the process and the benefits of brand identity design and includes a substantial collection of high-caliber projects from a var...

BREAKING IN® helps you build the portfolio you need to get the job you want. With advice from over 100 product design luminaries, BREAKING IN® gives you an unfair advantage over the rest.- Get specific advice from the exact people you want to work for.- Learn what Creative Directors are looking for in your portfolio.- Avoid the common traps that most portfolios fall into.BREAKING IN® contains interviews with:Yves Behar, fuseproject;

The full text downloaded to your computer. With eBooks you can:search for key concepts, words and phrasesmake highlights and notes as you studyshare your notes with friendsPrint 5 pages at a timeCompatible for PCs and MACsNo expiry (offline access will remain whilst the Bookshelf software is installed.eBooks are downloaded to your computer and accessible either offline through t...

Building "step-function" better things is going to be every innovator's job the next few years. This book introduces the framework that can help you find those solutions simply and reliablyIncreasingly, product teams inside of startups or larger companies are under pressure to consistently create step-function better products, advanced ideas, and future-proof strategies. Reliably coming up with substantially better ("10x better") solutions is fast becoming the mini...

Robert Ashton has started three small businesses and sold two. He has also been instrumental in starting a charity and recently established a social enterprise. Robert works with entrepreneurs of all kinds, advising growing businesses, evolving charities and social enterprises. He is a popular business speaker and a prolific author who also writes regularly for a number of business and consumer magazines. He is increasingly becoming a social activist, challenging convention and encouraging...